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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

1:52

MadTech Daily: OOH Industry Reports 4.4% Growth;...

The MadTech Podcast ·

2025/12/01

In today’s MadTech Daily, we discuss the out-of-home advertising (OOH) industry reporting 4.4% growth in Q3, Australia making streamer content quotas law, and China’s AI governance framework winning backing from researchers at DeepSeek and Alibaba.

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39:52

OAAA's Anna Bager on the Programmatic OOH...

The MadTech Podcast ·

2025/11/28

In this episode of the MadTech podcast, Anna Bager, CEO of the Out of Home Advertising Association of America (OAAA), joins ExchangeWire head of marketing Grainne Reid and COO Lindsay Rowntree to discuss key shifts in programmatic out-of-home and industry consolidation.They look at the OAAA’s Programmatic OOH Transparency Pledge, the growth of the global out-of-home advertising market, and the European Commission’s unconditional approval of the Omnicon-IPG acquisition.

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2:18

MadTech Daily: European Parliament Urges a Social...

The MadTech Podcast ·

2025/11/28

In today’s MadTech Daily, we look at the European Parliament urging a social media ban for under-16s, the Observer debuting a new digital subscription service, and news ad performance leading the industry.

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1:46

MadTech Daily: Walmart Explores Ads for Sparky AI;...

The MadTech Podcast ·

2025/11/27

In today’s MadTech Daily, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI music firm and launching a joint venture, and YouTube trialing new feed control features.

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2:03

MadTech Daily: US Senators Push Meta Scam Ad Probe;...

The MadTech Podcast ·

2025/11/26

In today’s MadTech Daily, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping research tool, and Alibaba topping revenue forecasts driven by instant retail and AI.

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1:55

MadTech Daily: EU Unconditionally Greenlights...

The MadTech Podcast ·

2025/11/25

In today’s MadTech Daily, we cover the EU greenlighting Omnicom’s IPG acquisition without conditions, YouTube usage reaching 84% of adults, and Alibaba’s Qwen topping 10 million downloads.

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1:47

MadTech Daily: WBD Draws Bids from Paramount, Comcast...

The MadTech Podcast ·

2025/11/24

In today’s MadTech Daily, we cover Warner Bros. Discovery drawing bids from Paramount, Comcast, and Netflix, UK Champions League rights targeted by Paramount, as well as Google fighting an ad business breakup. We also discuss ChatGPT Rolling out Group Chats worldwide

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41:30

Nicole Pruess on Meta Serving Scam Ads, the...

The MadTech Podcast ·

2025/11/21

In this episode of the MadTech Podcast, Nicole Pruess, freelance presenter and educator at U of Digital, joins ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree. They discuss Meta profiting from fraudulent ads on its platforms, TikTok’s and Netflix’s podcasting push, and transparency in CTV advertising.

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1:50

MadTech Daily: Perplexity Launches Tool to Simplify...

The MadTech Podcast ·

2025/11/21

In today’s MadTech Daily we cover Perplexity launching a tool to simplify online shopping, a Spanish court ordering Meta to pay $550m to digital media firms, and new EU probes into Meta.

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2:24

MadTech Daily: Advertisers Eye 2026 Media Budget...

The MadTech Podcast ·

2025/11/20

In today’s MadTech Daily, we cover shifts for advertisers in 2026 media budgets, ChatGPT offering target shopping via OpenAI, and OpenAI striking a deal with Intuit for personal finance integration. We also discuss Meta being cleared of monopoly claims over Instagram and WhatsApp.

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2:07

MadTech Daily: Channel 4 Launches AI Ad Tool for...

The MadTech Podcast ·

2025/11/19

In today’s MadTech Daily, we look at Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring its video archive, as well as Jeff Bezos becoming co-CEO of Project Prometheus.

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1:56

MadTech Daily: Havas in Talks Over WPP Stake; Dentsu...

The MadTech Podcast ·

2025/11/18

In today’s Digest, we look at Havas entering talks over a potential WPP stake, Dentsu accelerating its global restructuring amid revenue declines, and a German court ordering Google to pay €572m in a price-comparison case.

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1:59

MadTech Daily: IAB Launches Ad Auction Protocol;...

The MadTech Podcast ·

2025/11/17

In today’s MadTech Daily, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC Sports Network, and Alibaba rolling out an AI tool to streamline sourcing.

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43:29

The Telegraph's Samara Hocihara on AI litigation,...

The MadTech Podcast ·

2025/11/14

On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new Browser Wars.*Check out the winners from The Wires Awards 2025*

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1:52

MadTech Daily: EU plans a new probe into Google over...

The MadTech Podcast ·

2025/11/14

In today’s MadTech Daily, we cover the EU planning a new probe into Google over news rankings, Tencent’s profit jumping 19% on AI gains, and 58% of UK households holding fewer than three streaming services.

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34:55

digitalAudience and Mediahuis on Data Distribution...

The MadTech Podcast ·

2025/11/13

In this special episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Bastiaan Spaans, Chief Commercial Officer at digitalAudience, and Remco Steen, Manager of Advertising Technology at Mediahuis Netherlands, to discuss their companies' latest partnership.They look at data distribution and collaboration between publishers, brands, and agencies, tools like data clean rooms, and how publishers are experimenting with their monetisation strategy.

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1:57

MadTech Daily: ITV Launches Linear TV Solution and...

The MadTech Podcast ·

2025/11/13

In today's MadTech Daily, we look at the latest announcements from ITV’s Palooza event, Reddit reeling in advertisers with the launch of a new ad format, plus Microsoft making its behavioural analytics tool mandatory for publishers.

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27:15

Reed Smith's Nikki Bhargava on California's AB566 and...

The MadTech Podcast ·

2025/11/12

In this special episode of the MadTech Podcast, ExchangeWire’s head of content John Still is joined by Nikki Bhargava, partner at Reed Smith LLP, to discuss the convergence between privacy and ad tech in the US.They look at the California Consumer Privacy Act (CCPA) and the AB566 bill recently signed by governor Gavin Newsom, and what the implementation of opt-out preference signals might look like for both businesses and consumers.

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2:12

MadTech Daily: Trump Threatens $1bn Lawsuit Against...

The MadTech Podcast ·

2025/11/12

In today’s MadTech Daily, we look at Trump threatening a USD$1bn lawsuit against the BBC over the editing of a Panorama broadcast, TikTok and iHeartMedia launching a podcast network to tap the creator economy, and Netflix eyeing original video podcasts. We also discuss Wikipedia urging AI developers to use its content responsibly.

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1:54

MadTech Daily: Amazon Expands Global Reach with...

The MadTech Podcast ·

2025/11/11

In today’s MadTech Daily, we cover Amazon expanding its global reach with a low-cost Bazaar app, OpenAI proposing teen safety standards amid rising scrutiny, and the Daily Mail seeing its traffic disrupted.

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557 results

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