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PODCAST

The SEOTalk Podcast

This podcast is by @TheSEOTalkers, producers of India"s oldest and longest running Twitter Chat #SEOTalk. Tune in to conversations on SEO, Digital Marketing, CRO, Content Marketing and more. Hosts: Malhar Barai, Parth Suba

business marketing

All Episodes

00:54:42

Faking E-E-A-T: Smart Strategy or SEO Snake Oil?

The SEOTalk Podcast ·

2025/04/22

Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is meant to reward trustworthy content—but what happens when marketers start faking it?In this eye-opening episode of #SEOTalk, the panel unpacks the controversial BrightonSEO talk by Emma Elizabeth on how brands are simulating E-E-A-T to rank higher. From AI-generated bios to fake endorsements, we explore:🔍 What "faking E-E-A-T" really looks like in practice⚖️ The ethical gray areas between simulation and

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00:55:32

GeeksforGeeks Hit by a Google Algorithm Penalty –...

The SEOTalk Podcast ·

2025/04/12

Google’s latest manual action against GeeksforGeeks has sent shockwaves through the SEO community, wiping out almost 90% of its organic traffic. But this isn’t just about one site — it’s a warning for every content-heavy platform that leans too hard on scaled, templated, or AI-driven strategies.In this episode of #SEOTalk, our panel breaks down:🔍 Why Google flagged GeeksforGeeks for a penalty📉 The risks of scaled, low-value, and programmatic content⚡ Why traffic is no longer the only sign of SEO

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00:50:17

Reddit’s SEO Surge: Smart Strategy or Google Loophole?

The SEOTalk Podcast ·

2025/03/25

Reddit’s SEO Surge: Smart Strategy or Google Loophole?Over the past two years, Reddit has consistently ranked at the top of Google search results, often outranking authoritative websites. Is this Google favoring user-generated content, a strategic SEO play by Reddit, or an unintended loophole?In this episode of #SEOTalk Spaces, Malhar, Parth, Sahin, and industry experts break down:🔹 Why Reddit is dominating Google’s search results🔹 Google’s preference for user-generated content (UGC) &

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01:01:42

Aligning SEO KPIs with LLM Visibility for Business...

The SEOTalk Podcast ·

2025/03/18

Aligning SEO KPIs with LLM Visibility for Business GrowthWith Large Language Models (LLMs) changing search behavior, are traditional SEO KPIs still relevant? In this episode of #SEOTalk Spaces, Malhar, Parth, and industry experts discuss how businesses can measure LLM-driven visibility and adapt SEO strategies for growth.🔹 LLM Visibility vs. Traditional Search Visibility – What’s changing?🔹 New SEO KPIs – Moving beyond rankings & CTRs🔹 How brands can optimize for LLM-generated answers🔹

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00:58:21

Chegg vs Google - A Fair Fight or An Inevitable Fall

The SEOTalk Podcast ·

2025/03/04

Chegg is suing Google, claiming AI-generated search summaries are stealing its traffic and revenue. But was this a predictable outcome in an AI-first world?In this episode of #SEOTalk Spaces, Malhar, Parth, and industry experts break down:🔹 How Google’s AI overviews impact edtech & content-driven businesses🔹 Whether Chegg’s lawsuit is a fight for fairness or a last-ditch effort🔹 The bigger risks of AI-powered search for publishers & SEO professionals🔹 How brands can adapt—should they

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01:04:44

Faster Content ≠ Better Content

The SEOTalk Podcast ·

2025/02/18

In an era where AI-generated content is everywhere, is speed compromising quality? In this episode of #SEOTalk Spaces, hosts Malhar and Parth, along with industry experts, debate the risks and rewards of rapid content creation.🔹 Does AI-generated content hurt SEO, or can it be leveraged effectively?🔹 Are brands prioritizing quantity over depth and engagement?🔹 How does Google’s evolving stance on EEAT impact content strategies?🔹 Should brands focus on scaling or refining their content for trust

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00:58:34

Is Keyword Ranking A Dead SEO Metric?

The SEOTalk Podcast ·

2025/02/11

Is keyword ranking still a valuable SEO metric, or is it time to move on?In this episode of The SEOTalk Podcast, hosts Malhar and Parth, along with industry experts, debate the relevance of keyword rankings in today's evolving search landscape.They discuss shifting user behavior, SERP changes, intent-based search, and the role of AI-driven results.Tune in for insights on optimizing your SEO strategy beyond just rankings and focusing on engagement, conversions, and organic performance.

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00:57:34

How To Get Found & Improve Conversions

The SEOTalk Podcast ·

2025/02/04

Getting traffic is great, but does it convert? In this episode of SEO Talk, we break down how to get found across multiple search platforms not just Google and marketplaces—and the biggest mistakes brands make that kill conversions. We also dive into Technical SEO, AI Overviews, and zero-click searches, revealing actionable strategies to turn rankings into revenue. Listen now and transform your SEO strategy along with our hosts - Malhar Barai & Parth Suba

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00:58:59

What Went Wrong With Hubspot SEO?

The SEOTalk Podcast ·

2025/01/28

In this episode of #SEOTalk Spaces, we dissect the buzz around HubSpot's massive SEO traffic drop. What led to this steep decline? From Google's recent algorithm updates to lessons in topical authority, we explore where things went wrong and what SEOs can learn to avoid similar pitfalls. Tune in for actionable insights and strategies to future-proof your content in the ever-evolving SEO landscape

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01:00:43

Getting SEO Done in Enterprise Brands: From...

The SEOTalk Podcast ·

2025/01/26

We are in conversation with Aditya Mishra, Head - Buyers SEO at NoBrokers about SEO for Enterprises

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00:58:08

EP 4 - Why unlearning is important in SEO with Arbab...

The SEOTalk Podcast ·

2022/01/03

On this podcast episode with Arbab Usmani (@realArbabUsmani), we discuss importance of unlearning in SEO. We dive deeper and converse on few of the fundamentals - LSI, Exact Match Domains, Backlinks, E-A-T & more.If you enjoy the conversation, follow us on @TheSEOTalkers on Twitter and share your feedback

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00:56:47

EP 2 - Inorganic Growth Tactics for Startups with...

The SEOTalk Podcast ·

2021/10/02

On this podcast episode with Rishabh Dev (@reachRishabh), we discuss about Inorganic Growth Tactics. We dive deeper and converse on few of the fundamentals, especially like he points out when it comes to startups marketing strategy - Goal Budget Audience Competition User Experience If you enjoy the conversation, follow us on @TheSEOTalkers on Twitter and share your feedback

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00:49:04

EP 1 - How to Scale Content Production at Scale for...

The SEOTalk Podcast ·

2021/09/12

On this podcast episode with Krinal Mehta (@krinal), we discuss about Scaling Content. We dive deeper and converse on - a. Contextual Content b. Inability of brands in creating content for various platforms & scaling them c. Process to build scalable content d. Impact of AI in content creation e. Role of SEO in creating content at scale f. Quality when content is created at scale If you enjoy the conversation, follow us on @TheSEOTalkers on Twitter and share your feedback

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33 results

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