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PODCAST

Decoding Taylor Swift

Joe Romm and Toni Romm

Decoding Taylor Swift will transform how you think about Swift’s songs. It will also teach you the storytelling tools Swift uses that make her a modern-day Shakespeare, but can make you a better communicator and help your content go viral, so you can drive your mission and build your tribe. Rolling Stone magazine put both Taylor and Joe on its list of “The 100 People Who Are Reinventing America.” On this podcast, Joe Romm and his daughter Toni will give you the life-changing tools to lead, connect,

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All Episodes

41:27

To Be or Not To Be a Mastermind | #4

Decoding Taylor Swift ·

2025/07/22

Why does Taylor start with “Once upon a time”? What does “scheming like a criminal” have to do with owning your power? And how can you use her approach to write and speak with precision, impact, and purpose? This week on Decoding Taylor Swift, Joe and Toni take on “Mastermind,” one of Taylor’s most lyrically complex and strategically structured songs, but this episode isn’t just about decoding a song. It’s about becoming the author of your own story.

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55:26

What Taylor Swift’s “Anti-Hero” Can Teach You About...

Decoding Taylor Swift ·

2025/07/15

What if your personal growth—and your power to inspire others—hinged on how well you tell your story? In this episode of Decoding Taylor Swift, Joe and Toni Romm unpack the storytelling power of “Anti-Hero” through the lens of the Hero’s Journey. You'll learn how to position yourself as the protagonist of your own life, why building your narrative is essential for leadership and connection, and what Swift, Star Wars, and even Al Capone have in common when it comes to shaping identity. This

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48:14

Why We Remember It All Too Well | #2

Decoding Taylor Swift ·

2025/07/10

What makes something unforgettable? In this episode of Decoding Taylor Swift, Joe and Toni dive into Taylor’s most emotionally gutting and lyrically layered masterpiece. Using “All Too Well” as the anchor, they break down the science and art of memory, why repetition works, and how metaphors make meaning stick. From Homer to The Hunger Games, Scarlet Letters to scarves in drawers, this episode unpacks how Taylor Swift wields poetic tools with surgical precision and how you can too, because being

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50:03

Welcome to Decoding Taylor Swift! | #1

Decoding Taylor Swift ·

2025/07/08

Welcome to the first episode of Decoding Taylor Swift! In this podcast, you’ll learn the storytelling tools Taylor Swift uses that make HER a modern-day Shakespeare, but can make YOU a better communicator, so you can drive your mission and build your tribe. This podcast will transform how you think about Swift’s songs and give you the life-changing tools to lead, connect, and change the world. Let’s dive into the power of storytelling, foreshadowing, and the hero’s journey.

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0:43

THE 40-SECOND TRAILER

Decoding Taylor Swift ·

2025/07/03

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