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PODCAST

Shed Geek Podcast

Shed Geek Podcast

The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham is a self proclaimed "Shed Geek" who attempts to take you through discussions that are

business marketing

All Episodes

74:00

Five Years of Shed Geek: Reflections and Future...

Shed Geek Podcast ·

2025/08/27

Send us a text Take a seat in the Batcave as Shannon pulls back the curtain on five years of podcasting journey and the evolving shed industry landscape of 2025. This rare monologue episode offers an intimate look at where Shed Geek started, where it's heading, and the philosophy driving its growth. Shannon extends a heartfelt invitation to everyone in the shed world—dealers, manufacturers, haulers, and service providers—to share their unique stories on the podcast. "Everyone is welcome, eve...

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41:10

Navigating the Construction Industry with Shield Wall...

Shed Geek Podcast ·

2025/08/25

Send us a text Gary Reichert, owner of Shield Wall Media, joins Jared Ledford on the Steel Kings podcast to reveal the powerful strategies behind his company's success in construction industry publishing and trade show management. What began as a job selling advertising has transformed into ownership of a media conglomerate that's reshaping how construction professionals connect and do business. Shield Wall Media has found remarkable success by focusing on underserved market niches within co...

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70:11

Strategic Planning for Shed Business Success with...

Shed Geek Podcast ·

2025/08/20

Send us a text Coach David J. Greer joins us to share wisdom gleaned from his remarkable 40-year entrepreneurial journey and decade of business coaching. Our conversation dives deep into what truly drives business success beyond conventional growth metrics. David introduces us to the power of the one-page strategic plan, a methodology that transforms business planning by starting with your desired future state and working backward. Rather than focusing on incremental improvements, this appro...

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65:56

Faith, Business, and Life Eggs

Shed Geek Podcast ·

2025/08/15

Send us a text What happens when two industry veterans sit down for an unscripted, heart-to-heart conversation about business sustainability, faith, and life? This month's Sambassador podcast delivers exactly that as Shannon and Sam reflect on five years of podcasting while sharing hard-earned wisdom about diversification in challenging economic times. Sam Byler pulls back the curtain on his business approach, revealing how he maintains multiple smaller income streams instead of relying on o...

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78:22

Race to the Face: How Real-Time Video Is Transforming...

Shed Geek Podcast ·

2025/08/13

Send us a text The digital transformation wave has finally crashed into the shed industry's shores, and it's bringing video technology that could revolutionize how we connect with customers. In this eye-opening conversation with LiveSwitch founder James Hatfield, we journey from his humble beginnings as a painter with a ladder to becoming a tech innovator helping businesses harness the power of real-time video. James shares his fascinating story of unexpected entrepreneurship – from running ...

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55:27

Building Community Through Steel

Shed Geek Podcast ·

2025/08/11

Send us a text Ever wondered why some building dealers thrive while others struggle to stay afloat? The answer might be simpler than you think. When Jared sits down with Shannon "The Shed Geek" for this captivating conversation, they cut through industry noise to reveal what's really happening in steel structure and shed sales. Shannon brings his years of experience building the Shed Geek brand and community to share wisdom that applies across the construction space. Their honest discussion...

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66:04

Your Financial Story Is Just as Important as Your...

Shed Geek Podcast ·

2025/08/06

Send us a text When Steve Coughran started his first business at 16 from his sister's garage, little did he know this would lead to a career transforming how construction companies understand their finances. Today, as a fractional CFO who provides what he calls "CFO services reimagined," Steve brings a refreshing clarity to the often mystifying world of business finance. The most eye-opening revelation from our conversation? Seventy percent of companies that go bankrupt actually show profit ...

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38:59

Beyond the Fear: The Real Impact of Steel Tariffs

Shed Geek Podcast ·

2025/08/04

Send us a text The headlines warned of economic disaster when steel tariffs were announced, but what's actually happening on the ground? The Steel Kings dig deep with Ohio State Representative Rodney Creech to separate market reality from media hype. Representative Creech brings a unique perspective as both a fourth-generation farmer and state legislator, offering candid insights about American manufacturing's future. "Although there was some short-term pain, possibly some mid-term pain for ...

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57:42

Turning Trials into Triumphs: A Shed Hauler's...

Shed Geek Podcast ·

2025/07/30

Send us a text What happens when life brings you to your breaking point? For shed hauler Daniel, a catastrophic injury left him bedridden for six months, plunging him into depression that nearly destroyed his business. Just when recovery seemed possible, tragedy struck again with the death of a beloved employee in a car accident. Yet today, he runs a thriving operation with a surprising sense of peace and purpose. The secret? A complete transformation in thinking about business, leadership, ...

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54:53

Turning Trials into Triumphs: A Shed Hauler's Journey...

Shed Geek Podcast ·

2025/07/23

Send us a text What does it take to build a successful shed transport business from scratch? For Daniel Yoder, founder of GDR Transport / Shed Movers, the answer lies not just in logistics and equipment, but in something far more fundamental—personal development. Daniel's journey begins far from the shed industry, with military service in the 82nd Airborne Division and deployment to Afghanistan in 2009-2010. Through an unexpected opportunity, he received CDL training courtesy of the military...

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38:38

Reflections on Independence, Discipline, and Success

Shed Geek Podcast ·

2025/07/21

Send us a text Freedom, discipline, and intentional growth—these seemingly contradictory concepts form the powerful foundation of sustainable success in business and life, as explored by Jared Ledford and Eric Olson in this reflective Steel Kings episode. Drawing inspiration from Independence Day, the hosts peel back the surface of entrepreneurship to examine what truly drives fulfilling work. "If you get to the point in your life where you do what you love every day, you'll never work a day...

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66:27

Behind the Scenes at Shed Geek: Where Marketing and...

Shed Geek Podcast ·

2025/07/16

Send us a text Ever wondered why some shed companies break through revenue plateaus while others stay stuck? In this revealing episode, the Shed Geek Marketing team pulls back the curtain on what truly works for growing shed businesses, especially those in the crucial $7-20 million revenue range. We dive deep into why this particular revenue bracket represents the "sweet spot" for marketing partnerships - these companies have mastered their operations but need specialized marketing scaffoldi...

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40:32

Concrete Partnerships: Building Success Beyond Steel

Shed Geek Podcast ·

2025/07/14

Send us a text Forging powerful business partnerships might be the key to unlocking growth you never imagined possible. When metal building dealers Jared Ledford and Eric Olson (the Steel Kings) faced customers walking away because they couldn't provide concrete services or pole barn options, they didn't just accept these limitations—they transformed them into opportunities through strategic collaboration. Meet Caleb Grimes, owner of GCM Construction and the missing piece in their business p...

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72:27

Uncle Sam Wants You...to See What Generosity Can Do

Shed Geek Podcast ·

2025/07/11

Send us a text In this heartfelt conversation, Sam Byler dons his patriotic Uncle Sam attire as he and Shannon Latham discuss the monumental hurricane relief efforts that have occupied the shed industry for the past nine months. What began as an emergency response to Hurricane Helene has evolved into a remarkable story of American generosity and cooperation across political and geographical boundaries. Sam shares the extraordinary journey of coordinating hundreds of shed donations from compa...

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67:31

Behind the Scenes at Shed Geek: Where Marketing and...

Shed Geek Podcast ·

2025/07/09

Send us a text The digital landscape is transforming the shed industry, separating businesses that thrive from those that merely survive. This revealing conversation dives into the conservative nature of the shed business and how resistance to technological change is causing some companies to miss opportunities they never even know existed. When a shed business lacks proper digital infrastructure, it's like "building a beautiful lot with 140 pristine buildings sitting in a cornfield where no...

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33:43

Faith, Recovery, and Metal Buildings: Eric Olson's...

Shed Geek Podcast ·

2025/07/07

Send us a text Ever wonder what drives someone to build not just structures, but a life of purpose? This episode pulls back the curtain on Eric Olson's remarkable journey from tornado cleanup to founding Dayton Barns, now a thriving multi-location metal building business. Eric takes us through the pivotal moment when devastation in his backyard sparked an unexpected business opportunity. What began with fallen trees and woodworking evolved into a shed business, then expanded to metal buildin...

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63:50

Behind the Scenes at Shed Geek: Where Marketing and...

Shed Geek Podcast ·

2025/07/02

Send us a text Ever wonder what happens when marketing experts obsessed with the shed industry get together at 5 AM? This episode pulls back the curtain on the personalities and principles driving Shed Geek Marketing, revealing candid insights about what it takes to succeed in an industry that often resists change. The conversation weaves between deeply personal reflections and practical business wisdom. Shannon and Dylan discuss how their shared traits (from Uncrustable habits to perfection...

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52:29

Monday Motivations: Finding Purpose Beyond Metal...

Shed Geek Podcast ·

2025/06/30

Send us a text What happens when two metal building dealers pull back the curtain on their real lives? This episode takes a refreshingly candid approach as Jared and Eric share what actually drives them beyond business. The conversation kicks off with Jared explaining how he found unexpected motivation from "Power Moves with Shaquille O'Neal" on Netflix. Watching Shaquille O'Neal and Allen Iverson rebuild the Reebok brand sparked a reflection on his own entrepreneurial journey from shed lot ...

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75:37

RTO Contracts: Protecting Your Shed Business from...

Shed Geek Podcast ·

2025/06/25

Send us a text Ever wonder what happens when a rent-to-own customer stops paying? Or what legal pitfalls could be lurking in your contracts? The shed industry faces unique legal challenges that can make or break your business. Attorney Nick Garrard joins us to share his 12 years of legal expertise in the rent-to-own shed industry. What began as a single case in 2012 has grown into a specialized practice serving shed businesses across the country. Nick breaks down the most common legal issues...

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47:01

Steel Tariffs and Industry Integrity

Shed Geek Podcast ·

2025/06/23

Send us a text Steel tariffs have officially arrived, and their impact is already reverberating throughout the metal building industry. In this candid conversation, Jared and Eric dive deep into how these economic changes are reshaping business practices, pricing structures, and customer relationships. The duo shares real-world examples of how some dealers are responding to economic pressure with questionable tactics – from hidden contract clauses that allow price changes after deposit to re...

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185 results

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