Seen. Booked. Sane. Marketing for indie stays + destinations who want bookings without burnout.

Your bookings aren’t broken. Your strategy is.Seen. Booked. Sane. is the no-fluff, all-fun show for vacation rental owners, boutique hoteliers, and small-stay pros who want more guests, more profit, and less chaos.Hosted by Kay Walten of Smart Pineapple, each short, sharp episode tackles the real stuff holding you back—from pricing mistakes to guest experience wins—served with a side of cheeky truth and zero boring jargon.If you’re ready to outsmart the big chains, cash in on local demand, and still

Guests don’t want fancy. They want frictionless.In 2025, personalization isn’t a perk—it’s the baseline. Whether you run a boutique hotel, a remote Airbnb, or a glamping cabin in the woods, your guests expect seamless, thoughtful touches... and they don’t care how many staff you have.In this episode, Kay breaks down:– What “smart stays” are doing to personalize without sounding robotic– How indie properties are using AI to get more repeat guests (and better reviews)– Why automation doesn’t mean

Most hosts are stuck in a cycle: waiting on OTAs, tweaking listings, hoping the algorithm shows them some love. But what if your next booking didn’t come from Airbnb—or Vrbo—or some endless scroll?In this episode, Kay Walten breaks down why your vacation rental or boutique stay needs a blog in 2025—and how one simple post can work harder than most hosts realize.You’ll learn:Why blogging still works (and why it’s not just a trend from 2012)What kind of blog posts build trust and get seen by the right

What if AI could give you back 14 hours a week—and help your small property look more polished than the big chains, without hiring a team?In this episode of Seen. Booked. Sane., Kay Walten breaks down how indie hosts, boutique hoteliers, and small destinations are using AI for messaging, pricing, guest support, and content—without sounding robotic or losing the human touch.We’ll cover:Why AI is your new relief valve (not your replacement)Real stats behind the AI wave in hospitalitySimple ways to

Your guest is taking 83 days to book—comparing properties, asking questions, and second-guessing every move. But you? You’ve only got 8 seconds to sound human or lose the booking.In this episode of Seen. Booked. Sane., Kay Walten breaks down:Why robotic replies are killing trustWhat guests really expect before they bookHow to use AI tools like Hospitable, TIDIO, and DACK without sounding like a robotWhat to avoid if you want reviews that read like “thoughtful and responsive” instead of “felt like a

Think you need to be everywhere, post daily, and answer every message at midnight to stay booked? You don’t. In this quick intro, Kay Walten lays out what Seen. Booked. Sane. is really about: real strategy, better messaging, and smart tools to help small stays + destinations grow—without losing your mind.