Green Industry Podcast

46:48

20 Things You MUST Do to Build a Profitable Lawn Care...

Green Industry Podcast ·

2026/08/19

Discover the exact 20-step blueprint and order of operations you need to legally, financially, and practically launch a highly profitable lawn care business from scratch. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞

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41:15

Transforming Your Lawn Care Business

Green Industry Podcast ·

2026/08/17

This was one of the most iconic Green Industry Podcast episodes of all times. This episode features many guest such as main guest Tony Rudolph and some guest appearances from Naylor Taliaferro, Caleb Auman, Jonathan Pototschnik and Mark Bradley. All those guest jam packed into a great episode that was recorded at the Equip Expo. Enjoy!! 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your

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38:33

Reevaluating Your Time and Business Worth with...

Green Industry Podcast ·

2026/08/14

We are bringing you an exclusive interview recorded live at Equip Expo's Morning Show with Jonathan Pototschnik, the Lawn Care Millionaire. Jonathan dives into how to accurately value your time and the necessity of reevaluating business metrics. He discusses practical advice on transitioning from day-to-day operations to focusing on growth and profitability, offering crucial insights for lawn care professionals aiming to significantly scale their business operations. 🎟️ Equip Expo 👉 Save 50% off

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46:07

Premium Pricing and Retaining Top Talent in Landscaping

Green Industry Podcast ·

2026/08/12

Recorded live at Equip Expo, this episode explores the non-negotiables of running a highly profitable landscaping business, from confidently charging premium prices to creating a supportive culture that attracts and retains top talent. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's

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29:41

Building Generational Wealth with Dave Ramsey's 7...

Green Industry Podcast ·

2026/08/10

Host Paul Jamison shares his own early financial mistakes and breaks down the seven sequential steps you need to take to eliminate debt, build savings, and create lasting wealth in your lawn care business. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals

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26:32

The Social Media Strategy That Actually Makes You Money

Green Industry Podcast ·

2026/08/07

In this episode of The Green Industry Podcast, host Paul Jamison breaks down how lawn care and landscaping business owners can turn social media followers into paying customers by focusing on the platforms that actually drive business growth. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's

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43:56

Why You Should Be Charging $100+ Per Man-Hour with...

Green Industry Podcast ·

2026/08/05

Financial expert John Pajak joins Paul Jamison to break down the real math behind profitable lawn care pricing, explaining why owners must charge higher man-hour rates and factor future equipment replacement costs into today's invoices. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's

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40:10

John Pajak on Overcoming Financial Fear & Hitting...

Green Industry Podcast ·

2026/08/03

Paul Jamison sits down with financial specialist John Pajak to discuss conquering the fear of looking at your business math, setting goals that serve your personal life, and a preview of the LCR Summit in Louisville. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools &

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37:47

Know Your Numbers: Calculating Your Man-Hour Rate for...

Green Industry Podcast ·

2026/07/31

In this episode of the Green Industry Podcast, host Paul Jamison breaks down Chapters 4 and 5 of his new book, explaining how to calculate your true break-even man-hour rate and why saying "no" to bad jobs is the key to building a highly profitable lawn care business. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit

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41:49

How to Avoid the "Yes Trap" in Your Lawn Care Business

Green Industry Podcast ·

2026/07/29

In this episode of the Green Industry Podcast, host Paul Jamison reveals the costly consequences of the "Yes Trap" – a common mistake rookie lawn care business owners make by taking on clients all across town. Listen in to learn why extreme windshield time will destroy your profits and how defining a hyper-local service area and focusing your marketing efforts will build the route density you need for true success. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

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22:39

The Lawn Care Business Owner's Guide to Equip Expo 2026

Green Industry Podcast ·

2026/07/27

In this episode, host Paul Jamison breaks down Equip Expo's official tips for attendees, sharing insider advice on early registration, strategic hotel booking, and avoiding Louisville traffic bottlenecks so you can maximize the event's value for your lawn care business. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit

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29:37

Legal Setup 101: Structuring Your Lawn Care Business

Green Industry Podcast ·

2026/07/24

In this episode of the Green Industry Podcast, host Paul Jamison breaks down the essentials of choosing a strategic company name, selecting the ideal legal structure (Sole Proprietorship, LLC, or Corporation), and separating your banking to build a protected, scalable, and sellable lawn care business 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on

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23:07

The Ultimate Marketing Strategy for Your Lawn Care...

Green Industry Podcast ·

2026/07/22

In this episode of the Green Industry Podcast, host Paul Jamison breaks down the foundational steps of the ultimate marketing strategy for your lawn care business, covering Google Business Profile optimization, conversion-focused websites, and how to avoid costly service area mistakes. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect

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28:31

Equip Expo Morning Show Lineup & LCR Summit...

Green Industry Podcast ·

2026/07/20

In part 2 of Paul Jamison's interview with Naylor Taliaferro, they reveal the full guest lineup and format for the live Thursday Morning Show at Equip Expo, deep dive into the LCR Summit Louisville including speaker topics from Jason Creel, John Pajak and Eric Triplett, share startling industry statistics regarding solo owner-operators, and provide a 50% discount code for LCR Summit tickets. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money

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26:45

End of an Era: Why Naylor Taliaferro is Retiring the...

Green Industry Podcast ·

2026/07/17

In this live podcast interview, Paul Jamison talks with Naylor Taliaferro about his recent decision to stop his decade-long YouTube Rally event at the Equip Expo, as well as Naylor's expert advice on time management and priorities. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended

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21:37

The New Standard In Lawn Care Equipment

Green Industry Podcast ·

2026/07/15

In this episode of the Green Industry Podcast, host Paul Jamison is joined by Chris Rector from Rehlko to discuss the rebranding of Kohler engines to Rehlko. They explore how this change will impact the lawn care business, dive into the specifics of Rehlko's impressive warranty programs—including an extra year on the 888 model—and discuss the process of repowering with Rehlko's Command PRO engine series. Plus, Chris shares an exciting invitation for all lawn care business owners attending the

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26:51

Don't Miss Out on the LCR Summit and Equip Expo!

Green Industry Podcast ·

2026/07/13

In this episode of the Green Industry Podcast, host Paul Jamison discusses the upcoming LCR Summit and Equip Expo in Louisville, Kentucky, where attendees can expect to learn strategies for improving cash flow and achieving peace of mind in their businesses. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official

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41:30

Stop Undercharging! How to Price Your Lawn Care...

Green Industry Podcast ·

2026/07/10

In this episode, Paul Jamison sits down with Jonathan Pototschnik to break down the hard truths about running a profitable lawn care business, from avoiding the trap of underpricing your work to why tracking every single man-hour is the only way to scale successfully. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit

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35:28

How I Started My Lawn Care Business With $0

Green Industry Podcast ·

2026/07/08

In this episode, host Paul Jamison recounts the vulnerable story of how he started his lawn care business completely broke in 2011, relying on borrowed equipment, the kindness of strangers, and a strategic focus on high-income neighborhoods to turn his desperate hustle into a profitable enterprise. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible

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28:42

Why Your Mindset is Costing You Money in Your Lawn...

Green Industry Podcast ·

2026/07/06

In this episode, host Paul Jamison explores the timeless principles of Napoleon Hill's seminal work, Think and Grow Rich, discussing why cultivating the right mindset is the foundational step toward achieving lasting financial success and peace of mind in your lawn care business. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with

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