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PODCAST

Relationships Rule

Imagine that 68% of our clients leave because they feel we don’t care. Then visualize having authentic heart-based retention strategies, proven to minimize client losses, while organically generating a substantial number of loyal clients through referrals. Catch a glimpse of how Janice opens a conversation by applying her fine-tuned curiosity. Notice how genuinely interested she is in building a relationship with her guests – heart-based business owners and entrepreneurs. In mere minutes, guests

business marketing

All Episodes

39:20

Danielle Hutchinson on How to Write a Book That Feels...

Relationships Rule ·

2025/05/06

Some of the best business advice doesn’t come from a webinar or a pitch. It comes from a story only you can tell.I had the most energizing chat with Danielle Hutchinson, Chief Creative Officer at Authors on Mission and a storyteller at heart. Danielle helps entrepreneurs turn their message into books that sound like them—not a ghostwriter. She shares how honesty and vulnerability build stronger connections, and how even the messier parts of your story can become your most powerful tools. Her journey

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45:14

Leading Like a Visionary Without Losing the Details...

Relationships Rule ·

2025/04/29

Great leaders don’t do it all—they know who to trust, how to delegate, and when to get out of the way.In this episode, I sit down with Stephanie Allen, a fractional COO and creator of the Panoramic Operations Roadmap, to unpack the behind-the-scenes magic that makes businesses scale smoothly. Stephanie helps visionary founders step away from the daily grind and lead with clarity and confidence. We talk about what it really means to be a second-in-command, how to build trust with a team, and how

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36:53

Jennifer Kaplan on Reputation, Relationships, and the...

Relationships Rule ·

2025/04/22

A strong reputation can grow your business faster than any ad—and a single bad impression can undo it just as quickly.Jennifer Kaplan, founder of Evolve Public Relations, and I, talk about the true power of relationships in business. She shares why PR isn’t just about media buzz—it’s about staying visible, building trust, and showing up with integrity every step of the way. From dealing with a reputation crisis to creating a compelling brand narrative, Jennifer offers insights that are just as

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36:17

Finding Your Voice: The Art of Writing Copy That...

Relationships Rule ·

2025/04/15

Some writers make magic with words—and copywriter and content strategist, Annette Mashi is one of them. I sit down with Annette to talk all things storytelling, learning your voice, and authentic messaging. Annette shares how she helps business owners sound like themselves in their marketing, whether it's through email sequences, blogs, or brand messaging. We get into the power of writing in your own voice, how to make your copy feel personal instead of salesy, and why storytelling builds stronger

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51:28

How Follow-Ups and Simple Metrics Can Transform Your...

Relationships Rule ·

2025/04/08

Most businesses lose sales not because they lack leads, but because they fail to nurture the ones they already have.Doug C. Brown, CEO of CEO Sales Strategies, has seen too many businesses focus on chasing new clients instead of strengthening existing relationships. He breaks down why follow-ups are the real game-changer in sales, how simple tweaks in your approach can dramatically boost conversions, and why trust—not pressure—leads to long-term success.Doug also shares the math behind sales growth,

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39:28

Breaking Free From Corporate & Thriving As An...

Relationships Rule ·

2025/04/01

Stepping out of a corporate career and into entrepreneurship isn’t just a job change—it’s a mindset shift that can make or break your success.David Shriner, host of Smashing the Plateau and business strategist, knows what it takes to navigate that transition. After spending 28 years in the corporate world, he made the leap into entrepreneurship and discovered firsthand the challenges of networking, marketing, and selling yourself. Now, he helps professionals—who he calls "corporate refugees"—build

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42:18

Winning Hearts in the Age of AI: Mastering Automation...

Relationships Rule ·

2025/03/25

Automation and AI should make business easier—not strip away the personal connections that make it thrive.Shaun Whynacht, founder of Blue Cow Marketing, has spent over a decade helping businesses use automation without losing the human touch. He believes that the right technology should free up time for deeper client relationships, not replace them. Shaun shares how small business owners can use AI and automation to streamline processes, manage follow-ups, and create more meaningful interactions

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46:09

Your Relationship with Money: Mindset Shifts for...

Relationships Rule ·

2025/03/18

The way you think about money is just as important as how you spend or save it.Chad Hufford brings a fresh perspective to financial planning, showing how shifting your mindset around money can open doors to real financial freedom. It’s not just about crunching numbers or making more income—it’s about smart decisions, strategic investing, and changing the way you think about wealth.He unpacks the habits that lead to financial independence, why patience is a game-changer, and how small, intentional

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37:27

Networking That Works: How to Build Trust and Gain...

Relationships Rule ·

2025/03/11

Networking isn’t about collecting business cards—it’s about building real relationships that create lasting opportunities.Linda Walters, master connector, referral strategist, and founder of Lead Tribes, shares how authentic connections can transform the way entrepreneurs grow their businesses. She created Lead Tribes to bring together business owners who genuinely want to support each other, exchange meaningful referrals, and thrive in a community built on trust.She breaks down the importance of

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16:18

Celebrating 300 Episodes – The Power of Relationships...

Relationships Rule ·

2025/03/04

We’ve hit a major milestone!In this special solo episode—something I rarely do—I’m taking a moment to celebrate 300 episodes of Relationships Rule! This journey has been an incredible ride, filled with insightful conversations, meaningful connections, and lessons that continue to shape the way we build relationships in business and life.What’s Inside This Episode:A look back at how Relationships Rule started and the incredible journey so farSpecial shoutouts to my amazing podcast team, listeners,

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36:45

Why Emotional Marketing is the Key to Business...

Relationships Rule ·

2025/02/25

Most buying decisions aren’t based on logic—they’re driven by emotion, connection, and trust.Chantal Cornelius helps businesses tap into this by using emotional marketing instead of generic selling points. As an international speaker, marketing mentor, and author of Standout Strategies, she explains why traditional USPs often fall flat and how to stand out by understanding what truly resonates with clients.She shares five success strategies—Certainty, Connection, Contribution, Growth, and

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41:07

How to Stand Out in Business Through Authentic...

Relationships Rule ·

2025/02/18

Success in business isn’t just about having the best product—it’s about building trust, mastering relationships, and knowing how to tell your story.Paige Arnof-Fenn, founder of Mavens & Moguls, has worked with brands like Microsoft, Virgin, and The New York Times, and she knows that branding is more than just a logo or tagline. She shares how great brands are built from the inside out, starting with a solid foundation of values, messaging, and customer trust. Paige breaks down why networking is

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36:35

Becoming the Best Version of YOU with Mary Kominska |...

Relationships Rule ·

2025/02/11

Personal growth isn’t just about learning new skills—it’s about challenging old patterns, setting boundaries, and becoming the best version of yourself.Mary Kominska, an entrepreneur, mindset coach, and creator of the T.E.A. course, knows firsthand how transformational that journey can be. After years in corporate life and direct sales, she discovered that real change starts with shifting thoughts, emotions, and actions. Her experiences with personal struggles led her to develop a system that helps

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32:53

Jacob Hicks on The Art of the Follow-Up and Long-Term...

Relationships Rule ·

2025/02/04

Success is not only about making sales, it is about building real relationships, creating smart systems, and staying true to your purpose.Jacob Hicks, a coach and speaker, joins me to share his insights on work-life balance, sales systems, and how an entrepreneurial mindset can lead to long-term success. Jacob’s background in sales taught him that focusing solely on money leads to burnout, but prioritizing relationships and adding value creates sustainable growth. He breaks down his approach to

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35:35

The Power of Caring Leadership with Traycee Mayer |...

Relationships Rule ·

2025/01/28

Leadership isn’t about titles—it’s about showing up with empathy, kindness, and genuine care for people.In this episode, I sit down with Traycee Mayer, author of The Leadership Contradiction, to discuss her refreshing take on modern leadership. Traycee shares how her experience in the hospitality industry shaped her belief that caring for employees directly translates to better business outcomes. She emphasizes the importance of self-care for leaders, the power of connection, and how true leadership

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36:31

Simplifying Goal Setting for Busy Professionals with...

Relationships Rule ·

2025/01/21

Setting the right goals starts with knowing what you truly want, and Debra Eckerling is here to make it easier than ever to figure that out.Deb Eckerling, the creator of the DEB Method, joins me to talk about how anyone can achieve their goals by first setting a strong foundation. Deb simplifies the process with her three-step system: Determine your mission, Explore your options, and Brainstorm your path (DEB for short). She shares how her new book, 52 Secrets for Goal Setting and Goal Getting, is

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38:13

Delivering Magic: How to Create Unforgettable...

Relationships Rule ·

2025/01/14

Bring the magic of Disney to your small businesses by showing how exceptional customer service creates unforgettable loyalty.Join me as I chat with Vance Morris, a former Disney executive turned small business owner and customer experience expert. Vance shares how his time at Disney taught him the power of systems, emotional connections, and attention to detail. He explains how these lessons help him create “walk-on-burning-coals loyalty” for his customers. Whether it’s using direct mail, personal

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49:06

Why Staying Visible Matters: Wisdom from Karen...

Relationships Rule ·

2025/01/07

The secrets to staying visible and building lasting client relationships in a competitive digital landscape are just a listen away. Karen Gunther, founder of Stay Visible Marketing, joins me to talk about how businesses can stand out and build authentic relationships in the digital age. With over 25 years of experience in business development, Karen shares practical tips for using tools like LinkedIn, email marketing, and CRMs to keep your business top of mind. She emphasizes the importance of

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43:48

Unlocking Rapid Growth Without Changing Who You Are |...

Relationships Rule ·

2024/12/31

Can introverts be successful in sales and networking? Absolutely!Meet Matthew Pollard. Matthew is known as the “Rapid Growth Guy,” and specializes in helping introverts excel in business without trying to be extroverts. Matthew shares how he went from an introvert who dreaded networking to someone who teaches others how to master it. He explains the importance of crafting a unified message that makes you stand out, while staying authentic to your personality and values.Matthew also gives practical

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32:21

Why Every Creator Needs to Understand Intellectual...

Relationships Rule ·

2024/12/24

Do you really know how to protect what you’ve created?Céleste Reumert Refn, an expert in intellectual property, joins me to break down the world of trademarks, copyrights, and protecting your ideas. With her Danish background and global perspective, Céleste explains why protecting your intellectual property is vital—not just for big companies but for anyone who creates something unique. She shares fascinating stories, from Taylor Swift’s battle over her music rights to the importance of safeguarding

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