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PODCAST

E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies

Marketing Strategies for Supplement Business Owners. Discover what works in nutritional supplements marketing online.If you’re a supplement brand, this show will uncover:- E-Commerce Growth- Marketing Strategies- Maximize your supplement marketing- What are the top supplement trends?- How to use YouTube ads to grow a health supplement business- What is the best way to grow a supplement brand?- How to grow a supplement company- What are the best supplement marketing strategies that work- Is a

business marketing

All Episodes

38:14

How Smart Supplement Brands Use LTV, AOV, and CAC to...

E-Commerce Growth For Supplement Brands |... ·

2025/08/24

"Send me a text" This episode explains: How higher AOV creates competitive moats by allowing you to outbid competitors for the best advertising inventory and customersWhy higher AOV customers typically have higher lifetime value due to increased commitmentHow higher AOV improves cash flow for faster scalingThe concept that CAC is an investment, not just a cost, and the return matters more than the absolute amountReal examples of how this strategy leads to market dominationAfter working with d...

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39:58

Marketing Clarity: How to Stop Guessing and Start...

E-Commerce Growth For Supplement Brands |... ·

2025/08/17

"Send me a text" Uncover the single most important part of your marketing machine that most people completely gloss over. (But it’s responsible for it’s success or failure.)Finally gain the clarity you crave around your marketing so you know that you’re spending your time on the RIGHT things.Learn how to actually reach MORE of the RIGHT people and how most are going about it completely backwardsLearn more about Jeff here: https://factmethod.com Or reach out to Jeff directly at: jeff@factmetho...

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32:04

Email Marketing TIps for Supplement Brands

E-Commerce Growth For Supplement Brands |... ·

2025/08/10

"Send me a text" Perfect for: Supplement brand owners, email marketers in health/wellness, and anyone looking to build deeper customer relationships through email marketing. Key Takeaway: In the supplement industry, email isn't just a marketing channel—it's a valuable service that enhances customer health while driving sustainable business growth through education, trust, and authentic connection. What You'll Learn: Discover the "Sunday Tips" approach that creates anticipation instead of inbo...

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21:13

In The Supplement Business Your Moat Is Made of Quality

E-Commerce Growth For Supplement Brands |... ·

2025/08/03

"Send me a text" The supplement industry has undergone a massive shift from a lightly regulated gold rush to a tightly policed marketplace where quality is no longer a nice-to-have, but a survival strategy. Fueled by pressure from regulators and major platforms like Amazon, low-quality operators have been squeezed out, leaving room for brands with strong documentation, testing protocols, and trusted manufacturing partners to rise. This transformation is reshaping how brands compete, how custo...

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17:57

Unlock Higher Profits with the Supplement Supersize...

E-Commerce Growth For Supplement Brands |... ·

2025/07/27

"Send me a text" Discover the profit-boosting power of larger supplement sizes. In this episode, we break down the Supersizing Strategy, a simple yet powerful tactic that can increase your margins, improve customer satisfaction, and drive higher lifetime value. If you're not offering 60- or 90-day supplies, you're leaving money on the table. If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com After work...

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12:14

How to Use Emotion Driven Marketing for Dietary...

E-Commerce Growth For Supplement Brands |... ·

2025/07/20

"Send me a text" Buying a supplement isn’t just about health, it’s about hope. In this episode, we explore how emotional drivers like desire, aspiration, and the hope for a solution shape consumer behavior and how smart brands use these insights to position their products in a crowded marketplace. Key Takeaways: Why supplement purchases sit between emotional and functional buying decisionsHow desire and hope fuel demand in categories like beauty, anti-aging, immune health, and chronic painThe...

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55:00

Built to Sell: How to Sell Your Supplement Brand for...

E-Commerce Growth For Supplement Brands |... ·

2025/07/13

"Send me a text" Thinking of selling your supplement brand? In this episode, we break down what it really takes to position your business for a successful exit—from financial prep and operational cleanup to finding the right buyer and maximizing valuation. Whether you're years away from selling or ready to take offers, this is your roadmap to a profitable transition. Key Takeaways: What buyers look for in a supplement brand (and what turns them off)How to boost your valuation before listing y...

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24:47

The Hidden Tradeoff in Supplement Marketing

E-Commerce Growth For Supplement Brands |... ·

2025/07/06

"Send me a text" Why Chasing LTV Alone Is Costing You More Than You Think n this episode, we explore the tension between maximizing customer lifetime value and genuinely improving customer health outcomes in the supplement industry. You'll hear real examples, strategic insights, and practical steps to align business growth with true customer success. Key Takeaways: Why focusing solely on LTV can backfire in the long runHow customer success drives word-of-mouth and retentionPractical ways to p...

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33:02

Supplement Business Success Metrics: Optimizing CAC,...

E-Commerce Growth For Supplement Brands |... ·

2025/06/29

"Send me a text" Key Takeaways from This Episode: Know Your Numbers – Success in the supplement space comes down to understanding three key financial metrics:Customer Acquisition Cost (CAC)Payback PeriodContribution MarginKaak (Customer Acquisition Cost): Most supplement brands spend $70–$120 to acquire a customer. That number affects cash flow and growth — and it’s heavily influenced by your website, ads, targeting, and conversion rates.Payback Period: The time it takes to recoup your Kaak....

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34:25

How Top Supplement Brands Win Authority Through...

E-Commerce Growth For Supplement Brands |... ·

2025/06/22

"Send me a text" This episode explores how supplement brands can leverage content marketing, particularly podcasting, to build genuine authority in an increasingly crowded marketplace. The host argues that successful supplement companies must adopt a "media company mindset," focusing on providing valuable information alongside their products. Key Takeaways Modern supplement brands succeed by positioning themselves as information providers, not just product sellersQuality content creates lasti...

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24:55

Cracking the Weight Loss Buyer Code: Why People...

E-Commerce Growth For Supplement Brands |... ·

2025/06/15

"Send me a text" Have you ever wondered why some supplement brands create loyal customers for life while others struggle with high refund rates and one-time buyers? The secret might surprise you. It's not about having the trendiest ingredients or the flashiest marketing. It's about understanding the psychology behind your customers' decisions. Most weight loss customers aren't buying a product - they're buying hope. And how you handle that hope determines everything about your business. Join ...

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75:11

Innovation Strategies for Beauty from Within...

E-Commerce Growth For Supplement Brands |... ·

2025/06/08

"Send me a text" Whether you're an aspiring supplement entrepreneur or an established brand looking to expand into the beauty category, this episode provides valuable guidance on turning your vision into a successful product line. Learn how VitaQuest's innovation team acts as strategic partners, helping brands differentiate in crowded markets through customized solutions and expert consultation. For more information about partnering with VitaQuest International or to discuss your supple...

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22:35

The Hidden Path to Building a Fulfilling and...

E-Commerce Growth For Supplement Brands |... ·

2025/06/01

"Send me a text" Ever wondered how David beats Goliath in the supplement industry? In today's episode, I'll reveal why staying small might be your biggest competitive advantage. Discover how focusing on a specific niche can generate millions without massive overhead, why flying under the radar protects you from industry sharks, and the exact formula for building customer relationships that big brands can't touch. If you're tired of competing with industry giants and want to build a profitable...

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19:28

Off-Amazon Playbook: Diversify or Die

E-Commerce Growth For Supplement Brands |... ·

2025/05/25

"Send me a text" Are you building your supplement business on the quicksand of Amazon dependency? In today's episode of Health Supplement Business Mastery, I'm breaking down why having Amazon as your only sales channel is like walking a tightrope without a safety net. I'll share real strategies from successful supplement brand owners who've created Amazon-proof businesses through smart diversification. Whether you're making six figures or just starting out, this episode could save your ...

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19:53

The Real Cost of Starting a Supplement Business

E-Commerce Growth For Supplement Brands |... ·

2025/05/18

"Send me a text" In this eye-opening episode, we reveal the actual capital requirements for building a sustainable supplement business (hint: it's 10-25x more than most entrepreneurs estimate). Whether you're planning a lifestyle business or aiming for a multi-million dollar exit, understanding these financial realities will dramatically increase your chances of success. You'll discover: Why most supplement startups fail within their first year (and how to avoid this fate)The true manufacturi...

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28:33

Supplement Discounting Strategy

E-Commerce Growth For Supplement Brands |... ·

2025/05/11

"Send me a text" Finding the Right Balance Between Promotions and Everyday Pricing. After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed. If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com Getting people to your sales page or funnel is how ...

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56:11

How to Grow a Supplement Brand When Ads Are Against...

E-Commerce Growth For Supplement Brands |... ·

2025/05/04

"Send me a text" Marketing in the Danger Zone: How to Drive Sales in a Risky Supplement Niche After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed. If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.com Getting people to your sales page or funn...

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33:06

Understanding Supplement Buyer Segments To Get More...

E-Commerce Growth For Supplement Brands |... ·

2025/04/27

"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there? The quickest way to do that is through paid advertising. Buying buyers with ad dollars to scale is how all the supplement businesses do it. Now you can discover the strategies and tactics that work ...

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30:14

Supplement Business: Inventory and Cash Flow Management

E-Commerce Growth For Supplement Brands |... ·

2025/04/20

"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there? The quickest way to do that is through paid advertising. Buying buyers with ad dollars to scale is how all the supplement businesses do it. Now you can discover the strategies and tactics that work ...

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13:24

The Ultimate Funnel: Customer Referrals

E-Commerce Growth For Supplement Brands |... ·

2025/04/13

"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there? The quickest way to do that is through paid advertising. Buying buyers with ad dollars to scale is how all the supplement businesses do it. Now you can discover the strategies and tactics that work in su...

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121 results

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