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PODCAST

Barking Mad

We’re leaving the fluff at home to bring you no-nonsense commentary, fresh insights, and bold predictions about all things pet care. Whether you’re a pet parent, an industry professional, or a veterinary expert, Barking Mad promises you the conversations you crave from pet experts everywhere. Sponsored by BSM Aperture.

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All Episodes

45:59

Saving Pets, Losing Ourselves: The Realities of...

Barking Mad ·

2025/03/19

Veterinary professionals dedicate their lives to caring for animals—but at what cost? Burnout in the veterinary profession is reaching a crisis point, with long hours, compassion fatigue, and financial stress pushing many to their limits. In this episode, we explore the realities of veterinary burnout with Dr. Joe Hill, DVM, and Dr. Frank Niles, PhD, uncovering the emotional, financial, and systemic challenges that make this field so demanding. We’ll discuss what pet parents can do to support their

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33:17

Ancient Wisdom Meets Modern Science: Behind the Brand...

Barking Mad ·

2025/02/26

What if the key to optimal pet health has been beneath our feet all along? In this episode of Barking Mad, we’re joined by Cico Rodriguez and Kathleen Fleck of Beyond Organic and Cave Pets to explore how regenerative organic agriculture, probiotics from soil, and nutrient-dense organ meats are transforming pet wellness. Learn why soil health is directly connected to human and pet health, why regenerative agriculture could be the future of farming, and hear fresh perspectives on nutrition.Helpful

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47:10

The Billion-Dollar Deception of DCM: Inside...

Barking Mad ·

2025/02/12

This explosive episode unpacks the rise and fall of grain-free pet food, the controversial roles of the FDA and veterinarians, and the largest lawsuit in American pet food history. Through shocking data and first-hand accounts, join us as we expose how fear and misinformation reshaped an entire industry. Featuring an in-depth interview with Daniel Schulof, Founder and CEO of KetoNatural Pet Foods, this episode reveals the untold story behind one of the pet industry's most elusive scandals.Helpful

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54:08

Gen Z, AI, and the Future of Work: What Leaders Need...

Barking Mad ·

2025/01/29

The workplace is evolving, and with it, the challenges of recruiting and retaining top talent have become a critical focus for businesses across industries. Dr. Frank Niles, Principal Business Psychologist at BSM Partners and a seasoned expert in business transformation and leader development, explores the intersection of workplace culture, generational differences, and leadership strategies in this episode. With compelling data on the high costs of turnover, Dr. Niles explains how prioritizing

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48:24

Copper Confusion: Separating Science from Speculation...

Barking Mad ·

2025/01/15

There’s a heated debate happening in the pet food space around copper in dog food. This essential trace mineral is critical for canine health, yet veterinarians have recently begun to speculate on excessive dietary copper causing liver disease in dogs—but there’s much more to this story. Join us as we unravel the copper controversy with experts from BSM Partners, Zinpro Corporation, and Trouw Nutrition.Helpful LinksIs Copper-Associated Hepatopathy the new DCM

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17:37

Trends to Watch in 2025, Part 5: Personalized...

Barking Mad ·

2025/01/03

Buckle up for the fifth and final episode of our Trends to Watch in 2025 mini-series! This fascinating episode is all about personalized pet nutrition, from breed-specific formulations and custom kibbles to high-tech wearables that can track all kinds of health and wellness metrics in real-time. Join us as we explore how the future of pet nutrition is set to become increasingly tailored to each individual pet’s needs.Helpful LinksTailored Tastes: How Custom Pet Food is Shaping Tomorrow:

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19:43

Trends to Watch in 2025, Part 4: Sustainable...

Barking Mad ·

2025/01/02

As the pet industry grapples with the 300 million pounds of flexible plastic packaging it generates annually—99% of which is currently unrecyclable—innovative solutions and consumer education are becoming more crucial than ever to the achieving a more circular economy for pet food and treat packaging. This episode highlights the progress being made toward this goal, while also addressing the barriers that remain along the supply chain and within the recycling sector.Helpful LinksPackaging

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17:35

Trends to Watch in 2025, Part 3: Biotic Ingredients &...

Barking Mad ·

2025/01/01

In this third installment of our Trends to Watch in 2025 mini-series, we’re delving into the microscopic world of biotic ingredients and their transformative impact on pet health and wellness. Tune in to learn how prebiotics, probiotics, and postbiotics work together to positively influence not just digestive health, but also mood, cognition, skin health, and overall wellbeing. Plus, learn about the science behind careful strain selection and why pet parents are increasingly turning to biotics to

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21:10

Trends to Watch in 2025, Part 2: Alternative Proteins...

Barking Mad ·

2024/12/31

Would you feed your pet bugs? What about lab-grown meat? How about a vegan diet? From insect protein to cultivated meats and beyond, we’re exploring the landscape of alternative protein sources poised to transform the way we feed our pets, and even ourselves. In this episode, the second installment of our Trends to Watch in 2025 mini-series, we address cultural barriers like the "ick factor" surrounding insect protein and delve into cutting-edge technologies like lab-grown meat and bacteria that eat

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30:09

Trends to Watch in 2025, Part 1: Sustainable...

Barking Mad ·

2024/12/30

Happy New Year! As we ring in 2025 together, we’re bringing you the top five pet care trends to watch in the coming year, from sustainable initiatives and alternative proteins to biotic ingredients and personalized nutrition. In this first episode of the series, we’ll explain greenwashing, explore the potential of upcycled ingredients and the legacy of rendered ingredients, debunk misleading data, and discuss other barriers and opportunities for more sustainable ingredient sourcing across the pet

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52:47

From Seed to Success: How Saeed Amidi Built an...

Barking Mad ·

2024/12/18

Ever wondered how startups turn bold ideas into industry-shaping innovations? In this episode, we team up with Plug and Play, a global accelerator powerhouse, to uncover the secrets behind their success in driving breakthroughs across agricultural technology, animal health, and beyond. Hear from visionary founder Saeed Amidi, the Plug and Play Topeka team, and trailblazing entrepreneur Rich Kelleman as they share how Plug and Play transforms ambitious dreams into thriving businesses. Plus, stick

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31:50

Silent Mutations: What Your Pet’s DNA Isn’t Telling You

Barking Mad ·

2024/12/11

Pet health isn’t always an inside job—genetic makeup matters, but so do environmental factors like lifestyle and diet. In this episode of Barking Mad, we’re cracking the genetic code to explore how dogs’ DNA influences their heath—sometimes in unexpected ways. Join us as we discuss groundbreaking insights from veterinary experts and researchers who shed light on the genetic complexity of mixed-breed dogs and how genetic testing could revolutionize preventive pet care.Helpful LinksBSM Partners’

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54:09

Keep Calm: A Pet Parent’s Guide to Managing Noise...

Barking Mad ·

2024/11/27

Loud noises like fireworks, thunderstorms, and even construction can turn celebrations into nightmares for pets that suffer from noise phobias. Luckily, there are a range of products aimed at helping pet owners mitigate these stressful situations. In this episode of Barking Mad, we explore calming techniques, training methods, and innovative products in an effort to provide pet parents with a range of resources to help keep their pets cool, calm, and collected during times of stress.Helpful

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45:36

No Dog Left Behind: Honoring The Unsung Heroes of...

Barking Mad ·

2024/11/11

This Veterans' Day, join us for a moving episode about America’s four-legged warriors—military working dogs, or MWDs. These unsung heroes serve on the frontlines of combat zones around the world, but the challenges they face extend beyond the battlefield and into retirement. In this episode, Bob Bryant, co-founder and vice president of Mission K9, and US Navy Veteran Elijah Holyfield speak with co-hosts Jordan Tyler and Dr. Stephanie Clark about the duties, sacrifices, and unmet needs of today’s

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48:12

Pawing Through the Research: Uncovering the Fatal...

Barking Mad ·

2024/10/30

The BSM Partners Research Team has dug deep into existing research on canine dilated cardiomyopathy (DCM), so you don’t have to. Join us as we uncover the rigorous processes behind peer-reviewed research, discuss the importance of identifying “fatal flaws,” and highlight how we can use literature reviews to pave the way for future research—and to debunk understudied or unsubstantiated preconceptions about pet health and nutrition.Helpful LinksBoard-Certified DCM Literature Review (Full Text):

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47:03

Think Twice: Even Bad Science Can Get Published!

Barking Mad ·

2024/10/30

Do you have trust issues? We do, too. There is a lot of research out there, both good and bad, and the difference between reliable and not-so-reliable research typically comes down to one thing—study design. Using recent real-world examples, like the first-ever retraction in JAVMA’s 180-year history, join us as we expose the critical differences between well-designed studies and those that fall short.Related EpisodesIncidence episode:

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55:57

A Mountain, or a Molehill? What Science Really Says...

Barking Mad ·

2024/10/30

When the FDA sounded the alarm in 2018, claiming a potential link between certain dog diets and a rise in canine cases of dilated cardiomyopathy, panic spread among pet owners and the industry alike. But was this warning based on solid evidence, or was the issue blown out of proportion? Join us as we examine the data that challenges the FDA's early conclusions and hear from leading experts, including veterinary cardiologist, Dr. Justin Thomason, who has worked tirelessly to uncover the truth. This

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40:37

Pulse Check: What Are Anti-Nutrient Factors, And Are...

Barking Mad ·

2024/10/16

You may have heard some grain-based pet food ingredients like peas, lentils, and legumes carry anti-nutrient factors (ANFs) that interfere with a pet’s ability to absorb essential nutrients. But did you know there are tried-and-true methods of mitigating ANFs during processing? Tune in to hear from Kansas State University Professor, Dr. Julia Pezzali and the BSM Partners Research Team as they break down the science behind ANFs, pet food formulation, and how common pet food manufacturing processes

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49:21

Are AAFCO and FDA Ever Getting Back Together? How...

Barking Mad ·

2024/10/02

Join us as we explore a significant regulatory shift brought on by the termination of a longstanding Memorandum of Understanding (MOU) between AAFCO and the FDA. The pet nutrition industry is facing an uncertain regulatory landscape. What does this mean for industry professionals, and how could its impacts trickle down to consumers? Tune in to find out.LinksAAFCO, FDA Fail to Renew MOU for New Animal Food Ingredient Definitions —

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30:55

From Lab to Lawn: Putting Pups First in the Research...

Barking Mad ·

2024/09/18

In this episode of Barking Mad,Jordan Tylersits down withJessica Smidt, Co-Owner and Trainer with Think Positive Pets Training and Behavior Services, alongside two members of the BSM Partners Research Team—Dr. Bradley QuestandDr. Stephanie Clark.We explore how BSM Partners partnered with Jess and other KPA-certified dog training experts to ensure the 65 dogs used in its DCM research were successfully adopted to loving homes once the study concluded.The conversation covers:·The taboo of animal

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68 results

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