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PODCAST

Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

Michelle Pualani & Joanna Newton

Hot takes, fresh insights, and strategies that actually work — served weekly.Click Tease is your unfiltered, real-time digest of what’s trending in personal branding, content creation, and marketing for coaches, creatives, and online service providers. Co-hosted by branding strategist Michelle Pualani and digital agency founder Joanna Newton, this show breaks down the latest tools, viral trends, creator moments, algorithm updates, and everything that’s making waves right now.If you want to stay

business marketing

All Episodes

32:42

Sue Richey & Building a Local Brand That Scales...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/04/28

We sit down with Sue Richey to dive into how she built a thriving local property management brand, scaled her business through smart marketing, and expanded her reach nationally with digital education. Learn More About Sue: YouTube: https://www.youtube.com/@RicheyPropertyMgtWebsite: www.RicheyPM.comGetting Great Tenants CourseProperty Management Mastery CourseTime Stamps: 00:28 Sue Richey's Background and Expertise 02:54 Business Growth and Evolution 09:26 Building a Local B...

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40:02

Overcoming Ageism & Perfectionism in Business:...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/04/14

We’re tackling the unspoken rules women face—straight from the storylines of Younger and Running Point on Netflix. Michelle and Joanna dive into the double standards around age, credibility, and perfectionism that hold women to impossible standards while men get more room to stumble and grow. Time Stamps: 02:06 Deep Dive into 'Younger' 04:16 Ageism in the Workplace 07:37 Exploring 'Running Point' 09:30 Women in Sports and Media 09:57 Age Bias and Internal Narratives 16:36 Double Standards an...

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54:19

Personal Branding & Gallup CliftonStrengths: Play to...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/03/17

We’re diving into the magic of CliftonStrengths with none other than Sara Harvey—a Gallup-certified strengths coach and team trainer. We’re breaking down how this tool helps you identify your natural talents, boost productivity, and actually enjoy how you work. We even put ourselves under the microscope, sharing our own strengths profiles and how they shape our personal brands and business moves. This episode is packed with insights to help you lean into your strengths and work smarter, not h...

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29:48

Avoiding Burnout: Essential Strategies for...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/03/03

In this episode of the Her First Podcast, Joanna is joined by Sue McLoughlin, a Kajabi expert and digital nomad, to discuss the pressing issue of burnout among entrepreneurs. Sue shares her personal experiences with burnout, the importance of setting boundaries, and tailoring business strategies to one's own nature. The episode underscores the necessity of self-care, setting up sustainable business practices, and the pitfalls of trying to imitate others' success. Sue is a Kajabi expert and st...

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41:20

Leila Hormozi & Building a Personal Brand Around a...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/02/24

On this episode of Her First, we’re getting into the powerhouse that is Leila Hormozi. If you don’t know her, she’s the co-founder of Acquisition.com and, alongside her husband Alex Hormozi, has built multiple businesses into absolute beasts. We’re breaking down her no-BS approach to personal branding—think trust over clout, engagement over vanity metrics, and why consistency is the real flex. Plus, we’re diving into her mindset strategies: handling criticism like a boss, embracing discomfort...

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41:18

Personal Brand Building Part Two & Actionable Steps...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/02/17

On this week's Her First, we're talking personal branding – the real deal. We're breaking down how to actually build and grow your brand, not just exist online. Think auditing your current vibe, creating a visual identity that pops, developing a content strategy that isn't snooze-worthy, and, of course, networking like a pro. We even pulled inspo from the big leagues – Tim Ferriss, Taylor Swift, Amy Porterfield – you know, the works. We're getting into what makes conte...

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45:34

Personal Brand Building Part One & How to Create a...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/02/10

Personal branding isn’t just for influencers—it’s the key to building trust, growing an audience, and making money online. In this episode of Her First, we break down the three must-have pillars of a powerful personal brand: knowing your core values, defining what makes you unique, and getting crystal clear on your audience. We’re also calling out the biggest branding myths (spoiler: “just go viral” is trash advice) and showing you how to build a brand that actually converts. If you’re ready ...

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26:18

The AOC (Alexandria Ocasio-Cortez) & Personal...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/02/03

In this episode of Her First, we’re diving into the powerhouse that is Alexandria Ocasio-Cortez—aka AOC. We break down how she went from bartending to becoming one of the most influential politicians of our time, all while keeping it real. From her grassroots campaign to her bold stance on issues like the Green New Deal and rejecting corporate PAC money, AOC’s personal brand is as strong as her policies. We’re talking about the power of authenticity, storytelling, and standing firm in your va...

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36:02

The TikTok Ban & Why Owning Your Audience Matters

Click Tease: Weekly Digest of Branding, Marketing &... ·

2025/01/13

We’re tackling the buzz about a possible TikTok ban in 2025 and what it means for all of us—small business owners and creators who’ve built so much on the platform. We’ll break down the national security talk behind the ban (in plain English, don’t worry) and, more importantly, chat about what you can do to stay ahead. Think email lists to own your audience, exploring other platforms, and boosting your personal brand so you’re not stuck relying on just one app. We’ve got tips to help you roll...

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33:30

Tori Dunlap & The Importance of Financial Literacy...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/11/25

We’re diving into the all-important topic of financial literacy for women and why it’s time to shift our mindsets around money to use it as a tool for empowerment. Drawing inspiration from Tori Dunlap and her push for financial education, we explore everything from building savings and investing wisely to understanding how politics impact women’s financial stability. Packed with practical advice and resources, this episode is all about helping women take control of their finances, tackle econ...

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31:46

Barbara Clarke Ruiz & Working with Industry Giants

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/11/18

We’re excited to welcome Barbara Clarke Ruiz, CEO of BC Swirl Incorporated, to the podcast! Barbara takes us through her amazing career in the global activewear world, where she’s worked with giants like Adidas, Nike, and Eleven by Venus Williams. From her early days to leading big projects like designing for Walmart and boosting sales with Kohl’s Tech Gear, Barbara’s story is packed with big moves and bold choices. She also shares her leap into entrepreneurship with her pet treat brand, Lick...

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30:33

Personal Power Part Two: Long Term Growth Strategies

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/11/11

We dive deeper into the concept of personal power and how to sustain it over time. Building on a previous episode that covered the basics of reclaiming personal power, today's discussion focuses on the continuous process of maintaining alignment, overcoming setbacks, and leveraging both intuition and analytical data for long-term success. We explore practical strategies for self-care, productivity, and creating supportive environments, aiming to help high-achieving women stay empowered in bot...

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26:27

Kamala Harris & The Influence of Leadership

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/11/04

We dive into the journey and impact of Kamala Harris as the first female, Black, and South Asian U.S. Vice President, exploring the unique challenges and criticisms she faces as a woman in leadership. Reflecting on Kamala’s story, we share insights on how diverse representation can shape leadership and offer practical lessons for business owners, coaches, and creators.Call Her Daddy Snippet: Kamala Harris Talks 'Humble' vs. Childless Women on 'Call Her Daddy'Time Stamps:00:53 Kamala Harris's ...

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41:51

Building a Non-Alcoholic Beverage Brand: Lessons from...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/10/09

Joanna sits down with co-host Michelle to chat about her company To Be Honest Beverage Company, a non-alcoholic hemp infused spirit alternative, to chat about her journey in building a brand from scratch. Michelle opens up about how her personal shift in her relationship with alcohol—and her husband’s experience in alcohol production—sparked the idea for TBH.We dive into everything from the challenges of creating and marketing a physical product to the growing sober curious movement. Michelle...

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45:46

Mastering Thoughtful Gifting and Business Growth with...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/09/25

In this episode, we chat with Annabelle DeGrazio, the founder of TAJA Collection. Annabelle takes us through her wild journey from lawyer to launching her own customizable, non-toxic candle and home accessory biz. We talk all about the importance of finding happiness in what you do, thoughtful gifting, and why creating a positive company culture is a game changer. Annabelle gets real about self-care, work-life balance, and how trusting and empowering your team can lead to success.www.tajacoll...

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46:39

Reclaim Your Power: How to Overcome Business Plateaus...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/08/28

Let’s chat about reclaiming your personal power. Not sure what that means? Well, not having a strong sense of personal power shows up in your life with: inconsistency, nervousness to pitch yourself, not wanting to “bother” other people, taking unnecessary meetings, failing to “show up” in your content, lacking authenticity, feeling constantly distracted, inability to focus, not reaching your goals, among other things. We share examples of 7-figure business owners struggling with these limitin...

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55:47

Social Media Strategies with Ashlee Trelli: Creating...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/08/07

In this episode we explore the art of capturing high-quality content with special guest Ashley Trelli, managing partner at Capture the Concept. Ashley shares her journey from the corporate world to entrepreneurship and offers actionable tips for creating engaging video content with just a smartphone. Topics include the importance of personal branding, practical equipment recommendations, effective lighting and framing techniques, leveraging social media trends, and knowing when to bring on a ...

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54:18

The One Thing All Successful Launches Need

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/07/03

Discover the key elements to a successful business launch in this episode, where we break down case studies of real successful online businesses. Understand common myths surrounding the need for perfection, explore the strategic use of sales channels, and outline a simple yet effective funnel for lead generation. Through real-life examples and case studies, you’ll learn actionable steps and insights on how to build and nurture your leads list and ultimately drive traffic for conversions.[Subs...

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45:20

How to Create Consistency: The Invaluable Impact of...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/06/26

Tune in as we chat with Manouk Vink, a fitness and nutrition coach leveraging a 5-day challenge launch model to grow her list and online membership. We chat about the importance of clear messaging in marketing your online business and Manouk shares insights into her journey from personal training to online coaching, emphasizing sustainable fitness and nutritional practices. She highlights the importance of self-prioritization and small, consistent actions for long-term wellness.@manoukvinkwww...

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14:17

Overcoming Procrastination by Embracing Your “Done”...

Click Tease: Weekly Digest of Branding, Marketing &... ·

2024/06/08

Let’s discuss why you might be playing small and how to shift your focus to your ultimate vision for your business. By doing this, you can take inspired action rather than procrastinating on important tasks. Instead of waiting for perfect conditions, struggling with self-sabotage, and battling anxiety, you can overcome your fears, simplify your approach, gain clarity, and achieve peace of mind by concentrating on your dharma instead of seeking external validation. 33 Proven Ways to Drive...

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