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PODCAST

Small Business Made Simple Podcast

Jenn Donovan: Speaker, Author, Marketer and Social Media Expert

Small Business Made Simple Podcast - for small business owners who want to reach their goals, need accountability and bite size marketing and social media tips and tricks. Hear from Small Business owners just like you or our host Jenn Donovan, who has been in the trenches of small business and is now here to help you achieve those goals. You"ve GOT THIS!

business marketing

All Episodes

23:19

BONUS EPISODE – Visibility, Awards & Why It’s Time...

Small Business Made Simple Podcast ·

2025/06/23

BONUS EPISODE – Visibility, Awards & Why It’s Time You Made Some Noise (with Jemimah Ashleigh) Surprise! I’m popping into your ears today with a juicy bonus episode. This is a chat I had live on socials with the fabulous Jemimah Ashleigh, visibility expert, founder of The Visibility Lab, and one of the incredible speakers at my Social Media & Marketing Conference in Melbourne this August. In this raw and real conversation, we unpack why entering business awards is one of the most underused,

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25:21

The Real Reason Businesses Are Closing (And How to...

Small Business Made Simple Podcast ·

2025/06/19

** Come Along to the 2025 Social Media and Marketing Conference in Melbourne - in August - get your tickets here: https://www.socialmediaandmarketing.com.au/conference The Real Reason Businesses Are Closing (And How to Stay Ahead) - Podcast Episode 349 Innovation. It's not just a buzzword, it's the lifeline of business. In this episode of the Small Business Made Simple Podcast, I’m diving into what happens when businesses stop evolving. Spoiler alert: they start disappearing. Think iconic brands

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47:19

3 Steps to Getting in to the Media for FREE - Podcast...

Small Business Made Simple Podcast ·

2025/06/13

EPISODE 348: Is PR the Most Underrated Marketing Strategy for Small Business? With Liz Nable PR – it’s the free marketing strategy that small business owners often overlook… but not today! In this week’s episode of the Small Business Made Simple Podcast, I’m joined by the fabulous Liz Nabel—former TV journalist, now media and PR coach – and we’re diving into the world of getting your business into the media for FREE. We chat all things public relations (spoiler: it doesn’t stand for press release!),

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37:34

Building a Business That Serves Your Life—Not the...

Small Business Made Simple Podcast ·

2025/06/06

** Get Along to the 2025 Social Media and Marketing Conference in Melbourne on 29th August - tickets now on sale - https://www.socialmediaandmarketing.com.au/conference Ready to unlock what "good growth" really means for your small business? In this episode of Small Business Made Simple, host Jen Donovan sits down with Sarah Howard, founder of Writers Australia and author of "Beyond Solo." Sarah shares her 18-year journey from solo freelancer to agency leader and dives deep into the realities of

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13:38

Hashtags in 2025: Should You Still Bother? - Podcast...

Small Business Made Simple Podcast ·

2025/05/29

Episode 346 – Hashtags in 2025: Should You Still Bother? Let’s talk hashtags—the little pound sign that once ruled the social media world… but in 2025, are they still pulling their weight? In this episode of the Small Business Made Simple Podcast, I’m cutting through the confusion and diving into what hashtags really do now, which platforms they still matter on, and whether you should keep using them or ditch them altogether. If you’re still popping #smallbizlife or #foryoupage into every post, but

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14:18

How to Build a Micro Funnel in 24 Hours - Podcast...

Small Business Made Simple Podcast ·

2025/05/21

Episode 345 – How to Build a Micro Funnel in 24 Hours Think funnels are too complicated, too techy, or just plain too hard? Think again, lovely. In this episode of the Small Business Made Simple Podcast, I’m showing you how to build a smart, simple micro funnel in just 24 hours—without losing your mind, spending weeks mapping things out, or writing a 67-email sequence. Whether you’re launching soon, need a quick win, or want to stop sending people to your homepage and hoping for the best—this

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11:34

The Lie of 'Just Be Consistent' – Marketing Advice I...

Small Business Made Simple Podcast ·

2025/05/14

Episode 344 – The Lie of “Just Be Consistent”: Marketing Advice I Wish I’d Questioned Sooner We’ve all heard it: “Just be consistent.” It sounds helpful. Harmless. Even wise. But what if that well-meaning advice is leading you to burnout, bland marketing, and busywork with zero results? In this episode of the Small Business Made Simple Podcast, I’m busting one of the biggest marketing myths out there—that consistency alone is the magic fix for your business visibility. (Spoiler: it’s not.) If you’re

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34:09

LinkedIn Goldmines and Digital Referrals: How to...

Small Business Made Simple Podcast ·

2025/05/08

Struggling to make LinkedIn work for your small business? In this episode, I sit down with Michael Clark from Athletic Koala, a digital marketing expert who’s cracked the code on using LinkedIn for real business growth — especially in 2025. We dive into how to build a community on LinkedIn, use content to position yourself as a subject matter expert, and why giving away your best knowledge is the best marketing strategy you’ve got. You’ll learn why old-school Facebook and Google Ads just aren’t

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16:17

What Running a Podcast for 6+ Years Has Taught Me...

Small Business Made Simple Podcast ·

2025/04/30

Episode 342 – What Running a Podcast for 6+ Years Has Taught Me About Consistency (and When to Quit Something) After more than 6 years, 340+ episodes, and a truckload of cuppas... I’ve learned a thing or two about showing up. Especially when no one’s clapping yet. In this reflective, real-talk episode of the Small Business Made Simple Podcast, I’m sharing the truth about consistency—what it actually looks like, what it costs, and when it’s okay to quit (or at least press pause). Whether you’re

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17:54

Are You Ready for Zero-Click Content? Let’s Talk...

Small Business Made Simple Podcast ·

2025/04/23

Episode 341 – Are You Ready for Zero-Click Content? Let’s Talk Algorithms Still obsessing over click-throughs and link clicks? You’re not alone—but in 2025, it might be time to shift your strategy. In this episode of the Small Business Made Simple Podcast, we’re diving into zero-click content—what it is, why the algorithms love it, and how your business can thrive even when no one’s clicking your links. If you’re pouring time into content and wondering why people aren’t “taking action,” it might be

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14:47

The Rise of Searchless Marketing – How to Be Found...

Small Business Made Simple Podcast ·

2025/04/16

Episode 340 – The Rise of Searchless Marketing: How to Be Found Without Being Googled What if your next customer never Googles you? Welcome to the world of searchless marketing—where your dream clients are finding you without searching for your name, your website, or your keywords. In this episode of the Small Business Made Simple Podcast, I’m diving into the 2025 trend that’s turning traditional search strategies on their head—being discovered without being looked for. If you’ve been pouring effort

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15:56

AI Ethics in Your Marketing in 2025 - Podcast Episode...

Small Business Made Simple Podcast ·

2025/04/09

Episode 339 – AI Ethics in Your Marketing in 2025: What Small Biz Owners Need to Know AI is writing our captions, helping with email campaigns, and brainstorming blog titles—but just because we can use it for everything... should we? In this episode of the Small Business Made Simple Podcast, I’m diving head-first into the big conversation we need to be having in 2025—how to use AI ethically in your marketing without sounding like a robot, losing trust, or forgetting your voice in the process. If

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20:22

Is Your Expertise Your Marketing Problem? - Podcast...

Small Business Made Simple Podcast ·

2025/04/02

Episode 338 – Is Your Expertise Your Marketing Problem? Are you accidentally getting in your own way when it comes to your marketing? In this episode of the Small Business Made Simple Podcast, I’m asking the question many small business owners should be asking in 2025 — could your expertise actually be the problem in your messaging? If your marketing looks good on paper — you know your audience, your platforms, your niche — but it’s still not converting into leads or sales, this episode is for you

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18:56

Botcasts vs Podcasts – Are Botcasts the Future in...

Small Business Made Simple Podcast ·

2025/02/27

💥💥 In episode 337 of the Small Business Made Simple Podcast, host Jenn Donovan delves into the emerging trend of 'Botcasting'—podcast episodes generated entirely by AI. Jenn shares a unique audio segment where two AI-generated voices discuss her book, showcasing the potential of this technology to revolutionise content creation. She explores the implications of AI in podcasting, pondering whether it could democratise content production or pose challenges to traditional podcasting. Listeners are

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16:48

5 Big Myths Small Business Owners Still Believe (And...

Small Business Made Simple Podcast ·

2025/02/20

5 Big Myths Holding Your Business Back – Are You Falling for Them? 🎙️✨ Episode 336 of the Small Business Made Simple Podcast Hey there, my friend! Are sneaky business and marketing myths keeping you stuck? 🤯 In this episode, I’m busting five of the biggest myths small business owners STILL believe—myths that could be slowing down your growth, draining your time, and holding you back from real success. From the “If I build it, they will come” illusion to the “I need to go viral” trap, I’m breaking

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43:12

Mastering AI for Small Business: Practical Strategies...

Small Business Made Simple Podcast ·

2025/02/12

💡 AI for Small Business: How to Use It Without Losing Your Human Edge 💡 AI is everywhere in 2025, but how do you actually use it to grow your business—without losing your brand’s unique voice? In this episode of Small Business Made Simple, I sit down with Leanne Shelton, AI coach and marketing expert, to talk all things artificial intelligence—but not in the way you’re used to! We’re diving into: ✅ Practical ways to use AI to save time (without sounding robotic!) ✅ The biggest AI mistakes business

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15:19

10-Minute Marketing: What to Do When You Have No Time...

Small Business Made Simple Podcast ·

2025/02/10

🎧 10-Minute Marketing: What to Do When You Have No Time – Episode 334 Time-poor but still want to grow your business? You’re not alone! In this episode of Small Business Made Simple, I’m sharing 11 powerful 10-minute marketing activities that can help boost your sales, brand awareness, and engagement—without eating up your entire day. From quick Instagram stories to clever email tweaks, updating your Google Business Profile, and pitching yourself for a podcast—these bite-sized strategies are

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19:04

What You Need to Know About Business in 2025 –...

Small Business Made Simple Podcast ·

2025/01/29

🚀 What You Need to Know About Business in 2025 – Insights from the Big Small Business Survey The world of small business is shifting fast, and if you want to stay ahead, you need the latest insights. In this episode, I dive into the results of the Big Small Business Survey, co-authored by myself, Andrew Griffiths, Tracy Sheen, and Katrina McCarter. 🔎 What’s keeping business owners up at night? 💰 Rising costs – and why only 15% have a pricing strategy in place 🤖 AI adoption – 63% say it’s a

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36:19

Unlocking CRM for Small Businesses: Simplify Customer...

Small Business Made Simple Podcast ·

2025/01/24

Curious about how a CRM system can revolutionise your small business? In this episode, I chat with CRM expert Freda Ma, who demystifies customer relationship management systems, sharing practical tips to boost efficiency and improve customer interactions. Tune in to discover how the right CRM can simplify your marketing, nurture relationships, and free up your time for the things that matter most. 🟠 WANT 365 IDEAS ON WHAT TO POST ON SOCIAL MEDIA? Free eBook –

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25:40

3 Smart Steps to Simplify and Boost Your Business for...

Small Business Made Simple Podcast ·

2025/01/15

🎙️ 3 Smart Steps to Simplify and Boost Your Business for 2025 Are you ready to hit the ground running in 2025? In this episode, we’re diving into three simple yet powerful steps you can take right now to set your small business up for success. From optimising your income streams and crafting effortless content strategies to mastering time management with actionable diary hacks, this episode is packed with practical tips to help you stay ahead. Whether you're feeling stuck or simply want to refine

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373 results

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