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PODCAST

Future of Fitness

We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry"s top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you"re in or around the

health & fitness fitness

All Episodes

47:04

Evelyn Webster - Test, Fail, Repeat: SoulCycle's...

Future of Fitness ·

2025/08/09

In this episode of The Future of Fitness, host Eric Malzone sits down with Evelyn Webster, CEO of SoulCycle, to explore the shifting dynamics of fitness and wellness in a post-pandemic world and how evolving consumer behavior is shaping the industry’s future. Evelyn shares how SoulCycle is redefining wellness beyond the bike, embracing experiential spending, and strengthening its emotional connection with riders to build lasting loyalty. She dives into the brand’s innovative use of AI and technology

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49:30

Royi Metser - Smart Shoes That Coach: Avelo's...

Future of Fitness ·

2025/08/03

In this episode of The Future of Fitness, host Eric Malzone welcomes guest Royi Metser, founder and CEO of Avelo, to discuss his journey in creating an innovative running product at Avelo Running. Metser shares his personal motivation rooted in a period of unfitness during the COVID-19 pandemic that led to an obsession with improving running performance. He emphasizes the importance of creating a vertically integrated smart running shoe that combines hardware and software to offer real-time data,

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45:46

Michael Ramsey - The Black Sheep of Pilates: How...

Future of Fitness ·

2025/07/29

In this conversation, Michael Ramsey, co-founder of Strong Pilates, shares his journey from personal trainer to entrepreneur in the boutique fitness space. He discusses the unique offerings of Strong Pilates, which combines strength training with traditional Pilates and cardio, creating a comprehensive workout experience. Michael highlights the importance of member satisfaction, the franchise model's success, and the brand's rapid expansion. He also addresses industry challenges, the need for

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Amber Martinez - Scaling Culture: The 21% Profit...

Future of Fitness ·

2025/07/24

In this conversation, Amber Martinez shares her extensive journey in the fitness industry, emphasizing the critical role of people in business success. She discusses her evolution from a front desk employee to a leader in various capacities, highlighting the importance of culture, operations, and sales integration. Amber provides insights on scaling culture, measuring the impact of people and culture, and establishing standards for accountability. She also addresses the challenges of navigating

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13:27

Power Moves: Tim Green - TeamUp's Custom Branded Apps...

Future of Fitness ·

2025/07/21

In this special episode of Power Moves, host Eric interviews Tim Green to discuss the latest updates and offerings from Team Up, a leading gym management software. The conversation highlights two major new products: a custom branded app for gyms and enhanced lead management tools. The custom app allows gym owners to create personalized applications with two-way messaging and other customizable features. The upgraded lead management system incorporates AI to streamline operations and improve customer

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46:55

Julie Cartwright - 300% Digital Growth and 22...

Future of Fitness ·

2025/07/19

In this episode, Eric Malzone sits down with Julie Cartwright, President of Pvolve, to dive into the brand’s rapid growth and evolution. Julie shares how Pvolve is redefining fitness through its unique combination of functional movement and resistance-based training. They discuss the company’s expanding franchise footprint, the surge in digital subscriptions, and how the brand stays focused on serving a specific audience. From leadership challenges to the power of community, this conversation offers

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39:20

Mike Goscinski - 27 Words That Could Change...

Future of Fitness ·

2025/07/14

In this episode, we sit down with Mike Goscinski from the Health and Fitness Association to explore the dynamic shifts in the fitness industry. Discover how the 2025 consumer report highlights a significant increase in fitness facility visits, with 96 million Americans contributing $59.6 billion to the US economy. Mike shares insights into the growing engagement of Gen Z and Gen Alpha, who now represent 30.8% of fitness members, viewing fitness as an essential part of their lifestyle rather than a

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44:37

Lise Kuecker - The State of Boutique: M&A Activity,...

Future of Fitness ·

2025/07/09

In this episode of the Future of Fitness podcast, Lise Kuecker, CEO and founder of Studio Grow, discusses the evolving landscape of boutique fitness. The conversation covers a wide array of topics, including innovation in the fitness space, the professionalization of boutique fitness, the impact of major acquisitions, and the promising growth of Pilates. Lise also highlights the importance of strategic openings for long-term success and touches on the trend of smaller markets offering more

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47:26

Justin Santamaria - Scaling the Human Touch: AI The...

Future of Fitness ·

2025/06/29

In this episode, Justin Santamaria discusses the evolution and impact of remote fitness coaching. Starting with his background at Apple and Airbnb, Justin shares how his past experiences in developing cutting-edge communications technology helped shape the foundation of a new approach to personal training. The conversation highlights the integration of human coaching with advanced AI tools, emphasizing the importance of human connection and personalized guidance in fitness. With insights into the

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42:29

Emre Ozgur - Safe Sweat: The Anti-Group Fitness Model...

Future of Fitness ·

2025/06/24

In this episode, Emre Ozgur, CEO and co-founder of Safe Sweat, joins the discussion on the Future of Fitness to introduce his innovative concept of private fitness suites. Based in Vancouver, Safe Sweat offers personalized workout experiences featuring private rooms, customizable environments, and advanced fitness equipment—without the pressure of typical group classes. Emre shares his journey from athlete and fitness operator to entrepreneur, as he builds a new fitness model designed to attract a

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55:21

Anthony Vennare - The Future of Fitt Insider

Future of Fitness ·

2025/06/19

In this conversation, Eric Malzone and Anthony discuss the recent rebranding of Fitt Insider, exploring its evolution from a newsletter to a comprehensive holding company. They delve into the importance of community, mental health, and the challenges facing the fitness industry, including the need for investment and authentic connections. Anthony shares his vision for the future of Fitt Insider, emphasizing the importance of holistic health and the role of media in shaping the industry. The

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01:01:53

Panel Discussion - AI in Fitness: Separating Signal...

Future of Fitness ·

2025/06/14

In this episode, Eric Malzone moderates a powerhouse panel on how artificial intelligence is reshaping the fitness industry. Featuring insights from Taylor Nakamura (Fit19), Spencer Honeyman (Vi), and Florian Sauter (EGYM), this discussion dives deep into real-world AI applications, from retention strategies to personalized training and operational efficiency. Whether you're a multi-location gym operator or a solo fitness entrepreneur, you'll walk away with actionable AI insights to help you drive

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19:03

Power Moves: Andy Peat & Jason Moore - Snap Fitness...

Future of Fitness ·

2025/06/13

Eric Malzone is joined by Andy, Pete and Jason Moore, CEO of SPREN, to discuss a groundbreaking partnership between Lyft Brands and SPREN. This collaboration aims to integrate advanced body composition analysis technology with gym experiences, coaching services, and on-demand content. Andy and Jason delve into how this innovative approach will enhance user engagement, retention, and overall fitness outcomes through a unique combination of smartphone-based body scanning, AI-driven coaching, and

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49:18

Paul Byrne - Navigating MAHA: The Future of Fitness...

Future of Fitness ·

2025/06/09

In this episode, Eric welcomes back Paul Byrne to discuss the significant topics surrounding the 'Make America Healthy Again' (MAHA) movement, tariffs, and their impacts on the fitness industry. Paul shares his extensive background in the fitness business, notably with Precor and Harrison Company. The discussion delves into the health crisis in America, highlighting alarming statistics about chronic diseases and obesity. Paul outlines the roles and initiatives of key players in the MAHA movement,

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47:43

Rick Mayo - Strength First: Simplifying the Modern...

Future of Fitness ·

2025/06/04

In this engaging conversation, Eric Malzone and Rick Mayo discuss the evolution of the fitness industry, focusing on the growth of Alloy, a successful fitness franchise. They explore the challenges and opportunities in the market, emphasizing the importance of returning to fundamental fitness principles. Rick shares insights on the modern fitness prescription, advocating for strength training as a foundation and the significance of understanding cardiovascular training. The discussion also

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01:09:58

Juliet Starrett & Alex Alimanestianu - Quarterly...

Future of Fitness ·

2025/05/30

In this conversation, Eric Malzone, Juliet Starrett, and Alex discuss recent transactions in the fitness industry, including Crunch and EoS, and analyze quarterly reports from major companies like Peloton, Planet Fitness, and Lifetime Fitness. They explore the challenges and strategies these companies face in a fluctuating economic environment, highlighting Peloton's struggle to grow despite cutting costs, Planet Fitness's impressive membership growth, and Lifetime's strong financial performance

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47:34

Dr. Bob Gabbay - The Future of GLP-1s

Future of Fitness ·

2025/05/25

In this conversation, Dr. Bob Gabbay discusses the evolution and impact of GLP-1 medications on weight loss and fitness. He highlights the importance of integrating lifestyle changes with medication, the current state of GLP-1 treatments, and the role of fitness professionals in supporting patients. The discussion also touches on the future of healthcare, technological innovations, and the potential of exercise mimetics. Takeaways GLP-1 medications have been around for 20 years but have

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23:30

Power Moves: Julian Barnes - BFS 2024 State of The...

Future of Fitness ·

2025/05/23

In this episode, Eric Malzone welcomes Julian Barnes, co-founder and CEO of BFS Network, for an insightful discussion on the state of the boutique fitness industry. Drawing from BFS's latest annual report, Julian shares data-driven strategies that gym owners can use to improve profitability, streamline operations, and build sustainable businesses. The conversation covers everything from fundamental KPIs to surprising trends that challenge conventional wisdom in the fitness space.

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51:02

Edward Hertzman - Athletech's Innovation Summit

Future of Fitness ·

2025/05/20

In this conversation, Eric Malzone and Edward Hertzman discuss the evolving landscape of the fitness industry, focusing on the impact of media, the need for rebranding, and the significance of upcoming events like the CEO Summit and Innovation Summit. They explore how the industry is adapting to economic challenges, the role of AI in media, and the importance of personalized experiences for attendees. The discussion highlights the necessity for collaboration and communication among industry leaders

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46:22

Marco Benitez - The Wearable Data Problem: How Rook...

Future of Fitness ·

2025/05/15

In this episode, host Eric sits down with Marco Benitez, CEO and founder of ROOK, to explore how digital health data is reshaping the fitness and healthcare landscapes. They discuss how wearable technology drives innovation in health monitoring, especially during the pandemic's impact on the industry. Marco shares his expertise in biomedical engineering and big pharma, highlighting how data-driven insights can enhance patient outcomes. The conversation dives into the challenges of standardizing

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