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PODCAST

The Shopify Growth Show

What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.

business entrepreneurship

All Episodes

37:37

Launching a Brand From Idea to Product with Liz Long...

The Shopify Growth Show ·

2025/05/13

Liz Long, co-founder of Nearshore.ai, shares her extensive knowledge on transforming innovative ideas into actual products. Liz discusses the critical steps in product design, manufacturing, and supply chain management, offering invaluable tips for startups and established businesses alike. With a background in launching successful brands and an accelerator, Liz provides a wealth of practical advice, from navigating production phases to leveraging global supply chains. She also explores

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52:16

From concept to $24M in 2 years 🤑 - The Shopify...

The Shopify Growth Show ·

2025/05/08

What if your hardest season became your biggest breakthrough?Ming Zhao built a $24M skincare brand in just 2 years—while pregnant and going through Y Combinator. This isn’t just a startup story. It’s a story of pressure, clarity, and purpose colliding at once.In this raw and revealing episode, Ming Zhao, CEO and co-founder of PROVEN Skincare, shares how she transformed corporate burnout into one of the fastest-growing beauty startups—scaling to $24 million in just 24 months. She opens up

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0:39

[ANNOUNCEMENT] Introducing The Shopify Growth Show

The Shopify Growth Show ·

2025/05/08

You've been asking for it, so we're delivering! The If I Was Starting Today podcast is refocusing our content on the things you've told us you want the most: tips, tricks, and stories to help you grow and succeed you businesses on Shopify. This new direction will see us talking with experts and successful Shopify business operators as well as continuing to deliver tactics, tips and insight used to grow our own channels.Thank you for helping to make this podcast a success and continuing to

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31:45

23 Steps to Scale Your Shopify Store to 7-8 Figures...

The Shopify Growth Show ·

2025/03/17

In this episode, we explore the essential steps to take an idea and grow it to a seven or eight-figure brand, particularly focusing on Shopify and direct-to-consumer markets. Key points include optimizing product offerings, building a strong business model, creating a unique category, investing in conversion rate optimization, leveraging paid and organic traffic, and more. This comprehensive guide is based on years of experience and is packed with actionable insights aimed at helping you

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30:08

How We Use Custom GPTs for Our Brand – Neat (#202)

The Shopify Growth Show ·

2025/03/05

Jim is joined by Craig Swanson as they delve into the world of custom GPTs and their applications. They discuss how to utilize AI for tasks like copywriting and strategy development, and learn about the advancements in AI tools such as ChatGPT and Claude. They also showcase practical implementations, from setting up knowledge bases to effective prompt engineering. Tune in to see real-world examples of how custom GPTs can enhance productivity and creativity, and get insights on upcoming AI

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37:37

Become a Super-Powered CEO with Sherif Sakr (#201)

The Shopify Growth Show ·

2025/02/26

In today's podcast, we dive deep into the journey of high achievers with Sherif Shakar, the CEO and founder of CEOS (Chief Executive Operating System). Sharif shares invaluable insights on how mindfulness can significantly benefit business leaders, emphasizing the importance of being intentional and creating space between stimulus and response. He elaborates on the challenges faced by CEOs managing large teams and offers tactical advice on managing time, focusing on the right tasks, and

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36:55

How to Make Ads That Convert (10+ Examples of High...

The Shopify Growth Show ·

2025/02/19

In this episode, Jim and Jordan dive deep into creating ads that convert. Starting from asset essentials, they discuss product photography, lifestyle images, and UGC videos. They emphasize the significance of understanding customer personas and value propositions before creating ads. The video covers frameworks for ad testing, the importance of visual variety, and features real-world case studies, including e-commerce and B2B examples.Tune in for insights and strategies to boost your ad

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25:22

11 AI Prompts and Tools to Supercharge Your Business...

The Shopify Growth Show ·

2025/02/06

In this live session, Jim delves into the buzzword of the year: AI and its growth potential. We explore 11 AI prompts and tools designed to help businesses grow by working faster and smarter. Jim discusses strategic uses of custom GPTs, text and image generation, video creation, analytics, reporting, and website performance. We also share our experiences, both successes and roadblocks, in implementing these tools at our agency. Learn how these AI innovations can inspire and transform your

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40:55

How to Scale Facebook Ads from $10/Day to $1,000/Day...

The Shopify Growth Show ·

2025/01/22

In this episode, Jim and Jordan dive deep into the essentials of scaling Facebook and Instagram ads effectively, from a budget of $10 a day to $1,000 a day. The discussion covers critical aspects such as product-market fit, optimizing your website for conversions, segmenting ad campaigns, the importance of creative content, and more. Jordan also shares insider tips on managing advertising expectations, understanding conversion events, and a disciplined approach to budget increment

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19:27

2025 Goals and a Look Back at My 2024 (#197)

The Shopify Growth Show ·

2025/01/16

Join me as I reflect on 2024, discussing the challenges of delegation, business growth, and personal development. I'll share my key takeaways from managing Growth Hit and Neat, including the importance of consistency and overcoming setbacks. Discover my top five mindset drivers, favorite books, and new strategies for achieving goals in 2025. From implementing 'the one thing' daily to planning dad-daughter dates, get inspired to make this year impactful and rewarding! TOPICS DISCUSSED IN

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25:17

10 Leverage Points Hiding in Your Business That Can...

The Shopify Growth Show ·

2025/01/08

In this episode, we explore 10 powerful leverage points that can transform your business and double your revenue. From optimizing ad creative and pricing strategies to innovative marketing tactics and global expansion, discover actionable insights and real-world case studies that demonstrate the impact of pulling the right levers. Learn how companies like Hotmail, Dollar Shave Club, Airbnb, and others achieved massive success through smart leverage points. Perfect for entrepreneurs and

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45:18

How to 4x Traffic Without Wasting Money on Ads [LIVE...

The Shopify Growth Show ·

2024/12/18

In this episode, Jim shares a recent webinar he hosted about the critical importance of understanding traffic to achieve aggressive growth goals. Discover the difference between demand capture and demand creation based on your business's seasonality. In this episode Jim provides a step-by-step guide to determine if you have a traffic problem, strategies for diversifying your traffic sources, and methods to determine your customer acquisition cost, lifetime value, and churn rate

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43:38

Are AI searches serving up you or your competitors?...

The Shopify Growth Show ·

2024/12/11

In this episode, Jim interviews Mike Buckbee, a software and SaaS entrepreneur, to discuss the impact of AI-driven search on SEO and paid search strategies. Mike explains how AI is becoming more dominant in search results, potentially affecting traditional SEO and PPC efforts. They delve into Mike’s latest project, Knowatoa, which helps companies understand their AI search ranking and make informed decisions to improve visibility in AI-driven searches. They also touch on the importance of

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31:27

How to Guarantee Your Website Conversions Will Go Up...

The Shopify Growth Show ·

2024/11/12

In this episode, Jim shares a recent live talk prepared for the launch of the Growth Marketing Operating System—a framework for identifying and overcoming growth blockers. This talk focuses on increasing conversions and improving your conversion rate, tackling common issues such as poor lead generation and low e-commerce sales. Jim delves into strategies like creating urgency, developing activation offers, and using the right offer formula. He also shares examples from successful companies

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45:38

Product Led Growth Masterclass with Wes Bush (#192)

The Shopify Growth Show ·

2024/10/30

Today Jim is joined by one of the original masterminds of the product led growth strategy, Wes Bush of Productled.com. Wes and Jim get incredibly tactical as they go through step by step on how to decide if product led growth is a good match for your company and how to implement if it is.TOPICS DISCUSSED IN TODAY’S EPISODEWhat is Product Led Growth (PLG)Iconic Examples of Product Led GrowthEvaluating PLG for Your BusinessImplementing a Product Led StrategyIdentifying Your Ideal UserCrafting

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26:46

Perfect Your Positioning, Boost Your Online Sales...

The Shopify Growth Show ·

2024/10/17

This week, Jim shares an excerpt from a recent live coaching event where he demonstrated how to unblock growth through better and more effective positioning tactics. Jim gets tactical and draws from real life examples through case studies and a look inside Neat Apparel and Growth Hit. TOPICS DISCUSSED IN TODAY’S EPISODEUnderstanding PositioningEvaluationEffective frameworksCrafting your pitchTargeting different personasConversion rate optimizationCase Studies: Rocket Money, Warby Parker,

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25:37

David Sacks - If Your Startup Was a Political...

The Shopify Growth Show ·

2024/10/03

Jim and Yonathan break down another Iconic piece of writing as they talk about David Sacks Substack article titled Your Startup is a Movement. They go over the main points and discuss what they agree and disagree with as well as contextualizing some of the ideas for new startup founders.TOPICS DISCUSSED IN TODAY’S EPISODEMarketing a Movement13 Steps definedFavorite QuotesAttacking the status quoPunching Up not DownWhat makes this iconicWho should read thisResources:Your Startup is a

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44:53

The Black Friday / Cyber Monday Playbook for 2024 (#189)

The Shopify Growth Show ·

2024/09/25

Jim is joined by Jordan Summers during a Linkedin live stream where they discuss tactics and strategies for navigating the holiday season, including the all important Black Friday and Cyber Monday. They get tactical with strategies for companies at different stages of growth and provide a blueprint on how to make it through and meeting your goals.TOPICS DISCUSSED IN TODAY’S EPISODEThe importance of black Friday and cyber mondayShould Your Business Compete?Holiday Season strategiesBalancing

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24:13

Wait, Did AI Just Put My Agency Out of Business . . ....

The Shopify Growth Show ·

2024/09/17

In this episode, Yonathan and Jim discuss the urgency of adopting AI in their agency to stay competitive in a rapidly evolving market, and discuss the essential tools businesses need to succeed in the future.TOPICS DISCUSSED IN TODAY’S EPISODEThe Urgency of AI AdoptionInsights from AI ExpertsImpact of AI on Business ModelsBalancing Strategy and ExecutionImplementing AI in Our WorkflowExploring AI Tools and ApplicationsBuilding a Data-Driven FutureIntegrating AI into Daily RoutinesTeam

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53:25

How to Unblock Your Growth [MY LIVE TALK] (#187)

The Shopify Growth Show ·

2024/09/05

In this episode, Jim shares a recent LinkedIn Live presentation he gave explaining tactics and advice on how to unblock growth for any business regardless of size. Jim gets into specifics using examples from best-in-class businesses as well a peek behind the curtain at what's happening in Growth Hit and Neat Apparel.TOPICS DISCUSSED IN TODAY’S EPISODEUnderstanding the “stuck” phaseWhat season are you inIdentifying blockersEffective positioningOvercoming conversion issuesCustomer Acquisition

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226 results

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