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PODCAST

Writers of Silicon Valley

Patrick Stafford

UX writing. Content design. Call it whatever you want: words and content are more important to good design and technology than ever. The words, phrases, and sentences you see in a user interface don"t just appear there. They are written. Carefully crafted. This podcast is about the people who write those words, who design experiences with words, and who combine the power of language and technology.

technology design

All Episodes

55:33

Ep. 30. How to crack content design contracting...

Writers of Silicon Valley ·

2024/08/06

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review! Getting into content design is hard enough, but contracting roles are a different struggle altogether. While they can be lucrative (potentially depending where you live) they're also difficult to crack. But they're also a necessary struggle to understand - often the way to start a content design career is to begin with some contracting roles. Today's guest is a content design contracting queen. Alliteration!

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48:42

Ep. 29. From english major to content design lead:...

Writers of Silicon Valley ·

2024/07/17

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review! Ah, English degrees. So often the target of snide comments and "there but for..." looks. I don't think there's another academic pursuit that's used as a metaphor for uselessness quite as much. Maybe basket weaving. And yet, as content designers know, English majors can become one of technology's secret weapons. Speaking of secret weapons... Today's guest might be one of the most impressive people in content design.

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51:18

Ep. 28. Inside Gemini: How a Google content designer...

Writers of Silicon Valley ·

2024/07/02

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review! There's an interesting path opening up in content design: working on the actual language models underpinning this explosion of new features we're seeing. This is a new and fairly anxiety-inducing area. But as content designers, it's important that we engage and help build any type of new technology that involves content - or it's going to outpace us. This is why I spoke with Ben Barone-Nugent from Google for today's

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52:00

Ep. 27. Using AI to scale UX writing at Monday.com,...

Writers of Silicon Valley ·

2024/06/13

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review! Ron Yakar made a bit of noise last month when he wrote a post on LinkedIn discussing how he created an AI tool to help scale UX writing at Monday.com. There was lots of debate. "This is cool." "This is scary." "Why don't you hire more content designers?" And everything in between. So, I wanted to get Ron on the podcast to discuss it. Not only because it's an interesting piece of craft, but also because it's a

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46:25

Ep. 26. Why Content Designers Make Great Leaders,...

Writers of Silicon Valley ·

2024/05/30

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review! Many content designers want to be leaders. But how can they get there? Do they make great design leaders in general...and what will they struggle with when they get there? In today's episode I speak with Aladrian Goods, design manager at Intuit. We talk about her road to content design, her struggles and successes in leadership, and why content designers make great leaders - in general, not just for our discipline

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52:45

Ep. 25. Content Design in China feat. Anna Potapova &...

Writers of Silicon Valley ·

2024/05/16

Do you enjoy the podcast? Please leave a review! Last year the UX Content Collective published an extensive piece about content designers in China, written by Anna Potapova and Arnaud Frattini. The piece surveyed several people working in China, and revealed an amazing amount of insight into a place many people don't know anything about. Today, Anna (Aliexpress) and Arnaud (Alibaba Group) join me on the podcast to talk about their survey, what it's like to work in China, and what we all can learn

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01:00:00

Episode 25. Why (and how) content designers need to...

Writers of Silicon Valley ·

2024/05/02

The Writers of Silicon Valley podcast is back! Listen to the first new episode with Chelsea Larsson, Senior Design Director at Expedia. We discuss the future of content design, UX writing, how AI is impacting everything, and why content designers shouldn’t hang on to old definitions. And maybe…why content designers should learn Python? I’m really excited to bring the podcast back, and really excited for you to listen. Things we discuss during this episode: Generative artificial

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01:52

Introducing: The Interface by UX Content Collective

Writers of Silicon Valley ·

2022/07/15

The Interface—a podcast by content designers, for content designers The Interface is a monthly, can’t-miss group chat for everything happening in content design and UX writing. The Interface has industry updates, deep conversations, and other helpful resources. Listen wherever you get your podcasts: Apple: https://podcasts.apple.com/us/podcast/the-interface/id1634546118 Spotify: https://open.spotify.com/show/0IKlWOjHbVJpNbKEs6mNdF Online: https://uxcontent.com/the-interface-podcast/

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04:16

The final episode

Writers of Silicon Valley ·

2021/07/21

The end.

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50:55

UX writing in the fintech industry, and how to get...

Writers of Silicon Valley ·

2021/07/21

Yael Ben-David is one the most thoughtful UX writers in the industry. She’s written numerous blogs and has spoken at several conferences on how to make sure UX writers and content designers prove the value of their work. Today, we take a look at some of the regulations surrounding the fintech industry which make writing for it so difficult. Plus, we explore the ultimate question: how do you get out of the customer’s way?

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50:34

How can we make the content design industry...better?...

Writers of Silicon Valley ·

2021/07/21

Jane Ruffino is one of the most experienced UX writers in the industry, with an extensive work history. She also teaches a UX writing course and consults to companies on their UX copy. But what makes Jane even more interesting is her studies - she’s currently pursuing a PhD in digital acheology. In this episode we talk about how she bridges that world with the world of content design, and the discussion may surprise you.

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59:55

Connecting the internal and external product...

Writers of Silicon Valley ·

2021/07/21

Andrea Drugay has one of the most experienced resumes in the content design industry. Now she works at Slack, one of the most coveted roles in all of design. In this episode, we talk about Andrea’s background, what makes Slack’s copy so special - but most importantly, how to make sure UX writers and content designers bridge the experience that’s outside the product, and the experience inside the product as well.

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40:30

How software will help UX writers democratize the...

Writers of Silicon Valley ·

2021/03/23

Last month, I spoke wth Chris Baty from Figma - and we talked about how Figma is helping UX writers enter the design process. This month we continue that conversation with the creator of a copy management system. Jasper Platz is NOT a UX writer or content designer. He says that straight up. However, he quickly discovered a love for content design when building other products. So much so, that he decided UX writers need software of their own to manage the copy process. We talk about that in this

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38:24

How Figma's Principal UX Writer (Chris Baty) is...

Writers of Silicon Valley ·

2021/02/08

One of the biggest challenges for UX writers is figuring out how to embed themselves within the design process. Tools like Figma are making that easier. After all, being able to edit a design without any specific software makes it harder not to give writers access. Which means it’s easier for us to do our job. Chris Baty is the Principal UX Writer at Figma, and was previously the head of UX writing at Dropbox. He’s also the founder of NaNoWriMo (National Novel Writing Month). He’s a busy guy. He’s

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40:59

What we learned at the Button Conference, with Yael...

Writers of Silicon Valley ·

2020/12/08

Originally, the UX writing and content strategy community was meant to descend on Seattle for the Button conference. That didn’t happen (obviously). What happened instead was even better. It’s crazy that digital conferences haven’t been a thing until now, but COVID really thrust this one upon us. Today, I’m speaking with some fantastic UX writers and content strategists: Duaa Osman from Google, Yael Ben-David from Fundbox, and Vicki Siolos from Kickstarter. The one thing we have in common? We all

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33:42

From technical to UX writing, working at Apple, and...

Writers of Silicon Valley ·

2020/11/25

If you want an anecdote about Steve Jobs and UX writing, then this episode is for you. But that's just the beginning. Christie Fremon is probably one of the most experienced UX writers in the industry. She started as a technical writer, working through companies like Yahoo and Cloud.com in the 2000s, before moving to Apple as a UI writer on iTunes, and then at Google. Now, she's writing for electric vehicles. Weird, right? Except UX writing for the digital aspects of owning an electric car are

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37:27

Going global: UX writing and content strategy outside...

Writers of Silicon Valley ·

2020/10/27

When I named this podcast, I chose to focus the title on “Silicon Valley”. Why? I don’t even live there. It comes down to bias. Today’s episode is about breaking that bias. Mario Ferrer was a senior UX writer at King Games, now he’s a senior UX writer at Skyscanner. He’s also one of the cofounders of the UX Writers Meetup in Barcelona - and he’s perfectly placed to help us understand the UX writing community outside the United States. Why do we focus so much on Silicon Valley? For a good reason -

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36:14

Think bigger: how UX writers can embrace content...

Writers of Silicon Valley ·

2020/10/10

First thing’s first: listeners to the podcast can get 15% of tickets to Button! Use the code “UXWC” at checkout to get 15% off: www.buttonconf.com. Kristina Halvorson is the CEO and founder of Brain Traffic, the coauthor of Content Strategy for the Web, the founder of Confab Events, and the host of The Content Strategy Podcast. Her seminal article, The Discipline of Content Strategy, was published in 2008 by A List Apart, the world’s most popular online magazine for web professionals. Needless to

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44:09

What UX writing and content strategy get wrong (and...

Writers of Silicon Valley ·

2020/09/20

So many of the conversations on this podcast have been focused on the relationships between UX writing and content strategy. My guest today wants to help clear that up a little bit. Scott Kubie is one of the most well-regarded voices in content strategy. Currently a free agent on contract at Mailchimp, Scott's worked previously as the Lead Content Strategist at Brain Traffic (alongside content strategy expert Kristina Halvorson). Before that, he worked as a content strategist and interface writer

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41:25

Ditto: the two Stanford grads creating UX writing...

Writers of Silicon Valley ·

2020/08/05

“Text might be its own vertical in the product stack.” I don’t think I’ve ever been so impressed by people so young. I’m 33, so I’m allowed to say that now. For a while, guests on the podcast have asked me: is there a way to manage our copy end-to-end? For a long time, the best answer I’ve had to give is something like Airtable. But now, Jessica Ouyang and Jolena Ma have created Ditto - and it’s the answer to a lot of prayers. In this episode, I speak with Jessica and Jolena about their product

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