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PODCAST

Choice Hacking: The Marketing Psychology Podcast

This is THE podcast for marketers, product designers, business owners, consultants, and coaches who want to sell smarter using the power of buyer psychology and behavioral science. If you"re tired of chasing algorithms, trends, and tactics that fizzle and want a deeper understanding of why people buy, Choice Hacking will help you build a business rooted in what makes *your* buyers tick. Hosted by marketing psychology expert Jennifer Clinehens MS/MBA (who"s worked with brands like McDonald’s,

All Episodes

00:11:07
Greatest Hits: The Peak-End Rule: A Golden Rule for...
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00:10:16
Greatest Hits: Part Two - How Disney used psychology...
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00:13:51
Greatest Hits: Part One - How Disney used psychology...
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00:11:54
How Psychology Saved Domino's Pizza
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00:12:22
Jo Malone: How a tiny perfume company used psychology...
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00:09:43
How Red Bull Uses Psychology to Sell 15k Energy...
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00:12:38
Greatest Hits: The Psychology Behind the Failure of...
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00:10:25
The Psychology Behind the Rise of Liquid Death
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00:12:15
Greatest Hits: How Target used psychology to perfect...
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00:12:30
How COURSERA made education (ethically) addictive
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00:10:01
The Psychology Behind SPOTIFY'S Success
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00:10:14
Greatest Hits: The Billion Dollar Marketing Genius...
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00:11:01
The Psychology Behind Quibi's $2B Fail
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00:11:08
How psychology saved Chivas Regal scotch
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00:08:01
How coffee (and a bit of psychology) saved McDonald's
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00:11:38
How Mini (and BMW) used psychology to become a cult...
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00:12:06
The psychology behind Blockbuster's $3B failure
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00:17:32
Why Hermes, Porsche, Ferrari, and Rolex hold their...
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00:12:27
Greatest Hits: The Psychological Failure of New Coke
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00:11:40
Greatest Hits: How Starbucks Used Psychology to...
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