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PODCAST

Better Events

Better Events Pod

Welcome to the "Better Events" podcast! Join two event planners and producers, Logan Clements and Mary Davidson, who believe we can all create, host and attend better events. In this podcast you will 1. Learn about event strategy and actions that you can use today as an event host, planner, or manager, 2. Hear directly from the people who are creating innovative and inspiring events today and tomorrow 3. And Grow your business and career along the way! Now let"s get started and thanks for listening

business careers

All Episodes

30:24

211 - Beyond Bookkeeping: Fractional CFO for Event...

Better Events ·

2025/06/25

In this week's episode, we’re joined by Kellé Thorpe, fractional CFO and founder of Kommas with Kellé, to talk all things money—from forecasting profits to managing cash flow. Kellé breaks down what a fractional CFO actually does, common financial mistakes event professionals make, and how to get clearer on exactly how much you’ll earn from every project. We also dive into tips for business owners from increasing profits and navigating slow seasons, to building smarter, more sustainable event

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40:36

210 - How We Book and Sell Events: Finding Clients,...

Better Events ·

2025/06/18

In this week's episode , we’re diving into the sales side of running an event business. We share how we each approach marketing, finding new clients, and setting goals—plus a few surprises about how some of our recent events came to be. From securing repeat business to refining your sales process, this conversation is full of real-life examples and actionable tips. Whether you're just starting out or looking to grow, there's something here to help you book your next event with confidence.SHOW

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32:57

209 - Run of Show Secrets: 10 Tips Every Event Pro...

Better Events ·

2025/06/11

In this episode, Logan shares her top 10 tips every event pro should know when building a run of show. From planning smooth transitions and managing speaker timing to mic preferences, music cues, and post-event updates, these small details make a big difference onsite. Whether you're producing your first event or your hundredth, these practical tips will help your next show flow better, feel smoother, and keep your tech team happy.SHOW NOTES: Re-listen to Episode 5 "What is a Run of Show and

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41:45

208 - Mics, Speakers, and Sound: How to Set Your...

Better Events ·

2025/06/04

This week on the podcast, we’re joined by event sustainability advocate and onsite event manager, Alycia Drube for a real talk on what it actually means to plan sustainable events. We explore why sustainability can feel more like a buzzword than a best practice, common mistakes planners make, and practical ways to incorporate sustainable (and not only environmental) choices into your events. Plus, we each get a mini sustainability consult on recent events we produced—what worked, what didn’t, and

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35:31

207 - Traveling for Events, Part 2: Packing Tips,...

Better Events ·

2025/05/28

In Part 2 of our travel series, we’re talking all about what it’s really like to travel for events. From our go-to packing hacks and must-have gear to handling red-eyes, time zones, and on-the-road routines, we’re sharing the tips that help us stay energized and organized. We also answer some fun rapid-fire travel questions (window or aisle?) and reflect on how much downtime we actually get during work trips. Whether you travel all the time or are prepping for your first event on the road, this

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28:19

206 - Traveling for Events, Part 1: How We Book,...

Better Events ·

2025/05/21

In this week's episode, we’re digging into the behind-the-scenes logistics of traveling for events. From how we land gigs that require travel to how we structure travel fees, per diems, and reimbursements in our contracts, we’re sharing the real talk you don’t always hear. We also cover how we handle travel bookings, client expectations, and what we won’t compromise on when it comes to flights and hotels. Whether you’re just starting out or already on the road, this episode is full of practical tips

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37:35

205 - Real Talk about Sustainable Events with Alycia...

Better Events ·

2025/05/14

This week on the podcast, we’re joined by event sustainability advocate and onsite event manager, Alycia Drube for a real talk on what it actually means to plan sustainable events. We explore why sustainability can feel more like a buzzword than a best practice, common mistakes planners make, and practical ways to incorporate sustainable (and not only environmental) choices into your events. Plus, we each get a mini sustainability consult on recent events we produced—what worked, what didn’t, and

en

35:58

204 - How to Start Freelancing in Events

Better Events ·

2025/05/07

In this week's episode, we’re breaking down what it really means to be a freelancer in the event industry. From the types of roles we’ve worked recently to the pros and cons of freelance life, we’re sharing honest insights and real-world advice. We also answer listener questions about how to get started, set your rates, find your confidence, and navigate the freelance world—whether you’re fresh out of school or side-hustling while working full-time. If you’ve ever thought about going out on your own

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32:57

203 - How to Plan A Successful Festival with Cat...

Better Events ·

2025/04/30

We're thrilled to partner with Eventeny to bring you this episode where we chat with Cat McDevitt of Eventeny all about how to plan a successful festival. Cat shares the key pieces you need to get right, common mistakes to avoid, and how to manage everything from vendor relations to crowd safety. Whether you’re planning your first festival or just curious what goes into it, Cat’s tips and behind-the-scenes insights will leave you feeling inspired and ready to dive in!SHOW NOTES: Learn more

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33:15

202 - Behind the Scenes at the Northwest Event Show:...

Better Events ·

2025/04/23

In this episode of the Better Events Podcast, we’re taking you behind the scenes of the Northwest Event Show (NWES) here in Seattle! We share what makes this annual industry event a favorite of ours, our involvement this year, and a few standout moments from the show floor. Plus, we asked fellow event pros to share their top tip for creating a better event—and their answers did not disappoint. We wrap it all up with one actionable tip from each of us to help you elevate your events this April so

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33:38

201 - Working with Vendors: What Every Event Planner...

Better Events ·

2025/04/16

In this episode of the Better Events Podcast, we’re talking all about working with vendors—what that really means and why those relationships are key to a successful event. From how to find trusted vendors for a new project to what info to share upfront, we’re answering common questions we hear from both new and seasoned planners. We’ll also chat about navigating high quotes, verifying expertise, and how to wrap things up professionally after the event. Whether you’re building your vendor list or

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42:38

200 - 200th Episode Milestone: We Answer Your Questions

Better Events ·

2025/04/09

In this week’s episode, we're celebrating 200 episodes of the Better Events podcast! That's over 6,000 minutes of event-related content across 5 seasons. In this episode, Logan and Mary answer your questions, from what you need in your portfolio to how to add cost-effective things that make a big impact to reaching out to sponsors for your events. You'll learn something you can apply to your events immediately after listening.SHOW NOTES: Learn more about Event Badger at

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31:33

199 - Lessons Learned from the White House: Deesha...

Better Events ·

2025/04/02

This week, we sit down with Deesha Dyer, a woman whose career trajectory is nothing short of extraordinary. As the former White House Social Secretary, she brings a unique perspective to our conversation, sharing her experiences and insights from orchestrating events on a global stage. We also dive into the art of event design, with Deesha sharing real-world examples and practical strategies to captivate attendees. Tune in to discover how to create truly memorable event experiences that

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22:44

198 - SXSW 2025 Recap: Lessons Learned & What You...

Better Events ·

2025/03/26

In this week’s episode, Mary deep dives into her latest experience at the infamous SXSW (South by Southwest) in Austin, Texas. She shares her key takeaways, lessons learned and how you can attend in the future. SHOW NOTES: Join the paid Better Events Community: https://bettereventspodcast.substack.com/ Buy the replays to the 2024 Better Events Conference: https://bettereventspod.com/conference Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspod THANKS FOR THE LOVE! Love this

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27:16

197 - First Three Months of 2025: Eleven Madison...

Better Events ·

2025/03/19

In this week’s episode, join Logan and Mary as they reflect on the first three months of 2025. They discuss the highs and lows of the quarter, sharing insights on the most rewarding aspects and standout moments that have shaped their early 2025. Listen as they delve into the strategies and practices they plan to carry forward, and learn how they intend to recharge and reset for the next bustling quarter. This episode is packed with personal reflections and actionable advice for event professionals

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31:46

196 - Pre-Event Routines for Event Planners and Event...

Better Events ·

2025/03/12

In this week's episode, dive into the essential pre-event routines that seasoned event planners and producers swear by to ensure everything goes smoothly. From the final high-level preparations the day before an event to the non-negotiable tasks that set the stage for success, our discussion covers it all. Learn about the checklists, team protocols, and personal habits that keep top professionals focused and calm, including how they manage their energy with specific meals and physical prep like

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36:10

195 - How to Know What to Charge in the Event Industry

Better Events ·

2025/03/05

This week, Logan and Mary dive into one of the trickiest topics for event professionals: determining what to charge for your services. They discuss the complexities of setting rates without a standard blueprint, how they feel about their current pricing, and the factors that influence their decisions. From understanding city-specific standards to adjusting fees for different event types and handling travel expenses, they cover all the bases. Tune in for an honest look at the financial side of event

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26:45

194 - Tipping at Events: When to Do It, When Not to,...

Better Events ·

2025/02/26

This week, we dive more into the misunderstood topic of tipping within the event industry. Logan and Mary delve into what tipping really means, how it differs from service fees, and who should be considered when gratuities are given at events. They address a listener's question about standard tipping practices and share personal experiences with tipping as event planners. Learn more about why tipping can feel so confusing and get practical tips for handling gratuities at your next event.SHOW

en

40:18

193 - 5 Step Breakdown of Your Event's A/V Needs &...

Better Events ·

2025/02/19

This week, Logan breaks down what information your A/V partner needs for your next event into five key areas to set your event up for success. Learn more about the questions your A/V company has and how to avoid common mistakes that can lead to last-minute scrambling and budget increases.To watch the original series on Logan's YouTube channel, click here: https://www.youtube.com/watch?v=qoJPIWq7Xp4&list=PLJUlbNbWYyL38UhHxS2WDSRal4Sr1gK7K SHOW NOTES: Follow Logan and her business at: Website:

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20:06

192 - At The Starting Line: A Step-By-Step Guide to...

Better Events ·

2025/02/12

This week, Mary shares a clip from her recent talk at the Non Profit Events Mini-Con in Seattle. Learn more about what you need to do first, at the beginning of your planning process, if you're getting ready for a fundraising event. SHOW NOTES: Follow Mary and her business at: Website: https://epevents.org/ Instagram: https://www.instagram.com/epeventsllc/ Facebook: https://www.facebook.com/epeventsllc LinkedIn: https://www.linkedin.com/company/epeventsllc/ Mary's LinkedIn:

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238 results

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