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PODCAST

The Smart Communications Podcast

The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.

business non-profit

All Episodes

19:14

Episode 178: How can values strengthen your...

The Smart Communications Podcast ·

2025/01/22

Is it the right moment to update your organization's values? Brenda Perez, Senior Account Manager, and Claire Taylor Hansen, co-director, explore how values can unify teams and organizations, guiding both internal culture and external communication. They share tips to create meaningful values that reflect your mission and spark alignment, whether you’re in a nonprofit, worker-owned cooperative, or other organization with shared beliefs.

en-us

20:18

Episode 177: How can you engage your community with...

The Smart Communications Podcast ·

2025/01/08

Farra Trompeter, co-director, talks with Nicholas Bruneau, communications consultant and author of Engage with Impact. Together, they explore how nonprofits can use the AGILE framework to create effective campaigns, deepen community engagement, and drive real-world change. They share actionable tips for nonprofits to foster collaboration, and turn social media followers into active partners.

en-us

22:57

Episode 176: How do you plan and communicate about...

The Smart Communications Podcast ·

2024/12/11

Is succession and continuity planning a standard practice in your organization? Farra Trompeter, co-director, joins Sarah Durham, founder of Big Duck, to explore why it’s smart for executive directors and senior leaders to plan their eventual departures. They discuss the key factors that influence decisions to leave, strategies for communicating exit plans effectively, and how to approach thoughtful, phased succession planning that ensures organizational stability.

en-us

21:43

Episode 175: Should the media be an audience for your...

The Smart Communications Podcast ·

2024/11/26

Media coverage can expand a nonprofit’s reach, but with limited resources, it can be hard to know where to invest. In this conversation, Ally Dommu, director of service development, and Michelle Behar, senior strategist, explore practical tips for nonprofits to evaluate if media outreach is worth the investment and share strategies on building relationships with journalists, measuring impact, and more.

en-us

15:59

Episode 174: How can nonprofit leaders build strong...

The Smart Communications Podcast ·

2024/11/13

Farra Trompeter, co-director, is joined by David Rhode to discuss his book, Passion Isn't Enough: A Practical Guide for Nonprofit Leaders. They explore strategies and actionable steps that executive directors, CEOs, senior staff, and board members can take to strengthen and grow their organizations.

en-us

22:06

Episode 173: How can you use AI for strategic...

The Smart Communications Podcast ·

2024/10/30

How is artificial intelligence reshaping the nonprofit landscape? Alexandra M. Merceron, executive vice president at RUBENSTEIN, joins Farra Trompeter, co-director, to explore the impact of artificial intelligence on nonprofits. They discuss emerging themes, risks, ethical concerns, how to navigate AI’s challenges, available safeguards, and three key implications AI has on nonprofit communications.

en-us

20:14

Episode 172: EP172 What is the role of fundraisers in...

The Smart Communications Podcast ·

2024/10/16

What lessons do fundraisers need to learn and unlearn? Farra Trompeter, co-director, is joined by Mari Eva Mendes, chief development officer at LEAP and founder and principal of MEM Consulting, to discuss the role of fundraisers and the need to challenge problematic practices. They also explore how to partner with donors to honor their investments and ensure that their resources are contributing to systemic change.

en-us

15:09

Episode 171: How can you start treating donors as...

The Smart Communications Podcast ·

2024/10/02

Fundraising can involve communicating to people with wealth or power with uneven dynamics. Farra Trompeter, co-director, is joined by Emily Bishop Runeari, founder of EBR Consulting, about how to shift conversations with donors to a more partnership-oriented approach, and ways you can educate groups of prospects and donors.

en-us

33:42

Episode 170: How can you conduct marketing and...

The Smart Communications Podcast ·

2024/09/19

Doing fundraising and communications work more mindfully requires us to move at a slower pace, ask multiple people for feedback, and truly listen to what's being shared. Farra Trompeter, Co-Director, is joined by Karen Lundgard, Interim Chief Executive Officer for Girl Scouts of Greater New York, Lindsey Cosgrove, Chief of Staff at Greenwich House, and Sasha Prado, CFRE, Senior Manager of Major Gifts at Robin Hood, to chat about their work with Girl Scouts of Greater New York's Troop 6000. They

en-us

28:39

Episode 169: How can you plan an inclusive and...

The Smart Communications Podcast ·

2024/09/04

Integrating inclusive practices into your projects leads to better outcomes. Farra Trompeter, co-director, is joined by account managers Josh Kelley, and Brenda Perez to discuss how to create stronger and welcoming projects from the outset. They share insights on ways to keep engagement and offer strategies for measuring success through an inclusive perspective.

en-us

30:19

Episode 168: How can framing inform your strategy?

The Smart Communications Podcast ·

2024/08/21

Farra Trompeter, co-director, is joined by Dr. Nat Kendall-Taylor, CEO, and Carinne Wheedan, director of communications, at the FrameWorks Institute, to discuss how framing can inform a nonprofit’s communications strategy. They share practical ways that organizations can effectively apply framing to their messaging or campaigns and provide general tips for those in the mission-driven sector.

en-us

24:36

Episode 167: How do you activate change in a network?

The Smart Communications Podcast ·

2024/08/07

Join Farra Trompeter, co-director, and Stacy Van Gorp, PhD, partner-owner at See What I Mean Consulting, as they discuss how change comes about in a network, how good communications is essential to creating change, and activation moments, tools, and activities related to communications that you can integrate into your everyday work.

en-us

23:52

Episode 166: How did DEI go wrong and what can we do...

The Smart Communications Podcast ·

2024/07/24

DEI work is about building bridges across differences. Join Farra Trompeter, co-director, and Minal Bopaiah, founder of Brevity + Wit, as they discuss the state of DEI four years after the murder of George Floyd and share tips for how organizations can build a strong internal culture that advances DEI efforts on an ongoing basis.

en-us

18:05

Episode 165: How can my nonprofit benefit from...

The Smart Communications Podcast ·

2024/07/10

Farra Trompeter, co-director, is joined by Marcus dePaula, audio engineer, podcast producer, and consultant, as they explore what an organization needs to launch a podcast as a part of its nonprofit communications strategy. They discuss factors organizations should consider before starting a podcast series and tips for how to manage podcasts once you get started.

en-us

16:08

Episode 164: How can you design and facilitate...

The Smart Communications Podcast ·

2024/06/26

Join Ally Dommu, Director of Service Development, and Dr. Myriam Hadnes, facilitator, and founder of Workshops Work, as they discuss the power and importance of facilitation. Discover steps facilitators can take to harness benefits and create respectful and inclusive spaces.

en-us

16:58

Episode 163: When and how should you share branding...

The Smart Communications Podcast ·

2024/06/12

Farra Trompeter, co-director, is joined by Sarita Joseph, director of accounts, to discuss sharing nonprofit branding concepts and what questions to ask before inviting others to view and provide feedback on branding work in progress. Get tips on what to avoid and what to emphasize.

en-us

18:48

Episode 162: What is the smallest viable audience for...

The Smart Communications Podcast ·

2024/05/29

Join Farra Trompeter, co-director, and Michelle Flores Vryn, CFRE, head of development at iNaturalist, as they discuss how to prioritize audiences and share examples of how being more limited in your approach to audiences ties to branding and communications.

en-us

19:17

Episode 161: How can you challenge the power and...

The Smart Communications Podcast ·

2024/05/15

Farra Trompeter, co-director, talks with Lisa Pilar Cowan, vice president of the Robert Sterling Clark Foundation, about the concepts of trust-based philanthropy, new ways some funders are working with nonprofits for more authentic relationships, and the connection between the community's role and the donor's role in guiding an organization.

en-us

15:38

Episode 160: Why does your website need a content...

The Smart Communications Podcast ·

2024/05/01

Farra Trompeter, co-director, is joined by Natalie Yelton, content strategist at Kanopi Studios, to delve into content strategy and how to create an engaging nonprofit website. They share key performance indicators to use while writing new content for your site and insights on how to lead with accessibility.

en-us

19:52

Episode 159: How can you better position your...

The Smart Communications Podcast ·

2024/04/17

Farra Trompeter, co-director, is joined by Sheleia Phillips, founder and principal consultant of SMP Nonprofit Consulting, to talk about how to better position your organization to secure funding. Hear examples of nonprofits that have better positioned themselves to receive funding and find out what the shift looked like that led to their success.

en-us

197 results

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