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PODCAST

Calligraphy Biz Corner

Alane Gianetti, Shaochen Wu

Have you been itching to turn your creative passion into a business? You"re in the right place! We"re Shaochen and Alane, calligraphy biz besties who built our dream businesses from scratch, and we"re spilling the ink on how you can too! Join us on Calligraphy Biz Corner for biweekly biz chats, where we guide you through the maze of running a creative business, complete with real-life strategy and mindset magic. As two full time wedding calligraphers and business educators, we have over a decade of

business entrepreneurship

All Episodes

54:24

15. Mastering Marketing and Pricing for Live Events...

Calligraphy Biz Corner ·

2024/09/10

Text us a question to answer on a future episode!We're back from summer break and kicking off the fall season with a special collaboration episode featuring Cat and Alex from Keeping Up with the Calligraphers podcast! We're honored to have them on the show to chat about the diverse, in-demand live event calligraphy industry.Join us for this exciting conversation where Cat Brown of Cat Lauren Calligraphy and Alex Hirsch of Signs of Our Lives share their experiences of growing their calligraphy...

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24:36

14. We're Back! Summer Highlights and Podcast Plans

Calligraphy Biz Corner ·

2024/09/10

Text us a question to answer on a future episode!We're baaaaaack! After a two-month hiatus, we're so excited to share what we've been up to this summer. Tune in to hear our favorite summer activities, new services, and updates on our business and podcast projects. Thank you to everyone who shared your thoughts in our six-month podcast survey! Tune in to hear how we're using your feedback to shape the future of Calligraphy Biz Corner! 🔗 Links to resources mentioned in this episode:Ch...

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12:51

13. Slowing Down to Speed Up - HAGS!

Calligraphy Biz Corner ·

2024/07/02

Text us a question to answer on a future episode!We're taking a short summer break! Thank you for all of your support over the last six months! We're so grateful for every listen, follow, review, DM, and comment you've shared with us. In this episode, we share a preview of some exciting things that we'll be working on during July and August, and are excited to come back and better than ever in September! HAGS!Help us help you: Fill out our short survey so we can make this podcast even better!...

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48:41

12. Get Discovered with Long-Term Marketing & SEO:...

Calligraphy Biz Corner ·

2024/06/25

Text us a question to answer on a future episode!We're thrilled to be joined by Kara Duncan, founder of The Kara Report, a content marketing agency that serves women-owned service-based businesses. In this episode, we dive into the essentials of search engine optimization (SEO) and long-term marketing from the lens of calligraphers and wedding professionals!Kara shares valuable insights into the differences between long-term and short-term marketing, practical SEO strategies, and how to effec...

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58:54

11. Beyond Numbers: Advanced Pricing Strategies for...

Calligraphy Biz Corner ·

2024/06/11

Text us a question to answer on a future episode!In this week's episode of Calligraphy Biz Corner, we dive deep into advanced pricing strategies for calligraphers! These are strategies that we believe aren't talked about enough, so we're bringing them to light!We cover the importance of investment minimums, the added value of design and project management fees, and discuss when and how to do work for free. Learn how to confidently set your prices, boost your business profitability, and avoid ...

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50:19

10. 6 Essential Tech Tools You Might Not Be Using

Calligraphy Biz Corner ·

2024/05/28

Text us a question to answer on a future episode!Can you believe we're on our 10th episode?! We can't either! Today, we're sharing our favorite tools and programs that have helped streamlined our calligraphy businesses, and they can do the same for yours! Tune in to hear our top three tools for marketing and our top three for efficiency. Whether you've heard of these programs or they're new to you, we hope you walk away with some new ideas on how you can maximize your marketing efforts and ru...

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55:30

9. Creating a Stand-Out Website: Expert Tips from...

Calligraphy Biz Corner ·

2024/05/14

Text us a question to answer on a future episode!We're so excited to be joined by Suzie Consoli, Founder and CEO of Lawson House, a full-service marketing and design agency based in Atlanta! Lawson House helps businesses stand out and thrive in a competitive market through strategic branding, web design, and high-converting marketing solutions. They transform visions into impactful realities and ensure businesses get the recognition they deserve!In today's episode, we explore effective market...

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49:20

8. From Weddings to Book Deals: Evolving a...

Calligraphy Biz Corner ·

2024/04/16

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33:55

7. Creating Confidence: 4 Strategies for Beating...

Calligraphy Biz Corner ·

2024/04/02

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65:08

06. Forging Unique Paths to Full-Time: Stories from...

Calligraphy Biz Corner ·

2024/03/19

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41:45

05. Our Worst Pet Peeves as Calligraphers and How to...

Calligraphy Biz Corner ·

2024/03/05

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61:57

04. Part 2: Mistakes to Avoid When Growing Your...

Calligraphy Biz Corner ·

2024/02/20

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41:26

03. Part 1: Mistakes to Avoid When Starting Your...

Calligraphy Biz Corner ·

2024/02/06

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53:27

02. Looking Back to Leap Forward: Tips on Reflection...

Calligraphy Biz Corner ·

2024/01/23

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20:26

01. Welcome to our Corner

Calligraphy Biz Corner ·

2024/01/20

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35 results

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