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PODCAST

BE the Sought-After Entrepreneur Podcast

Kathryn Thompson

Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to

business marketing

All Episodes

39:15

Why You Flinch When People Give You Feedback (And How...

BE the Sought-After Entrepreneur Podcast ·

2025/08/05

When you're naturally a people-pleaser or perfectionist, it's so easy to flinch the moment someone gives you critical feedback. One complaint and suddenly you're questioning everything, ready to completely revamp your business to avoid future criticism. I spent years turning myself inside out every time someone wasn't 100% satisfied. The constant bracing for complaints kept me in an exhausting state of reactivity. So I developed a completely different approach to receiving feedback. One that ...

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49:29

The Heart-Centered Way To Handle Money Objections on...

BE the Sought-After Entrepreneur Podcast ·

2025/07/29

Most sales trainers tell you to "bust objections" and never take no for an answer. I always thought that approach was cringy and manipulative. But I struggled with how to handle money objections without being pushy. After being on both sides of sales calls that felt gross and transactional... I realized there had to be a better way. One that actually honors people's truth while still leading powerful conversations. So I developed a completely different method. One that creates space for genui...

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38:40

Why I Had to Unlearn Everything I Was Taught About...

BE the Sought-After Entrepreneur Podcast ·

2025/07/22

Hustling isn't indicative of success. And I've got proof. I spent 12 months posting on Instagram five days a week, sending multiple emails, and following a framework that didn't feel authentic. Despite investing heavily, my online business wasn't paying off like my brick-and-mortar one. So I decided to try a different way. I threw out the hustle mentality completely. What happened next changed how I looked at business in general. This episode proves that hustling harder doesn't equal more suc...

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42:07

Why High Achievers Miss Their Own Success and How to...

BE the Sought-After Entrepreneur Podcast ·

2025/07/15

High achievers often get caught in a pattern of hypercritical focus that prevents them from celebrating success. In this eye-opening episode, I reveal how our ability to spot improvements becomes our Achilles heel when we obsess over the 1% that isn't working instead of celebrating the 99% that is. I share my personal experience launching my AI-powered conversion copywriting system and the critical "silence" moment after launch where high achievers typically begin doubting themselves. I explo...

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24:05

Client Success Stories How Authentic Alignment Drives...

BE the Sought-After Entrepreneur Podcast ·

2025/07/08

Creating success is about alignment, not just strategy. In this revealing episode, I share authentic client success stories from my Spellbound coaching program, demonstrating how genuine messaging and personal alignment collapse business growth timelines. Starting with the observation that both tangible results (sales, ROI) and intangible transformations matter equally, and illustrate how different entrepreneurs thrive using completely different approaches when they honor their natural streng...

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54:41

Healing Trauma Through Somatic Practices and Body...

BE the Sought-After Entrepreneur Podcast ·

2025/07/01

From trauma to transformation, Dr. Natalie Green shatters the myth that healing happens only in our heads. Drawing from her harrowing personal survival story and 30+ years as a trauma expert, the bestselling author and Growing Tall Poppies podcast host reveals why so many high-achievers remain stuck despite years of talk therapy. Dr. Green illuminates how trauma fractures our internal communication system, disconnecting our thinking brain from our feeling heart and intuitive gut. Through her ...

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37:36

From Dorm Room to Trading Floor: How Market...

BE the Sought-After Entrepreneur Podcast ·

2025/06/24

"Trading is like the biggest personal development course you will ever take." This insight from bestselling author Anmol Singh reveals how market psychology mirrors entrepreneurial mindset challenges. Starting as an introverted college student in his dorm room, Anmol discovered that successful trading requires the same emotional discipline that drives business success. He shares how he developed "robotic indifference" – staying loyal to his predetermined plan rather than letting fear and gree...

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42:19

Why High-Achieving Women Underearn (And How to Break...

BE the Sought-After Entrepreneur Podcast ·

2025/06/17

"Money is energy, and we're either blocking it or attracting it." This powerful insight sets the tone for our conversation with Lisa Kalmin, who challenges conventional views on prosperity. Lisa shares profound insights about our relationship with money, time, and self-worth. She explains how cultural messaging and family patterns create "wealth set points" that limit our potential, while offering practical strategies to break free from scarcity mindsets. For 38 years, Lisa has supporte...

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39:34

How to embrace nuance and move beyond all-or-nothing...

BE the Sought-After Entrepreneur Podcast ·

2025/06/10

In this thought-provoking episode, we dive into the internal struggles that emerge when we feel pulled toward paths that seem to contradict our established values or public image. I’m sharing my personal journey with artificial intelligence, from initial resistance to curious exploration and how this evolution challenged me to examine the "all-or-nothing" thinking that often limits our authentic expression. Through vulnerable reflection, I reveal how an influencer's anti-AI stance triggered d...

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67:55

How energy healers can market without losing their...

BE the Sought-After Entrepreneur Podcast ·

2025/06/03

In this illuminating conversation with Jayne, a sovereign Reiki reclamation mentor, we explore the profound disconnect many intuitive practitioners feel when trying to market their transformational work in today's digital landscape. Jayne shares her journey of dismantling what no longer serves her, and reveals how conventional marketing tactics left her feeling inauthentic and misaligned with her core values. Rather than continuing to contort herself into prescribed formulas, she chose to gro...

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24:56

Copy that converts for practitioners who are Selling...

BE the Sought-After Entrepreneur Podcast ·

2025/05/27

Building off last week's client story, this episode dives into the practical differences between marketing skills versus experiences and why most online marketing advice doesn't work for energy healers, Reiki practitioners, and transformational workers. I break down the fundamental shift from describing what you do to helping people feel what their life will be like after working with you, complete with real examples you can apply immediately. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE,...

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38:01

Why Selling Experiences Requires Different Marketing...

BE the Sought-After Entrepreneur Podcast ·

2025/05/20

In this powerful episode, I delve into the critical distinction between selling an experience versus teaching a skill or knowledge-based product and why traditional marketing approaches often fail for experience-based businesses. This insight is especially valuable if you're an energy healer, or someone who provides transformative experiences rather than teachable frameworks. I share a revealing client case study about a practitioner in women's holistic health who wanted to launch a new offer...

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35:37

Beyond the Guru Era: The Shift to Authentic Business...

BE the Sought-After Entrepreneur Podcast ·

2025/05/13

Are you sensing a shift in the online business world? In this episode, I share profound insights about the direction business is headed, particularly in the coaching, consulting, and knowledge-based industries. This isn't about tactical predictions like "Instagram is launching a new feature." Instead, I'm revealing deeper shifts in what people value and how we'll need to adapt as business owners. I explore why we're witnessing the end of the "guru era" and information overload, and why your i...

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35:14

Releasing the ROI Mindset and Letting Creative Play...

BE the Sought-After Entrepreneur Podcast ·

2025/05/06

Are you feeling stuck between your authentic creative expression and the pressure to monetize everything in your business? In this episode, I explore the internal blocks that arise when our intuition calls us to create freely, but our business-trained minds demand immediate ROI. I share my personal struggle with allowing myself to simply create without attaching expectations of monetization or productivity. Through my experience and client stories, I reveal how shifting environments and relea...

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49:51

Your Marketing Resistance is the Gateway to Authentic...

BE the Sought-After Entrepreneur Podcast ·

2025/04/29

Do you feel like you're constantly forcing yourself through marketing formulas that don't reflect who you truly are? That resistance you're feeling isn't something to push through, it's actually pointing you toward your authentic voice. In this episode, I reveal how one client's frustration with conventional marketing rules became her pathway to discovering her most powerful and genuine expression. I'll walk you through the exact process I use to help entrepreneurs strip away the layers of "s...

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46:02

Finding Your Authentic Business Path Through...

BE the Sought-After Entrepreneur Podcast ·

2025/04/22

In this episode, I dive deep into how I've used astrology, human design, and gene keys to understand my resistance to traditional marketing approaches and to gain clarity on my next business evolution. If you're feeling stuck in the "void state" - unsure about your next move, outgrowing your offers, or experiencing resistance to what you think you should be doing - this episode offers a framework for finding your authentic path forward. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU'LL...

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39:00

Beyond Polarizing Content: Authentic Marketing That...

BE the Sought-After Entrepreneur Podcast ·

2025/04/15

Ever caught yourself writing marketing content that subtly puts down other approaches to make yours shine brighter? That nagging feeling you get afterward might be trying to tell you something important. In this thought-provoking episode, I reveal why the "put a stake in the ground" marketing advice we've all been taught might actually be keeping us trapped in an exhausting cycle of opposition, and how I discovered a more powerful alternative that feels genuinely authentic. BY THE TIME YOU FI...

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41:12

How Embracing Random Interests Unlocked My Next...

BE the Sought-After Entrepreneur Podcast ·

2025/04/08

Conventional advice or wisdom can sometimes limit our field of possibility if we don’t get curious about WHY certain things keep popping into our awareness. In this episode, I share my personal journey of transformation and how following seemingly unrelated interests led to unexpected clarity in my business. I explore the counterintuitive nature of growth and how conventional business wisdom often keeps us stuck in patterns that no longer serve us. BY THE TIME YOU FINISH LISTENING TO THIS EPI...

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43:42

Intentional Growth: Why All Attention Isn't Created...

BE the Sought-After Entrepreneur Podcast ·

2025/04/01

Ever feel like popular business strategies just don't fit you? In this episode, I reveal why all attention and visibility isn't measured equally in business. Through real-world examples—like an artist with 200,000 followers but no financial stability, and comparing my brick-and-mortar wine business success with just 700 email subscribers to the challenges of online businesses focused on vanity metrics—I demonstrate how entrepreneurs get derailed by focusing on micro details rather than aligni...

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28:23

Express Your True Nature: Building a Business That...

BE the Sought-After Entrepreneur Podcast ·

2025/03/25

Ever feel like popular business strategies just don't fit you? In this episode, I reveal insights from my "Aligned Business Evolution Sessions" where I use human design, astrology, and intuition to help entrepreneurs build businesses true to their nature. Through client stories—like a creative who discovered her discovered her resistance to standard "5 steps to..." content wasn't laziness but alignment with her Leo north node calling for bold creative expression, and a nutritionist who learne...

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240 results

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