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PODCAST

The Jeremy Hanson Podcast / Optimized Entrepreneur

Jeremy Hanson | Small Business Expert & Growth Coach

The Jeremy Hanson Podcast: Build Your Business. Empower Your Life. Master Your MindsetThis podcast contains creative segments that feature artificial intelligence, including the voice of Grinder Gus, a recurring AI-powered sidekick who offers humorous and practical insight into entrepreneurship and small business ownership.Are you ready to transform your entrepreneurial journey and design the empowered life you"ve always envisioned? The Jeremy Hanson Podcast is your ultimate

business entrepreneurship

All Episodes

6:21

The Jeremy Hanson Podcast Part 8 Build an Online...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/22

In this essential episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus dives deep into the power of building an online presence early. From creating a simple website and setting up social media profiles to engaging with customers and sharing your story, Gus shares real-world stories and practical tips to help your business get seen, get known, and get customers fast. Don’t wait—get your business online and start making an impact.Become a supporter

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22:31

Expert Insights on Business, Success, and Personal...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/22

Welcome to The Jeremy Hanson Podcast, your ultimate destination for actionable insights on entrepreneurship, personal development, and mastering the mindset of success. Hosted by Jeremy Hanson, a seasoned entrepreneur and business strategist, this podcast dives deep into the core principles that drive real results. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone who simply wants to elevate their life, each episode delivers powerful lessons, real-world strategies, and

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6:39

Part 7 Build a Brand Identity: Make Your Business...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/22

In this crucial episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus dives into the world of branding. From picking the perfect name and designing a memorable logo to choosing the right colors and crafting your brand’s voice, Gus shares real stories and practical tips to help you create a brand identity that customers will never forget. Whether you’re just starting out or looking to rebrand, this episode will show you how to build a brand that

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6:11

Part 6 Sort Out Your Finances: Build a Solid...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/22

In this crucial episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus takes you deep into the world of business finances. From calculating your startup costs and building a cushion fund to separating your accounts and mastering bookkeeping, Gus shares real stories, practical tips, and his famous "Grinder Gus Profit Rule." This episode will help you build a strong financial foundation to ensure your business doesn’t just survive—it thrives.Become a

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7:00

Part 5 Choose Your Legal Structure: Building the...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/20

In this essential episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus breaks down the importance of choosing the right legal structure for your business. Whether it’s a Sole Proprietorship, Partnership, LLC, or Corporation, your legal structure determines your risk, your protection, and your path to success. With real-world stories, simple explanations, and Grinder Gus's no-nonsense wisdom, this episode will help you make the right choice for your

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7:55

Part 4 Understand Your Market: Know Your Customers,...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/20

In this insightful episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus takes you deep into the world of market understanding. Knowing your market isn’t just about having a great product—it’s about knowing your customers, studying your competition, spotting trends, and finding your niche. With real-world stories, practical tips, and the classic Grinder Gus wisdom, this episode will show you how to become a master of your market, ensuring your

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19:30

"5 Powerful Habits That Separate Greatness from...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/20

In this episode of The Jeremy Hanson Podcast, we dive deep into the 5 Habits That Separate Greatness from Mediocrity—essential strategies for anyone aiming to level up their life and business. Jeremy Hanson breaks down the power of Ruthless Ownership, mastering Daily Non-Negotiables, prioritizing Energy Management Over Time Management, embracing Feedback Over Ego, and maintaining Purpose-Driven Focus. Plus, our favorite cartoon beaver, Gus the Grinder, pops in with his witty wisdom and a fun,

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6:46

Part 3 Create a business Plan

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/20

In this crucial episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus walks you through one of the most critical steps of all—creating a business plan. With his blue-collar wisdom and real-world examples, Gus breaks down everything you need to know, from crafting a clear mission statement and identifying your target market to setting measurable goals, planning finances, and developing a solid marketing strategy. Whether you're starting a small side

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6:43

Part 2 Create a Business Plan: Your Blueprint for...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/19

In this crucial episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus walks you through one of the most critical steps of all—creating a business plan. With his blue-collar wisdom and real-world examples, Gus breaks down everything you need to know, from crafting a clear mission statement and identifying your target market to setting measurable goals, planning finances, and developing a solid marketing strategy. Whether you're starting a small side

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6:44

– Know Your Why: The First Step to Thriving Business...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/19

In this powerful first episode of our 10-part series, "10 Steps to Know You’re Ready to Start a Thriving Business," Grinder Gus dives deep into the most crucial starting point—"Know Your Why." Understanding your true motivation is the foundation of any successful venture. Whether it's freedom, family, or changing the world, your why is the fuel that keeps you going when the road gets tough. With engaging stories, practical advice, and a touch of Grinder Gus's blue-collar wisdom, this episode will

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24:44

Self-Motivation: The Ultimate Test of a True Boss

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/19

In today’s episode of The Jeremy Hanson Podcast, we tackle the raw truth about self-motivation—what it is, why it's the backbone of success, and why lacking it might mean you're not cut out to be your own boss (yet). Entrepreneurship isn’t about waiting for inspiration to strike; it’s about discipline, drive, and doing the hard stuff—especially when no one’s watching. We break down how self-motivation fuels consistency, separates winners from wannabes, and what habits you can build to strengthen

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7:00

10 Steps to Open a Food Truck or Trailer: Part 7 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/17

In Part 7 of this series, Gus the Grinder reveals the secrets of marketing your food truck for maximum success. From eye-catching branding to dominating social media, partnering with local businesses, and running promotions, Gus shares real stories and practical tips to make your food truck famous. Learn how to engage with your fans, boost your online presence, and turn your food truck into a local legend!Become a supporter of this podcast:

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5:42

10 Steps to Open a Food Truck or Trailer: Part 6 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/17

In Part 6 of this series, Gus the Grinder shares the secrets of mastering customer service for your food truck. From friendly greetings to handling complaints with grace, Gus offers real stories, essential tips, and proven strategies to keep customers coming back. Whether it’s creating a welcoming atmosphere, maintaining speed without sacrificing quality, or adding a personal touch, this episode will show you how to turn first-time visitors into loyal fans.Become a supporter of this podcast:

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7:46

10 Steps to Open a Food Truck or Trailer: Part 8 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/17

In Part 8 of this essential series, Gus the Grinder guides you through the complex world of legal requirements and safety standards for your food truck. From understanding local permits to mastering food safety, securing insurance, and staying compliant with tax laws, this episode is packed with practical advice and real-world stories. Whether you’re just starting or a seasoned operator, learn how to protect your business, avoid costly mistakes, and keep your food truck rolling without legal

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7:27

10 Steps to Open a Food Truck or Trailer: Part 9 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/17

In Part 9 of this essential series, Gus the Grinder reveals the secrets of money management for your food truck. From understanding your costs and pricing smartly to tracking profits and planning for growth, Gus shares real stories and expert tips to help you turn your passion into a profitable business. Learn how to avoid common financial mistakes, maximize your cash flow, and set yourself up for long-term success. Don’t just make great food – make great profits too!Become a supporter of this

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7:41

10 Steps to Open a Food Truck or Trailer: Part 10 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/17

In the grand finale of this series, Gus the Grinder reveals the secrets of scaling your food truck dream into a thriving, unstoppable empire. From perfecting your first truck to building a strong team, exploring catering, and even franchising your brand, Gus shares powerful tips, real stories, and practical strategies to help you grow. This is your ultimate guide to going from one truck to a fleet and becoming a true food truck legend!Become a supporter of this podcast:

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7:48

10 Steps to Open a Food Truck or Trailer: Part 5 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/16

In Part 5 of this tasty series, Gus the Grinder dives into the delicious details of creating a menu that keeps customers coming back for more. From finding your signature dishes to balancing flavors and pricing for profit, Gus shares real stories, smart tips, and creative strategies for making your menu a money-making masterpiece. Whether you’re serving spicy tacos, sweet crepes, or mouthwatering meatball subs, this episode will help you craft a menu that stands out!Become a supporter of this

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6:35

10 Steps to Open a Food Truck or Trailer: Part 3 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/16

In Part 3 of this exciting series, Gus the Grinder shares the secret to choosing the perfect location for your food truck or trailer. Learn how to scout high-traffic areas, adapt to seasonal changes, and maximize your mobility to boost profits. Gus dishes out real stories, expert tips, and creative strategies to ensure you’re always parked in the perfect spot. Whether it’s food festivals, office parks, or bustling breweries, this episode shows you how to park your way to success!Become a supporter

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6:34

10 Steps to Open a Food Truck or Trailer: Part 1 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/16

Get ready for a wild, wisdom-filled ride with Gus the Grinder! In Part 1 of this 10-part series, Gus breaks down the critical first step of launching your own food truck or trailer – crafting your winning concept. From choosing your signature dish to understanding your audience, Gus shares hilarious stories, powerful tips, and insider tricks to help you start strong. Whether you’re dreaming of slinging street tacos, gourmet grilled cheese, or carnival corn dogs, this episode is your first bite of

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6:51

10 Steps to Open a Food Truck or Trailer: Part 2 -...

The Jeremy Hanson Podcast / Optimized Entrepreneur ·

2025/05/16

Join Gus the Grinder for Part 2 of this 10-part series, where we tackle one of the most critical aspects of launching your food truck – the money! From startup costs to ongoing expenses, Gus breaks down the real numbers you need to know, shares hilarious real-life stories, and delivers pro tips on budgeting, tracking expenses, and keeping your food truck profitable. Whether you’re dreaming of gourmet grilled cheese or sweet smoothie stands, this episode will save your wallet and your dreams. Don’t

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