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PODCAST

Amata World Podcast

Amata World Podcast is all about the new and emerging technologies. We talk with innovators to learn how they are using technology to shape society and ask the difficult question of how we can protect society from the negative effects of technology. Each week we will discuss something about Metaverse, AR, AI and Web3 to give you up to date information about major companies in those fields.

technology

All Episodes

00:34:11

How culture and geopolitics affects the games we...

Amata World Podcast ·

2025/04/02

For our new video episode on our podcast for the Gaming week we chose Kate Edwards, CEO, Principal Consultant & Geographer at Geogrify LLC and Chief Experience Officer & Cofounder at SetJetters. Kate has a background as a geographer, writer, and content culturalization strategist, better known for her 32+ years of culturalization work of video games. She spent 13 years as a geographer working in various roles at Microsoft, creating the Geopolitical Strategy team and implementing company-wide

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00:34:40

From PlayStation VR to Realized Realities: A Journey...

Amata World Podcast ·

2025/03/26

For our first video episode on our podcast for the XR week we invited Jed Ashforth, an independent XR Consultant and Trainer, and a world-class specialist in the fields of Immersive Design, Immersive Narrative, XR User Experience and XR Comfort and Safety. Jed founded the specialist XR consultancy business Realised Realities 2017, with a goal to help clients to realise the true potential of their Virtual Reality experiences. Jed has consulted and advised on over 100 VR, AR and MR projects, and works

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00:34:27

Promoting AI businesses and AI tools with Paolo...

Amata World Podcast ·

2025/03/19

For our first AI themed video episode on our podcast we chose Paolo Santanicchia, a seasoned meta ads specialist with deep expertise in psychology-based advertising. Since 2017, he has helped ecommerce brands, professionals, and public figures optimize their advertising budget through ads that emotionally connect with audiences. By 2024, he had managed over $7M in ad spend, including notable campaigns for figures like Italian politician Elly Schlein. Paolo collaborates with clients across Italy, the

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00:33:53

Connect players and sport legends through community...

Amata World Podcast ·

2025/03/12

For our first Web3 themed video episode on our podcast we chose Ben Appleby, co-founder and CEO of Akshun. Crypto OG and digital product designer with over 17 years experience in product and 10 years in crypto. Ben was an early adopter into Bitcoin, Ethereum and NFTs. He has worked for several high profile crypto companies including Coinburp Exchange, Elliptic and was the first person in Europe to use a Bitcoin ATM.In this episode, we discuss Ben’s background, his current project on the intersection

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00:29:54

Taíno folklore and culture in indie game development...

Amata World Podcast ·

2025/03/06

For our first video episode on our podcast for the Gaming week we chose Daryl Vincent, Creative Director & Game Developer at Fail Forward Games. He's an award-winning writer (IFT x Sony Creative Corridor) and actor (Bunker Buddies, Seekers of the Shard) turned game developer, obsessed with storytelling. He is now making his own indigenous fantasy Mermidd roleplaying game, Sea Beyond, which takes inspiration from Taíno folklore and culture.In this episode, we discuss Daryl’s background, his

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35:39

Getting kids excited about education through XR,...

Amata World Podcast ·

2025/01/28

The next guest on our podcast for the XR week is Tim Limon, Founder and Company Director of Educate Aug. Educate Aug is at the forefront of transforming education through the creative integration of accessible and innovative technology. Specialising in augmented and mixed reality, they partner with schools and communities to develop engaging, interactive content; complimenting curriculums and resonating with today’s learners.Tim has over two decades of multifaceted experience in the educational and

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32:22

The state of bias in LLM models today with Sarah Wyer

Amata World Podcast ·

2025/01/24

The next guest on our podcast for the AI week is Sarah Wyer, PhD Researcher of Bias in AI, LLMs. Her thesis focuses on identifying and mitigating gender and social class bias in large language models from an intersectional perspective. Sarah is passionate about diversity and enabling those from under-served backgrounds to develop a career in tech. She is a founding member of the Bias in AI research group (led by Prof Sue Black) and a Teaching Fellow in Computer Science at Durham University, she

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28:43

Fusing sports and Web3 to create self-sustaining and...

Amata World Podcast ·

2025/01/14

The next guest on our podcast for the Web3 week is Klemen Gradisar, CEO and Co-Founder of Ballies. Ballies are NFT characters that grant you access to a metaverse life where everyone can be the next Star Athlete. Ballies has evolved into a comprehensive Web3 sports gaming platform, offering an array of innovative games and features, including a lend-to-earn mechanism. From soccer to American football and beyond, Ballies bridges the gap between Web2 and Web3, shaping player-driven experiences.In this

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26:20

Interactive Theater for a Sustainable Future with Ben...

Amata World Podcast ·

2025/01/07

The next guest on our podcast to welcome the New Year for the Gaming/Metaverse week is Benjamin Yeoh, a theatre maker, podcaster and sustainability investor. Ben started his journey in theatre before moving into investing in sustainable companies. Today, he is combining both his passion for theatre and impact to create immersive games that encourage people to think about pressing climate and societal issues.In this episode, we discuss Ben’s background, his experience going from theatre to investing

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32:10

The challenges of being an independent artist with...

Amata World Podcast ·

2024/12/31

The next guest on our podcast for the Creative week is Hilang Child (aka Ed Riman), London based Welsh-Indonesian singer, songwriter and drummer. Praised as a talent for rich textural arrangements, anthemic hooks, a “perfect pop-soul heart” (Monocle Magazine) and “ecstatic vocals” (Clash, 8/10), you may have heard his music on BBC Radio, editorial playlists on Spotify, Apple and Amazon or on TV shows on Netflix, BBC and Channel 4. In 2025 he is set to release a brand new album, following on from his

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27:56

Is 2025 the right year for XR? With Fabio Davide

Amata World Podcast ·

2024/12/24

The next guest on our podcast for the XR week is Fabio Davide, Founder and Head of Studio of Electric Sheep Studios and TEDx Speaker. Fabio is a veteran of the gaming and technology industry, experienced in the creation of AAA games, GaaS and Multiplayer experience. Fabio has worked at SEGA, MPG, Meta, Amazon and Microsoft. Some of his games include Total War: Warhammer, the Sonic Series, Hitman (2016) and the upcoming Mindseye and Everywhere from Build a Rocket Boy.At Electric Sheep Studios,

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32:46

Using AI to elevate brand storytelling with Andreas...

Amata World Podcast ·

2024/12/17

The next guest on our podcast for the AI week is Andreas Fraunberger, Founder of Chim.ai and University Lecturer on GenAI and XR. At Chim.ai, the character-based animation video generator, they deliver AI solutions that go beyond automation to empower businesses with intelligent, creative tools tailored to your unique goals. In his past, Andreas helped International Clients like Red Bull, Wiener Staatsoper, RBI, not only break through the clutter but also create emotionally engaging content that

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28:04

A discussion on Web3 legal landscape with Icon.Partners

Amata World Podcast ·

2024/12/16

The next guests on our podcast for the Web3/Blockchain week are Anastasiia Monarshuk and Alina Budz, experienced legal professionals from Icon.Partners, an Estonia-based international law company with a consortium of legal professionals, specialising in Global Tech and blockchain-based projects. Icon.Partners began its journey 12 years ago as a helping hand to Ukrainian and EU-based startups and tech companies, serving businesses currently across 40+ countries. They're innovators in the crypto

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36:57

Using the Web as the next platform for the Metaverse...

Amata World Podcast ·

2024/12/03

The next guest on our podcast for the Gaming/Metaverse week is Ericka Simon, CTO and Co-founder of Libi Engine, which makes use of a custom-made 3D engine and blockchain technologies in order to build the technical foundations of Metaverses. Beside working in both automotive and energy industries in Japan and at Adobe, she also worked on the first native / Vulkan 3D engine for Android and got multiple grants for her work on 3D technologies. In this episode, we discuss Ericka’s journey, her

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38:40

How we should rethink media when creating for an...

Amata World Podcast ·

2024/11/26

The next guest on our podcast for the XR week is Rob Morgan, Creative Director and Founder of Playlines, Author, 'Storytelling for Spatial Computing & Mixed Reality' and a Digital Dramaturge. Rob has been telling award-winning stories with VR, XR and immersive theatre for well over a decade. A pioneer of AR theatre, Rob's helped create story worlds and immersive experiences for some of the world's largest IPs and cultural institutions. He started his career as a Lead Game Writer at PlayStation,

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25:49

Solving the distribution problem of films using AI...

Amata World Podcast ·

2024/11/22

The next guest on our podcast for the AI week is Faith Selby, CEO and CTO at Holocene AI. Faith has a background in filmmaking, right now she is a programmer and founder of Holocene AI. Holocene AI creates intimate virtual screening rooms with AI and real-time communication, it’s a bridge between films, audiences and distributors, which is reshaping and creating new cinema.In this episode, we discuss Faith’s journey, her background in filmmaking, her journey into up-skilling in AI, her current

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29:18

How Web3 is changing the way we sell and value art...

Amata World Podcast ·

2024/11/12

The next guest on our podcast for the Web3 week is Lydia Smith, a multi-disciplined Artist working with historical and contemporary processes to realise her works, using new technologies, such as Web3 to support her works and community of fans. Her studio is based in Trafalgar Square, Central London. Through her practice, she explores the theme of Human connection, which encompasses subtopics, including Ancient History, Technology, Science, and Spirituality. She uses the physical and digital

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29:02

From Games to Fashion: A Female Founder’s Vision with...

Amata World Podcast ·

2024/11/05

The next guest on our podcast for the gaming/metaverse week is Kelly Vero, an avid speaker, futurist and award-winning founder of NAK3D, which offers a transformative solution for fashion brands to engage Gen Z and the gaming industry in need of real-time data. She has crafted a career in game development throughout some of the world's most famous franchises. Her ever-curious nature has now led her into the world of digital fashion where she combines her passion for innovation, metaverse and video

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30:19

Utilising the power of storytelling to deliver impact...

Amata World Podcast ·

2024/10/29

The next guest on our podcast in our bonus Creative week is Steve Maud, Managing Director of Cloud9Media, an award-winning creative video agency based in London. Steve has been leading Cloud9Media for over 15 years, he specialises in crafting authentic short documentary films that celebrate people and organisations. He has partnered with industry giants like British Airways, Penguin, the WHO and GSK to translate their endeavours into touching stories that build trust. Cloud9Media’s mission is to

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35:54

The Practicality of building XR content on the web...

Amata World Podcast ·

2024/10/26

The next guest on our podcast for the XR week is Declan Johnson, owner, XR consultant and developer at DCLN, and Co-Host of the Practically Reality podcast. Declan is passionate about gamifying Web AR to enhance marketing and educational experiences and has developed 30 commercial Web AR campaigns and crafted over 300 prototypes, while working with some of the biggest names in XR like Zappar and Niantic. He enjoys every phase of the Web AR creation process—from initial discovery calls with clients

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136 results

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