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PODCAST

Creative Minds, Smart Money: Finance & Business Tips for Creatives

Samantha Eck | Bookkeeper for Creatives

Creative Minds, Smart Money is the go-to podcast for creative entrepreneurs who are ready to stop treating their finances like a side character in their business story. Hosted by Samantha Eck, bookkeeper and fractional CFO, this show breaks down the financial side of running a creative business into actionable steps that actually make sense. Each week, we tackle everything from pricing strategies and cash flow management to making smart business decisions that keep your creative business thriving

business entrepreneurship

All Episodes

39:59

Building Freedom Into Your Business with Airtable...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/09/17

Think Airtable is just another tool to organize your tasks? Think again.In this episode, we’re diving into how Airtable can become the blueprint for your entire business helping you plug profit leaks, make smarter pricing decisions, and create systems that give you real freedom.Elisabeth Jackson, operations specialist and founder of her own process improvement agency, shares how she uses Airtable to build client health trackers, quote calculators, no-login client portals, and more. If you’ve ever

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17:08

How to Pay Employees the Right Way (and Avoid Costly...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/09/09

Making payroll mistakes can cost you more than money! It can cost you your peace of mind. If you’ve hired employees and are now staring at a list of payroll apps wondering which one is best, this episode will break it down in simple terms.In this episode of Creative Minds, Smart Money, we explore the most popular payroll tools, the legal requirements for paying employees, and how to choose the right system without the overwhelm.Questions answered in this episode:Do you really need a payroll app to

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18:35

Should You Hire an Employee or a Contractor for Your...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/09/03

In this episode of Creative Minds Smart Money, host Samantha Eck breaks down one of the biggest hiring questions creative business owners face: should you bring on an employee or a contractor?Choosing the wrong classification can be a costly mistake legally, financially, and emotionally. Samantha explains the differences between employees and contractors in plain language and shares real-world examples to help you avoid IRS red flags while building the type of support system that works best for your

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15:27

Master Cash Flow Forecasting for Creative Businesses

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/08/27

Think cash flow forecasting is just a fancy spreadsheet exercise? Think again.In this episode, we’re digging into why cash flow forecasting is one of the most powerful leadership tools in your creative business—and how it gives you permission to plan, not panic.From knowing when you can afford to hire or invest to making sure you don’t underpay yourself “just in case,” forecasting helps you grow with confidence (and sleep better at night).Whether you’ve got monthly retainers or variable income, this

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53:32

Why Messy Action Builds Better Businesses

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/08/20

Think collaboration is all about follower swaps and forced partnerships? Think again.In this episode, I’m joined by the powerhouse duo Mandy and Jamie from Coffee with M and J—and we’re diving into the real, messy, magical side of collaboration, community-building, and saying “yes” to aligned action (even when it’s scary as hell).From launching their podcast with zero experience to building a working relationship that’s rooted in values and deep respect, they’re sharing the mindset shifts, mistakes,

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14:53

Why CFO Strategy Isn’t Just for Big Businesses

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/08/13

Think CFOs are only for 7-figure businesses and boardrooms full of suits? Think again.In this episode, we’re unpacking what fractional CFO strategy actually looks like for creative business owners—and why this level of support isn’t just for the “big dogs.”From forecasting and pricing to planning for slow seasons, we’re talking about how to make strategic, data-backed decisions before your business outgrows your systems. Because clarity isn’t a luxury—it’s how you lead.Whether you’re still DIY-ing

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10:49

The Right Way to Reconcile Your Books

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/08/06

Think reconciling your books is just a boring monthly to-do? Think again.In this episode, we’re diving deep into why reconciliation matters so much more than you think and how skipping this step can quietly sabotage your strategy, reporting, and confidence.If you’ve ever looked at your bank balance and QuickBooks total and thought, “Uh…those don’t match,” this one’s for you. I’m sharing how reconciliation works, when to do it, and the costly mistakes it helps you avoid.Whether you’re DIY-ing your

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44:44

From Burnout to Balance: Creating a Business That...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/07/30

What if growing your business didn’t mean working around the clock or burning yourself out?In this episode of Creative Minds Smart Money, I’m joined by the incredible Kelly from Walk Like Warriors, who shares how she grew a $110K business in under a year with less than 1,000 followers all while honoring her time, her brain, and her values.If you’ve ever felt like your business was running you instead of the other way around, this episode is the reset you need.In this episode, we cover: ✅ Kelly’s

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12:00

Avoiding Your Books? Let’s Talk About Why (And What...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/07/23

Avoiding your books happens.In this episode of Creative Minds Smart Money, we’re talking all about financial avoidance what causes it, how it shows up, and most importantly, how to gently find your way back to clarity.Just grounded support and small, doable steps to help you feel more connected to your numbers because that’s where your confidence grows.In this episode, we cover: ✅ Why financial avoidance is emotional (not a moral failure) ✅ The difference between a break and a spiral with your books

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17:41

Scaling Past Six Figures with Intention

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/07/16

You hit six figures… but now what?In this episode of Creative Minds Smart Money, we’re talking about what really happens after you cross the six-figure mark and why making money is just the beginning. You’ll learn how to shift from reactive, DIY mode to strategic CEO mode so you can lead your business with clarity, not chaos.This episode walks you through what happens after six figures and how to create a business that actually feels profitable, sustainable, and aligned with the way you want to live

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34:27

The Legal Checklist Every Creative Entrepreneur Needs...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/07/09

Legal doesn’t have to feel scary and today’s episode proves it.In this episode of Creative Minds Smart Money, I’m joined by attorney Taylor Tieman, founder of Legal Miga Law, for a real talk on the legal foundations every creative business owner needs. Taylor breaks down what you actually need to know about business entities, contracts, trademarks, and more minus the legalese.Whether you’re a brand new entrepreneur or scaling fast, this episode will help you protect your business (and your peace of

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19:18

Why Cutting Costs Won’t Always Boost Profits

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/07/02

Think slashing expenses is the fastest way to profit? Not always.In this episode of Creative Minds Smart Money, we’re talking about the urge to cut costs when things get tight and why that knee-jerk reaction could actually be slowing your growth.We’ve all been there. Panic creeps in, cash flow feels uncertain, and suddenly everything feels like it needs to go. But before you cancel your support systems and scale back your business tools, let’s talk strategy.In this episode, we cover: ✅ The emotional

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15:45

Why a Good Bookkeeper Can Change Everything

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/06/25

Think bookkeeping is just reconciling bank statements and categorizing expenses? Think again.In this episode, I’m breaking down exactly what a good bookkeeper actually does—and why it can completely change how you lead, grow, and make decisions in your business.Whether you’re hiring a bookkeeper soon, already have one, or just want to understand what you should be getting from this relationship, this episode is packed with clarity, real talk, and next steps. Because you deserve support that goes

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28:38

HoneyBook 101 What It Is and Is It Worth It? with...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/06/18

Thinking about using HoneyBook in your business—or already using it but feel like you’re winging it? In this episode, I’m joined by Leilah Claire, creative designer, HoneyBook pro, and systems strategist, to talk all about how HoneyBook helps service-based business owners streamline, elevate, and truly own their client experience.Leilah shares her journey from social media manager to brand and web designer, and how HoneyBook became a crucial part of growing her business. We cover the must-know

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12:42

Financial Steps to Take When Starting Your Business

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/06/11

Not sure what to do with your business finances when you're just starting out? You are so not alone—and this episode was made for you.Whether you’ve just launched or you’re a few months in and still feel lost when it comes to money, I’m breaking down exactly what to do first. This episode is your crash course in business finances for beginners—without the overwhelm or jargon.From separating your money to tracking income and expenses, we’re walking through the essential steps to help you finally feel

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09:20

Where Did the Money Go? Understanding Your Statement...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/06/04

Ever had a profitable month and still thought… where did the money go?You’re not alone—and the answer is waiting in your Statement of Cash Flows.In this episode, we’re diving deep into the third core financial report you should be reviewing monthly—right alongside your profit and loss and balance sheet. The Statement of Cash Flows gives you a crystal-clear picture of how money moves in and out of your business—and what’s really going on behind your profit.Because profit is just a number. Cash is

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55:40

Faith, Finances, and the Fear of Letting Go in...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/05/28

In this episode of Creative Minds, Smart Money, I’m joined by the powerhouse that is Cassidy Handle—copywriter, mom, and woman of deep faith. We’re talking about that real moment when you realize you can’t do it all on your own…and what it takes to finally let go of the money stuff you’ve been clinging to out of fear.We unpack how Cassidy went from being fired days after buying a house to building a self-sustaining business while raising her daughter solo. And yes, we go there—talking about money

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11:07

What Your Balance Sheet Actually Tells You About Your...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/05/21

You’ve heard me say it before, and I’ll say it again—your P&L isn’t the only financial report that matters.If you’re only looking at your profit and loss each month, you’re missing out on huge insights hiding in plain sight.In this episode, we’re doing a deep dive into the balance sheet—what it is, how to read it, and why it’s the low-key powerhouse behind your business’s financial health. I’m breaking it all down in plain, creative-friendly language so you can finally feel confident reading

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18:19

Why YNAB Is the Budgeting System Every Entrepreneur...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/05/14

Tired of budgeting apps that don’t actually help you manage your money?In this episode, I’m walking you through why I swear by YNAB (You Need A Budget) and how it completely transformed the way I handle both my personal and business finances.This is the deep dive you’ve been waiting for—because most budgeting tools are made for 9–5 employees, not creative entrepreneurs with variable income. I’m sharing how YNAB helps me budget without shame, spend with intention, and finally feel in control of my

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28:35

The Truth About Starting Over as a Creative...

Creative Minds, Smart Money: Finance & Business Tips... ·

2025/05/07

Not sure how to rebuild your business after a big move? You’re not alone—and you’re not stuck.In this episode, I’m joined by brand photographer + creative business educator Emily Kim, who moved across the country and had to start everything from scratch. No local network, no word-of-mouth, no plan B.Together, we’re diving into: ✅ How Emily rebuilt her business after moving from California to Boston ✅ The secret to booking clients in a brand-new market—without paid ads ✅ Why old-school networking

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