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PODCAST

Dark Mode with John Coyle

Modern Commerce

The "dirty little secrets" nobody else will tell you about growing a social media following, creating content, and building a business.

comedy marketing

All Episodes

72:46

You Know You're Getting Old When... | Dark Mode Ep. 57

Dark Mode with John Coyle ·

2025/06/05

How do you know when you're old. We've got the best aging stories from our audience. Only one can be the winner. Win on a future episode: 1. share your story here: https://form.typeform.com/to/bypYJQhf 2. Comment below: what is the nastiest thing you eat on a regular basis? Chapters 00:00 Intro & Relationship Advice 01:00 You know you're getting old when... 25:47 Story time (every story we use wins something) 01:07:36 Casey is a slob and how to win next time Learn more about your ad choices

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60:34

The Most Annoying Health Advice You've Ever Gotten |...

Dark Mode with John Coyle ·

2025/05/29

This week's prompts: What is the most annoying health advice you've ever gotten? What is something that made you say, "that's what I get for trying" Share your story to win on a future episode in three ways: 1. share your story here: https://form.typeform.com/to/PDG5dYAa 2. Comment below: If I could talk to my younger self, I would lie to them about ___ 3. Comment below: what is something you wish you could unlearn or unsee? Chapters 00:00 - Intro: Bribing Viewers for Engagement 00:23 - Meet

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70:38

Business Ideas Inspired by Theo Von Clips

Dark Mode with John Coyle ·

2025/02/19

Casey and John are coming up with ad ideas and business ideas based on Theo Von clips.This was a tough one, but I think we got some good ideas out of it. Chapters 00:00:00 Intro 00:00:25 Theo Clip 1 - Hot Tub Frisbee 00:01:26 Ad & Business Ideas Based on Hot Tub Frisbee 00:11:22 Theo Clip 2 - Cracker Barrel Baptism ft. Shane Gillis 00:12:22 Ad & Business Ideas Based on Cracker Barrel Baptism 00:20:17 Theo Clip 3 - How Far Can People See? 00:21:00 Ad & Business Ideas Based on How Far Can People

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65:57

Pete Holmes is Making Me $1,000,000 (Business Ideas...

Dark Mode with John Coyle ·

2025/01/26

I'm Giving away tickets to see Pete Holmes!Three different people will win two tickets. Watch the video for details on how to win. In the spirit of the Pete Holmes giveaway, Pete Holmes is going to make us money today. We're pitching business and money making ideas based on Pete Holmes clips. Chapters 00:00:00 Gay for Gosling 00:00:28 Pete Holmes Giveaway Details (Win Tickets Part 1) 00:01:59 Pete Holmes Clip: Batman Asking Cyborg for a Favor 00:03:22 What Would You Do With an Unalive Person's

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42:07

Content Ideas: Zyn Nicotine, How Ikea Was Invented,...

Dark Mode with John Coyle ·

2025/01/21

Today we're pitching content ideas based on listener questions. We're talking Zyn, Ikea, Sleep Masks, and Paramotors. Chapters 00:00 Zyn Teaser 00:36 Today's Guests 02:15 Zyn is on a Mission to Take Over The World 12:10 Zyn for women 14:46 Mega Sleep Masks 28:40 Paramotors 39:09 Find us! Today's guests: Adam Jay: @adamjaycomedy on YouTube and Instagram https://www.instagram.com/adamjaycomedy/ Nathan Daggett: @dadboddemigod on Instagram https://www.instagram.com/dadboddemigod/ Zac Allen:

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41:55

Content Ideas: Amalfi Jets, Custom Jewelries,...

Dark Mode with John Coyle ·

2025/01/14

Can TikTok really help sell private jets? Spoiler: It’s not only possible, but it might also be one of the smartest moves in luxury marketing today.Join Nathan Daggett (Director of Advertising at Live Bearded), Adam Jay (Stand-Up Comedian, Content Creator, and Sports Bettor), and Zac Allen (Comedian and Former Meta Ad Rep) as we dive into the fascinating crossover of comedy, marketing, and high-ticket sales. We’ll uncover how TikTok’s algorithm and viral culture are redefining how luxury products,

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54:08

Brand Collabs: KFC x Crocs, Colgate Lasagna, Cheetos...

Dark Mode with John Coyle ·

2025/01/07

This week, I brought on my wife for a game that’ll have you questioning everything you thought you knew about brand collaborations– We’re guessing if these insane partnerships are real or just creations of my AI sidekick!Fried chicken-scented Crocs, lasagna from your favorite toothpaste brand, and yes, even Lego-infused jeans—nothing is off the table. We also explore what makes some collaborations work (Lego Levi’s, anyone?) and why others—like toothpaste-branded lasagna—should’ve stayed on the

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57:47

The "Honey Influencer Scam" Is Not Actually a Scam

Dark Mode with John Coyle ·

2024/12/31

MegaLag recently exposed Honey for scamming influencers out of their affiliate commissions while also scamming consumers. The only problem is that one of these "scams" isn't actually a scam. I breakdown what parts of the Honey Influencer Scam are accurate and which parts are false. Chapters: 0:00:00 Intro 0:01:45 4 Parties 0:02:45 Honey and The Victims 0:04:30 How They're Doing It 0:10:29 Was It Really a "Scam"? 0:11:22 This Is On The Influencers... 0:22:308 Honey Didn't "Steal" Commissions --

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66:24

How To Make Money While Going Viral in 2025:...

Dark Mode with John Coyle ·

2024/12/24

week on Dark Mode, John Coyle talks about a little known opportunity to go viral and make money at the same time. This is perfect for: - Brand founders, marketers, and creative workers (selling physical or digital products) - Comedians (who want to get paid while making hilarious viral content) - Creators (who want to get paid while making content that can go viral) We're going to breakdown the hidden content types and how they create an incredible opportunity for brands to partner with

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33:58

Ad Pitches: Shane Gillis Bud Light Ad, Icemule, and...

Dark Mode with John Coyle ·

2024/12/17

This week on Dark Mode, John Coyle and his best friend Casey Fehrnstrom sit down again for a fun brainstorming session. They share ideas for Bud Light ads, chat about kids sledding, and even come up with wearable coolers and penguin-themed marketing. This is packed with laughs and plenty of unexpected twists– From rethinking manly hair ties to imagining Shane Gillis as a beer-loving Uber driver. It’s a mix of chaos and creativity you won’t want to miss! If you’re ready to laugh and maybe even

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43:04

Ad Pitches: Jaguar Luxury Cars, Field of Greens, and...

Dark Mode with John Coyle ·

2024/12/10

This week on Dark Mode, John Coyle hangs out with his best friend Casey Fehrnstrom for a fun, off-the-wall brainstorming session. They chat about everything from a bizarre Jaguar ad to Field of Greens powders and even The Onion buying Infowars. It’s as wild as it sounds. This episode blends humor, honest critiques, and inventive marketing concepts, proving that even the most unconventional ideas can spark something brilliant. Don’t miss out: Dark Mode with John Coyle — Ad Pitches: Jaguar Luxury

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29:17

Ad Pitches: Wendy’s, 34 Heritage, Essential Oils, and...

Dark Mode with John Coyle ·

2024/12/03

This week, John Coyle is joined by comedians Ryan Goodcase and Jordan Thewlis. They talk about Wendy’s bold and creative marketing, 34 Heritage jeans, and the surprising “benefits” of essential oils. The trio also takes a nostalgic trip, reacting to the iconic Roller Kingdom ad.If you’re ready for bold and uncommon ad pitches, don’t miss this episode! Tune in now and enjoy the fun! Don’t miss out on this new episode of Dark Mode with John Coyle —Ad Pitches: Wendy’s, 34 Heritage, Essential Oils,

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47:04

Ad Pitches: Poster Girl Dress, Baboon to the Moon,...

Dark Mode with John Coyle ·

2024/11/26

This week on Dark Mode, host John Coyle teams up with comedians Ryan Goodcase and Jordan Thewlis to take on some of the most random (and oddly genius) ad pitches yet. From TikTok trends to wild product names, nothing is off the table.Laugh at some bad but kind of brilliant ideas. Tune in and enjoy the chaos! Don’t miss out on this new episode of Dark Mode with John Coyle — Ad Pitches: Poster Girl Dress, Baboon to the Moon, and Benchmade Station Knives with Ryan Goodcase and Jordan

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31:33

Ad Pitches: Women’s Clothing, Wooden Stick Horses,...

Dark Mode with John Coyle ·

2024/11/19

John Coyle is joined by comedian Chris Mejia and the multi-talented Zoe Kahn to talk about some absurd hobbies, the most unpredictable ad pitches, and how to get people hyped for some... questionable events. From fast fashion ads to a throat-singing concert that’ll leave you tongue-tied, this episode has no boundaries. Don’t miss out on this new episode of Dark Mode with John Coyle — What That Tongue Do? ———————————————————————————————— Connect with Zoe Kahn: Instagram:

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39:04

Ad Pitches: Costco, Tactical Bags, and E-Bikes With...

Dark Mode with John Coyle ·

2024/11/12

What loyalty rewards would P-Diddy get for buying all of Costco’s dildos and baby oil? Host John Coyle brings together Mike Nelson, co-founder of Four15 Digital Media Agency, and comedians Aaron Monte and Kyle Rehl for an unpredictable and hilarious conversation. The crew comes up with creative and funny ad pitches for brands like Costco, tactical backpacks, and even e-bikes without pedals. Things get livelier when they talk about P-Diddy buying bulk dildos and gallons of baby oil. Don’t miss

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64:10

Ad Pitches: Liquid Death, Weed Stash, and Apple Watch...

Dark Mode with John Coyle ·

2024/11/05

In this episode of Dark Mode, John Coyle is joined by comedians Ben Gleib, Danny Jolles, and Lisa Wallen for a fun-filled conversation that mixes comedy and business. The comedians brainstorm ad ideas for products like Liquid Death, weed stash box, and Apple watch bands. Join the crew for a lively and unpredictable discussion filled with creative marketing concepts, behind-the-scenes stories from their comedy careers, and plenty of laughs along the way. Don’t miss out on this new episode of Dark

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45:32

Impulse Buys: Random Tattoos, Tinder Boosts, and A...

Dark Mode with John Coyle ·

2024/10/29

Are you curious about the impulse buys comedians make?In this episode of Dark Mode, host John Coyle is joined by comedians Sean Millea, Andre de Freitas, and George Zacharopoulos to share their funniest and most unexpected purchases. From impulsive tattoos on first dates to spending on dating app boosts, the group dives into their quirky buying habits. Don’t miss out on this new episode of Dark Mode with John Coyle — The Craziest Impulse Buys from

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42:08

Hustle Like an Indian + Ad Pitches: Chicago Cafe,...

Dark Mode with John Coyle ·

2024/10/22

In this brand new episode of Dark Mode, host John Coyle sits down with comedian and small business owner Aaron Putnam for a candid, comedic conversation about the ups and downs of running a cafe, working odd jobs, and the bizarre interactions that come with being a business owner.They share funny stories about unusual customer experiences, odd purchases, and the unique challenges of working in the food industry. Tune in for a lighthearted chat that brings humor to the highs and lows of business

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39:54

Ad Pitches: Viagra for Winners, Ghostbed and Tanning...

Dark Mode with John Coyle ·

2024/10/17

When comedians pitch ads... Ever wondered what happens when comedians brainstorm ad pitches? John Coyle, Sean Millea, Andre Freitas, and George Zacharopoulos bring humor to the table, coming up with wild ad ideas for brands like Ghost Bed and more. Tune in for creative ad concepts, hilarious takes on marketing, and insights on what makes ads go viral. Don’t miss out on this new episode of Dark Mode with John Coyle! ———————————————————————————————— Connect with Sean Millea: Instagram:

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54:44

Can AI Crack a Joke? Comedy Meets Tech

Dark Mode with John Coyle ·

2024/10/08

Comedy is all about timing, wit, and connection. So, what happens when AI tries to master something as nuanced as humor? In this episode, we bring together Tony Deyo and Wilfred Padua to tackle whether AI can truly generate humor. As AI pushes its way into content creation, marketing, and even entertainment, we dive deep into the real impacts of social media strategies. You’ll hear all about AI’s role in reshaping the way we build a following, and whether AI-driven content can really go toe-to-toe

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