The Zac Anesbury Show: Your Marketing Podcast

130:22

The Zac Anesbury Show S03E04: Insights from Prof. Ray...

The Zac Anesbury Show: Your Marketing Podcast ·

2026/02/06

Welcome! On today’s podcast, we have Professor Ray Taylor. Ray is a Professor at Villanova University, Pennsylvania, United States. Ray is not only a world-class advertising researcher known for his work, but also a world-class individual! As a young academic, finding commonality with the fundamentals and beliefs of the field is a relief – phew, maybe I am on the right track. I hope you, too, can seek harmonies in learning from Ray’s incredible experience. Ray’s multi-decade tenure...

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9:11

Your First Job: Navigating the Path to an Academic or...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/10/10

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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4:55

Your Next Favorite Read: Expert Book Recommendations...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/10/05

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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30:41

Competence is power: How digital influencers impact...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/30

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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10:25

From Leadership to Promotion: The Pathway to Career...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/25

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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12:41

From Leadership to Promotion: The Pathway to Career...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/20

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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10:26

The Power of Mentorship: Transformative Advice from...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/15

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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9:06

How to Juggle Industry and Academic Responsibilities...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/10

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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19:05

Thesis Proposal vs. Thesis Completion: Which is...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/09/05

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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13:45

Embracing Change: Moving to Pursue New Opportunities...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/31

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was prom...

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11:34

Get to Know Assoc. Prof. Benedetta Crisafulli: Reader...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/26

Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, learning multiple languages, or taking on leadership roles… no wonder she was pr...

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122:38

The Zac Anesbury Show S03E03: Insights from Assoc....

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/21

Welcome! On today’s podcast, we have Associate Professor Benedetta Crisafulli. Benedetta is an Associate Professor at Birkbeck, University of London, United Kingdom. When Benedetta visited the Ehrenberg-Bass Institute, we grabbed coffee, and I was instantly drawn to her optimism, intelligence, and research. I knew she would make a fantastic guest, and I was thrilled she agreed and delivered! Benedetta is not one to shy away from pursuing her career goals, whether moving internationally, l...

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6:59

How to Secure Your First Job: Advice for Students and...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/16

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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8:42

Improving Performance Reviews: Strategies for...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/11

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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11:37

Engaging with Industry and Academic Conferences: Tips...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/06

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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10:06

Navigating Impostor Syndrome in Academic Careers...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/08/01

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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8:31

Empowering At-Risk Students: Effective Teaching...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/07/27

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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9:52

Highlighting Excellence: Professional Staff...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/07/22

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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7:40

Challenges and Rewards of Multicampus, Multilingual...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/07/16

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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6:31

Boosting Research Output: Incentives for Publishing...

The Zac Anesbury Show: Your Marketing Podcast ·

2025/07/12

Re-an is an Associate Professor of Marketing Management at North-West University in South Africa. Season 3 Episode 2 Guest Profile Associate Professor Re-an Müller Google Scholar: https://scholar.google.co.za/citations?user=QRNNTIcAAAAJ&hl=en Staff Home Page: https://commerce.nwu.ac.za/marketing-management/re-muller Host Profile Dr Zac Anesbury Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en Twitter/X: https://twitter.com/ZacAnesbury LinkedIn: https://...

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