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PODCAST

Product Mastery Now for Product Managers, Leaders, and Innovators

Chad McAllister, PhD

Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven areas go to https://productmasterynow.com. Hosted by Chad McAllister, PhD, product management professor and practitioner.

business management

All Episodes

592: Skills that keep product managers relevant in...

Product Mastery Now for Product Managers, Leaders,... ·

2026/05/18

A framework for making the most of AI rather than letting it replace youWatch on YouTube TLDR AI is fundamentally changing the role of the product manager. While core skills like solving customer problems and using human judgment remain, many traditional and entry-level tasks are being automated. Tom Leung, Director of Product Management at Meta, joins me to share his thoughts on the evolving role of the product manager. He also explains his Flare Wide, Focus Hard, Ship Less

en-US

19:18

591: Train your mental fitness to improve your...

Product Mastery Now for Product Managers, Leaders,... ·

2026/05/11

Apply techniques from the military to show up as the person you want to be when the pressure is onWatch on YouTube TLDR In this episode of Product Mastery Now, I’m joined by former UK Special Forces operator and mental performance coach Simon Jeffries. We dive into actionable strategies and systems for product teams to perform under intense pressure without burning out or breaking. From building daily routines that optimize mental fitness to practical drills for responding

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24:23

590: So-called “best practices” for organizational...

Product Mastery Now for Product Managers, Leaders,... ·

2026/05/04

Product management practices to stay entrepreneurial as your company growsWatch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Lean Startup pioneer Eric Ries about his new book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great. We discuss the friction that arises when established organizations try to innovate like startups, the underlying management and governance forces at play, and practical frameworks for protecting trust

en-US

18:50

589: Lessons from 30+ years at McDonald’s – with Mike...

Product Mastery Now for Product Managers, Leaders,... ·

2026/04/27

Delighting customers turned this McDonald’s fry guy into an owner/operator of 11 franchises Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Mike Yontz, owner/operator of 11 McDonald’s restaurants, about scaling customer experience, leadership philosophies, and innovation within the McDonald’s ecosystem. Mike shares his journey from “fry guy” to owner, the importance of empathy and leadership development, insights into McDonald’s

en-US

26:05

588: Customer interviews that lead to actionable...

Product Mastery Now for Product Managers, Leaders,... ·

2026/04/20

Step-by-step methodology for customer discovery – for product managers Watch on YouTube TLDR In this episode of Product Mastery Now, innovation strategist Amy Meginnes shares a step-by-step methodology for effective customer discovery. Learn how to target the right people, frame and ask effective questions, conduct interviews confidently, and turn conversations into actionable insights while avoiding common research pitfalls. Whether you’re a startup or an enterprise product

en-US

19:57

587: Reject this limiting belief to stay creative in...

Product Mastery Now for Product Managers, Leaders,... ·

2026/04/13

A five-step creative process for product innovation Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing James Taylor, author of SuperCreativity: Accelerating Innovation in the Age of Artificial Intelligence. We dissect the myth of the lone genius in product management, discuss tools for developing creativity, explore the essentials of team and AI collaboration. Our conversation covers how environment and process impact innovation, practical

en-US

22:22

586: Is this the future of JTBD? – with Mike Boysen

Product Mastery Now for Product Managers, Leaders,... ·

2026/04/06

An outcome-driven innovation perspective on Jobs-to-be-DoneWatch on YouTube TLDR In this episode of Product Mastery Now, I’m talking with innovation veteran Mike Boysen about making Jobs-to-be-Done (JTBD) practical, fast, and accessible thanks to AI-powered tools and frameworks. We revisit what JTBD really means, how it has evolved, why practitioners sometimes get stuck, and how AI helps drive cost-efficient, actionable customer insights. This episode is perfect for product

en-US

585: Prompt-Eval-Iterate loop for AI-driven software...

Product Mastery Now for Product Managers, Leaders,... ·

2026/03/30

How product managers can get the most out of AI-native development processesWatch on YouTube TLDR This episode, featuring Avi Zelenko, Principal Product Manager at Atlassian, explores how AI is transforming the traditional software development lifecycle (SDLC). Our discussion focuses on Atlassian’s Prompt-Eval-Iterate loop, using AI with PRDs, the creation and use of “golden datasets,” and the use of LLM judges to deliver higher quality AI products. Product

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42:30

584: Practical product experimentation without...

Product Mastery Now for Product Managers, Leaders,... ·

2026/03/23

Case studies of scrappy product management experiments Watch on YouTube TLDR In this episode, I’m interviewing Jeff Lash, VP of Product Management at Insperity, to demystify product experimentation for product managers. Jeff unpacks scrappy ways to test assumptions, mitigate risk, and maximize learning, sharing case studies from his work in B2B product management. We discuss real examples, key principles for experimentation, and navigating organizational dynamics to drive

en-US

23:02

583: Translating Mark Rober’s YouTube videos into a...

Product Mastery Now for Product Managers, Leaders,... ·

2026/03/16

Building products to teach kids to love science and embrace failure Watch on YouTube TLDR I’m interviewing Rachele Harmuth, Chief Product Officer at CrunchLabs, to discuss scaling a beloved STEM brand from viral YouTube content to hands-on products, classroom curriculum, and partnerships with platforms like Netflix. Rachele Harmuth shares her journey from toy design to product leadership and how CrunchLabs manages collaboration between content and product teams. She shares

en-US

17:32

582: Building effective innovation leaders – with Dr....

Product Mastery Now for Product Managers, Leaders,... ·

2026/03/09

Insights from the innovation leadership graduate program at UFred Watch on YouTube TLDR In this episode, I’m interviewing Dr. Michael Hobeck, Provost and Vice President of Academics at the University of Fredericton (UFred), about building innovation leadership in organizations. We discuss the specialized Innovation Leadership MBA/EMBA program at UFred, key skills and mindsets for innovation leaders, and how the right curriculum and approach can develop confidence and practical

en-US

20:01

581: From country to billionaire – Taylor Swift’s...

Product Mastery Now for Product Managers, Leaders,... ·

2026/03/02

Is Taylor Swift the best product strategist of our generation? Watch on YouTube TLDR This episode features Mike Hyzy, VP of Strategy and Innovation at CGI, breaking down how Taylor Swift’s approach to music and branding mirrors world-class product strategy. From testing new markets to managing an interconnected product portfolio, Swift’s business acumen offers valuable lessons for product managers seeking to build innovative, loyal brands. Mike shares the Swift Product Playbook and

en-US

41:17

580: Leadership tools to align product work with...

Product Mastery Now for Product Managers, Leaders,... ·

2026/02/23

Vision statements and strategic themes to connect product management to business goals Watch on YouTube TLDR In this episode, I’m interviewing Morten Sorensen, Vice President of Systems IT Portfolio Management at the US Federal Reserve, about aligning product work with organizational strategy. We explore the importance of vision statements, the use of strategic themes, and practical tools like strategy maps and alignment analysis to keep product teams focused and invested in

en-US

20:55

579: Three mandates for successful product innovation...

Product Mastery Now for Product Managers, Leaders,... ·

2026/02/16

Engaging employees and systems for sustainable innovation growth Watch on YouTube TLDR This episode features Maggie Nichols, CEO of Eureka! Ranch, who breaks down how organizations can transform innovation from a risky bet into a repeatable system. She discusses practical frameworks for diagnosing and building innovation capability, the critical role of culture and psychology, and actionable steps that product leaders can take within 30 days to start making change. Listen for

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32:28

578: How Meta rebuilt its culture for sustainable...

Product Mastery Now for Product Managers, Leaders,... ·

2026/02/09

From “move fast and break things” to responsible product management Watch on YouTube TLDR This episode explores how culture acts as a powerful predictor of long-term product success. I’m talking with product leader Namrta Raghvendra, who has extensive experience at Meta, Salesforce, LinkedIn, and Dell and understands the importance of team culture in building resilient, innovative product organizations. We discuss the relationship between culture and strategy, the

en-US

41:59

577: Stop seeing two roles, start seeing two engines:...

Product Mastery Now for Product Managers, Leaders,... ·

2026/02/02

Alignment between product and project management Watch on YouTube TLDR This episode dives into the often-overlooked divide between product and project management and how bridging this gap can unleash greater innovation in organizations. Leah Huf and Jill Diffendall from the Project Management Institute (PMI) share research findings, actionable frameworks, and real-world experiences to help product and project professionals collaborate more effectively, align success metrics, and

en-US

38:52

576: Stop wasting weeks on idea validation: MIT’s AI...

Product Mastery Now for Product Managers, Leaders,... ·

2026/01/26

Using AI to remove friction from the product innovation process Watch on YouTube TLDR This episode explores how product managers can dramatically speed up and improve early-stage idea validation using AI, featuring Nate Patel, co-founder of ProtoBoost.ai. We discuss practical innovation frameworks, reducing uncertainty, simulation of customer interviews, and the limits of relying solely on AI for product decisions. The conversation covers actionable steps for leveraging AI in product

en-US

45:48

575: How to run innovation workshops that actually...

Product Mastery Now for Product Managers, Leaders,... ·

2026/01/19

Practical tips for product managers facilitating innovation workshops Watch on YouTube TLDR Innovation strategy workshops offer a powerful way to reimagine product roadmaps—if done well. In this episode, I’m interviewing Amy Meginnes, a seasoned innovation workshop facilitator from Philips & Co., who shares a framework for designing, executing, and following through on workshops that deliver real outcomes. From doing pre-work and selecting the right participants to engaging

en-US

38:10

574: The 4D innovation process used to commercialize...

Product Mastery Now for Product Managers, Leaders,... ·

2026/01/12

A product manager at Moleaer on science-driven product innovation Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Christian Ference, Global Product Manager at Moleaer, about the company’s groundbreaking work with nanobubble technology. Moleaer’s innovative approach earned them the PDMA Outstanding Corporate Innovator Award, and Christian Ference shares how they’ve commercialized science-fiction sounding concepts for real-world impact,

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50:15

573: Best innovation quotes from 2025 and the last 11...

Product Mastery Now for Product Managers, Leaders,... ·

2026/01/05

Recap of key insights for product managers Watch on YouTube Introduction It is the first episode of 2026 and the beginning of the 12th year of the Product Mastery Now podcast, the longest running podcast for product managers. I’m recapping some stand-out episodes from 2025 and a couple from the previous years. I’m joined by my daughter and podcast producer, Kaitlin, who has written the podcast shownotes for the last several years. We each selected episodes from 2025 and

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434 results

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