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PODCAST

The Online Course Show

Jacques Hopkins

The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My

business entrepreneurship

All Episodes

63:12

252: Turn Your Course Into a Marketing Powerhouse,...

The Online Course Show ·

2025/03/06

Ever thought about flipping the script on online courses? What if, instead of selling your course, you gave it away for free - and still built a wildly profitable business? In this episode, I sit down with Itai Nusbaum, who has done exactly that. Itai has created 16 online courses, all available for free, and has used them as a powerful marketing engine to establish himself as the go-to expert in his field.We dive deep into his unique approach, exploring how he monetizes his business

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14:05

251: Starting an Online Course Business? Expect This…

The Online Course Show ·

2025/02/27

Struggling to gain traction with your online course business? You're not alone! In this episode, I dive into what to expect in the early stages and, more importantly, how to turn failure into progress. I share a personal story about my first 24 hours as a brand-new RVer, where everything seemed to go wrong- only to realize that struggle is part of the process, just like when I started my online piano course.If you've ever felt discouraged because things aren’t going as planned, this

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53:15

250: The Secret to Building the Go-To Course in Any...

The Online Course Show ·

2025/02/20

In this episode, I sat down with Jasmine Jonte, a true expert in course creation and founder of Cre8tion Co. Jasmine has helped top consultants, speakers, and coaches craft online courses that are not only engaging but also deliver powerful results. She shared her secrets for building courses that students rave about, explaining the key elements that make a course impactful, actionable, and unforgettable.We dove deep into topics like how to structure a course for maximum engagement, common

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11:30

249: Maximize Productivity & Ditch Stress: My 7 Rules...

The Online Course Show ·

2025/02/13

Feeling overwhelmed, stressed, or like there’s never enough time in the day? In this episode, I share the exact system that transformed my productivity and helped me reclaim my time while staying fully present with my family.These seven powerful rules, refined through my own trial and error, will help you go from spinning your wheels to crushing your goals. Plus, I’m introducing you to two game-changing tools that can take your productivity to the next level. Whether you’re scaling your

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67:58

248: Transforming an Architecture Career into a...

The Online Course Show ·

2025/02/06

Are you sitting on untapped expertise, unsure if it can translate to the online world? This episode is for you! I sit down with Amelia Lee, founder of Undercover Architect, to explore her fascinating pivot from a traditional architectural practice to building a thriving online education business. For nearly a decade, Amelia has been helping homeowners confidently navigate home renovations and builds, all while scaling her business through smart strategies and a popular podcast.We dive into

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5:40

247: Is My 7-Figure Piano Course Business FAILING?

The Online Course Show ·

2025/01/30

Ever wondered what it truly means to run a successful online course business? In this heartfelt episode, I get real about my journey with Piano in 21 Days, the online course that changed my life. Over a decade ago, this course allowed me to pivot from my career as an electrical engineer to creating a life I love—and it generated over $4 million along the way! But here’s the catch: the numbers have been declining recently. And today, I’m sharing why that’s not necessarily a bad thing.Join

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55:44

246: Creating a Certification Program to Grow Your...

The Online Course Show ·

2025/01/23

What if transforming your online course into a certification program could be the game-changer for your business?In this episode, I sit down with Sahara Rose De Vore, the founder of the Travel Coach Network. Sahara shares her inspiring journey of evolving her online course into a globally recognized certification program. With insights into how certifications add credibility, attract serious students, and position you as an industry authority, this episode is a must-listen for course

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11:01

245: Here’s How I’m Taking The Next 5 Months Off in...

The Online Course Show ·

2025/01/16

In this episode of The Online Course Show, I share an exciting personal and professional journey - taking a five-month road trip with my family across the U.S. while continuing to run my online business.From how I prepared for this adventure to the systems I’ve built to ensure my business thrives in my absence, this episode is packed with strategies and inspiration for balancing work and life. I dive deep into the six-step process that made batching content possible, how I sharpened my

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77:50

244: Mid 6-Figures Teaching Harp (featuring Sisters...

The Online Course Show ·

2025/01/09

Are you struggling to grow your online course business because your niche feels “too small”? This week on The Online Course Show, I’m chatting with two incredible sisters, Christy-Lynn and Megan, who turned their passion for teaching harp into a thriving, half-million-dollar-a-year online course business. What’s even more inspiring? They did it while serving one of the tiniest niches out there.We explore how these sisters carved out their success using a unique approach to online courses,

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21:22

243: If I Were Starting an Online Course Business in...

The Online Course Show ·

2024/12/19

The new year is fast approaching, and what better way to start than by creating a game plan for financial success? In this episode, I’m sharing the ultimate roadmap to building a profitable online course business in 2025. Whether you’re just starting out or have dabbled in course creation, this episode is packed with actionable strategies to help you launch and grow a sustainable online course business.From identifying your niche and developing your “special sauce” to mastering sales

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72:42

242: 6-Figures In Course Sales with Just 300...

The Online Course Show ·

2024/12/12

Today’s episode features special guest, Dean Booty. Dean’s entrepreneurial journey started with the launch of his self-storage podcast five years ago and a newsletter 18 months ago, spearheaded with no initial email list.Inspired by Sean Perry’s "Milk Road," Dean harnessed platforms like LinkedIn and his podcast to attract subscribers, amassing an impressive six-figure revenue with a modest email list of just 702 subscribers. We’ll dive into his strategies, including leveraging simple

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5:40

241: How To Have a Killer LOGO For Your Brand

The Online Course Show ·

2024/12/05

Crafting a killer logo doesn’t have to be daunting! Whether you're starting out or revamping your brand, discover practical tips and tools to design a logo that stands out.Episode Highlights: Why your logo matters—but not more than progress in your business. Key logo design principles: simplicity, audience alignment, flexibility, and memorability. Jacques’ experience with DIY logos and why outsourcing is the smarter move. A step-by-step guide to running a logo design contest on

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50:07

240: The Secret to Consistent Sales WITHOUT Live...

The Online Course Show ·

2024/11/28

In today’s episode, we’re exploring how to achieve consistent sales without the stress of live launches. Joining us is the brilliant Abi Prendergast, Evergreen funnel expert and author of 'Day 1 Evergreen'.Abi shares her strategies for building authentic evergreen webinar funnels that generate steady income while enhancing the customer experience. We’ll cover her top tips for driving sales, creating genuine urgency, scaling with ads, and crafting high-converting, long-form sales pages -

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18:57

239: The ONE Book That Changed Everything For Me

The Online Course Show ·

2024/11/21

Today, I’m taking you back to a pivotal moment in my entrepreneurial journey. A moment that completely flipped my understanding of business. It all began with one game-changing book that reshaped how I saw entrepreneurship and paved the way for building a $4 million business that gives me the freedom to live life on my terms. In this episode, I’ll reveal which book transformed my mindset and led me to create a thriving online course business. I’ll also share my top three takeaways from this

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61:17

238: How She Built a 6-Figure Course Business With...

The Online Course Show ·

2024/11/14

Today we dive into the journey of Claire Ellerbrock, a psychiatric nurse practitioner who has built a successful online course business in just 18 months. In this episode, Claire shares how she transformed her course from being a nice-to-have "vitamin" to a must-have "painkiller" for her audience, achieving remarkable milestones along the way.From earning nearly $12,000 monthly and paying off her student loan to leading boot camps and engaging her audience through strategic social media

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4:38

50% Off Kajabi (limited time)

The Online Course Show ·

2024/10/31

oc.show/kajabi50 Get 50% Off of Kajabi for an entire year!

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69:39

237: Facebook Ads - What's Working RIGHT NOW...

The Online Course Show ·

2024/10/29

Today, we're diving into the world of Facebook Ads with a special focus on what's working right now, joined by our expert guest Kwadwo Sampany-Kessie. Kwadwo shares his proven strategies on how course creators can leverage low-ticket offers to generate quality leads and drive sales for higher-priced courses.We cover everything from crafting targeted mini-courses to refining sales messaging, effectively transitioning from organic to paid traffic, and the importance of understanding your

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67:49

236: 6-Figures From a $47 Course (Featuring Logan Grimé)

The Online Course Show ·

2024/10/15

In today’s episode, we're diving deep into the world of online courses with our special guest, Logan Grimé. Logan is a musician and songwriter who has generated over $140,000 in sales from a low-ticket, $47 course. We'll explore Logan's innovative marketing strategies, his process of repackaging and enhancing his course offerings, and the significant role community plays in online learning. Logan discusses the challenges and triumphs he's faced in leveraging social media for growth. You'll

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62:53

235: YouTube - What’s Working RIGHT NOW (Featuring...

The Online Course Show ·

2024/10/01

Today we're diving deep into the latest strategies for succeeding on YouTube with our special guest, the amazing Marley Jaxx. Marley is a globally-recognized expert in video creation, YouTube growth and content strategy.In this episode, we explore the do's and don'ts of multiple Calls to Action (CTAs), the importance of YouTube analytics, and the power of authentic storytelling. Whether you're a newbie or a seasoned content creator, this episode offers practical advice and inspirational

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25:50

OCG Coaching Now Available (Jacques' 12-month...

The Online Course Show ·

2024/09/23

Learn more and apply: ocgcoaching.com

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