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PODCAST

Your Virtual Upline Podcast

Welcome to The Your Virtual Upline Podcast For the leader who"s followed every rule, and still feels behind. You"ve posted. You"ve pushed. You"ve promoted. You"ve stayed consistent like they told you to… and it still doesn"t feel like it"s working. If your success is costing you your peace — you"re not the problem. The system is. And it"s time to break free. Hosted by Bob Heilig, creator of the LOVE-LED™ Growth Method™, this is the first podcast of its kind, a new standard for online leaders who

business careers

All Episodes

37:54

469: What Happens When You Stop Performing and Start...

Your Virtual Upline Podcast ·

2025/05/27

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE! Are you trying to lead a team, but feeling weighed down with immense pressure to always have to perform? Are you feeling overwhelmed and burnt out because you just don’t know what to do to get people to do the work anymore? Today, I’m joined by Stephanie Whittaker, an OPTAVIA coach and recent graduate of

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20:40

468: The Trust Recession: Why We Changed Our Entire...

Your Virtual Upline Podcast ·

2025/05/21

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE! Has your content felt disconnected lately? Maybe you’ve been showing up, saying the right things, doing all the “strategic” moves, but something still feels off. You’re craving a new way to create that actually reflects who you are and what you believe. If that’s you, I want you to hear this: you’re not

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11:40

467: Why More Content Isn't Working and What To Do...

Your Virtual Upline Podcast ·

2025/05/16

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE! Feeling like you're shouting into the void on social media? You’re not alone—and you’re not crazy. In this episode, I’m calling out what so many are feeling: the “just post more” advice is officially outdated. The scroll is saturated. The noise is deafening. And the grind? It's burning you out. You don’t

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17:35

466: Transformed is Here: Step Into the Content...

Your Virtual Upline Podcast ·

2025/05/13

Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking HERE! Welcome to a brand new season of Your Virtual Upline! This episode marks a major shift—a powerful realignment with what I believe is the future of our industry: the revolutionary LOVE-LED™ approach. We’ve been standing at a crossroads for too long. And I’m drawing a line in the sand. It’s time to move

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17:08

465: What Kind of Leader Are You?

Your Virtual Upline Podcast ·

2025/04/23

Make sure you opt-in to our weekly LOVE-LED™ Coaching email over on my Instagram account here: @bob_heilig What kind of leader are you? And when things get tough… What do you want people to remember about how you led? With all the changes happening in our industry—and the recent shutdown of a company many of us knew—real leadership is being put to the test. In this episode, I talk about two very different kinds of leaders. I share real-life examples so you can see what makes them so different—and

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15:29

464: A Simple Plan to Get More Engagement On Your...

Your Virtual Upline Podcast ·

2025/04/09

Make sure you opt-in to our weekly LOVE-LED™ Coaching email over on my Instagram account here: @bob_heilig Are you posting consistently, yet you’re getting crickets instead of comments on your product posts? Are you pouring your heart into content, yet the engagement just isn't there? What if the secret wasn’t about what you’re posting, but how you’re connecting? In this episode, I share a really simple two-step LOVE-LED™ strategy that will help you immediately start to increase the engagement on

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20:10

463: A Better Way to Share Product Promotions

Your Virtual Upline Podcast ·

2025/03/21

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE! Are your product promotions pushing potential customers away? Do you feel like you're constantly chasing sales, only to see them disappear? What if the very strategy you've been taught is the reason your business isn't growing? In this episode, we dive deep into the counterintuitive truth: leading with promotions is often the fastest way to kill

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19:21

462: The #1 Sponsoring Mistake You Don't Even Realize...

Your Virtual Upline Podcast ·

2025/03/17

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE! Are you looking for a way to sponsor more people, more leaders, and people that are willing to do the work? Are you tired of chasing down potential recruits, feeling like you're constantly searching for the "right people" to grow your team? Today, I share the big mistake you’re making when it comes to sponsoring that you don’t even realize you’re

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17:02

461: The New Way to Sell on Social Media

Your Virtual Upline Podcast ·

2025/03/12

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE! Are you tired of shouting into the social media void, with product posts that fall flat? What if I told you the key to unlocking your business growth isn't more content, but a radical shift in your approach? In this episode, we're dismantling the old ways of selling as I share the new way to sell on social media. Why is this episode so important

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31:31

460: The Beauty Industry is Changing—Is Your Business...

Your Virtual Upline Podcast ·

2025/03/06

Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE! The beauty industry is changing a lot, which probably won’t come as any surprise to you. Today I want to help you answer this important question - is your business ready for what's to come this year? In this episode, I break down three big challenges you face when selling beauty products on social media—and more importantly, I show you the

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23:06

459: Why Chasing Numbers is Keeping You Stuck

Your Virtual Upline Podcast ·

2025/03/03

Our Free Workshop, 5 Steps to Grow a LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking HERE! Are you chasing arbitrary numbers and wondering why your business isn’t growing? Did you know that setting goals around results might actually be the reason that you’re stuck? If goal setting feels overwhelming to you, today I share a totally different mindset for you to adopt, which is our LOVE-LED™ approach to goal setting. You’ll hear what happens when

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25:19

458: From Stuck to $1,200 in 5 Days: Corbin's...

Your Virtual Upline Podcast ·

2025/02/07

I’m excited for you to meet today’s special guest, Corbin, as she shares firsthand her story of how she went from being completely stuck to making $1,200 in just 5 days! Corbin has been an Optivia coach for 6 years now who recently attended our Health & Wellness workshop, and in this episode, you’ll hear how it helped reignite her passion and led to her achieving remarkable results using our LOVE-LED™ approach. Corbin’s story is an incredible example of the power of aligning the right person with

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42:03

457: From Copy and Paste Coach to LOVE-LED™ Success...

Your Virtual Upline Podcast ·

2025/01/15

Our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025, is happening January 27th-30th. CLICK HERE to register! If you’re tired of spinning your wheels in your network marketing business and feeling stuck and frustrated, then you need to hear Wanda Turmes’ story. Wanda has been an Optavia coach for three years, and she went from being on the verge of completely giving up—feeling lost and hopeless—to experiencing a complete business transformation in just 30 days. After

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38:42

456: Do You Have a Diet Mentality About Growing Your...

Your Virtual Upline Podcast ·

2025/01/10

Our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025, is happening January 27th-30th. CLICK HERE to register! Are you tired of the "diet mentality" sabotaging your business growth? Do you feel like you're constantly chasing quick fixes and hustling for sales, only to end up feeling burnt out and disillusioned? In this first official episode of the brand-new year, I share the four ways this diet mentality might be holding you back right now from creating a thriving,

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01:08:09

455: Are Your Red Light Stories Holding You Back?

Your Virtual Upline Podcast ·

2025/01/03

Let’s be real: if you’re feeling stuck, hesitant, or too scared to take the next step, you’re probably caught up in a red light story. What’s a red light story? It’s the narrative you tell yourself about your business, your company, your products—and most importantly—yourself. These stories quietly creep in, convincing you to hit the brakes on your dreams. But here’s the truth: your success is waiting on the other side of those doubts. In this podcast episode, I share something deeply special—an

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42:16

454: How I Hit My First $1K: Nicole Sapriken from...

Your Virtual Upline Podcast ·

2024/11/27

Click here to subscribe to our weekly Comma Club Coaching emails! Today, we’re bringing you another ‘My First 1K Success Story’ episode, where you’ll meet a new inductee into what we’re calling “The Comma Club.” I’m joined by one of our students, Nicole Saprikin who is a Norwex Consultant, to share her story. In this episode, you’ll hear how Nicole went from making about $450 a month in her business after four years with Norwex to hitting her first ever organic $1k commission month…in just over 30

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14:18

453: The 3 Types of Momentum and Business Growth

Your Virtual Upline Podcast ·

2024/11/22

Today, we’re diving into a powerful concept: the three types of momentum that drive real business growth—personal, team, and company momentum. When you learn how to leverage all three, you’re not just building a business—you’re laying the foundation for sustainable, long-term success. This is essential for anyone serious about thriving in this industry. I want this to shift how you think about momentum and growth because mastering what I’m sharing today isn’t optional—it’s critical. Let’s get to it

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21:40

452: The #1 Reason Why People Fail in Network Marketing

Your Virtual Upline Podcast ·

2024/11/20

Feeling stuck or frustrated in your network marketing business? Watching your team struggle and wondering if you’re doing something wrong? You’re not alone. I recently had a conversation with a past client, friend, and fellow leader who’s been feeling the exact same way. In this episode, I’m diving into a problem that’s plaguing in our industry: mismanaged expectations. We have a lot of unrealistic expectations, which are often fueled by hype marketing like I talked about in the last episode. When

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24:11

451: Are You Marketing Your Business With Heart or Hype?

Your Virtual Upline Podcast ·

2024/11/12

Let’s be real: social media is packed right now with what I like to call “hype marketing.” You know the posts—“biggest launch in the history of network marketing,” “a compensation plan like nothing you’ve ever seen.” It’s constant. But here’s the truth: these tactics aren’t just overused; they’re actually driving people away and undermining your business’s credibility. If you’ve been caught up in this approach—maybe because it’s what’s being taught or you’re following what everyone else is doing—I

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26:18

450: Lessons to be Learned From Beachbody

Your Virtual Upline Podcast ·

2024/10/11

As you may have heard, recently Beachbody was the latest company to announce that they are moving away from their current business model to affiliate only, and essentially eliminating the incomes of all of the leaders and coaches that have built businesses with them over the years. Today, I want to use Beachbody as an important case study of what we are seeing happening across the profession today, and ultimately, what’s wrong with our profession today. In this episode, you’ll hear what this

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