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PODCAST

2W Podcast

Gideon Williams, Lucas Welk

Welcome to the 2W Podcast, where we delve into the fast-evolving world of Automotive, PowerSports, Commercial, Industrial, and Agricultural industries. Our mission is to explore the pulse of these sectors, discussing global strategies, emerging trends, cutting-edge technologies, and the future of Direct-to-Consumer (D2C) and Business-to-Business (B2B) landscapes.Each episode brings fresh insights from industry leaders, innovators, and strategists as we navigate the challenges and opportunities

technology

All Episodes

9:26

Live From AAPEX: Off-Road Adventures, Data Mastery,...

2W Podcast ·

2024/11/06

Send us a textLive from AAPEX, Sam Russo of PivotTree & Nils Pedersen, Senior Vice President of Product, sit down to discuss the insights into data, Master Data Management, and what the future holds within the Automotive Industry. It is always great getting direct insights from the industries best. Importance of catalog and data governance Master Data Management and how it is the foundation of the future Invest in Data: it is the unsung hero in our sales organizationReach o...

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11:44

Live From AAPEX, Lukas Dirks Head of North America...

2W Podcast ·

2024/11/06

Send us a textLive from AAPEX, Lukas Dirks, Head of Sales North America, sits down to discuss the insights into Virerol, Vaico, Vemo, and Ackoja and how they are leading the way in kitting, technician education, distribution partnership, and overall supporting every aspect of the Automotive Parts ecosystem. Latest Product Launch within North AmericaLeading the way with product kittingPartnership with distributors in North America German Specialist for European MakesMarket & Supp...

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19:40

Inside the World of Cabin Air Filtration with Rostar...

2W Podcast ·

2024/11/05

Send us a textDiscover the secrets behind the unsung heroes of the automotive world as we chat with Chris Schade, VP of Sales from Rostar Filters, a leading name in cabin air filtration. Learn how this company is quietly revolutionizing air quality in vehicles across America, and why so many drivers remain oblivious to the crucial role these filters play in their driving experience. From the hustle and bustle of the AAPEX show in Las Vegas, we uncover why cabin air filters are vital for exten...

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38:24

The 2W Podcast is Live at AAPEX with Kristy Adams,...

2W Podcast ·

2024/11/05

Send us a textThe 2W Podcast is LIVE at AAPEX & SEMA. This year is an exciting time. We have a loaded lineup coming up all week to display the following: Manufacturer Product LaunchesNew Technologies Emerging AutoCare AssociationDistributor Developing the future And so much more! Tune in as we share stories with all aspects of the industry and, as always, "What Happens in Vegas, Stays in Vegas"! Reach out at team@2wautogroup.comPlease like and subscribe to our Linkedin...

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50:45

Navigating the Future of Automotive: From AI...

2W Podcast ·

2024/10/27

Send us a textAriel Loza, a towering figure in the automotive world, joins us on the 2W Podcast to unravel the intricate web of innovation and transformation that defines the future of this dynamic industry. Get ready to be captivated as we explore groundbreaking advancements that are reshaping automotive landscapes, just as AAPEX and SEMA are poised to redefine industry standards. Ariel's insights promise to shed light on how electric vehicles, autonomous driving, and the resilience of inter...

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39:31

From Rockstar Dreams to Automotive Sound Revolution:...

2W Podcast ·

2024/10/08

Send us a textImagine transitioning from the exhilarating world of music to the intricate universe of automotive technology. Our guest, Johannes Lukemeyer, CEO of Space Gravity, shares his fascinating journey from an aspiring rockstar to a tech visionary in the automotive industry. His early experiences in the 90s music scene inspired a career that ultimately led him to innovate in the field of sound enhancements for electric vehicles. This episode offers a unique glimpse into Johannes's worl...

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38:12

Whoa!! No Way!!! - FREE Ad, Article, & Podcast - Be...

2W Podcast ·

2024/10/03

Send us a textJoin us for our exclusive "Be Seen, Be Heard" podcast and article series leading up to AAPEX! This is your chance to elevate your presence in the automotive industry.2W Podcast HighlightsRecord your episode now to prepare for AAPEXShare Expert Insights: Share your expertise and grow share your initiatives. Trends & Innovations: Discuss new product launches, company initiatives, and what you are doing to move the industry forwardAutomotive Insiders Article FeaturesShare ...

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42:23

Revolutionizing The Automotive Industry Through...

2W Podcast ·

2024/09/18

Send us a textIn this episode, we sit down with Craig Fox, COO and expert in remote staffing. We discuss the automotive industry and the importance of driving profitability growth with a diversified team development strategy. Our industry has largely been impacted by margin erosion, the competitive landscape & the new era of digital transformation. As we continue to evolve as an industry, it is essential to evolve your strategy to develop top-tier automotive talent through global remote s...

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41:05

Is Mexico The Next Automotive Hub & Why Automotive...

2W Podcast ·

2024/09/10

Send us a textIn this episode, we touch on the 2W press release and partnership with Onsource to provide the automotive industry with a specialized outsourcing offering that enables global automotive companies to develop international teams and drive growth and profitability. In addition, we discuss the rise of Mexico and why automakers continue to select Mexico as a destination to invest in in the future. Mexico is this next global automotive hub, and why it makes so much sense 2W ...

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41:51

Advance Sells WorldPac for 1.5 Billion, and What This...

2W Podcast ·

2024/09/05

Send us a textIn this episode, Advance Auto Parts formally sells WorldPac to Carlyle for 1.5B. What does that mean for newly minted CEO, Shane O’Kelly. Mr O’Kelly comes with a background in home supplies from Home Depot, 2W assess if he jumped the gun and what that means for you and our industry. WorldPac is a well known WD with an annual top line sales of 2.1B with an 100M EBITA. In addition, we hit on the scope of the industry with a 3.5% CAGR and $430B Global market, with 137B landing in t...

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43:14

Automakers Strong Shift to Hydrids & How This...

2W Podcast ·

2024/08/30

Send us a textIn this episode, we touch on Automakers intensity moving away from EV and focusing on the most logical next step of innovation the “Hybrid”. The Policitcal landscape has pushed the auto industry in believeing EV was the future, but, investments say otherwise. Lack of realized taxation revenue from EV losses and Engery companies alike may have just solidificed a 15 year run with an acute focus on the Hybrid. Lucas Welk explains why there have been few realized tax gains glob...

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42:59

Is the EV Revolution Stalling? Ford's Lightning Halt,...

2W Podcast ·

2024/08/23

Send us a Text Message.In this episode, we touch on the overall state of the automotive industry and what signals we are seeing come about. With the DNC currently underway and Ford making a big decision to halt the Ford Lightening products and shut down its EV Plant due to demand issues, these indicators may suggest a change in power. In addition, Audi decided to open 2B plan in South Carolina, and BBB Industries acquired All Star Auto Parts, indicating they may be looking to cut out WDs.&nbs...

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42:58

Distribution Report & How Consolidation, Emerging...

2W Podcast ·

2024/08/09

Send us a Text Message.In this episode, we announce AutoTrends' partnership with RevolutionParts and our attendance at AAPEX. We will formally host podcast guests all week, Nov 5-7. Reach out now to book your 15-minute segment. In addition, we launched our new website, www.2wautogroup.com, and all of our offerings. Industry-related, we discuss CEO Robert Ross's take on the future of our industry and how private equity has taken a keen interest in the Aftermarket and the future of Consoli...

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40:15

How The Political Climate Could Alter The Automotive...

2W Podcast ·

2024/08/01

Send us a Text Message.In this episode, we touch on the EV and the political pressures that could form the next 4-8 years of Automakes investment into EVs, driverless cars, Hybrid, and Hydrogen. These movements today will dictate the reaction behind the Aftermarket and how manufacturers look to deploy their R&D budget to position themselves as leaders within the aftermarket. We touch on whether distributors will buy more time with an elongated lifespan of ICE or if EV will find a demand p...

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37:30

Automotive's Revolutionary Transformation: EVs,...

2W Podcast ·

2024/07/27

Send us a Text Message.In this episode, we discuss the latest happenings within the automotive industry, from political pressures and influence on the industry to the latest decisions of automakers to invest in AI, ICE, EV, etc. We dive into the impacts automakers have on the aftermarket industry and CarParts.com's opening of its flagship distribution center in Las Vegas. We touch on the CDK outage impacts and how it has negatively impacted the Q2 earnings for Sonic Automotive Group and AutoN...

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48:50

Assassination Attempt on Donald Trump & Its Impact on...

2W Podcast ·

2024/07/18

Send us a Text Message.In this episode, we touch on Donald Trump's assassination attempt and how current political pressures will impact the Automotive industry. With the current administration's major push for EVs and a 500B+ Global investment in EVs, will we see the tides shift if a change of power is made? How should you be thinking of your investment as all companies look to digitally transform the way buyers and sellers transact? Political pressures will impact the path toward an EV...

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52:54

Navigating Automotive's Digital Shift Through Master...

2W Podcast ·

2024/07/11

Send us a Text Message.In this episode, we sit down with Nils Pedersen SVP of Stibo Systems and Industry leader Sam Russo of PivoTree to talk about DATA. We discuss MDM (Master Data Management), PIM (Product Information Management) and the importance of how MDM will set you up for future growth. MDM has largely been overlooked within the automotive industry, but Nils & Sam simplified the importance of enabling your data strategy.What is MDM (Master Data Management)? Differentiate bet...

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54:17

CDK Cyber Attack Costs Dealers an Estimated 1 Billion...

2W Podcast ·

2024/07/02

Send us a Text Message.In this episode, we touch on the great presidential debate, the CDK cyber attack, and whether China has its eye on North America. During this episode, we get into the details of our industry and how we should think through navigating the world of inflation, the digital age and future growth levers. How should you be thinking about the future and position your automotive organization for growth and sustainability. Presidential debate and what are the implications to...

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44:19

The State of Parts eCommerce Sellers & Is The Model...

2W Podcast ·

2024/06/21

Send us a Text Message.In this episode, we dive deep into the history behind parts of eCommerce and how the major online sellers have risen from the 90s to today. We discuss the rise of Amazon and RockAuto, and we touch on the failures of AutoAnthing and much more. What will the future hold, and are manufacturers coming closer to distributors to disrupt the current digital parts modelWhy has RockAuto provided a negative experience for WDs and Manufacturers alike? Is it through margin erosion ...

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36:25

Record Profits for Toyota & Details into Falsifying...

2W Podcast ·

2024/06/14

Send us a Text Message.In this episode, we dive deep into Toyota's record profits of 30 billion while also dealing with a lawsuit for falsifying safety testing. Will they recover from the safety concerns of their customer base? We also dive deep into whether we missed the EV and overlooked the hybrid model. Toyota achieves record profits of 30 Billion Hybrid model is proving to be the effective next step for Automakers 40% of EV buyers say they are going back to the combustion ...

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67 results

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