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PODCAST

London Writers" Salon

Parul Bavishi, Matthew Trinetti

A deep dive into the habits, mindsets, tools, craft secrets and creative practices bestselling writers use to write novels, plays, poetry, and articles. Hosted by the co-founders of the London Writers" Salon, Matt & Parul.

arts books

All Episodes

01:19:08

#154: Francesca Simon — From Early Rejection to Fame,...

London Writers" Salon ·

2025/07/20

Francesca Simon is the legendary author of over 60 books for children, including the global bestselling Horrid Henry series, which has been translated into 27 languages. She talks to us about early rejection, finding fame, reinventing her voice to write librettos, and her first foray into adult myth-based novels. Francesca was appointed MBE in 2023 and continues to advocate for literacy and storytelling across generations.RESOURCES & LINKS📑Interview TranscriptSalka by Francesca

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00:57:56

#153: Find A Literary Agent & Get Published, Advice...

London Writers" Salon ·

2025/07/13

How do you write a great query letter, find the right agent, and stand out in today’s crowded submissions inbox? In this special compilation episode, four top literary agents: Ed Wilson, Lucinda Halpern, Madeleine Milburn & Sam Copeland, share their honest advice on getting signed, writing marketable books, and navigating today's publishing industry.*Timestamps:Ed Wilson - 1:01Lucinda Literary - 19:11Madeleine Milburn - 37:20Sam Copeland - 48:47 ABOUT THE LITERARY AGENTS Ed Wilson is a literary

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01:00:18

#152: Margaret Heffernan — The Secret Weapon of Great...

London Writers" Salon ·

2025/07/05

What if uncertainty wasn’t something to fear, but your greatest creative ally?Dr. Margaret Heffernan—author, entrepreneur, and TED speaker—on how artists and writers thrive in chaotic times. We also talk about embracing the unknown, navigating AI-driven anxiety, and staying creatively resilient in a world that rewards certainty.We discuss:Margaret’s early creative life and career across TV, tech & writingWhat artists can teach us about navigating uncertaintyWhy AI can’t replicate the human

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01:03:50

#151: Melissa Febos — The Art of Memoir: Turn Life...

London Writers" Salon ·

2025/06/28

Celebrated writer and memoirist Melissa Febos on the art of the memoir, the alchemy of personal experience and literary craft, and how to turn the raw material of life into art. We also her latest book, The Dry Season, where she examines the solitude, freedoms, and feminist heroes Febos found during a year of celibacy.We also talk about:- Writing the unspeakable and undoing shame.- The role of research and personal obsession in memoir.- Finding structure through inventory, list-making &

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00:50:15

#150: Seth Godin – How To Build A Thriving Creative...

London Writers" Salon ·

2025/06/21

Legendary Seth Godin, bestselling author of Linchpin, Purple Cow, The Dip, Tribes, and The Practice on wrestling with creative resistance, getting past self-doubt, and how to build a resilient creative practice that thrives—even in an age of AIWe talk about:Why writing isn’t about talent—but about creating the conditions for skillWhy “Do you like it?” is the wrong question to askAnd how to build a resilient creative practice that thrives—even in an age of AIHow to keep going when there’s no map and

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01:21:22

#149: Tim Duggan – How To Be Rethink Work, Share and...

London Writers" Salon ·

2025/06/14

How can you make your life and work more meaningful? Bestselling author Tim Duggan on ideating and writing bestselling non fiction books, creating killer opening lines and plotting. We also talk about how to unclog our creativity, find meaning in our work and life through a simple hack. We discuss:Tim’s outlining and editing process for non-fictionFinding the “anchor points” that define your personal valuesHow to identify and shape a powerful book questionThe case for working less, but more

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00:59:05

#148: Mark Haddon — The Writing Habit That Changed...

London Writers" Salon ·

2025/06/07

Mark Haddon, bestselling author of The Curious Incident of the Dog in the Night-Time, A Spot of Bother, and The Red House on his process writing 18 books, succeeding and failing and writing without a map.We discuss:Why writing begins before you start writingCreating strong beginningsHow poetry can expand your creative rangeWriting without a mapOn self-doubt, impostor syndrome & trusting your instinctsThe value of conflict, myth, and compression in storytellingPublishing realities, artistic risk, and

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01:07:42

#147: Jane Friedman — The Publishing Industry is...

London Writers" Salon ·

2025/06/01

What does it take to craft a pitch that truly grabs attention in today’s publishing world? In this conversation, Jane Friedman—publishing industry expert and author of The Business of Being a Writer shares her journey into the publishing world and she shares her advice for writers looking to perfect their submission materials and navigate the ever-changing publishing landscape.We discuss:How to craft a compelling pitch that stands outThe balance between art and business for writersCommon myths about

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00:59:06

#146: Alda Sigmundsdóttir — How Blogging Changed My...

London Writers" Salon ·

2025/05/25

Alda Sigmundsdóttir is a journalist, author, and independent publisher who has built a thriving literary life outside the traditional system. From blogging about Iceland to launching her own press, Alda has published over 11 books and grown a loyal global readership—while staying in full control of her creative work.We discuss: Alda’s early writing career and transition to self-publishingWhat she learned from being traditionally publishedThe freedom and responsibility of going indieHow she built and

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00:42:50

#145: Maggie O’Farrell — Confessions of a Novelist:...

London Writers" Salon ·

2025/05/18

Award-winning and bestselling author Maggie O’Farrell Hamnet and The Marriage Portrait author takes us behind the scenes of her creative process—from the early struggles of starting out to the discipline and instinct that shape her acclaimed novels.We explore the irresistible drive to write, the role of characters in steering a story, and how she blends history with imagination. Maggie also shares her thoughts on revision, redrafting without ego, and what it really takes to endure in the writing

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01:00:32

#144: Eleanor Anstruther – The Book Industry Rejected...

London Writers" Salon ·

2025/05/10

What if the traditional publishing world says “no”? Eleanor Anstruther—acclaimed novelist and creator of The Literary Obsessive—shares her bold leap into indie publishing, serialising fiction and memoir on Substack, and why you need an Artist DNA to draw an audience.We discuss: Her aristocratic background and experience living in a communeNavigating rejection and the pivot to serialising work onlineThe realities (and surprises) of building a paid readership on SubstackAdvice for writers considering

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00:42:18

#143: Julia Cameron (From the Vault) – How to...

London Writers" Salon ·

2025/05/04

Julia Cameron, author of The Artist’s Way and one of the most influential voices on creativity of the last three decades, shares timeless wisdom on nurturing the artist within.We discuss: Morning Pages and Artist Dates as tools for creative recovery.Why being of service is at the heart of writing.Writing in dialogue with intuition (and the divine).How to handle criticism, praise, and creative resistance.Stories from a life in service of art, including poetry, musicals, and spiritual practice. *ABOUT

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00:39:21

#142: Chris Banks, ProwritingAid Founder – How to Use...

London Writers" Salon ·

2025/04/27

Interview from 2024 with the founder of ProWritingAid, Chris Banks on his thoughts on how AI is reshaping writing, editing, and the creative process. Recorded in front of a live audience after Writers' Hour. We discuss:- AI as a creative partner: Can it replace writers?- Using AI responsibly to save time, enhance editing, and elevate your craft.- How to adapt AI tools to fit unique writing style and needs.- Privacy & data concerns for writers and creatives.- The importance of weirdness and the human

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01:02:22

#141: Jono Hey – Build a Creative Practice That...

London Writers" Salon ·

2025/04/19

Jono Hey, author of Big Ideas Little Pictures and creator of Sketchplanations, shares insights from over a decade of explaining the world through sketches. We discuss: The power of visual thinkingBuilding a new identity when changing careers Knowing when a piece is done and ready for publishingTips to get started with sketching& lessons from long-term creative projects, including illustrating for Bill Gates.*ABOUT JONO HEYJono Hey is the author and illustrator of Big Ideas Little Pictures, a

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00:30:01

#140: Matt Trinetti – Building The World's Most...

London Writers" Salon ·

2025/04/12

Matt Trinetti, co-founder of the London Writers' Salon, on building the world’s most engaged writing community, the role of creativity in the face of AI and the transformative power of writing for creative and mental health.*ABOUT MATT TRINETTIMatt Trinetti is the co-founder of London Writers' Salon, our community, dedicated to helping writers connect, make progress, and launch successful careers. With a background in career coaching and leadership development, Matt has worked with top organizations

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01:00:34

#139: Steve Almond – The Truth About Creative...

London Writers" Salon ·

2025/04/05

Steve Almond, bestselling author on ‘failing’ for decades, finding flow, finding success in Hollywood, overcoming writer’s block and telling the stories only you can tell with truth and mercy.*ABOUT STEVE ALMOND Steve Almond is the award-winning author of twelve books of fiction and nonfiction, including the New York Times bestsellers Candyfreak and Against Football and Which Brings Me To You (turned into a Netflix show).For four years, Steve hosted the New York Times Dear Sugars podcast with his

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01:11:25

#138: Nicola Slawson – From Journalism to Book Deals:...

London Writers" Salon ·

2025/03/29

Nicola Slawson, creator of the award-winning newsletter The Single Supplement, shares her journey of building a creative career on her own terms. From launching her newsletter with zero subscribers to securing a book deal, Nicola offers insights into embracing your unique story, building an authentic community, and navigating the realities of freelance journalism and book writing.*ABOUT NICOLA SLAWSON Nicola Slawson is a freelance journalist, writer, and public speaker. She is the creator of The

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00:57:11

#138: Sareeta Domingo – Author & Publisher on Writing...

London Writers" Salon ·

2025/03/22

Author and Editorial Director Sareeta Domingo on writing love stories that feel real, breaking into publishing, and crafting authentic intimacy in fiction. She shares insights on balancing her dual careers in writing and editing, the biggest mistakes authors make when submitting, and how the romance industry is evolving.*ABOUT SAREETA DOMINGO Sareeta Domingo is the Editorial Director at Trapeze Books (Hachette) and the author of The Three of Us and If I Don’t Have You, shortlisted for the Diverse

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01:04:05

#136: Tessa Hadley – The Secrets of Literary Fiction:...

London Writers" Salon ·

2025/03/15

Best-selling Author Tessa Hadley on getting published in her 40s and beyond, the craft of literary fiction, developing character and conflict, and the importance of conflict.*ABOUT TESSA HADLEY:Tessa Hadley is the author of eight highly acclaimed novels, including Clever Girl and Free Love, as well as four short story collections, most recently Bad Dreams and Other Stories, which won the Edge Hill Short Story Prize. Her latest book is the novella The Party. Her work regularly appears in The New

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01:08:13

#134: Anne-Laure Le Cunff — The Science of...

London Writers" Salon ·

2025/03/08

Writer, neuroscientist, and Ness Labs founder Anne-Laure Le Cunff shares insights on redefining success, writing in public, and using tiny experiments to fuel creativity. She talks about growing her newsletter from 0 to 100K+, transitioning from writing articles to a book, and the neuroscience behind sustainable ambition.*ABOUT ANNE-LAURE LE CUNFF:Anne-Laure Le Cunff is the founder of Ness Labs and author of Tiny Experiments. A former Google digital health lead turned award-winning neuroscientist,

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174 results

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