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PODCAST

She Designed a Life She Loves

Katrina Lumsden

If you are ready to start living life on your terms, in a soul led and easeful way then this is where you need to hang out. In this podcast I will be sharing with you the mindset and energetics behind creating a soul led Interiors business and how you can start, build and scale your business and skyrocket your income. I will take you from overwhelm to overflow with guest experts on all things energetics like human design, intuition, spirituality and so much more. Meet other creative women who

arts design

All Episodes

16:30

Ep 38 | How to Build a Thriving Interiors Business...

She Designed a Life She Loves ·

2025/03/19

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastSign up for the next live round of The Kickstart Project HEREYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery Call

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33:34

Ep 37 | How to Sell your Services in a Soulful Way

She Designed a Life She Loves ·

2025/03/13

Selling doesn’t have to feel icky, pushy, or misaligned. In this episode, we’re diving into a soulful approach to selling that feels natural and easeful. If you’ve ever felt turned off by the traditional sales tactics of hard selling, bro marketing, or overpromising results, this conversation is for you. I’ll share my own journey of moving away from the hard push and embracing a sales approach that feels like an invitation rather than a transaction.You’ll learn how to reframe selling as a way to

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27:08

Ep 36 | How to Master Storytelling with Colette...

She Designed a Life She Loves ·

2025/03/05

I hope you enjoy Part Two of this juicy episode.ColetteMcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell.You can find Colette @thecolettemcbeth___If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will

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27:54

Ep 35 | How to Master Storytelling with Colette McBeth

She Designed a Life She Loves ·

2025/02/26

So many great takeaway's in today's episode!ColetteMcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell.You can find Colette @thecolettemcbeth__If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find

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22:50

Ep 34 | Building Confidence, Connections and...

She Designed a Life She Loves ·

2025/02/19

Are you hiding behind your work instead of showing up as the face of your brand? In this episode, I dive into why stepping out from behind your projects and showing yourself is the key to building trust, connection, and ultimately, sales. I share my own journey of overcoming the fear of being on camera, how it transformed my business, and simple, actionable steps you can take to confidently show up online. Plus, get an exclusive offer for Own Your Space—my mini-course designed to help you build

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27:28

Ditch the 'should' do's and create a business that is...

She Designed a Life She Loves ·

2025/02/12

What if I told you there’s no one right way to build your interiors business? Success isn’t about following outdated industry “rules”—it’s about designing a business that truly aligns with YOU. In this episode, I’m sharing how breaking free from the ‘shoulds’ and tuning into what feels right can lead to more joy, freedom, and financial success.From styling workshops to digital offers and innovative service models, I’ll walk you through real-life examples of interior designers and stylists who have

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36:27

Ep 31 | Series Interiors Content Made Easy |

She Designed a Life She Loves ·

2025/01/29

If you're wondering what kind of content actually helps you grow, attract dream clients, and convert sales in 2024—this episode is for you! The Instagram landscape is always evolving, and while reels used to dominate, carousels are now taking the lead. I break down the best content strategies for interior designers and stylists right now, from maximizing carousels for engagement to using reels for visibility and storytelling.I also dive into why follower count doesn’t equal success and how to shift

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24:20

Ep 30 | Bonus Episode - How to Create a Soul Led...

She Designed a Life She Loves ·

2025/01/22

The Soul-Led Stylist is your go-to resource for creating an interiors business that aligns with your purpose and lifestyle. From marketing and mindset to crafting irresistible offers.This is a unique 3-month container blending strategy, mindset, intuition, and energetics to help you:✨ Attract only your dream clients and projects.✨ Build a business aligned with your life and values.✨ Earn an income that reflects your version of success.✨ Feel proud, balanced, and in love with your interiors

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22:37

Ep 29 | Series Interiors Content Made Easy |...

She Designed a Life She Loves ·

2025/01/22

In this episode, we dive into the art of storytelling as a game-changing tool for interior designers and stylists looking to stand out in a crowded market. Discover why storytelling builds emotional connections, showcases your personality, and helps clients see themselves in your designs.You’ll learn how to speak directly to your dream clients, narrow your marketing focus, and craft compelling stories that resonate. By the end of this episode, you’ll know how to create deeper connections, attract

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11:15

Ep 26 | Series - Interiors Content Made Easy | Know...

She Designed a Life She Loves ·

2025/01/02

In this first episode of the Interiors Content Made Easy series, we explore why knowing your ideal clients is the foundation of great content. Without relatable, client-focused posts, your audience will keep scrolling. Learn how to create content that grabs attention, builds trust, and turns followers into loyal fans.Refine your niche, showcase your unique process, and craft solutions tailored to your clients’ needs and dreams. Ready to take the next step? Don’t miss Episode 2, Niche Down to Stand

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31:53

Ep 25 | Manifest Your Dream Clients and Big Goals in...

She Designed a Life She Loves ·

2025/01/02

In this episode, we dive into how to take your big goals for 2025 and turn them into reality using a blend of manifestation and action. Whether you're aiming for a smaller, tangible goal or a big audacious dream, the key lies in specificity and belief. We’ll explore how to craft detailed manifestation statements that align with your desires—like calling in two dream clients who embody your ideal working experience. It’s not just about the goal; it’s about feeling the outcome and letting go of

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25:48

Ep 24 | Creating Aligned Goals for a Thriving...

She Designed a Life She Loves ·

2024/12/25

As the year draws to a close, it’s the perfect time to reflect on what’s worked in your interiors business, what hasn’t, and what you truly desire for 2025. In this value-packed episode, I’ll guide you through a step-by-step process to set meaningful goals and actionable plans for the new year. We’ll start by evaluating the past year to identify what felt aligned and what didn’t, and then map out 6-month, 3-month, and 6-week goals designed to help you achieve success with ease and joy.You’ll also

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17:58

Ep 23 | Simplifying Life at Christmas. How I am...

She Designed a Life She Loves ·

2024/12/18

Feeling overwhelmed by the chaos of Christmas? In this episode, I share how I’ve simplified the holiday season to avoid burnout and focus on what truly matters. From scaling back on decorations to streamlining gift shopping and setting work boundaries, I’ve embraced a calmer approach to the festive season—and you can too.If you’re juggling client deadlines, holiday prep, and family commitments, this episode is packed with practical tips to help you slow down and enjoy the magic of Christmas. Tune in

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18:36

Ep 19 | Building Authority: The Secret to Standing...

She Designed a Life She Loves ·

2024/11/20

In this episode, we dive into the power of building authority as an interior stylist or designer and why it's the key to standing out in a saturated market. I share my own journey of stepping into my authority—showing up online, providing solutions, and embracing my unique expertise—which transformed my business. Building authority isn’t just about being visible; it’s about becoming the go-to expert for your dream clients. Whether it’s through sharing tips, showcasing your process, or hosting

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23:58

Ep 18 | Shifting the Mindset: From Fear to...

She Designed a Life She Loves ·

2024/11/13

In this episode, I dive deep into the fears that hold us back—fear of failure, judgment, imposter syndrome, and self-doubt. These feelings are ones I’ve navigated throughout my career and still encounter at times. I share how these fears often signal the next phase of growth, encouraging us to push through and reach new heights in our business. I recount a pivotal moment when I overcame self-doubt to take on a major project that led to significant breakthroughs and success. Mindset is the

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22:04

Ep 16 | Part One | Catherine Heraghty from The Stables

She Designed a Life She Loves ·

2024/10/30

I am super excited to share todays episode with my guest Catherine Heraghty from The Stables.I first met Catherine many, many years ago at a spring fair where she had just started Bowerbird Interiors and was handing out flyers.I was so impressed by this girl who was so brave and confident to put herself out there like this.She is who inspired me to start my own property styling business.This is just a tiny insight into the passion and drive that Catherine has for her interiors business and we dive

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25:44

Ep 17 | Part 2 | Catherine Heraghty from The Stables

She Designed a Life She Loves ·

2024/10/30

In part 2 of my chat with Catherine we dive into:Her team and how they work togetherJuggling life as a single mum and business ownerHer practices to stay healthyTips on overcoming overwhelmMoving through inevitable mistakesWhat products she uses in her businessWhere and how she started in the interiors business___You will find Catherine on Instagram @the_stables_ or www.thestables.com.auIf you enjoyed this episode, please hit the subscribe button and leave a 5 star review!THE KICKSTART PROJECT is

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26:42

Ep 15 | Stop Burnout in it's tracks - 10 Ways to...

She Designed a Life She Loves ·

2024/10/23

In this episode, I share how I've been juggling multiple projects and responsibilities while navigating the early signs of burnout. As a projector in human design, I find myself in cycles of high creativity and energy, followed by exhaustion. Recognizing the signs of overwhelm, I decided to reassess and implement systems to bring more balance into my life. This episode was inspired by a listener request to share how I manage my busy days and to-do lists while prioritizing self-care.I walk you

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31:18

Ep 14 | How to Nail your Next Interiors or Brand...

She Designed a Life She Loves ·

2024/10/16

In this episode, I’m sharing my top tips for planning a successful interiors and brand photoshoot. Fresh off a recent shoot, I break down a simple 10-step action plan that covers everything from choosing the right location to styling your space and outfits. Whether you're rebranding or just need an update, this guide will help you capture images that truly align with your brand. Tune in for quick tips to elevate your business visuals and attract your dream clients!___If you enjoyed this episode,

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01:12:37

Ep 13 | Krystal Johnson from Property Stylists of...

She Designed a Life She Loves ·

2024/10/09

In today's episode Krystal and I dive into the world of Property Styling, the highs and the lows. Krystal shares her journey to building a team that has allowed her to take time off when she needed to and look after herself and her daughter.We also chatted about pricing and industry standards in the property styling industry which is a very important conversation to have, as well as how much we as women, love and need our own passion to follow so that we can be happy and health in our mind and

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