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PODCAST

Definitely, Maybe Agile

Peter Maddison and Dave Sharrock

Adopting new ways of working like Agile and DevOps often falters further up the organization. Even in smaller organizations, it can be hard to get right. In this podcast, we are discussing the art and science of definitely, maybe achieving business agility in your organization.

business management

All Episodes

34:15

From Vision to Execution with Mark Reich

Definitely, Maybe Agile ·

2025/05/22

Send us a text Why do so many organizational strategies end up as posters on walls rather than driving real change? In this episode, Dave and Peter dive deep with Mark Reich, who spent 23 years at Toyota before joining the Lean Enterprise Institute, to examine how Toyota's legendary Hoshin Kanri system transforms strategic thinking into coordinated action. This week´s takeaways: Systems Over Silos: Toyota's integrated management system creates both vertical alignment (connecting corporate o...

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38:15

Flow States in Remote Teams with Steven Puri

Definitely, Maybe Agile ·

2025/05/15

Send us a text In this episode of Definitely, Maybe Agile, hosts Peter Maddison and David Sharrock welcome Steven Puri, Founder and CEO of The Sukha Company. Drawing from his unique background spanning Hollywood film production and tech startups, Steven shares fascinating insights about achieving flow states in remote and hybrid work environments. Steven's journey from IBM software engineer to Hollywood executive (where he helped manage franchises like Die Hard and Wolverine at studios inclu...

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17:02

The Hidden Cost of Temporary Fixes

Definitely, Maybe Agile ·

2025/05/08

Send us a text Every technical system harbors its share of quick fixes and band-aids – those temporary solutions we implement with the best intentions of returning to fix properly "someday." But what happens when that day never comes? Peter Madison and David Sharrock dive deep into what they call "longstanding risks" – the accumulated technical debt that results from prioritizing expediency over completeness. Through a relatable example of a memory-leaking service that gets automatically res...

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18:43

When Do You Start Work?

Definitely, Maybe Agile ·

2025/04/24

Send us a text In this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the critical question: "How do we know when work is ready to start developing?" They discuss the challenges of translating business requirements into technical implementation, the importance of having the right people in collaborative discussions, and practical approaches to defining "ready" work. Peter shares recent experiences with organizations struggling with this exact problem, while Dave ...

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41:47

How AI Agents Are Transforming Enterprise Data Work...

Definitely, Maybe Agile ·

2025/04/17

Send us a text In this insightful conversation with Suzanne El-Moursi, co-founder and CEO of BrightHive, Peter and Dave explore how organizations are addressing the growing gap between data volume and analytical capacity. Suzanne reveals that while 90% of the world's data was created in just the last two years, only about 3% of enterprise employees are data professionals, creating a massive bottleneck where business teams must wait in line for insights from central data teams. BrightHive's s...

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17:20

AI, Change Management, and Team Autonomy

Definitely, Maybe Agile ·

2025/04/10

Send us a text In this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore how increasing technological capabilities—particularly AI and modern development tools—are changing the landscape of organizational change management. They discuss the implications of newly created capacity, the value of team autonomy, and the importance of balancing efficiency with innovation. This week´s takeaways: Creating capacity through new technologies doesn't mean downsizing teams—it me...

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20:48

Career Paths for Scrum Masters and Product Owners

Definitely, Maybe Agile ·

2025/04/03

Send us a text In this episode of Definitely Maybe Agile, hosts Peter Maddison and David Sharrock tackle an often overlooked but critical topic: career progression for Scrum Masters and Product Owners. They explore how organizations initiate these crucial Agile roles but frequently fail to consider their long-term evolution within the company structure. The discussion contrasts the divergent career trajectories of these two roles. For Product Owners, a clearer path exists from managing indivi...

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19:06

How OKRs Drive Strategic Alignment and Team Autonomy

Definitely, Maybe Agile ·

2025/03/27

Send us a text In this episode of Definitely Maybe Agile, hosts Peter Maddison and David Sharrock dive into the world of Objectives and Key Results (OKRs). They explore how this increasingly popular framework helps organizations create alignment, measure progress, and foster autonomy while moving away from traditional KPIs. From the origins at Intel in the 70s to widespread adoption by tech giants like Google, Peter and David discuss the nuances of implementing OKRs effectively and why they'r...

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19:29

Is Your Organization's Approach to Risk Outdated?

Definitely, Maybe Agile ·

2025/03/20

Send us a text When was the last time raising risk in your organization led to anything other than slowing down? Join hosts Peter Maddison and David Sharrock as they challenge conventional thinking about risk management in the age of rapid technological change. This episode reveals why traditional approaches might be putting your organization in greater danger. Drawing from their battle-tested experience working with financial and technology organizations, Peter and David crack open the unco...

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27:09

Product Market Fit vs. Solution Fit with David...

Definitely, Maybe Agile ·

2025/03/13

Send us a text In this insightful episode of "Definitely Maybe Agile," hosts Peter Maddison and Dave Sharrock welcome David Hirschfeld, founder and CEO of Tekyz Inc, to discuss the complexities of effective product management. A 35-year software development veteran and former physics student from UCLA, David brings a unique perspective shaped by leadership roles at tech giants like Computer Associates, Texas Instruments, Intel, and Motorola. The conversation explores the critical balance bet...

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30:04

The PRFAQ Framework with Marcelo Calbucci

Definitely, Maybe Agile ·

2025/03/06

Send us a text In this engaging episode of "Definitely Maybe Agile," hosts Peter Maddison and David Sharrock welcome Marcelo Calbucci, author of "The PR FAQ Framework." Marcelo shares his expertise from 25+ years at companies like Amazon and Microsoft, plus his extensive startup experience. The conversation explores the Press Release and Frequently Asked Questions (PR FAQ) framework developed at Amazon around 2004. This approach helps teams clarify vision and strategy before jumping into exe...

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14:28

Intake Funnels and Definitions of Ready: Measuring...

Definitely, Maybe Agile ·

2025/02/26

Send us a text In this episode of Definitely Maybe Agile, Peter Maddison and Dave Sharrock dive into the nuances of intake funnels and definitions of ready—key concepts for ensuring work progresses effectively. They explore how traditional project delivery mindsets differ from product-driven approaches, emphasizing the need for adaptability, continuous learning, and decision points that prevent wasted effort. From setting clear entry criteria to measuring throughput and pivoting when needed, ...

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18:15

Agile: The Cult, the Hype, and the Reality

Definitely, Maybe Agile ·

2025/02/13

Send us a text In this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the evolution of Agile methodologies. They discuss how Agile represents solutions to persistent problems that may be rebranded but address fundamental needs. The hosts examine why Agile has faced criticism, drawing parallels to Lean's journey from buzzword to established methodology, while exploring the challenges organizations face in implementation. This week´s takeaways: The fund...

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19:38

Why Documentation and Terminology Matter?

Definitely, Maybe Agile ·

2025/02/05

Send us a text In this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the critical role of documentation, terminology, and process definition in scaling organizational success. They discuss how leading companies like Netflix build strong cultures through well-defined terms and principles rather than rigid processes. The hosts dive deep into how architectural decisions, cultural transformation, and team empowerment all stem from having a shared organizational lang...

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16:04

Quarterly planning

Definitely, Maybe Agile ·

2025/01/16

Send us a textIn this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the evolution of quarterly planning from traditional PI planning events to more streamlined modern approaches. They discuss how effective quarterly planning reveals organizational dependencies, aligns priorities across teams, and helps maintain focus on delivering value. The hosts share insights on avoiding common pitfalls like over-planning future work and emphasize the importance of maintainin...

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16:53

Transforming Project Management: Embracing Agile and...

Definitely, Maybe Agile ·

2025/01/09

Send us a text In this thought-provoking episode of Definitely Maybe Agile, hosts Peter Maddison and David Sharrock dive into PMI's groundbreaking shift beyond the iron triangle. Discover why successful project delivery now demands both traditional metrics and tangible business value. The hosts explore the crucial differences between ordered and unordered problem spaces, revealing when to apply Agile versus traditional project management approaches. Learn practical insights about balanci...

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26:06

Product Backlog

Definitely, Maybe Agile ·

2024/12/11

Send us a textIn this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the nuances of product backlogs in agile environments. They discuss the tension between emergent backlogs and fixed feature sets, the importance of backlog management, and various prioritization techniques, including "buy a feature" and impact-effort matrices.This week's takeaways:Separate tactical (near-term) and strategic backlogs to reduce psychological pressure and maintain focus - avoid cre...

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12:44

Rethinking Leadership in Decision-Making

Definitely, Maybe Agile ·

2024/12/05

Send us a textJoin Peter Maddison and David Sharrock in this thought-provoking episode of Definitely Maybe Agile as they explore the evolution of leadership decision-making in modern organizations. They dive deep into how traditional leadership models are being challenged by today's business environment and discuss the crucial shift from control-based to collaborative decision-making approaches.This week´s takeaways: Executive decision-making challenges often stem from two distinct...

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15:27

Total Cost of Ownership (TCO)

Definitely, Maybe Agile ·

2024/11/28

Send us a textIn this episode of Definitely Maybe Agile, Peter Maddison and David Sharrock explore the evolving complexities of calculating the total cost of ownership (TCO) in modern software development and delivery.This week´s takeaways:TCO fundamentals remain unchanged, but the environment for calculating and applying TCO has become more complex.Organizations must distinguish between strategic proprietary development and commoditized solutions, using tools like Wardley mapping to id...

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20:47

Beyond Big Data to Smart Governance

Definitely, Maybe Agile ·

2024/11/21

Send us a textIn this thought-provoking episode of the Definitely, Maybe Agile podcast, Peter Maddison and David Sharrock dive deep into the evolving world of enterprise data management and its impact on modern organizations. From data hygiene to governance, discover how the definition of corporate data has dramatically shifted in recent years and what it means for your business.This week´s takeaways:How regulatory compliance is reshaping data management practicesThe critical balance be...

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