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PODCAST

The Empathy Edge

Failed product launches. Furious customers. Dysfunctional teams. Many of the problems we face in the business world (and frankly, society) stem from the same root cause: Lack of empathy. Speaker, author, strategist, and empathy advocate Maria Ross shares keen insights and inspiring interviews that prove empathy and compassion are the new paths to market-winning performance. Leveraging both inspiring stories and hard data, Ross connects empathetic leadership, cultures and brands to innovation,

business marketing

All Episodes

37:37

Aaron Hurst: How Technology Helps You Scale Empathy...

The Empathy Edge ·

2022/04/26

How can you design high empathy interactions to create better relationships at work….at scale? Today, I'm talking with Aaron Hurst, the foremost expert on the science of purpose and fulfillment at work, about successful cultures and how technology enables empathy and collaboration so each person can find fulfillment. We discuss the important early role of empathy in Aaron's life, through his grandfather's work founding the Peace Corps. Aaron dispels the 3 common myths about purpose (you may be

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36:29

Frank Smith: What is Conscious Capitalism?

The Empathy Edge ·

2022/04/19

What exactly is Conscious Capitalism? It's a way of looking at business responsibly, ethically, and mindfully. It's a global movement that redefines how we look at business and asks us to look at not just shareholder value, but STAKEHOLDER value. Here's a bit from the Conscious Capitalism Credo:We believe that business is good because it creates value, it is ethical because it is based on voluntary exchange, it is noble because it can elevate our existence and it is heroic because it lifts people

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42:45

Leah Neaderthal: The Keys to Successful Selling

The Empathy Edge ·

2022/04/12

According to research, empathy, when combined with ambition, is the #1 trait of successful salespeople. If you've ever struggled with sales, if you lead a team of salespeople, or if you just want to get better at selling your ideas, this episode is for you! I got the chance to talk to my friend and sales expert, Leah Neaderthal, and she's dropping all kinds of wisdom on what it takes to successfully make more sales and grow your revenue and impact. Today we talked about the link between empathy and

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42:47

Josh Levine: Building an Empathetic Culture

The Empathy Edge ·

2022/04/05

What does it mean to leverage your culture as a competitive advantage? What does culture even mean, and why is it so important that an organization articulate and live out its values? This episode will answer all your questions, especially if you've ever thought culture is "just HR's problem." My guest, author, educator, and culture expert Josh Levine, founder of culture design consultancy, Great Mondays, shares his expertise on why you need to intentionally design a culture that helps you innovate,

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40:26

Carrie Melissa Jones: Building Successful Communities

The Empathy Edge ·

2022/03/29

Why so many brand communities (and even social cause communities) fail is because they are not truly communities. They are simply a collection of people. For a community to thrive for the long term, you need mutual concern, ongoing stewardship - and yes, empathy. If you build it without that - I promise you, they won’t come. My guest today, Carrie Melissa Jones shares how to build a successful community - and also how to avoid costly failure. Today we talk about why most brands fail at community

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39:16

Michele Wucker: How "Risk Empathy" Impacts Team...

The Empathy Edge ·

2022/03/22

Do you know what your risk fingerprint is? Like your actual fingerprint, your risk fingerprint is unique to you and based on your biology, but also your experiences and environment. Your risk fingerprint shapes what you see as risk or what you don’t believe is risk. It shapes how you make decisions, connect with people, and live your life. Understanding the risk profiles of others is what my guest today, Michele Wucker, calls “risk empathy.” It’s yet another factor you will want to consider when

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46:11

Charna Cassell: Recognizing and Regulating Trauma at...

The Empathy Edge ·

2022/03/15

In order to be the best leader you can be, you have to be present and attuned to what your teams are going through. That requires regulating ourselves and our own emotions. Things get even stickier when you throw trauma into the mix. You get triggered, or they get triggered, and ultimately nobody wins. But how do you recognize trauma in the workplace? And what can you do to ensure you create a safe environment where everyone can contribute and collaborate effectively? My guest, Charna Cassell, is an

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40:32

Dr. Lorea Martinez: Social and Emotional Learning....

The Empathy Edge ·

2022/03/08

How well do you understand your own emotions? Do your emotions ever get in the way of producing quality work or collaborating effectively? Chances are, yes. This is why social-emotional learning, or SEL, is so important for us to teach children at home and at school. For us adults, we can still master SEL skills so that we, too, can be stronger, more compassionate leaders, colleagues, and citizens. My guest today, Dr. Lorea Martinez, and I discuss the positive impact that can have on your workforce,

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35:09

Karen Cornwell: Gender Harmony Leads to Innovation

The Empathy Edge ·

2022/03/01

If you have experienced disharmony in your workplace, it might not be because other people are evil and out to get you! It may just be that there’s a clash of different mindsets and a whole host of assumptions being unfairly made. How many great ideas are you missing out on because of this friction? My guest today is author, speaker, and consultant Karen Cornwell. Her goal is to give you the ability to peel back others’ behaviors and glimpse the underlying mindset so you can work together in a more

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31:42

Michelle Kaplan: How Poetry Can Boost Team...

The Empathy Edge ·

2022/02/22

How can poetry help a team better collaborate and connect? You’re about to find out! My guest is Michelle Kaplan, and today we talk about the important role that creativity plays in sparking conversation, breaking down walls, and building trust for better collaboration. We discuss the role poetry, and creativity in general, can play at work - and how it leads to empathy, vulnerability and trust in the workplace. She’ll share how she uses poetry as a catalyst, even with skeptical teams. You will

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46:56

Raman Frey: How to Incentivize Empathy and Community...

The Empathy Edge ·

2022/02/15

How do we shift from an individualistic culture that incentivizes power grabbing and consumerism into a more community-driven culture where everyone gets their needs met - and yes, innovative leaders can still make money and succeed? It’s possible, if we get creative, build new systems, and create new incentives for a game we ourselves invented! Today’s very philosophical conversation with Raman Frey will have you thinking about how you can be part of the solution and still achieve your ambitions

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38:22

Eric Dawson: When You Ask Young People How to Change...

The Empathy Edge ·

2022/02/08

This might be one of my favorite podcast interviews ever. Not just because I got to interview a dear high school friend who has positively impacted the world, but because of one word: HOPE.Today, I speak with Eric Dawson, CEO and founder of Peace First and co-founder of Rivet, about empathy for today’s young changemakers, whether younger people are more or less empathetic than prior generations, and how we can empower them to impact change in their communities and the world now, not someday off in

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37:52

Pat Timmons: Empathy in Social Media Marketing

The Empathy Edge ·

2022/02/01

What does empathetic marketing even look like in today’s digital age, where everything seems to be done over email or social media? And what are some principles to help marketers embrace and turn it into action? Today’s guest, social media marketer Pat Timmons, wrote a great book called Feel Something: How to Embrace Empathy and Build Trust with Your Audience. As a frontline marketer, Pat has learned a lot about how to leverage social media to create strong customer relationships.Today we talk about

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39:02

Michelle Sherman: Why the Most Successful Leaders...

The Empathy Edge ·

2022/01/25

Imagination and resilience are the hallmarks of successful leaders, those who can envision the goal before they even know exactly how to get there, and those who can bounce back and learn from failure rather than let it discourage them. Imagination and resilience are what we need, now more than ever, to create a more peaceful, harmonious world. That’s how we’ll tap into new ideas for how to work, collaborate, and perform. Today, my guest, Michelle Sherman, and I talk about the role of imagination

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34:33

Woodson Martin: Balancing Corporate Success with...

The Empathy Edge ·

2022/01/18

Do you have to choose between a successful corporate career and humanitarian work? Or can they live in harmony? Today’s guest proves that you can not only do both, but that you can engage your team and such work can make you a better, more empathetic leader! It’s a beautiful cycle and one I’m thrilled to talk about with Woodson Martin. Today, Woodson shares how he achieves that balance, and offers advice on how you can do both as well. We talk about how his community work has benefited him as a

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46:58

Khalilah Lyons: DEI Done Right for Leaders - and Our...

The Empathy Edge ·

2022/01/04

If you don’t think diversity, equity and inclusion are hard, then you haven’t been paying attention. Of course it’s hard! Most things worth doing to make our world a better place are hard! It requires us to examine biases, rethink old assumptions, and take the time to empathize and see other points of view. And it’s totally worth it, not just to society as a whole, but to your organization’s ability to attract and retain top talent and make smart decisions. Today, I have the honor of talking with

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34:10

Melina Palmer: Why Your Customers Can't Tell You What...

The Empathy Edge ·

2021/12/28

We, as humans, don’t buy for the reasons we think we do, and there are ways to communicate our message so that we tap into those mental models and frameworks - not to manipulate, but to make your case in a way our brains can understand and connect with. My guest today, Melina Palmer, CEO of The Brainy Business, and author of What Your Customer Wants and Can’t Tell You, will share exactly what behavioral economics is and why it matters to your success as a business, as a marketer, and as a

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54:58

Jyoti Patel and Emily Griffin: Let's Play More at Work!

The Empathy Edge ·

2021/12/21

When was the last time you felt a sense of play at work? Our current workplace paradigms and power structures no longer serve us, and we’re called to rethink them to have more impact and financial success. My guests today are Jyoti Patel and Emily Griffin. These two powerhouses joined together to create The Empathy Tour, where they spent the fall of 2020 talking to all types of leaders, both traditional ones and those underrepresented in the business world, to talk about how they lead, what

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29:21

Susan McPherson: The Lost Art of Connecting

The Empathy Edge ·

2021/12/14

If we’ve learned anything over the last few years of dealing with a global pandemic, it’s our insatiable human need for connection. I’m not talking about likes on a post, or how many business cards you get to hand out at an event. I’m talking about genuine connection - connections that fuel you, inspire you, make you laugh, and spark ideas. Today, my guest Susan McPherson shares her lifelong commitment to connection in her new book The Lost Art of Connecting: The Gather, Ask, Do Method for Building

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47:15

Jerome Deroy: Why Stories Engage and Inspire

The Empathy Edge ·

2021/12/07

Your organization has a story. Are you leveraging empathy for your audience and telling it? You may not think story has a place in business, but if you want to engage employees, partners, or customers it most certainly does. Why do stories engage us so much? And how do we craft a good story? Today, my guest, Jerome Deroy, and I break down why storytelling is the way we make connections, get inspired, and take action. We talk about the role of story in onboarding new employees, retaining existing

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293 results

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