x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The CMO Podcast

vYve & Jim Stengel

Jim Stengel, formerCMOof the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry.This is not your typical marketingpodcast, this is a unique look at the thought process and motivation of theCMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim

business careers

All Episodes

00:39:45

Cannes Lions Roundtable | Jim's Fantastic Four on...

The CMO Podcast ·

2022/07/11

Speaking in France at the Cannes Lions International Festival of Creativity, Jim hosts a roundtable of four fantastic marketing leaders. There's Dean Aragon (CEO Shell Brands International AG and Group Brand Officer), Todd Kaplan (Chief Marketing Officer for Pepsi) Marcel Marcondes (Global Chief Marketing Officer at AB Inbev), and Lynn Schlesinger (Chief Customer Experience Officer at Forbes). The conversation is focused on how marketing leaders can be creative, inspire creativity, and so much

en

00:45:33

Laura Jones (Instacart) | Creative Design Thinking

The CMO Podcast ·

2022/07/06

Laura Jones is the Head of Marketing at Instacart, the leading grocery tech company on the continent. Instacart is a 10-year-old business that makes it easier for millions of people to get their groceries through partnerships with more than 800 national, regional, and local retail brands to facilitate online shopping, delivery and pickup services from more than 70,000 stores. Laura is in her first year at Instacart. She previously held a long-term position with Uber, along with working at big-time

en

00:52:48

Alice Milligan (Morgan Stanley) | Be the CEO of Your...

The CMO Podcast ·

2022/06/29

Alice Milligan is the CMO of Morgan Stanley, an over 85-year-old multinational financial services firm, with about $60 billion in annual revenue and a market cap of roughly $140 billion. In 2020, Morgan Stanley acquired E-Trade and Eaton Vance the following year. Alice has an impressive resume that includes 15 years at American Express and five years at Citi. In 2019, she was the Chief Customer Officer of E-Trade. She is now officially the CMO of Morgan Stanley. In this conversation, Alice

en

00:52:26

Carl Loredo (Wendy's) | Listening is a Super Power

The CMO Podcast ·

2022/06/22

Carl Loredo is the Chief Marketing Officer of The Wendy’'s Company, the 50 year-old fast food giant that now has 6,700 restaurants around the world and a marketing reputation as good as their famous burgers. Do we have to mention, "Where's the beef?" Carl has been at Wendy’s for over six years, holding the role of CMO since 2019. He has worked in tech, consumer goods, home decor, and even a stint at an ad agency. Originally from Texas, he now makes the Buckeye State his home with his twin

en

00:47:53

Deloitte's Global Marketing Trends (Part 2) |...

The CMO Podcast ·

2022/06/15

In Part 2 of our two-part series discussing Deloitte's Global Marketing Trends report, Jim delves into the trend behind designing a human-first data experience and supercharging customer service with AI. First, Jim is joined by Michelle McGuire Christian, a principal at Deloitte Digital. She is responsible for the go-to-market strategy, deployment of assets and overall growth of the US business. They discuss what Deloitte’s countless hours of research and development uncovered about consumers'

en

00:53:04

Deloitte's Global Marketing Trends (Part 1) |...

The CMO Podcast ·

2022/06/08

This is the first installment of our two-part mini-series exploring Deloitte's Global Marketing Trends Report. This study is massive, and Deloitte surveyed over 1k executives (many of them C-Level), over 10k consumers, and 556 global CMOs. In this episode, Jim delves into "Building the Intelligent Creative Engine." Simply being creative isn’t enough in marketing anymore. Companies need to find and hire creative AND analytical marketers—but those changes don’t have to be a massive overhaul. The

en

00:45:42

Jenna Habayeb (IPSY) | Get Comfortable Being...

The CMO Podcast ·

2022/06/01

Jenna Habayeb is Chief Brand Officer at IPSY/Beauty For All (BFA) Industries, a digitally native beauty tech company with a community of 20 million and growing. BFA is the parent company of the largest beauty subscription brands in the world, including IPSY, BoxyCharm, and Refreshments, as well as the brand incubator Madeby Collective. Jenna has been Chief Brand Officer for over three years, following a CMO stint at a cannabis company and 11 years at agencies. Jenna was recently featured in The

en

00:55:47

Devika Mathrani (NewYork-Presbyterian Hospital) | Be...

The CMO Podcast ·

2022/05/25

Devika Mathrani is the Chief Marketing & Communications Officer at NewYork-Presbyterian Hospital, a large and leading edge healthcare system with 2,600 beds, 6,500 physicians and 20K employees. NewYork-Presbyterian Hospital has affiliations with Cornell and Columbia medical schools and deliver 15K babies a year. It is one of the oldest institutions in America that traces its roots to 1771 when King George III signed a royal charter to establish the hospital. Devika had a bright future in

en

00:49:15

Hiroki Asai (Airbnb) | Building A Functional...

The CMO Podcast ·

2022/05/18

Hiroki Asai is the Global Head of Marketing at Airbnb, the 15-year-old industry disruptor that not only changed travel and hospitality forever, but has also had a huge impact on how we live. You will hear more about Airbnb’s just-announced restage in this episode. Airbnb’s business is on fire–100 million bookings in the most recent quarter, an all-time high, with revenue exceeded $1.5 billion in the quarter, up 70% from a year ago and well above pre-pandemic levels. They recently launched a

en

00:48:47

Kristin Patrick (Claire's) | Being A CMO With A CEO...

The CMO Podcast ·

2022/05/11

Kristin Patrick is the EVP and CMO at the youth-oriented, fashion and accessory company Claire's Stores, Inc. The firm goes to market with two brands, Claire’s and Icing, and has about 2,500 stores globally. Claire’s is also, by far, the industry leader in ear-piercing services. With its retail stores and a burgeoning e-commerce and subscription business, Claire’s revenue is about $1.5 billion; the company is owned by Elliott Management Corporation and Monarch Alternative Capital. Kristin has

en

00:51:22

Allison Dew (Dell) | Creating The Next Generation of...

The CMO Podcast ·

2022/05/04

Allison Dew is the CMO and EVP at Dell Technologies. Dell was founded by Michael Dell in 1983 in his dorm room at the University of Texas Austin. It is now Dell Technologies, a $101 billion in sales global enterprise, with growth of 17% in the latest fiscal year. Allison has been at Dell for 14 years and the CMO for the past four years. In her role, she is directly responsible for the global marketing organization, strategy, and all aspects of Dell Technologies marketing efforts. Previously,

en

00:41:10

Gary Vaynerchuk (VaynerX) | The Importance Of Kind...

The CMO Podcast ·

2022/04/27

This week on The CMO Podcast, Jim Stengel is joined by Gary Vaynerchuk, popularly known on the internet as "Gary Vee." Gary is the Chairman of VaynerX, CEO of VaynerMedia and Creator and CEO of the NFT project VeeFriends. In fact, The CMO Podcast's publishing company, Gallery Media Group (among many other companies), is a subsidiary of VaynerX. Gary is also a 5 times NY Times Best Selling author. On today’s episode, Gary talks about his new book, 'Twelve and a Half: Leveraging the Emotional

en

00:45:25

Kathryne Reeves (Illumina) | Creating A "Say-Do" Culture

The CMO Podcast ·

2022/04/20

Kathryne Reeves is the CMO of Illumina, the high-growth San Diego-based company on the cutting edge of unlocking the power of the genome. Most, if not all of you, have been touched by this company. Their technology has been in 10,000 labs in 115 countries fighting COVID-19 and is foundational for scientists and researchers to develop vaccines and therapies. Its revenue grew 40% in 2021 to roughly $4.5 billion dollars–its stock price has grown nearly 100% in the last five years, and its market cap is

en

00:46:13

Phil Cook (WNBA) | Excite Your Team

The CMO Podcast ·

2022/04/13

Phil Cook is the CMO of the WNBA, the 26-year-old professional women’s basketball league. The WNBA is valued at more than a billion dollars with the teams included—42% owned by the WNBA, 42% by the NBA, and the rest by other investors. Phil just finished his first year with the WNBA. It’s his first stint as Chief Marketing Officer, and the first ever CMO for the league. He previously worked at Nike for 25 years, working primarily in basketball and women’s sports. In that role, he led Nike’s Global

en

00:48:17

Musa Tariq (GoFundMe) | Find Your Brand's Inherent Truth

The CMO Podcast ·

2022/04/06

Musa Tariq is the CMO of GoFundMe, the large crowdfunding platform which launched in 2010. Since its founding, 200 million people have used the platform to raise $15 billion for causes, events or people they care about. And in 2021, Time named GoFundMe as one of the most "100 Most Influential Companies" in the world. Musa recently joined GoFundMe in January 2021. Prior to GoFundMe, Musa was global head of marketing for Airbnb Experiences where he drove brand awareness and adoption of that rapidly

en

00:39:59

Wes Nichols (March Capital) | The Power of Grit and...

The CMO Podcast ·

2022/03/30

Wes Nichols is a Partner at March Capital, as well as being an active investor and board advisor to public and private company CEOs. Wes is well-known in the CMO community as the co-founder and CEO of MarketShare, the planning and attribution software used by a majority of the Fortune 500. After growing and merging with Neustar, and later joining the board of Neustar, Wes became an active investor in software companies and joined March Capital two years ago. To say Wes is a man of many interests

en

00:48:33

David Sandstrom (Klarna) | Create Marketing That's...

The CMO Podcast ·

2022/03/23

David Sandstrom is the CMO of Klarna, the fintech company founded in Sweden in 2005. Klarna offers products and services to consumers and retailers in payments, social shopping, and personal finance. In 17 short years, Klarna has become Europe’s highest valued private fintech company, with an estimated valuation of about $45 billion. Klarna has 100 million active users, 250,000 merchants on its platform, and processes about 2 million transactions a day. David has been CMO since 2017, where he led

en

00:48:15

Sara Tervo (Express) | Re-Imagining Your Brand

The CMO Podcast ·

2022/03/16

Sara Tervo is the EVP and CMO at Express, a dual gender apparel and accessories brand. Express has been the quintessential shopping mall brand for most of its 42-year history. The brand is putting that image and legacy behind it as Sara and team give it a total makeover. Express has a fast-growing e-commerce business, with a goal to reach $1 billion in sales by 2024. Sara has worked in the fashion business for nearly 20 years–12 of those with Victoria’s Secret, rising to become EVP of Marketing

en

00:42:36

Michelle Freyre (Clinique) | Authenticity Matters

The CMO Podcast ·

2022/03/09

Michelle Freyre is the Global Brand President of Clinique, the iconic skin care and makeup brand. Clinique was launched in 1968 as the world’s first allergy tested, fragrance free, dermatologist-developed beauty brand. It is one of the signature brands of The Estée Lauder Companies Inc., the world’s leader in prestige beauty with nearly $17 billion in sales, a market cap of $115 billion, and 60,000 associates—82% of them women. Fortune named Michelle one of the 50 Most Powerful Latinas in Business

en

00:41:54

Lorraine Twohill & Marvin Chow (Google) | Your...

The CMO Podcast ·

2022/03/02

Google veterans, Lorraine Twohill & Marvin Chow join Jim to discuss the most ubiquitous brand in the world, Google. Lorraine is the Chief Marketing Officer and Marvin is VP of Marketing at Google. Google is a wholly owned subsidiary of Alphabet. Alphabet’s market cap is roughly $2 trillion, making it one of the three most valuable companies in the world. Lorraine—a native of Carlow, Ireland—joined Google in 2003 as head of marketing for EMEA. Marvin joined Google about 12 years ago, after

en

407 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...