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PODCAST

Video Confidence Collective

I’ve been in your shoes—unsure where to start, wrestling with gear, second-guessing every take. If you’re creating content for social media, your website, courses, or ads, the Video Confidence Collective Podcast is your weekly guide to mastering DIY Video Production and using Video Marketing to grow your business—without overwhelm, expensive gear, or the endless record-delete-repeat cycle. Hosted by Chris Schwager, founder of Ridge Films and video confidence pioneer, this podcast helps

business marketing

All Episodes

6:27

Ep46: Business Refinements, Staffing & Some Smooth...

Video Confidence Collective ·

2021/02/25

kajabi.comsoundstripe.comClick here to connect with Chris on LinkedInClick here to register for the video workshopClick here to learn more about DIY Video ProgramClick here to learn more about On Camera TrainingClick here to ask questions, rate, comment on the show1300 474 343info@ridgefilms.com.auhttps://www.ridgefilms.com.auRidge Films Corporate Pty LtdLevel 26, 1 Bligh StreetSydney NSW 2000Ask questions, rate, and comment on the show and let us know what insight and tips from our

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8:31

Ep45: Australians Believe your Camera Presenting...

Video Confidence Collective ·

2021/02/18

Everything is video. Since COVID, the camera has been turned on virtually everybody at a desk via the likes of zoom and teams. The new way of interacting has taken face to face human contact into a world of synchronous video, and that has presented many challenges. In this episode, Chris Schwager (Video Marketer from Ridge Films) opens up about On-Camera Training. A service which Ridge Films has been providing for several years to busy executives. There is no reason why you shouldn't be

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12:23

Ep44: Start Your Video Journey with a Problem: Chris...

Video Confidence Collective ·

2021/02/09

Video and marketing go together like peanut butter and jelly. Wait!! Jam not Jelly.In this episode, Chris Schwager (Video Marketer from Ridge Films) gives us a 10-min snapshot of the monthly video marketing workshop. Learn why your video journey should begin with the problem you're trying to solve and then aligning video solutions to the outcome you're looking for. It's high time to go VIDEO and start generating those leads. An exciting opportunity that needs to start with a structure,

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17:25

Ep43: Creating a Company Video Channel in 2021 with...

Video Confidence Collective ·

2021/02/03

In a world where forcing viewers to interact with your video with ads over and over again is ineffective (and annoying). In this episode, Chris Schwager (Video Marketer from Ridge Films) sits down with Phil Nottingham (Brand and Video Marketing Strategist from Wistia). Learn how you can get more value from your video content and provide a better user experience. Find out how you can turn your site into a binge-worthy video destination with Wistia Channels."Start small. Test and Measure

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5:28

Ep42: Marketing with 30+ Pieces from a Single...

Video Confidence Collective ·

2021/01/30

In this 'Video Marketing Legend' (Quickie) Chris Schwager (Video Marketer from Ridge Films) shares with you their quest in systemising their marketing content. Is it time to learn how to create once and distribute many times over?Click here to connect with Chris on LinkedInClick here to register for the video workshop and get our script templateClick here if you want to make your DIY videos easier1300 474 343info@ridgefilms.com.auhttps://www.ridgefilms.com.auRidge Films Corporate Pty

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8:46

Ep41: Video for $1,000 $10,000 and $100,000, What's...

Video Confidence Collective ·

2021/01/20

The main mistake most companies make is to spend all their time on video creation and distribution without really going back and looking at the strategy. In this episode, Chris Schwager (Video Marketer from Ridge Films) sits down with Phil Nottingham (Brand and Video Marketing Strategist from Wistia). They discuss the Viral Sandwich Video case study that showcased the impact of different video budgets (from $1k-$100k), and the results of each video. You'll learn how to start thinking about

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16:52

Ep40: Building Your Brand Using Wistia Hosting with...

Video Confidence Collective ·

2021/01/11

The era of automation is great, but humanisation will help you set your brand apart from the competition. And the best way to elevate your brand? VIDEO!In this episode, Chris Schwager (Video Marketer from Ridge Films) sits down with Phil Nottingham (Brand and Video Marketing Strategist from Wistia). Learn how you can make your brand more human, one video at a time and how you can measure its success with the help of Wistia. "The difference has always been our brand that demonstrates an

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27:12

Ep39: 2020 Recap: 10 Most Popular Video Marketing...

Video Confidence Collective ·

2021/01/04

There’s no question that 2020 has been a trying year as this did not go as planned. The world has shared grievances, loss, illness, and struggles, but it wasn't all doom and gloom.As a new chapter unfolds, Chris Schwager and Brendan Southall, Video Marketers & Co-Founders of Ridge Films, went for a trip down memory lane as they look back with the TOP 10 most popular episodes of Video Marketing Legend for 2020. Learn the nuggets of pure gold from the key takeaways of Chris and

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15:29

Ep38: (Part 2/2) Video & Marketing Knowledge Bombs...

Video Confidence Collective ·

2020/12/22

With video projected to make up 82% of internet traffic in 2021, it's certainly not going away. The business landscape has changed so much in 2020. It may have been a tough year but it shows that 81% of businesses have implemented video marketing strategy, a 63% increase compared to last year. Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge

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15:44

Ep37: (Part 1/2) Video & Marketing Knowledge Bombs To...

Video Confidence Collective ·

2020/12/18

Does producing videos seem like a lot of effort? And what if you end up with videos without a purpose? The business landscape has changed so much in 2020 (by the way it will be no different in 2021). Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge Films), discusses the importance of video marketing. Learn why having a clear understanding of

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17:31

Ep36: Spread Xmas Joy One Personalised Video At A...

Video Confidence Collective ·

2020/12/10

Your generic Xmas jpeg 'Ho, ho, ho' in email marketing is still boring, but you keep sending it every year and I don't know why. When it comes to video messaging at this stage of this year, (where everybody has been on a similar journey) there is no better way to thank your clients, but with a personalised Christmas video. Instead of the spammy email.In this episode, Chris Schwager from Ridge Films, discusses the value of gratitude. Learn how to improve the quality of business relationships

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13:37

Ep35: Close Deals Easier With Proposal Walkthrough...

Video Confidence Collective ·

2020/12/02

Gone are the days of printing a proposal, having it binded and sliding it over the table. 9 times out of 10, people just went straight to the bottom page to look at the price, without understanding anything else about the scope of works, and more importantly, what the end result was going to be. In this episode, Chris Schwager and Brendan Southall, Video Marketers & Co-Founders of Ridge Films, discusses the value that Proposal Walkthrough videos bring. Learn how to ensure all the

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18:15

Ep34: Personalised Sales Videos That Forge Strong...

Video Confidence Collective ·

2020/11/25

Chris Schwager (Video Marketer from Ridge Films) sits down with Dom Procter (LinkedIn Specialist and Founder of Outsourced Staff) and Brendan Southall (Video Marketer from Ridge Films) . In this episode, learn why embedding videos into your sales process will help increase the opportunity and get prospects to buy with more clarity. Find out why implementing a personalised video early in the buyer's journey is a game-changer in an environment that is often missing that human touch."People

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17:40

Ep33: Using Lead Generating Video In LinkedIn Inmail...

Video Confidence Collective ·

2020/11/17

"When a market is saturated, the only way you can build trust is by being different."Chris Schwager (Video Marketer from Ridge Films) sits down with Dom Procter (LinkedIn Specialist and Founder of Outsourced Staff). In this episode, learn how to use video in LinkedIn InMails to reach new clients and improve engagement. Find out why a consistent, structured, and targeted LinkedIn outreach (with the use of personalised videos) has been a high-success tactic for Ridge Films and how it can help

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11:57

Ep32: (Quickie) If You Confuse, You'll Lose —...

Video Confidence Collective ·

2020/11/05

Everyone likes to feel special. Imagine a personalised video as a gift with your name on it. How can you resist taking a look inside? In this 'Video Marketing Legend' (Quickie), Chris Schwager (Video Marketer from Ridge Films) will help you discover how to communicate effectively and break the monotony of everyday communications with the use of personalised videos. Find out why putting extra effort by adding personalised videos into your sales process has been a high-success tactic. Videos

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37:51

Ep31: (Part 2/2) It Isn't Just About Making Videos —...

Video Confidence Collective ·

2020/10/29

This is part TWO of the interview of Den Lennie (Coach & Mentor from Video Business Accelerator) with Chris Schwager (Video Marketer from Ridge Films). In this episode, it will be a trip down memory lane as Chris takes us through their journey transitioning from a regular video production company. Find out why investing in yourself should be a top priority for anyone serious about improving their business and life."We invested in referral marketing groups. We got out there and we

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29:05

Ep30: (Part 1/2) Why Be Different? The Pain, Problems...

Video Confidence Collective ·

2020/10/21

In this episode with Chris Schwager (Video Marketer from Ridge Films) is interviewed by Den Lennie (Coach & Mentor from Video Business Accelerator). Get wrapped up in their journey as they explore the challenges all business face at some point. Chris unpacks tips behind Ridge Films growth and what it takes to survive in a digital world."We could switch on a camera and edit a video, that was all we had. When we transitioned and pivoted the business, from a video production company into a

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24:14

Ep29: 5 Tips To Make Your On-Camera Performance Stand...

Video Confidence Collective ·

2020/10/15

Discover the value of on-camera training and why you need it to bring engagement and connection to your videos, because your brain lies to you but the camera does not.In this 'Video Marketing Legend' (Quickie) with Chris Schwager (Video Marketer from Ridge Films), learn what it takes to make your performance relaxed, natural and exciting to your audience."It's not about you. You can go through all of the scripting. You can get all of your key messages through, you can go through the on

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12:44

Ep28: (Quickie) Is Video Scripting Any Good? With...

Video Confidence Collective ·

2020/10/08

Discover why you need to need to start investing more time scripting your video rather than simply switching on the camera and filming.In this 'Video Marketing Legend' (Quickie) Chris Schwager (Video Marketer from Ridge Films) will help you understand the importance of video scripting and why you need to start scripting if you want to utilise the full potential of video.Highlights of this episode [02:14] Ways you can get your message to your market[06:00] Getting business done with

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29:10

Ep27: (Part 2/2) How To Use Pre-Recorded Videos To...

Video Confidence Collective ·

2020/09/29

It's a new world for business and one of the massive changes especially in marketing is the way we engage with people. In this episode, we're joined by Sian Jenkins, the marketing director ANZ of Genesys, as she gives her insights on the utilisation of pre-recorded videos in virtual events.Sian has 14 years of experience in developing, executing and analysing B2B marketing strategies across a broad spectrum of industries. This year, Genesys ANZ hosted their first ever virtual flagship

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