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PODCAST

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

business marketing

All Episodes

00:48:54

How to Turn Instagram Fans Into Customers

Social Media Marketing Podcast ·

2022/06/16

Want to turn your Instagram followers into paying customers? Not sure where to begin? To discover the biggest mistakes to avoid and how to turn engaged fans into customers, I interview Vanessa Lau.

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00:43:53

YouTube for Business: The Easy Path to Content

Social Media Marketing Podcast ·

2022/06/09

Are you struggling with creating YouTube content that helps your business? Want a better way to make content that converts? To discover some of the most common mistakes people make on YouTube and how to create better content for your audience, I interview Evan Carmichael.

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00:52:05

Crypto Renaissance: A Historic Opportunity for Business

Social Media Marketing Podcast ·

2022/06/07

Skeptical about crypto and what it could mean for business? Concerned you might be missing out on the next big business frontier? To discover what happened during the Medieval and Renaissance era that led to rapid business growth, how it's happening again, and what will likely take place in the very near future, I interview Josh Rosenthal.

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00:42:44

Using Content as a Business Differentiator

Social Media Marketing Podcast ·

2022/06/02

Looking for something that can give you a unique edge? Wondering if creating the right content can raise you above the competition? To discover why content can be your unique business differentiator and how to do it right the first time, I interview Robert Rose.

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00:52:58

YouTube Video Success Recipe Revealed

Social Media Marketing Podcast ·

2022/05/26

Want to get more leads or sales from your YouTube videos? Wondering if there’s a secret to creating the perfect video for businesses? To discover a four-part recipe for successful YouTube videos and some common mistakes to avoid, I interview Sean Cannell.

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00:46:33

How Anyone Can Confidently Show Up on Video

Social Media Marketing Podcast ·

2022/05/19

Have you been avoiding making videos for your business? Wondering how to feel more comfortable in front of a camera? To discover how to record videos more confidently so you can improve your engagement and sales, I interview Pelpina Trip.

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00:42:50

Building an Instagram Content Strategy That Lasts

Social Media Marketing Podcast ·

2022/05/12

Does it feel like your Instagram posts are falling flat? Wondering how to create a steady stream of content your audience loves without burning yourself out? To discover the three-part framework for building a long-term Instagram content strategy that works including the types of content that perform well, I interview Katie Steckly.

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00:40:43

Video Content Strategy: From YouTube to Short-Form...

Social Media Marketing Podcast ·

2022/05/05

Do you have longer videos that you publish on YouTube? Are you looking for a way to make a single video and repurpose it across multiple platforms? To learn a strategy that will simplify your video production and result in lots of content you can use everywhere, I interview Latasha James.

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00:52:01

Google Analytics 4 Migration: How to Prepare

Social Media Marketing Podcast ·

2022/04/28

Are you ready to shift from Universal Analytics to Google Analytics 4 (GA4)? Wondering how to prepare and what to expect when the change comes? To discover exactly how Google Analytics is changing, what GA4 is, how to prepare, and how to set proper expectations with your boss or clients for the future of their data, I interview Chris Mercer.

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00:48:54

Why Your Facebook Group Is Failing and How to Fix It

Social Media Marketing Podcast ·

2022/04/21

Has your Facebook group engagement dropped off? Want to inject new life into your community? To discover some of the biggest mistakes businesses make with Facebook Groups and how to fix them, I interview Dana Malstaff.

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00:40:06

Why Your YouTube Videos Are Failing

Social Media Marketing Podcast ·

2022/04/14

Are your YouTube videos underperforming? Wondering how to boost your views? To discover the keys to attracting more viewers to your videos, I interview Jake Thomas.

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00:45:24

Getting Started With TikTok Ads

Social Media Marketing Podcast ·

2022/04/07

Looking to diversify your social advertising? Wondering if TikTok might do the trick but you’re not sure how to get started? To discover everything you need to know including the key elements of TikTok ads and a simple process for crafting ad creative that works, I interview Maxwell Finn.

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00:44:51

Growing an Instagram Following That Converts

Social Media Marketing Podcast ·

2022/03/31

Is your Instagram account attracting the right followers? Want to know how to grow an audience that turns into customers? To discover the best types of content to create to attract an engaged and loyal following and some common mistakes to avoid, I interview Josh Ryan.

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00:37:16

How to Use LinkedIn Newsletters: A Guide for Marketers

Social Media Marketing Podcast ·

2022/03/24

Want to start sending regular updates to your LinkedIn following? Are you wondering if LinkedIn newsletters would work for your business? To learn why you should explore LinkedIn newsletters including the pros and cons, what you can publish, and how to get them to convert, I interview Judi Fox.

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00:45:14

TikTok Storytelling: How to Stand Out From the Crowd

Social Media Marketing Podcast ·

2022/03/17

Want to reach more of your ideal audience on TikTok? Wondering how to tell an authentic story through short-form video? To find out how to leverage storytelling principles in your content, I interview Michael Sanchez.

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00:43:50

How to Write Better-Performing Facebook Ads

Social Media Marketing Podcast ·

2022/03/10

Are your Facebook ads underdelivering? Wondering how to improve your results? To learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more, I interview Tara Zirker.

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00:41:38

Podcasting: Lessons From 30 Million Downloads

Social Media Marketing Podcast ·

2022/03/03

Want to know the strategy behind the top-rated Social Media Marketing podcast? Want to find out how to plan, produce, and run your own show? The founder of Social Media Examiner, Michael Stelzner, will share lessons learned from producing a top business podcast, interviewed by Leslie Samuels.

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00:47:58

Relationship Building With Live Video

Social Media Marketing Podcast ·

2022/02/24

Want to do more with live video but need a better plan? Do you want to cultivate a more loyal following? To discover how to build better relationships with live video. Plus, you’ll discover how to increase engagement during your streams, I interview Melanie Dyann Howe.

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00:49:07

Instagram Content Strategy: Create Without Burnout

Social Media Marketing Podcast ·

2022/02/17

Tired of creating Instagram content day after day? Wondering if there’s an easier way? s article, you’ll discover how to build an Instagram content strategy that works without leaving you feeling drained, even when you have nothing to promote, I interview Elise Darma.

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00:48:21

How to Reduce Your Facebook Ad Costs

Social Media Marketing Podcast ·

2022/02/10

Are your Facebook campaign costs through the roof? Wondering how to reduce ad spend without sacrificing outcomes? To discover how to identify holes in your marketing, specific tricks to reduce advertising costs, and key things to test to get more out of your budget, I interview Emily Hirsh.

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388 results

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