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PODCAST

Multifamily Collective Podcast

My mission is to tease out Human Potential in the Multifamily Space. Multifamily hinges on people, yet we fail to fully unleash their potential. Investing in coaching, training, and leadership unlocks peak performance. Engaged teams provide exceptional service, solve problems creatively, and innovate. A culture of growth attracts/retains top talent seeking purpose and mastery. Embracing development drives occupancy, reduces turnover, and boosts profits. When people thrive, so does business success

business

All Episodes

00:03:35

1,900 - Why Stories Beat Facts Every Time in...

Multifamily Collective Podcast ·

2024/12/06

Facts are essential, but stories are unforgettable. Want to make your message stick? Here’s why storytelling is your ultimate leadership tool. In this episode of the Multifamily Collective, we’re exploring why people believe and remember stories over raw data. The reason lies in a psychological phenomenon called vividness bias. When facts are wrapped in emotionally charged stories, they activate our emotions and become far more memorable. Here’s how you can use storytelling to inspire and

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00:06:10

1,899 - Why Goal Setting is Non-Negotiable for...

Multifamily Collective Podcast ·

2024/12/05

Think goal setting is overrated? Let me tell you why writing down your intentions might just change your life—and your business—in 2025. In this episode of the Multifamily Collective, we’re diving into the timeless topic of goal setting. But before you roll your eyes, hear me out: writing down your goals isn’t just a motivational cliché—it’s a transformative practice that works. The Power of Pen to Paper: There’s something about writing goals by hand that activates a connection between your

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00:03:14

1,898 - Business is Amazing… But for People:...

Multifamily Collective Podcast ·

2024/12/05

What makes business both incredible and infuriating? One word: People. Let’s discuss why embracing the messy human element is essential for Multifamily leaders. In this episode of the Multifamily Collective, we explore the often overlooked reality of business: its success is tied to people—and people are inherently messy. Their emotions, philosophies, and diverse viewpoints can create friction within the structured business systems. But here’s the truth: that messiness is where growth

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00:04:33

1,897 - Stop Making Life Too Easy for Your Team: The...

Multifamily Collective Podcast ·

2024/12/05

Think you're helping your team by making their lives easier? You might be doing more harm than good. Let’s explore why. In this episode, we’re tackling a common misconception in leadership: the idea that making life easy for your team members is a virtue. While the intent might come from a good place, constantly stepping in to handle your team’s responsibilities—payroll, POS tasks, or even tough conversations—does more harm than good. You’re not just taking on extra work but enabling dependency

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00:06:10

1,896 - Hire for Tomorrow: The Key to Multifamily...

Multifamily Collective Podcast ·

2024/12/05

In this episode of the Multifamily Collective, we tackle a question that property management leaders must confront: Are you hiring to address today's challenges, or are you building for the future? The temptation to rush-fill open roles is real. But let’s pause. The infrastructure you have today might address your current portfolio—say 5,000 units—but what happens when you hit 7,000? Or 8,000? Are you equipping your team to scale or locking in short-term solutions that could limit

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00:04:11

1,895 - Hiring Right in Multifamily: Why Rushing...

Multifamily Collective Podcast ·

2024/11/30

Feeling the pressure to fill an open role quickly? Think twice—a quick hire often leads to a quick fire.In this episode, Mike Brewer dives into one of the most common pitfalls in multifamily leadership: rushing to fill open roles. While the immediate pressure to avoid disruptions can be intense, a hasty decision often leads to bigger problems later. *Why rushing to hire is a costly mistake. *The importance of crafting clear job descriptions and expectations. *How doing the reps—reading

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00:05:09

1,894 - Never Let a Crisis Go to Waste: Preparing for...

Multifamily Collective Podcast ·

2024/11/29

Crises don’t wait for convenience. They strike when you least expect it. Are you and your multifamily team genuinely ready for the when not if? In today’s episode, we unpack the power of crisis preparedness in the multifamily industry. Drawing inspiration from the film Crimson Tide, Mike Brewer explores why waiting for a crisis to unfold is not a strategy—it's a liability. From flooded elevators to PR nightmares, we’re diving into how to simulate real-world challenges, so your team can

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00:02:39

1,893 - Thanksgiving Reflections: Gratitude and...

Multifamily Collective Podcast ·

2024/11/28

*Thanksgiving Reflections: Gratitude and Growth in Multifamily and Beyond" As we gather around the table this Thanksgiving, let’s take a moment to reflect on the past year and look ahead with gratitude and hope. Mike Brewer shares heartfelt reflections on gratitude, family, and personal growth in 2024 in this special holiday edition of the Multifamily Collective. From embracing challenges to stepping into new ventures, Mike discusses the importance of health—in all its forms—and the strength

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00:04:27

1,892 - The Future of Multifamily Training:...

Multifamily Collective Podcast ·

2024/11/27

What if training your multifamily team could feel more like a game and less like a grind? Let’s talk about how simulations can revolutionize your approach to asset management. In this episode of The Multifamily Collective, we explore how simulation technology is set to redefine training in multifamily real estate. Imagine taking your organization's decades of curated asset management data and transforming it into an interactive, AI-driven simulation platform. Here's the vision: picture an

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00:56:28

1,891 - How Solar is Revolutionizing Multifamily...

Multifamily Collective Podcast ·

2024/11/26

Did you know solar energy can do more than just cut utility bills? It can assist resident retention, boost NOI, and even ease the strain on the grid! Let's discuss this with Mel Bergsneider from Allume Energy. In this episode of The Multifamily Collective, Mike and Mel discuss the use of solar energy in multifamily housing. Solar energy is impacting the real estate landscape—and it’s more accessible than you might think. Mel explains how Allume’s SolShare technology distributes solar power

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00:03:25

1,890 - Teach, Train, Coach, Mentor: The Pillars of...

Multifamily Collective Podcast ·

2024/11/25

In this episode of the Multifamily Collective, Mike explores the meaning and significance of four essential leadership qualities: teaching, training, coaching, and mentoring. Although these terms may appear interchangeable, each serves a distinct purpose ineffective leadership and personal development. **Teaching: The process of imparting knowledge from one individual to another. **Training: The practice of building skills through repetition until actions become second nature. **Coaching: The

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00:03:44

1,889 - Why Investing in Frontline Leaders is Key to...

Multifamily Collective Podcast ·

2024/11/25

Frontline leaders are the face of your business, directly engaging with your consumer base. Senior leadership's role is to empower these individuals with the tools, training, and confidence needed to excel. Investing in frontline leaders leads to a ripple effect of success for residents, investors, and the entire organization. Growing leaders at work helps them thrive as individuals outside of work—becoming better family members and community contributors. When you double down on your investment

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00:04:17

1,888 - Speed vs. Strength: Building Legacy in...

Multifamily Collective Podcast ·

2024/11/23

In this episode, Mike addresses the essential question: Are you chasing speed or strength in your business and personal life? Drawing inspiration from basketball legends Kobe Bryant and Chris Bosh and investor Warren Buffett, Mike emphasizes the value of perseverance, long-term growth, and creating sustainable success. The Oak Tree Analogy: Strength is built over time with a sturdy foundation, much like an oak tree. The Long Game: Quick wins may feel rewarding but don’t always lead to lasting

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00:02:56

1,887 - Give Your Best to What’s Best for You: A 2025...

Multifamily Collective Podcast ·

2024/11/22

In this episode, Mike shares a thought-provoking message on the importance of focusing your energy on what truly serves you. Whether it's relationships, work, or habits, giving your best to what’s best for you can lead to growth and success. Mike encourages listeners to reflect on their influences and evict negativity as they prepare for 2025. Evaluate the influences in your life—are they helping or harming you? Prioritize quality relationships and environments that nurture your mind, body,

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00:03:33

1,886 - Coffee Spotlight: A Bold Brew from Boss Blend

Multifamily Collective Podcast ·

2024/11/21

Today’s episode is fueled by a coffee worth talking about—Boss Blend from Community Boss, courtesy of our friend Evan Happel. Evan, who runs the Boss Talks podcast, knows his way around good conversation and, as it turns out, great coffee. Boss Blend is a medium-roasted coffee sourced from Indonesia, Central, and South America and roasted in the picturesque Pacific Northwest by Dave Stewart of Snohomish. Its bold yet smooth profile delivers what coffee lovers crave: a rich, non-acidic taste that

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00:06:02

1,885 - AI in Property Management: The Next Frontier

Multifamily Collective Podcast ·

2024/11/20

Since ChatGPT’s debut in late 2022, AI has rapidly shifted from reactive to predictive. What started as a simple question-answer tool now adapts to individual needs and preferences, learning context and intent with every interaction. Imagine this: You file a notice to vacate your apartment. Your AI agent, already familiar with your lifestyle, begins coordinating with other AI systems to recommend your next home. It factors in your desired city, neighborhood, and even proximity to work, returning

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00:56:33

1,884 - The Future of Real Estate Data & Automation...

Multifamily Collective Podcast ·

2024/11/19

-“From building startups to redefining real estate with data, Marc Rutzen is proving there’s a better way to approach multifamily and property tech. Are you ready to see what’s possible?” In this episode, Mike Brewer sits down with Marc Rutzen, co-founder of HelloData.ai, to explore the groundbreaking intersection of real estate technology and data automation. From bootstrapping startups to leveraging AI for unprecedented efficiency, Marc shares his journey, lessons learned, and vision for the

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00:04:23

1,883 - Why People Resist Change (And How to Lead...

Multifamily Collective Podcast ·

2024/11/18

"Everyone loves the idea of change—until it means changing themselves." Ready to tackle resistance to change and lead your team to success? Mike breaks it down in this game-changing episode. Using a simple analogy of two lines—one for "People Who Want Change" and another for "People Who Like Change"—Mike explores why most people avoid change when it demands personal growth. This episode is a must-listen if you're a leader, manager, or team member grappling with change resistance. Key

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00:04:02

1,882 - Why Turning Down the Volume Can Grab Attention

Multifamily Collective Podcast ·

2024/11/17

In this episode of The Multifamily Collective, Mike Brewer shares unique insight about capturing attention in a world full of noise. Inspired by a meeting where low volume forced participants to listen more intently, Mike explores how removing distractions and reducing volume—both literally and metaphorically—can sharpen focus and drive deeper engagement. From company practices like Benson Media's no-device meeting rooms to overcoming modern-day distractions like phone notifications and FOMO,

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00:06:00

1,881 - Revolutionizing Multifamily Training:...

Multifamily Collective Podcast ·

2024/11/16

In this episode of The Multifamily Collective, Mike Brewer talks about the future of training in the multifamily industry. Drawing inspiration from game-changing technologies like Lisa, the first automated leasing assistant, Mike explores how AI-driven workflows revolutionize onboarding, ongoing training, and support. No more lengthy Zoom calls, outdated SOPs, or manual integrations—training is now baked directly into the technology itself, simplifying processes for property management companies

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2,215 results

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