The Brave Technologist

Israel Mirsky, Executive Director, Global Technology and Emerging Platforms at OMD, shares his latest endeavour: The Brand Decision Framework -  an editable scoresheet that brands can leverage to ensure decisions they’re making reflect the brand values they’ve committed to. The Brand Decision Framework helps OMD’s clients choose which partners to work with, platforms to invest in, social media channels to leverage - all based on how these decisions align with their brand values, in turn keeping

Every great marketer has been faced with this moment: an opportunity to exhibit bravery in the midst of uncertainty or to take a risk on something they truly believed in. Join Donny Dvorin, Head of Sales at Brave, every Monday as he interviews today’s most progressive marketers to uncover the brave marketing moments that have shaped their careers and the brands they’ve influenced. If you’re an agency, brand marketer or entrepreneur challenged by the changes in ethical advertising, consumer privacy