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PODCAST

Brand Therapy

Hi! We"re Phil and Lauren, hosts of Brand Therapy. As brand strategists, we"ve helped hundreds of people and companies position, build, and promote their brands online. We think that a strong brand opens doors, and on Brand Therapy, we chat with the world"s leading experts for the latest techniques to master social media, websites, business, and everything related to branding.If you"re ready to turn your dreams into reality (or just plain curious about what it takes to succeed online), join us as we

business entrepreneurship

All Episodes

32:16

09. A new grad who wants a job

Brand Therapy ·

2018/04/10

You need experience to get a job, but you need a job to get experience 🤔 We've all felt that growing pains of being new to the workforce, but the next generation is feeling it more than ever. In this episode, Dubraska seeks help with building a brand to help her land the job of her dreams. The session covers the importance of voice, positioning, and making yourself seem indispensable.

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28:12

08. A consultant who wants to draw for a living

Brand Therapy ·

2018/03/28

All pencils down! ✏️Have you ever had a side hustle you've wanted to turn full-time? Our guest Laurens is a consultant by day and video scriber at night. In this inspiring episode, Laurens walks us through the merits of his process and realizes that the best brands are reflections of who we already are.

en

31:38

07. A commercial actress (and viral conspiracist) who...

Brand Therapy ·

2018/03/20

Make life whatever you want it to be ✨ Today's guest wants a content strategy to inspire people to live life on their own terms. As a successful commercial actress, mother, and (unintentional) viral conspiracist, Andi has a do-it-all attitude that's contagious. In this ep, we go over the ins and outs of building an effective audience on social media. You won't want to miss it.

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32:14

06. A fine arts organization that wants more members

Brand Therapy ·

2018/03/13

Art freaks, listen up! 🎨 In this episode, we're introduced to the nichest of niche brands: A fiber arts magazine and membership organization. While the magazine's social media presence is booming, the organization is having troubles converting those fans to sales. Phil and Lauren walk through the importance of simplifying options and help the mag articulate wins to get more members in no time.

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30:15

05. A magician who wants to be a household name

Brand Therapy ·

2018/03/06

Branding is a magical thing. 🎩 In this episode, a magician asks Phil and Lauren how to grow an audience on Instagram. The team tackles the greatest issues with posting illusions online and develop an Instagram posting strategy to start right away.

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32:03

04. A matchmaker who wants more clients

Brand Therapy ·

2018/02/27

All heart eyes for episode four. 😍 In this episode, Phil and Lauren meet with a matchmaker (you read that right) to talk about spreading the love to get more clients. Our guest discusses her brand's niche and unique positioning, while our hosts help her consolidate her offering to make it easier to say, "I do.

en

30:48

03. A networking professional who wants to do her own...

Brand Therapy ·

2018/02/20

Have you ever quit your dream job? ✨ Our brave guest in episode three is leaving the security of her current organization to tackle a new venture. Phil and Lauren help Morgan define her elevator pitch, solidify her target audiences, and find the confidence to do it all without the safety net of a company. A master of human connections, our guest expresses her passion for “soft skills” and explains what’s holding her back from going all in. For show notes and advice on positioning your brand, visit

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32:06

02. An audio expert who wants a personal brand

Brand Therapy ·

2018/02/13

Do you hear that? 👂It's the sound of someone wanting a personal brand. In episode two, Phil and Lauren meet with an Emmy Award-winning audio specialist to discuss his goals. The guest has a successful business and is looking for a way to appeal to a new market. To celebrate the guest's recent induction into the Full Sail University Hall of Fame, Phil will be branding our guest live following the recording—for the first time ever. Listen for step-by-step tools on creating a personal brand, and visit

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30:47

01. A fashion expert who wants to monetize

Brand Therapy ·

2018/02/08

Brand Therapy is now in session 🤓 For the first episode, Phil and Lauren meet with a fashion expert who, despite 15 years of experience, is having trouble making money from her brand. The guest talks through her motivation, history, challenges, and goals, and the group discusses ways to better position her brand for success. In the last half of the episode, Phil and Lauren give advice on how to monetize her skills by distilling her offerings to set our guest apart in a crowded industry. For show

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2:15

00. Preview

Brand Therapy ·

2018/02/04

The doctors aren't in, but brand strategists Phil and Lauren are here. Get the rundown on their brand new podcast and hear a sneak peek of what's coming up. (http://philpallen.expert/therapy)

en

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