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PODCAST

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Are you an Amazon FBA, TikTok Shop, Walmart, or Ecommerce Seller, or someone interested in becoming one? The Serious Sellers Podcast by Helium 10 is an unscripted, unrehearsed, BS-free, organic conversation between host Bradley Sutton, and real life sellers and thought leaders in the ecommerce world, where they share the top strategies that will help sellers of all levels succeed. In addition, every week there is an episode of the ”Weekly Buzz” which gives a rundown of the latest news in the

business entrepreneurship

All Episodes

36:48

#574 - K-Beauty, K-Food, and Korean E-Commerce

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/29

Join us as we bring together a group of innovative Amazon sellers from South Korea who share their unique insights and strategies in e-commerce. We introduce James Park, making his debut on an English podcast, who takes us through his fascinating journey from studying food science engineering in Korea and biology in Germany to working in the cosmetics industry. His story unfolds with a transition from traditional employment to launching his own e-commerce business, inspired by watching our other

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13:03

Helium 10 Buzz 6/27/24: Prime Day Dates Announced |...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/27

lk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Amazon’s 10th Prime Day Event Returns July 16 & 17, With Millions of Exclusive Deals for Prime Members https://press.aboutamazon.com/2024/6/amazons-10th-prime-day-event-returns-july-16-17-with-millions-of-exclusive-deals-for-prime-members Walmart's 'largest deals event ever' to rival Amazon Prime

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24:24

#573 - Amazon Prime Day Prep Checklist

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/25

Want to crush Prime Day 2024? We reveal game-changing strategies to maximize your sales! From prepping your inventory to harnessing the power of influencers and email lists, this episode is packed with actionable strategies. Discover how to optimize your pay-per-click ads by tweaking budgets, targeting your own ASINs, and leveraging the Cerebro Historical Trend Tool to stay ahead of the competition. We'll also guide you on adding last-minute coupons, and provide a Prime Day checklist to ensure your

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32:10

#572 - Avoiding Pitfalls In Sourcing & Importing

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/22

Join us as we explore crucial importing and inventory management strategies with Afolabi Oyerokun, a seasoned Amazon seller with over 20 years of experience. Afolabi takes us through his remarkable journey from Nigeria to the United States, where he transitioned from fashion design to computer animation before making his mark in e-commerce. Discover his insights on avoiding costly pitfalls when importing products from overseas, managing inventory effectively, and ensuring you don't run out or

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19:18

Helium 10 Buzz 6/21/24: Amazon AI Updates | New...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/21

We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Amazon's new AI-powered

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32:14

#571 - Amazon PPC Deep Dive with Destaney

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/18

week’s Tacos Tuesday show is brimming with expert advice on leveraging Amazon's new data rollouts, like brand metrics and category insights, now seamlessly integrated into Helium 10’s Adtomic tool. Discover how these new metrics can help you understand both organic and sponsored performance, offering a pathway to improved conversion rates by analyzing category averages. Plus, we dive into innovative advertising elements, including AI and sponsored TV, to future-proof your Amazon PPC strategies.

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44:04

#570 - Amazon Listing Optimization Workshop

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/15

Join us in this episode as we bring you an exciting update on Project X, where we gear up to launch a new product on Amazon. We walk you through our meticulous process for keyword research, listing optimization, and advanced photography techniques, essential for any Amazon seller looking to boost their e-commerce game. Utilizing tools like Helium 10's Xray and Cerebro, we identify top-performing competitors and extract valuable keywords to build a successful product listing. This episode is packed

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18:25

Helium 10 Buzz 6/13/24: Amazon Subscribe & Save...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/13

Could this single change to Amazon's Subscribe and Save program revolutionize your Amazon selling strategy? Listen as we unpack all the latest buzzing news in the E-commerce space!We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any

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30:19

#569 - How To Scale Your Amazon Business

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/11

Join us for an insightful episode where we sit down with Christi Michelle, an expert in scaling Amazon businesses and the founder of The COO Integrator. Christi shares her fascinating journey from running an Amazon brand management agency to becoming a fractional Chief Operating Officer. Discover how she blends visionary ideas with tactical strategies, and hear about her comprehensive competitive analysis of 25 brand management agencies, revealing the importance of understanding unique value

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39:08

#568 - Amazon Semantic Search & Google Indexing with...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/08

Join us in this episode as we sit down with Leo Segovio, a top expert in the space, to discuss a wide range of topics that are essential for E-commerce sellers. Leo shares his unique insights on how optimizing Amazon images can significantly impact indexing and ranking. He also opens up about his recent ventures, including a software project for influencer and affiliate marketing, and an intriguing Airbnb project in Italy. Additionally, Leo provides valuable tips for Amazon sellers looking to

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16:15

Helium 10 Buzz 6/6/24: TikTok Shop Cancelled? |...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/06

We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.TikTok Shop Puts European Plans on Hold, Concentrates on US https://www.pymnts.com/news/social-commerce/2024/tiktok-shop-puts-european-plans-on-hold-concentrates-on-us/ Amazon Small

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35:49

#567 - How To Split Test Your Amazon Listings To Make...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/04

Can a minor tweak to your Amazon listing images earn you an extra $40,000 a year? We uncover the incredible power of optimizing click-through rates and how even a 4% increase can transform your sales figures. Using split testing and tools like Helium 10 Audience, we guide you through the process of obtaining crucial market feedback to enhance your listings. From experimenting with main images and titles to leveraging Amazon's "Manage Your Experiments" feature, we leave no stone unturned in our

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43:56

#566 - Amazon Listing Optimization Masterclass

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/06/01

Join us on our latest journey through the innovative world of AI-assisted Amazon selling! We kick off with the transformative capabilities of Helium 10’s Listing Builder tool. Listen in as Bradley guides you through the intricacies of crafting the ultimate Amazon listing, utilizing cutting-edge tools with the power of AI to enhance searchability and PPC effectiveness. We also unravel the secrets behind the Listing Quality Score, ensuring you leave with the knowledge to make your product stand out in

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08:37

Helium 10 Buzz 5/31/24: Walmart+ Week | Amazon...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/31

We’re back with another episode of the Weekly Buzz with Helium 10’s Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Walmart launching sale ahead of Amazon Prime Day https://www.axios.com/2024/05/30/walmart-plus-week-sale-amazon-prime-day Amazon Prime now includes a Grubhub food-delivery

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35:31

#565 - A Seller With 20 Years Of Experience On Amazon!

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/28

Join us for an insightful conversation with a true pioneer in the online marketplaces as we journey through a remarkable 20-year e-commerce journey featuring Rolando Rosas, who has two decades of selling experience, including 10 years on Amazon. Listen in as we unpack strategies to amplify product reviews on Amazon, ensuring compliance with their stringent terms of service. The discussion takes a turn down memory lane, recounting our guest's rich personal history from Panama to the United States and

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41:53

#564 - Amazon Product Inserts 101

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/25

Unlock the secrets to boosting your Amazon sales without crossing the line with product inserts as we team up with our Freedom Ticket instructors, Kevin King and Rafael Veloz of Share It Studio. This episode is your ticket to understanding how to legally and effectively use product inserts to build your brand and keep customers returning for more. Ditch the confusion and stay ahead of the competition with actionable insights and real-life examples, including Kevin and Rafael’s success stories with

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25:32

Helium 10 Buzz 5/24/24: Online Sales Surging | Amazon...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/24

We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.Target, Walmart shoppers seek home goods, grocery delivery

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30:24

#563 - Amazon PPC Bid Management and Dayparting Tips

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/21

Is the Amazon marketplace's tide too strong, or can new and seasoned sellers still navigate the choppy waters of Amazon PPC to find success? Join Shivali Patel, along with Matthew FitzMaurice from Pacvue, as we chart a course through the intimidating yet rewarding seas of Amazon advertising. This TACoS Tuesday, we're not just talking shop; we're equipping you with a compass and map to master keyword research, manage bids with precision, and understand the rhythms of dayparting that keep your budget

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34:14

#562 - From Working 9-5 To Amazon Failure To 6-Figure...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/18

Join us as we embark on a captivating journey with Clarence Cheang, one-half of The FBA Bros, who takes us through his inspiring transition from a full-time civil engineer in Singapore to a successful Amazon FBA entrepreneur. Clarence opens up about the rocky start to his online business back in 2019, where he faced a series of setbacks in the highly competitive niche. Despite facing compliance issues and patent infringement roadblocks, Clarence's relentless spirit and innovative product research

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15:51

Helium 10 Buzz 5/17/24: New Amazon High Return Rate...

Serious Sellers Podcast: Learn How To Sell On Amazon... ·

2024/05/17

Amazon's new fee policy is shaking up the game for sellers with high return rates. But that's not all - we're also unwrapping TikTok Shop's leap into markets like Mexico and Europe. This and more buzzing news on this episode! We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest tools and features, and provide a training tip

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