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PODCAST

Green Tagged: Theme Park in 30

Philip Hernandez

An insider’s take on the theme park and themed entertainment industry trends, Green Tagged Covers the Top Theme Park News from each week. From theme parks to zoos and aquariums to haunted houses, we scour the world for what you need to know. We may not have all the answers, but we ask the right questions. Subscribe to PRO content on Patreon: https://www.patreon.com/GreenTagged

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All Episodes

31:10

Comparing Q4 Earnings Reports

Green Tagged: Theme Park in 30 ·

2021/11/15

Results are in from the Q4 earnings reports: Disney continues to lead the pack as their strategy pays off while other parks are hoping seasonal events will save them. Meanwhile, the Halloween Autopsy revealed that the holiday season is beginning earlier than ever. Stories: Party City Halloween Revenue; HauntPay Industry Report; Disney Q4 Earnings Call; Cedar Fair Earnings; Seaworld Earnings; Holiday World Announces Return of 'Thanksgiving to Go' Meal Program; a preview for IAAPA 2021.

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31:41

Celebrate the Season

Green Tagged: Theme Park in 30 ·

2021/11/08

With Halloween coming to an end, it’s time to recognize your cast and celebrate the transition over to Christmas. Staffing will continue to play a major role as international travel resumes. Stories Covered: Orlando Welcomes the Brits Back; Tokyo Disney Posts loss for 2021; Shanghai Disney Reopens after testing guests; Cedar Point Q3 earnings report is positive; the US added 531,000 jobs in October; IAAPA Announces 2021 Brass Ring Winners.

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32:18

Reflecting on Halloween 2021

Green Tagged: Theme Park in 30 ·

2021/10/31

We're reflecting on the Halloween experiences we've worked on or attended this year. Mentioned: Creatures of the Night at ZooTampa, Ghoul School at Gaylord Palms, Hauntoween, Leogoland, Franklin Frights, Six Flags Fright Fest, Castle Park's Castle Dark, Luna Park Sydney, Universal, Knott’s Scary Farm, Seaworld Orlando and San Deigo, LA Haunted Hayride, The Vault of Souls, Nosferatu, Clown Academy, Winchester Mystery House, House of Spirits, and Terror Vault

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31:23

Insurance Skyrockets in Australia, Museums go to...

Green Tagged: Theme Park in 30 ·

2021/10/25

Stories: Insurance hikes threaten show rides and amusement parks, Vienna museums take to OnlyFans to share uncensored art, InPark Tracks is now available from InPark Magazine, Storyland Studios to create luxury tattoo experience for Fine Ink Studios, The labor shortage is spooking a new victim: haunted houses. Takeaways from The Vault of Souls, The Clown Academy, and Sir Henry’s Haunted Trail.

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30:54

Crafting Sophisticated Fear

Green Tagged: Theme Park in 30 ·

2021/10/18

We’re discussing trends for this holiday season and crafting sophisticated fear on this episode of green tagged. Stories: Accesso reflects on industry trends; The Harris Poll releases Halloween metrics; Haunted Ghost Town (Findlay, Ohio) has cancelled their 2021 haunt season due to a lack of staffing; WDW will begin Christmas November 8th with Universal following on November 13th; Reflections from Terror Vault, The Vault of Souls, and Creatures of the Night at Zoo Tampa.

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30:38

USJ partners with The Pokemon Company

Green Tagged: Theme Park in 30 ·

2021/10/10

This week: A PSA for EIDL extensions, USJ and The Pokemon Company announce partnership, Six Flags Magic Mountain works with Clear, Prices for Lighting Lane Released, plus a roundup of new openings.

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32:14

Guest Safety Concerns Continue at Theme Park...

Green Tagged: Theme Park in 30 ·

2021/10/03

Crowds continue to swell at mega fall events, leading to more accidents. We dive into the incident report from Glenwood Caverns and the fighting at Six Flags properties, then discuss how attractions are responding. Plus, are unvaccinated people more likely to visit theme parks?

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30:50

Preemptive Planning for Crises

Green Tagged: Theme Park in 30 ·

2021/09/27

Quarterly reports from Disney and Cedar continue to show good trends, but more people at fall events means more conflict. Media has been latching on to anything that can be viewed as unsafe at attractions. In this episode we touch on larger trends and discuss what some folks are doing as a defense. Plus, we finish up with some killer collaborations at ScareHouse, Hershey Park, and the first haunted house NFT.

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32:00

How To Engage Superfans

Green Tagged: Theme Park in 30 ·

2021/09/20

After some quick hits, we’re discussing the Golden Ticket awards and how attractions are engaging their super fans. Stories covered: LA County Guideline updates; Amusement Today’s Golden Tickets; Universal Beijing’s Opening; Takeaways from Knott’s Scary Farm, Universal Orlando Horror Nights, SeaWorld, and more.

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32:07

Biden Asks Entertainment Venues to Require Vaccines

Green Tagged: Theme Park in 30 ·

2021/09/12

The administration is asking entertainment venues to require vaccines for guests; what should attractions do? Also – a discussion on SeaWorld’s inaugural Halloween event HowloScream, Universal Orlando’s Sellout nights, and Disneyland’s Very Merriest Nites.

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33:55

Should You Widen Your Offerings for the Whole Family?

Green Tagged: Theme Park in 30 ·

2021/09/06

We’re one year old! This stories in today’s show deal with attractions choosing between wide audience appeal versus targeting audience segments. Stories: Walt Disney World Annual Pass sales to resume Sept. 8 with four new pass types; Merlin Entertainments & LEGO break ground on LEGOLAND Shenzhen Resort; Storyland Studios to design experiences around Ubisoft franchises; Europa-Park to launch its own on-demand streaming service on VEEJOY; InPark Magazine’s interview with Cedar Point’s new GM.

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31:48

Retail as an Experience versus App Extensions

Green Tagged: Theme Park in 30 ·

2021/08/31

After some quick hits, our deep dive this week is retail experiences versus app extensions; while many brands are crafting experiences with licenses, Disney is doubling down on app experiences. Stories: Walt Disney World requiring COVID vaccine for unionized cast members; Delta’s Extra $200 Monthly Healthcare Surcharge To Unvaccinated Airline Workers May Have Serious Unintended Consequences; Vinyl dividers will separate guests and scareactors at Universal Studios; Universal Beijing Begins Trial

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34:03

Superfans: Friends or Foe?

Green Tagged: Theme Park in 30 ·

2021/08/23

This week’s big news is the unveiling of Disney Genie. The service puts Disney one large step closer to the ‘park sharing’ model of peak efficiency. While the service democratizes concierge planning for every ticketholder, the lightning lane marks another set of ‘velvet ropes’ to get more spend per guest. Disney’s walls climb ever higher by adding technology and cash to the chasm. Will the service discourage passholders? How will other attraction compete? Does this kill vacation spontaneity? There’s

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29:32

Betting on the Future of Attractions

Green Tagged: Theme Park in 30 ·

2021/08/16

Last week we mentioned that Universal matching 2019 attendance levels with Cedar Fair at 85%. Disney’s Q3 Earnings report is better. Stories Covered: Disney’s Earnings Report; Cedar Fair Announces 2022 Investment; 12 Hasbro-themed entertainment Centers Openings; San Francisco’s Mandates; Disney Very Merriest After Hours offerings revealed; K11 Art Mall in Hong Kong welcomes new Meme Museum; Six Flags Over Texas celebrates 60th anniversary with new ride.

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33:24

How To Prepare For a Difficult Fall Season & The...

Green Tagged: Theme Park in 30 ·

2021/08/09

As China begins to shut down again, attractions in the US are fighting to stay open and working. NYC’s new mandate program for recreation is one path, while Florida’s is another. And yet, numbers released this week show Universal already matching 2019 attendance with Cedar Fair at 85%. Plus, AA shows business travel returning. The bad news: guests are grumpy, violent interactions are on the rise, and differing restrictions continue to confuse.The opportunity: keeping reservation systems and upcharge

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32:20

Combating Delta at Your Attraction

Green Tagged: Theme Park in 30 ·

2021/08/01

Delta is all that’s on anyone’s mind this week, so we’re doing something a little different. We dedicate the show to what you can do no to prepare. What contingency plans can I make?How much should I reduce capacity? How will that impact staffing? Will demand go soft? All those questions answered and more.

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31:58

Embedding IP Activations into the Natural World

Green Tagged: Theme Park in 30 ·

2021/07/26

This week we’re giving updates on industry staffing and then discussing new openings that focus on blending IP with the natural world to refurbish existing attractions. Stories: Disney Cruise Line to resume Bahamian voyages from Florida in August; multiple layers of safety measures added; IAAPA Supports the Robust Resumption of Visa Processing; Ohio's Coney Island offers new incentive for seasonal staff; Disney staff relocation to Florida indicates shift in priorities; Scream n' Stream; Ocean Park

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33:25

New Mandates & New Openings

Green Tagged: Theme Park in 30 ·

2021/07/19

While France and LA are adding new mandates, new attractions are opening in time for the Fall Season. This week: LA County’s mask mandate; France’s tourism pass; Disney’s new campus; Halloween Nights at Eastern State; よみうりランド Pokemon Hunt; Universal Osaka’s Demon Slayer partnership.

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33:08

Lego Just Mic Dropped & The Blueprint for...

Green Tagged: Theme Park in 30 ·

2021/07/12

Stories covered: The Travel industry has a blueprint for reopening international travel; A congressional update from IAAPA; IAAPA Awards are open; The Theas are now free to stream; Universal Hollywood and Disneyland announce Halloween events; Lego’s NY Store has upped the retailtainment game; and Hans Christian Andersen museum opens in Denmark.

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32:05

The Survey Shows – Bleisure is Coming

Green Tagged: Theme Park in 30 ·

2021/07/05

Despite the rising Delta Wave, surveys show that Americans are ready to go out. We’ll discuss recent travel surveys and look at new business opportunities for attractions. This week: Surveys from Morning Consult and AnyRoad show a return to events; Marriott on bleasure trends; parades return to Orlando; NCAA ruling; Knott’s Releases Official Podcast; Great Wolf Resorts Moves into Animation with ‘The Great Wolf Pack’

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