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PODCAST

Cubicle to CEO

We ask founders the business questions you can"t Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they"ve successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.

business entrepreneurship

All Episodes

54:46

4X Your Revenue in 1 Year By “Staying Close To The...

Cubicle to CEO ·

2023/03/06

The Pareto principle, more commonly known as the 80/20 rule, states that 80% of our outcomes result from only 20% of our efforts. With this in mind, it’s vitally important for entrepreneurs to know what to amplify in their business and what to ruthlessly eliminate. Business growth strategist Frenchie Ferenczi conducted an experiment in pursuit of this truth, implementing a decision filter she dubbed “staying close to the money” to measure everything she spent time on in relation to how likely it

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6:23

Bonus #9: STOP Ending Your Emails With This...

Cubicle to CEO ·

2023/03/01

Here's why you should stop ending your emails with "let me know if..." (and 7 sign-offs to try instead for higher response rates & conversions!) Do you have a sticky business situation where you don't know the right words to say? DM it to us @missellenyin or @cubicletoceo so we can hold onto it for a potential future bonus episode! Access the transcript of this episode HERE: https://docs.google.com/document/d/17dvNCzdAcVE8uoLDao1MmvfOjDMldlYaXqNa7R8yhHk/edit?usp=sharing If you enjoyed today's

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44:58

👀Access Secret Social Media Analytics You’ve Never...

Cubicle to CEO ·

2023/02/27

How do real-life creators, small business owners, and social media managers use data to make smarter marketing decisions? We’ve brought in two experts from Metricool - our favorite all-in-one social media management, analytics, and scheduling platform - to give us the inside scoop.Anniston Ward & Alex Caceres from Metricool’s marketing team have a front row seat to thousands of social media accounts of all sizes and niches on platforms ranging from TikTok to Twitter. In this case study, they’ll

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24:42

Bonus #8: Is Cold Pitching Dead? My Honest Experience...

Cubicle to CEO ·

2023/02/22

Hear more about how Ellen built her co-working space in this episode: https://cubicletoceo.buzzsprout.com/820498/11250852-behind-the-business-opening-my-oregon-coworking-space-7-months-ago-on-a-7-000-budgetAccess the transcript of this episode HERE: https://docs.google.com/document/d/1Yer9I2AWE_La8l1JMeWViBd83lA0B5ogRmH6ZxVRf_I/edit?usp=sharingIf you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications at

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56:42

EXCLUSIVE TELL-ALL: Amy Porterfield Analyzes Her...

Cubicle to CEO ·

2023/02/20

Full heads up: you’re about to be hit with the motherlode of all case studies. Amy Porterfield is giving us a Cubicle to CEO exclusive on her most recent $7.5 MILLION launch of her signature program, Digital Course Academy. She’s getting radically transparent and sharing financial insights she’s never disclosed anywhere else - including her own chart-topping podcast. We promise we're not just hyping this up because Amy is a legend in the online marketing world, but this is truly the MOST

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17:52

Bonus #7: How Much IG Paid Me In 2022 With 29K Followers

Cubicle to CEO ·

2023/02/15

YouTube version dropping soon! Subscribe now to be notified: youtube.com/@cubicletoceo Binge all our previous quarterly income reports: https://ellenyin.com/incomereportAccess the transcript of this episode HERE: https://docs.google.com/document/d/168BXxmgrsD12kbTHpGJzoWO79_uA4YZHjfbTPqHIyFE/edit?usp=sharingIf you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications at ellenyin.com/superfan so you can be the first

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49:57

Is Buying Boring Small Businesses Better Than...

Cubicle to CEO ·

2023/02/13

We're willing to bet if you’ve opened YouTube in the last 12 months, you’ll recognize today’s guest: accomplished investor, founder of Contrarian Thinking, and rising media mogul, Codie Sanchez. Codie took the Internet by storm with her enthusiasm (and smarts) for buying boring small businesses. In short, you’re buying the profits of an existing small business instead of starting one from scratch. But what exactly is a boring small business? Don’t worry, Codie will give us a refresher before we dive

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8:33

Bonus #6: WTH Is A Media Company?! Our Business...

Cubicle to CEO ·

2023/02/08

Want bonus insights from 6,7, & 8 fig entrepreneurs delivered to your inbox weekly? Sign up for our free newsletter: https://cubicletoceo.coBinge all our previous income reports: https://ellenyin.com/incomereportAccess the transcript of this episode HERE: https://docs.google.com/document/d/1CWzapRj82HVplgFEdjizKpPY6wtsjeLIRhsIDHuY500/edit?usp=sharingIf you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications

en

53:16

TikTok Made Me Buy It: The Viral Video Strategy...

Cubicle to CEO ·

2023/02/06

You know that saying, “turn your mess into your message?” Today’s guest took that literally and turned a series of unfortunate events (a cheating husband, divorce, and then epic heartbreak when her next whirlwind romance dumped her right before a romantic month-long trip to Europe)... into a solo international trip and best-selling book, Eat Pray #FML. Gabrielle Stone is no stranger to the spotlight, growing up with her legendary scream-queen mom, Dee Wallace (best known for playing Mary Taylor, the

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35:02

Bonus #5: My Business Breakthroughs

Cubicle to CEO ·

2023/02/01

Want lifetime access to replays of all 18+ speaker interviews from the Business Breakthrough Online Conference, plus $2500 worth of bonuses? Purchase your $97 VIP all-access pass here: https://business-babes-collective.mykajabi.com/a/2147528305/DxX5xPXqLinks mentioned:Listen to Ellen's episode on the Business Babes Collective Podcast here: https://www.businessbabescollective.com/podcast/building-a-media-company-pitching-effectively-and-good-advertising-with-ellen-yin-of-cubicle-to-ceo Get our

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61:29

Grow Your Email List By 500-2000+ Leads In 1 Week...

Cubicle to CEO ·

2023/01/30

“Nothing brings in quality leads faster than a summit” >> that’s the thesis this week’s guest Marisa Corcoran will be defending in today’s case study (and we have a feeling we’ll all agree by the end of it). We thought thesis was a fitting word for a Harvard grad, just one of many impressive things about Marisa’s background. This former actor turned entrepreneur’s magic lies in creating intentional icons, whether through supporting creatives and coaches to craft their uncopyable message inside

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18:43

Bonus #4: How Do I Become A Paid Speaker? 3...

Cubicle to CEO ·

2023/01/25

Are you going to use any of these tips to get your next paid speaking engagement? Let us know by DMing us at either https://instagram.com/missellenyin or https://instagram.com/cubicletoceo!If you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me

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54:18

This NON-WEBINAR “Open House” Funnel Generates 25%...

Cubicle to CEO ·

2023/01/23

If you’re tired of being the only person in your business who is thinking about marketing & how to make money, you might need a rainmaker. As in, someone in your business who makes it rain money FOR you. Meet my industry-revolutionizing friend Veronica Romney, a Dream Team Architect who helps online entrepreneurs build their dream teams and train their rainmaking marketing leaders. With more than 15 years in the online marketing world, she’s a former Speaker and Trainer for Tony Robbins and Dean

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11:44

Bonus #3: Our Company's Big 3 Goals For 2023

Cubicle to CEO ·

2023/01/18

What are your big 3 goals for 2023? Let us know by DMing us at either https://instagram.com/missellenyin or https://instagram.com/cubicletoceo!Listen to our Q4 2022 Income Report, and all the other previous financially transparent episodes from our business, at https://ellenyin.com/incomereportIf you enjoyed today's episode, please:Leave a positive review or rating at www.ratethispodcast.com/cubicletoceoSign up for our text notifications at ellenyin.com/superfan so you can be the first to know when

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49:58

[Q4 2022 Income Report] How I Made $554K This Year...

Cubicle to CEO ·

2023/01/16

Welcome back to our Q4 2022 income report! I always love the last income report of every year because it’s a chance for me to reflect, not only on the last 90 days, but the entire year at large - and that’s what we’ll do here today. I will give you the numbers for the last 90 days which covers the months of October, November, + December 2022. Then we will zoom out and take a larger bird’s eye view of the entire year - what went down in the business + the context around these numbers. Let’s jump

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21:43

Bonus #2: Poll Results - Do people prefer monthly or...

Cubicle to CEO ·

2023/01/11

We ask top entrepreneurs the business Qs you can't Google.Want an inside look at the finances, case studies, and real-time strategies of 6, 7, and 8 figure businesses? Subscribe to our free Cubicle to CEO® newsletter for a weekly dose of transparent content you won't find anywhere else! --> ellenyin.comIf you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key

en

63:50

5X Your Prices & Book Out Your Calendar With Dream...

Cubicle to CEO ·

2023/01/09

They say a picture is worth a thousand words, and today’s guest may just prove that right. Sandra Chau is a creative director and stylist who specializes in teaching entrepreneurs how to grow their online brands and increase their profit using visual strategy. Prior to implementing this visual strategy in her own business, Sandra had spent her first three years in business earning next to nothing and attracting the wrong type of clients who were always price shopping or asking for discounts

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35:46

Bonus #1: Build Your 2023 Business Roadmap With Me!

Cubicle to CEO ·

2023/01/04

Get your ticket for “Let’s Get Intentional”, an interactive workshop to build your 2023 roadmap: https://ellenyin.com/2023See you January 12th at 1 pm EST/10 am PST!If you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or

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47:58

This CEO Takes 7 Weeks Off (While Growing Revenue) By...

Cubicle to CEO ·

2023/01/02

Today’s guest shares her revolutionary productivity approach that allowed her to take a 7 week work sabbatical: syncing specific business activities and her work schedule with the four phases of her menstrual cycle. Kate Northrup, founder of The Origin Company, author of Do Less, and Money: A Love Story, breaks down exactly what to do during each phase of your cycle and how going with your flow - literally - can make you richer, happier, and more productive. Kate’s work has been featured by Oprah

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41:31

10 Out Of the Box Marketing Tips To Try In 2023

Cubicle to CEO ·

2022/12/26

To spark your creativity as you reflect & prepare to enter a new year next week, here is a roundup of ten underrated, out of the box marketing tips from our brilliant podcast guests for you to try in 2023. Each tip speaks for itself, but if you want to listen to the full episodes, they will all be linked below! Thank you for joining us for 52 Mondays in a row this year on Cubicle to CEO, we’ve loved every minute together. Cheers to many more in 2023!Watch the full replay of our 'Let's Get

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