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PODCAST

Cat & Cloud Podcast

Chris Baca and Jared Truby are professional Baristas and are here to introduce the world to Specialty Coffee! From placing in the finals of the United States Barista Championship multiple times, winning regional competitions, to leading training and education for some of the most progressive coffee companies around - these two have learned a ton about coffee and want to share it with you. Tune in for weekly interviews, tutorials, and general mayhem from the brothers from different mothers: Truby &

education

All Episodes

00:53:14

Why Americans Are Idiots With Money

Cat & Cloud Podcast ·

2019/09/23

Are you spending more than you earn? Feel the pressure to give more than you can afford? Jump aboard Jared's meat canoe and we'll taco about it... Coffee! catandcloud.com/products/subscription Related Episodes! How Do You Spend Your Money?: https://apple.co/2kHqYB2 Get Money Get Paid | How Much Money Should I Be Making?: https://apple.co/2kFJw4A Honduran Coffee Producer Benjamin Paz: https://apple.co/2kGPdiK Resources! Jared’s Look: https://bit.ly/2l4a7Zf Jared’s Upcoming Culture Talk: Wed 10/2

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00:51:50

Coffee & Alcohol | "Rally Like A Grownup."

Cat & Cloud Podcast ·

2019/09/16

How to kill yourself for just $12.99! Coffee! catandcloud.com/products/subscription Related Episodes! Whatever Man, We Just Want To Be Popular: https://apple.co/2kNUq8q Cold Brew? Bourdain? Ok...: https://apple.co/2kPOSKD Resources! Drinks White Claw Once: https://bit.ly/2kCYAA2 DJ Quik - No Doubt: https://bit.ly/2kknu7c Your Hosts! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube: www.youtube.com/realchrisbaca JT on the Gram: www.instagram.com/jared_truby If you love it here a

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00:59:38

Where Is Your Money Going?

Cat & Cloud Podcast ·

2019/09/09

What does sustainably sourced coffee even mean?! Cool, we don't know either. Coffee! catandcloud.com/products/subscription Related Episodes! Responsible Green Coffee Buying | C Market, Fair Trade, Differentials, Oh My!: https://apple.co/2lHGL2V James Hoffmann - Square Mile Coffee | Equitable Green Buying, Tipping, Wholesale Coffee, Buyouts : https://apple.co/2m0AQ94 What Is Relationship Coffee? | Truby Origin Trip Takeaways: https://apple.co/2kr5zvS Resources! Arnold Schwarzenegger Speech:

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01:02:14

Nick Vargas | Artist Talk

Cat & Cloud Podcast ·

2019/09/02

Meet our friend Nick Vargas! When he's not tattooing people or hanging with his fam, he's making paintings, murals, and a variety of graphic design work. He's a real deal artist making a living, and we couldn't be happier that he's made his mark on our cafes (and people)! Coffee! catandcloud.com/products/subscription Related Episodes! Jeff Newton | Americano Mondays | Tips for Pursuing a Creative Career: https://apple.co/2lWR9Uz Matt D'Avella | The Worst Thing You Can Do Is

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00:51:38

What Sucks About Your Job?

Cat & Cloud Podcast ·

2019/08/26

We asked. You answered. We chopped it up. Coffee! catandcloud.com/products/subscription Related Episodes! How To Pitch An Idea To Your Boss: https://apple.co/2YrVO36 The Lonely Life | Taking Risks + Owner Mental Health: https://apple.co/2HtlcLl Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA Leadership - Not Always What You Think: https://apple.co/2LeSzT8 Apologies, Off-Sites, Metrics of Success: https://apple.co/323MBLJ Resources! James Altucher Twitter:

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01:02:22

Why So Serious?

Cat & Cloud Podcast ·

2019/08/19

Prepare for meetings and trainings so you don't waste everyone's time. Stop being so serious about everything else. Coffee! catandcloud.com/products/subscription Related Episodes! (Corrections Corner) How Will A Barista Make a Living Wage?: https://apple.co/2Zf4TrA Alex Banayan Is Back | The Third Door World Tour: https://apple.co/30h1BFz Resources! Barber Shop Club: https://barbershopclub.com People! Baca on the Gram: www.instagram.com/realchrisbaca Baca's YouTube:

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01:28:48

Alex Banayan Is Back | The Third Door World Tour

Cat & Cloud Podcast ·

2019/08/12

Alex Banayan is back, and we're so incredibly stoked! His book The Third Door relives his wild journey to interview the world's most successful people about how they started out. Thank you for making time for us in the midst of your world book tour! Mad respect, Alex. Dive in, friends, the water's fine! Related Episodes! Alex Banayan | The Third Door | Rethink What Is Possible: https://apple.co/2TAnJZf Resources! Alex Banayan IG: www.instagram.com/alexbanayan The Third Door Book:

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00:34:27

Be A Show Off | Basketball Camp Part 1

Cat & Cloud Podcast ·

2019/08/05

Go ahead and show off your team. What if we weren't afraid to learn from others in the company regardless of rank? Coffee! catandcloud.com/products/subscription Related Episodes! How to Pitch an Idea to Your Boss: https://apple.co/2YrVO36 Communicating With Your Boss | 2018 Sprudgies: https://apple.co/2YKr0pA Resources! USA Basketball Fantasy Camp: https://usabfantasycamp.com JT on the Gram: www.instagram.com/jared_truby Baca's YouTube: www.youtube.com/realchrisbaca Baca on the Gram:

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01:09:36

The San Franciscan Roaster Co. | Bill Kennedy

Cat & Cloud Podcast ·

2019/07/29

This one’s for the coffee geeks, story lovers and history buffs. Meet the man behind our coffee roaster Bill Kennedy, “Head Honcho” of San Franciscan Roaster & Equipment. Here’s his story about going from 20 years in public education to owning both a café and roaster manufacturing company, plus some Science Friday-esque roasting knowledge. Have fun! Coffee! catandcloud.com/products/subscription Related Episodes! Grace Lee | Specialty Coffee Superhero Origin Story: apple.co/2SMQFN2 Jen Swen |

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00:28:20

High Brow Coffee + Tea | Wholesale Partner Special!

Cat & Cloud Podcast ·

2019/07/22

It’s important to us that we have a values alignment with the companies we choose to do business with, and High Brow Coffee is no exception! Wholesale just took a trip to visit this very special café in Franklin, Tennessee. Marc sat down with a couple key players, owner Dustin Sauder and café manager Erich Sandersfeld to chat about the journey to becoming the intentional and caring space that High Brow Coffee + Tea is today. Coffee! catandcloud.com/products/subscription Related Episodes! Partner

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00:52:05

How Will A Barista Earn A Living Wage?

Cat & Cloud Podcast ·

2019/07/15

It’s not the first time we’ve posed this question, and it certainly won’t be the last. Here’s where we’re at with it at this point of our journey. Owners Chris, Jare and Charles toss around a some ideas, business models and attitudes for owners and employees that might be key. Coffee! catandcloud.com/products/subscription Related Episodes! Creating Sustainable Careers in Coffee: https://apple.co/2XOa417 Gross Profit Per Labor Dollar - How Can Baristas Earn More Money:

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00:43:11

Show Up, Feel Better. | Q & A

Cat & Cloud Podcast ·

2019/07/08

It's Q & A the Truby and Baca way! You guys asked some banger questions about what success means, how to work with feeling stuck, and actually applying the new ideas we all get fired up about. Real talk, my friends, real talk. Resources! Coffee: catandcloud.com/products/subscription Places! Rosslyn Coffee: www.instagram.com/rosslyncoffee/ Gracenote Coffee: www.instagram.com/gracenoteboston/ Vif Seattle: www.instagram.com/vifseattle/ La Marzocco: www.instagram.com/lamarzoccocafe/ The Hundreds:

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00:51:31

Letting Your Guard Down

Cat & Cloud Podcast ·

2019/07/01

How does vulnerability change a discussion? Chris and Jare reflect on the recent Wholesale Partner Forum and jump into some fun topics like owner mental health, why they might apply the forum's teaching format to our own team's education, and why its important to understand your employees as individuals. It might take a really long time, but we also got this idea for world peace. Resources! Coffee: catandcloud.com/products/subscription Related Episodes! Alex Banayan:

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00:52:05

Partner Forum Planning And Tips for Interviewers

Cat & Cloud Podcast ·

2019/06/24

Alex explains how he planned the 2nd Annual Wholesale Partner Forum from logistics to questions he asked planned attendees! Chris compares internal vs. external hiring and how he reasoned through choosing an executive assistant from a pool of highly like-able and capable peeps. Resources! Coffee: catandcloud.com/products/subscription Never Split the Difference by Chris Voss: http://bit.ly/2YbLHLF Alex on the Gram: https://www.instagram.com/marsemallow JT on the Gram:

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00:44:21

More Alike Than Different

Cat & Cloud Podcast ·

2019/06/17

What if conflict were addressed through curiosity and openness? Baca and Jare talk about controversial conversation, communication, acceptance, and what it takes to have a meaningful conversation. Resources! Coffee: catandcloud.com/products/subscription Grown Ass Women Coffee Club: https://apple.co/2Zselbx Reezy Resells Episode: https://apple.co/2MNu03F The Liturgist Podcast: https://apple.co/2KUZBOz NY Times article: https://nyti.ms/2N2w7kC Bad is Stronger Than Good article:

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00:51:01

These Are My Favorite Podcasts

Cat & Cloud Podcast ·

2019/06/10

What happens when Chris and Jare skip their pre-podcast chat and press record right away? There's an extra level of candidness and excitement attached to the realizations that come up. In fact, ideas developed organically over the podcast often become major company initiatives down the road. Hindsight is 20/20 and we'll be unpacking what Chris and Jared have learned recently in a constructively critical self-analysis of themselves as leaders. We'll dive into ideas for improvement like referring to

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01:05:45

Caveman Coffee | Choose Yourself

Cat & Cloud Podcast ·

2019/05/27

We've got these three amazing people on board today - actors, stuntmen, stunt teachers, professional fighters, podcasters, large-scale event planners and nutrition gurus who also own small businesses. Yeah, just three people! This one's for you if you want to talk about getting out of your way, a bit on nutrition, and how to get shit done while staying balanced. Meet our heros, Lacie Mackey, Tait Fletcher and Joshua Brown. Resources Coffee: https://catandcloud.com/products/subscription Getting

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00:33:26

Being Sued By Caterpillar Inc.

Cat & Cloud Podcast ·

2019/05/20

Caterpillar Inc., a company that generated $54.7 billion in sales and revenue in 2018 alone, is suing us in an attempt to cancel our Class 25 trademark to "Cat & Cloud." Baca and Chuck sit down to talk about what this means and how we're moving through it. If you want to help please share and pass this along and share on your social platforms. We appreciate you. Coffee and such: catandcloud.com Baca: youtube.com/realchrisbaca instagram.com/realchrisbaca

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00:37:42

Navigating Business Relationships

Cat & Cloud Podcast ·

2019/05/13

Who you do business with says a lot about who you are and what you believe. An endorsement of a company or product is also an endorsement of the culture and values surrounding that company or product. Baca and JT unpack what moves them to want to engage in business with other people, and how some of these values apply to relationships with your employees as well. Resources Coffee: https://catandcloud.com/products/subscription Never Split The Difference by Chris Voss: https://amzn.to/2HeiqtU Holy

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00:52:18

Jonathan Raymond of Refound | Good Authority |...

Cat & Cloud Podcast ·

2019/05/06

Some companies invest in leadership training for only the elite few. What would happen if this education were more evenly dispersed into middle-management roles? And what if professional and personal development were part of one shared path, not two? Chris and Jare interview Jonathan Raymond, author of Good Authority and CEO of Refound, a company that is more work culture explorers than typical consultants. We recently worked with them and learned a lot - check it out! Drink coffee with a purpose:

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