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PODCAST

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.

business marketing

All Episodes

Holiday Affiliate Guide Pt. 1: There’s More than Just...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/10/10

It’s the holiday season and that means 30-50% of your sales will come in just a few weeks. Today, I’m beginning an eight-part series on how to optimize your affiliate marketing and your affiliate programs for the holidays. LINKS MENTIONED IN THIS EPISODE The Ultimate Guide to Holiday Affiliate Marketing Promotions: https://www.mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions/ Warm Up Your Audience Guide: http://mattmcwilliams.com/warmlist

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35:11

How to Build Your Affiliate Army

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/10/05

How do you build an affiliate army? A program that isn’t reliant on one or two or even a few affiliates? In today’s episode, I’ll share exactly how you can build an army of hundreds, thousands, or even tens or hundreds of thousands of evangelist affiliates. LINKS MENTIONED IN THIS EPISODE Find Affiliates Now: findaffiliatesnow.com How to Turn Competitors into Affiliates: https://www.mattmcwilliams.com/work-competitors-affiliates-podcast/ Top 7 Mistakes Businesses Make Reaching Out to Prospective

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28:36

What GREAT Affiliate Programs Provide for Their...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/09/28

What do the GREAT affiliate programs provide for their affiliates? If you are going to run a consistently growing, thriving affiliate program, it is YOUR responsibility to make sure your partners have everything they need to succeed. And I mean EVERYTHING. But what are the most important things you need to provide for them? That’s what this episode is all about. LINKS MENTIONED IN THIS EPISODE How to Give Your Affiliates Banners & Graphics [VIDEO]: https://www.youtube.com/watch?v=vZuTQoMn2wA How we

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58:55

How to Be a Long-Term Thinker in a Short-Term World...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/09/24

It’s no secret that we’re pushed to the limit these days. We’re rushed, overwhelmed, and always behind. It’s no wonder we’re trapped in an endless loop of short-term thinking. How do we break out of this cycle and begin to think more long-term? That’s what today’s amazing guest is going to share with you today. LINKS MENTIONED IN THIS EPISODE The Long Game Book: https://mattmcwilliams.com/longgame Dorie's Recognized Expert Evaluation Toolkit: dorieclark.com/toolkit

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50:50

The Most Important Part of Your Marketing with John...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/09/21

Never have I learned so much from a podcast guest as I did with today’s guest. I took more notes than I ever have and shared this interview with my team. It’s the first time I’ve ever done that. It was THAT good! Today, you’ll learn why most marketing instruction gets it wrong. LINKS MENTIONED IN THIS EPISODE Ultimate Marketing Engine Book: mattmcwilliams.com/ume Take our Affiliate Marketing Survey: http://www.mattmcwilliams.com/affsurvey Ask Me a Question

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36:14

How to Run an Affiliate Program for a Low Ticket Offer

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/09/14

If you have a product that is a lower ticket item, it can be a challenge to run an affiliate program. The commissions are low, the margins are small, and there’s usually a lot of competition. So how do you get your program to stand out and keep your affiliates excited with low ticket offers? That’s what today’s episode is all about! LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Commission: https://www.mattmcwilliams.com/right-commission-pay-affiliates/ The Future of Affiliate

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01:04:31

The Simple Habit That Expands Your Influence with...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/09/07

There is a simple habit that really only takes 15 minutes a day to make an impact. In fact, it will expand your influence, open doors, and dramatically increase your income...IF you make it a habit. What is it? Well, that’s what today’s episode is all about. LINKS MENTIONED IN THIS EPISODE: Read to Lead Book: mattmcwilliams.com/readtolead FREE TRAINING: How I Currently Make $2,603 a Week Without Creating a Single Product And How You Can Ethically Steal My Exact Playbook to Do The Same

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22:10

How to Stop Procrastinating Once and For All

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/08/31

Do you procrastinate too much? Are you waiting for your “big break” to take the next (or first) step towards your big goal? If so, then it’s time to get rid of procrastination once and for all. I’ll share how in this episode. LINKS MENTIONED IN THIS EPISODE FREE TRAINING: How I Currently Make $2,603 a Week Without Creating a Single Product And How You Can Ethically Steal My Exact Playbook to Do The Same Thing!: http://www.noproductnoproblem.com/training Watch TheAffiliateGuy.TV:

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01:05:38

How Heidi Easley Finished Top 3 in a HUGE Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/08/24

Heidi Easley finished 3rd in one of the biggest affiliate launches of the entire year. She made more than $125,000 in commissions and prizes...all with a list that was not in the niche she was promoting...how did she do it? Today she shares ALL of her secrets. LINKS MENTIONED IN THIS EPISODE Get Your $1 Trial of Affiliate Insider Monthly: mattmcwilliams.com/aimtrial TEXT ME: 260-217-4619

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20:26

The Only 5 Reasons People Subscribe or Buy

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/08/17

Why do people actually subscribe? Why do people buy? What makes them give up one of their most prized possessions - their email address - to get access to a PDF or training? What makes them actually make the decision to give up their most precious commodity - time - to read your emails? What makes them part with their hard-earned cash in exchange for something you are offering (or something you are promoting)? Today we’re going to discuss the ONLY five reasons people subscribe and buy! If you don’t

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27:53

Think You're Not an Expert? Think Again!

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/08/10

Think you’re not an expert? Think again. This episode is all about helping you to discover the inner expert and unleash your influence. LINKS MENTIONED IN THIS EPISODE FREE TRAINING: How I Currently Make $2,603 a Week Without Creating a Single Product And How You Can Ethically Steal My Exact Playbook to Do The Same Thing!: http://www.noproductnoproblem.com/training Watch TheAffiliateGuy.TV: http://www.theaffiliateguy.tv Take our Affiliate Marketing Survey: http://www.mattmcwilliams.com/affsurvey Ask

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11:08

Replay: Overcoming Fear to Find Your Calling

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/08/03

In this week’s episode we went to the archives and pulled out one of our most popular episodes. This episode may have changed more lives than any other episode. Matt ponders the questions, “What if fear could actually be your greatest ally? Your most important indicator? And the very thing that tells you EXACTLY what you are supposed to do…” Links Mentioned in this Episode Overcoming Fear to Find Your Calling: https://mattmcwilliams.com/tag348

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20:21

The 3 C’s of Successful Affiliate Programs Part 3

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/07/27

We have a client who estimated that this one thing was worth more than $2 million in a $5 million launch. It might even be the secret sauce when we run affiliate programs. But it’s not a secret anymore...and it’s the third C in the 3 C’s of successful affiliate programs. LINKS MENTIONED IN THIS EPISODE Affiliate Commitment Plan: mattmcwilliams.com/promoplan Your First 100 Affiliates: mattmcwilliams.com/first100 Your Affiliate Launch Coach: youraffiliatelaunchcoach.com

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42:27

BONUS EPISODE: Redefining the Top 1% with Trevor...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/07/23

The top 1% has been vilified in the media, protested against in the streets, and lied about in the schools. But what if we could redefine the top 1%? What if the top 1% wasn’t about money, status, or the lies about cheating and greed? What if it was about something completely different? LINKS MENTIONED IN THIS EPISODE Redefining the Top 1% Book: https://mattmcwilliams.com/trevor

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26:36

The 3 C’s of Successful Affiliate Programs Part 2

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/07/20

Most affiliate managers get this wrong. As an affiliate, it’s annoying at best and makes me want to quit promoting at worst. It’s the second C of the 3 C’s of successful affiliate programs. LINKS MENTIONED IN THIS EPISODE Affiliate Communication Calendar: mattmcwilliams.com/affplan Affiliate Commitment Plan: mattmcwilliams.com/promoplan Your First 100 Affiliates: mattmcwilliams.com/first100 Your Affiliate Launch Coach: youraffiliatelaunchcoach.com

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23:42

The 3 C’s of Successful Affiliate Programs Part 1

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/07/13

How do you build an affiliate program that lasts? The old model is not working, so what is? Today, I’ll share the first of three pillars to keeping your affiliates engaged and motivated...and promoting for the long term! LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates: mattmcwilliams.com/first100 Your Affiliate Launch Coach: youraffiliatelaunchcoach.com George W. Bush Announces Affiliate Prizes: https://www.youtube.com/watch?v=WkXwoaK7ZoU John Morgan's site: johncmorgan.com

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25:52

The New Model for Affiliate Programs

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/07/06

The old model of affiliate programs just doesn't work. Things have been changing for years, but 2021 has caused a massive shift in the way successful affiliate programs operate. Today, I'm sharing the new model for affiliate programs. If you miss this, you WILL get left behind! LINKS MENTIONED IN THIS EPISODE 10 Reasons Why You Should Work with Small Affiliates: mattmcwilliams.com/small-affiliates/ Your First 100 Affiliates: mattmcwilliams.com/first100 Your Affiliate Launch Coach:

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31:00

The Future of Affiliate Marketing & The Advantage of...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/06/29

There is a monumental shift happening in affiliate marketing, with huge implications for you! If you miss it, you’re going to get left behind! Over the past couple of years, we’ve run multiple multi-million dollar affiliate launches...and they looked NOTHING like the launches of 2010, 2015, or even 2019...because of the seismic shift that is occurring in the industry. LINKS MENTIONED IN THIS EPISODE Affiliate Insider Monthly Trial: mattmcwilliams.com/aimtrial Be the First to Know When My New Book is

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27:37

Surprising Benefits of Affiliate Marketing Part 3

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/06/22

Over the past two episodes, I've shared 14 benefits of affiliate marketing that you might not have thought of. Today, I'm sharing the final 7 in this series of surprising benefits of affiliate marketing. I'll show how to turn competitors into partners, how to learn to run your own affiliate program, and have a LOT of fun! LINKS MENTIONED IN THIS EPISODE Recommended Affiliate Programs: mattmcwilliams.com/whatsup Quickstart Guide to Affiliate Marketing: mattmcwilliams.com/quickstart The Ultimate Guide

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28:32

Surprising Benefits of Affiliate Marketing Part 2

The Affiliate Guy with Matt McWilliams: Marketing... ·

2021/06/15

Last week I shared 7 surprising benefits of affiliate marketing. I’m sharing 7 more in this episode. These are the benefits you probably haven’t thought of before. They go beyond the obvious benefits (i.e. you make money) and into some of the benefits most people don’t talk about. In today’s episode, I share how you can use affiliate marketing to learn how to sell and gain confidence in your selling abilities...without the risk of creating your own products. I also show you how to use it to do

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