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PODCAST

Mi3 Audio Edition

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).

All Episodes

37:26
New Work Order: NAB partnerships chief, Mindshare and...
Mi3 Audio Edition ·
2022/03/10
en-US
45:10
Tip of the iceberg: Brands want to reweight media...
Mi3 Audio Edition ·
2022/03/08
en-US
27:31
Tourism Australia CMO Susan Coghill: Search volumes...
Mi3 Audio Edition ·
2022/02/28
en-US
39:27
Seven to 10% of TV viewers aren’t watching any linear...
Mi3 Audio Edition ·
2022/02/24
en-US
60:24
GroupM boss Aimee Buchanan and Essence CEO Pat...
Mi3 Audio Edition ·
2022/02/21
en-US
41:59
SCA’s audio platform LiSTNR takes off: A year on from...
Mi3 Audio Edition ·
2022/02/17
en-US
40:17
ANZ the next P&G? Why the bank has gone in-house to...
Mi3 Audio Edition ·
2022/02/14
en-US
39:33
Why creativity, old school contextual tricks, clever...
Mi3 Audio Edition ·
2022/02/10
en-US
50:27
Fear and loathing: Women need men to get ‘casual...
Mi3 Audio Edition ·
2022/02/07
en-US
50:23
Showing the C-suite how budget decisions impact...
Mi3 Audio Edition ·
2022/02/04
en-US
39:10
High speed weapons, subs and warships: Once-secretive...
Mi3 Audio Edition ·
2022/01/31
en-US
64:23
Iconic no more: Why former CMO Alexander Meyer left...
Mi3 Audio Edition ·
2022/01/24
en-US
37:13
How Ben Liebmann, an Australian media guy, ended up...
Mi3 Audio Edition ·
2021/11/29
en-US
38:13
B2B’s great tension: Lead gen v brand building, why...
Mi3 Audio Edition ·
2021/11/25
en-US
31:32
Behavioural economics? What 23 fierce auto rivals did...
Mi3 Audio Edition ·
2021/11/22
en-US
38:22
‘Yahoo is back’: new owners, 5m Aussie emails, a...
Mi3 Audio Edition ·
2021/11/18
en-US
45:01
NRMA brand was ‘tanking’: Why Brent Smart and The...
Mi3 Audio Edition ·
2021/11/15
en-US
31:03
Why Accenture Strategy’s Stijn De Vriendt left to...
Mi3 Audio Edition ·
2021/11/11
en-US
80:39
Advertising Hall of Fame: Sarah Barclay, Faie Davis...
Mi3 Audio Edition ·
2021/11/08
en-US
39:00
Network 10 grew Big Bash cricket by 370% in its first...
Mi3 Audio Edition ·
2021/11/04
en-US
409 results

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