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PODCAST

Speaking Your Brand: Public Speaking Tips and Strategies

It"s time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you"ve come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement,

business entrepreneurship

All Episodes

31:53

239: Leadership is about the Heart as much as the...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/08/24

As a high-achieving woman and a left-brained/logical/analytical person, I've been perfectly comfortable living and working from my head. However, I’ve begun to realize over the past couple of years that leadership and coaching and, really, being human is about your heart. My guest is Emily Rogers, a high-achieving woman who has learned to tap into her somatic wisdom and helps her executive coaching clients with that as well. Emily had a very successful career as an executive in a high-profile role

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39:39

238: What's IN Your Way IS Your Way to Your Thought...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/08/17

This is an incredibly powerful conversation about owning and telling our story and what it looks like to develop into a thought leader. My guest is Besty Jordyn, who is truly a brand whisperer. She has a magical ability to understand who her clients are at a deep level and help them position their business and marketing. Betsy went through our Thought Leader Academy earlier this year and on our final graduation call, Betsy shared her journey through the program. This part of her speech stopped me in

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40:00

237: The Power of Being Vulnerable with Your Personal...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/08/10

I know from first-hand experience how hard and scary it can be to be vulnerable sharing a deeply personal story that reveals something that shows you’re not perfect. And I also know how incredibly powerful doing so can be. Not only for those who hear it, but for yourself. This is the journey that our guest Cyndi Shifrel has gone through during the past year, as COVID dramatically impacted her events businesses. As the CEO of two businesses (with nearly 40 employees) and a leader in her community, it

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41:03

236: Using One Story with Different Angles for...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/08/03

You know that including stories, especially personal stories, in your presentations is important to connect with and engage the audience. This is true whether you’re giving a keynote, a business presentation, or a training. Along with integrating various stories and examples throughout your presentations, you can also have one core story that illustrates your topic and why it’s important. This is what my guest Chanta Wilkinson and I have been working on during our coaching sessions as part of our

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48:18

235: Pivoting Your Brand and Business into Thought...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/07/27

Have you been getting the feeling that you’re ready to go bigger with your ideas and message? That you want to have a bigger impact and reach more people? This is what today’s guest, therapist Marisol Erlacher, started feeling last year, as she took part in conversations with other BIPOC (Black, Indigenous, and People of Color) women who were recognizing the role that trauma has played in their leadership development and how it has shown up in their professional lives. Marisol is currently in our

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47:15

234: How to Create Content Using Your Authentic Voice...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/07/20

The best way to describe this episode is to share what my guest, copywriter Ashleigh Rennie, wrote when she scheduled our podcast interview: “When I was growing up in South Africa, the country was in the darkest days of the Apartheid. It was the 80s. Nelson Mandela had been in jail for twenty years. We were on the verge of a civil war. My parents were liberals who voted for democracy. And I was making speeches at school about social injustice, equality and marginalisation, and why Apartheid was

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23:18

233: Identify Your Thought Leadership Model with...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/07/13

In this episode, I share 3 types of thought leadership models: personality-driven, research-driven, and mission-driven. A lot of times we see someone who we would categorize as a thought leader and think that we can’t do what they do - and you don’t have to be just like them. You can see which of these 3 types most closely aligns with who you naturally are. Just like your business model influences your customer segments, value proposition, key activities, and channels, your thought leadership

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15:50

232: Are You an Influencer, an Expert, or a Thought...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/07/06

What’s the difference between an influencer and a thought leader? And what’s the difference between an expert and a thought leader? Which one you choose will determine the kind of content you create and where (what platforms) you should be spending your time and focus. Most likely, you’re currently in the expert category (which is great!) and perhaps you want to develop into a thought leader. There’s a lot of overlap between being an expert and a thought leader that you can leverage - AND there’s a

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37:45

231: What Event Organizers Look for in Speakers with...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/06/29

How can you get selected to speak at an event? What do event organizers look for in speakers? My guest is Kelly Youngs, the founder of global women’s network She Is Fierce!, which puts on in-person and virtual events. Kelly and I talk about the balance between inspirational speakers and expertise speakers, what kinds of speakers are inspiring to us, and how she curates the content and speakers for her events. I’ll be speaking (in person!) at Kelly’s She is Fierce! Summit this September 22-24, 2021,

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41:11

230: Use Your Story for an Inspirational Talk with...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/06/22

Have you ended up somewhere in life that you did not expect (or was not expected of you)? Do you have a life story that people have told you is inspirational? For my guest and client Tanea Smith, the answer to both of these questions is YES. In this episode, Tanea and I talk about how she’s using her life journey for her signature talk, including identifying her big idea, how we selected specific stories, and what happened to her recently that confirmed the message she wants to share. Show notes,

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30:26

229: 3 Speaking Styles You Can Use

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/06/15

Are you ready to challenge yourself with your presentation content and delivery to make a memorable experience for your audience? In this episode, I share with you 3 main speaking styles, the overall goals of each, what each of them looks like including examples. You can take parts of each to create a style that’s your own - one that you enjoy, stretches you, and is memorable for the audience. After doing many, many Zoom sessions and virtual presentations over the past 16 months, I know I can’t wait

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26:13

228: Mistakes Speakers Make That Turn Off Audiences

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/06/08

Have you attended presentations, whether in person or online, where you get frustrated or bored? Perhaps even the thought has crossed your mind to walk out of the session or to close the Zoom window? I know I’ve had those experiences as someone in the audience - and that’s definitely *not* something you want your audiences to experience when you’re the presenter. As speakers, we want to deliver a really great experience, get excellent feedback, and get leads and clients. Hear 5 mistakes I see

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38:53

227: How We Pitch and Prep for Speaking Gigs

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/06/01

Get behind the scenes on what we do at Speaking Your Brand to get, pitch for, and prep for speaking engagements. When I'm at a live event, whether it's a conference with speakers or a play with actors, I'm just as curious to know what goes on *back* stage as what's going on *on* stage. As such, we’ve started a NEW LinkedIn Live show called "Back Stage with Speaking Your Brand"! This podcast episode is the audio from the first LinkedIn Live show we did last week on how we and our clients pitch for

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45:48

226: Build Your Brand with Consistency and...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/05/25

Sydney Cummings is a YouTube sensation with over 1.1 million subscribers, which she built organically over the past 3 years by uploading a new workout every day (talk about consistency!) Recently, Sydney gave a TEDx talk called “Resilience: How to Emerge from your Tragedies Stronger”, which was her first (!) experience with public speaking. Sydney was invited to give the TEDx talk because the organizers at UC Davis heard about her and her story. This is how consistency and authenticity can build

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32:08

225: Speaking Fees, Rebranding, and Niching with Dr....

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/05/18

“The more you speak, the more you understand yourself and your audience.” I love this quote from my guest Dr. Zoe Shaw. Zoe is a psychotherapist, coach, podcaster, and speaker, whom I have known for the past few years as I’ve seen her speaking career grow. You’ll get a lot out of our conversation! Zoe and I talk about: How her speaking career got started How she got her first paid speaking engagement How speaking led to Zoe getting her first book contract Why Zoe has decided to re-brand her

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46:27

224: Achieve Big Goals with Public Accountability...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/05/11

When you have a big goal or project you want to achieve, what do you do to keep yourself on track? For me, having external deadlines and public accountability is what gives me the motivation to complete the goal. This is what happened with our first Brave. Bold. Beyond. Live Virtual Summit. I set the date of October 15, 2020, announced it to our email list and on social media, and then worked backwards from the date to make sure everything happened that needed to. I did the same thing when I

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55:20

223: Hosting Your Own Event for Positioning and...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/05/04

Hosting your own event can be incredibly valuable for you and your business. It can position you as an expert and authority in the topic of your event; it can expand your visibility to new audiences; and it can build your email list and bring in revenue. There are different types of events you can host: live vs. pre-recorded; one day vs. multiple days; online or in person. Here at Speaking Your Brand, we hosted our Brave. Bold. Beyond. Live Virtual Summit in April 2021 and in October 2020. We chose

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38:16

222: Communicating Your Vision and Values to Your...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/04/27

I’ve always thought of “Speaking Your Brand” as not only how you communicate externally to audiences, whether it’s at conferences and events, on webinars, or on podcasts. It’s also how you communicate internally with your team members, your clients, and your vendors. How can you best share your vision and values with your team? I invited my friend Amber De La Garza onto the podcast to talk about how she has done this with her team members as her business has grown. Amber and I talk about: The team

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35:21

221: Your I.P. Can Make Your Business Scalable and...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/04/20

We talk quite a bit on this podcast about the value of creating frameworks. A framework is the repeatable process you use with your clients to help them achieve a particular outcome. We have our own Signature Talk Canvas® framework that we created and use when we work with our clients on their presentations. Your framework is your intellectual property (I.P.), which becomes an asset to your business. My guest in this episode is Erin Austin, who is an intellectual property attorney and the founder

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40:46

220: The Power of Stories Told by Women (Summit...

Speaking Your Brand: Public Speaking Tips and Strategies ·

2021/04/13

In this episode, we’re sharing the opening remarks from our recent Brave. Bold. Beyond. Live Virtual Summit. Listen in for not only the content but also the structure of our speeches. What elements do you notice? Our emcee Amber Hawley kicked off the event and then our lead speaking coach Diane Diaz opened with her speech on how as women we’ve studied our absence and how that has affected our confidence. I then picked up on this thread and talked about the importance of stories told by women, why as

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481 results

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