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PODCAST

Adspeak

Love it or hate it, the advertising and marketing industry is the ultimate broker of power and influence in the world today. Adspeak, hosted by ADWEEK editor in chief Ryan Joe, brings to life stories from our top reporters, delving into the people, brands, ad agencies, and adtech giants that shape how we view the world, the products we buy, and the entertainment we enjoy. Hosted on Acast. See acast.com/privacy for more information.

business marketing

All Episodes

20:10

256 - Where Are All the CMOs Going?

Adspeak ·

2022/01/24

Last week, five chief marketers made their exits, including Walgreens’ Patrick McLean, IBM’s Carla Piñeyro Sublett, TikTok’s Nick Tran and Popeyes' Bruno Cardinali. On this week’s episode, Adweek's performance marketing and brand marketing editor David Kaplan joins David and Shannon to discuss why these high-profile marketing leads have either given notice or are being pushed out. Hosted on Acast. See acast.com/privacy for more information.

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32:08

255 - Marketing's Addiction to the '90s

Adspeak ·

2022/01/18

It's been 23 years since the 1990s officially ended, but marketers can't seem to move past the decade of Friends, grunge and JNCO jeans. On this week's episode, Adweek CPG reporter Paul Hiebert joins David and Shannon to talk about why '90s nostalgia is such a potent marketing force. Hosted on Acast. See acast.com/privacy for more information.

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48:46

254 - Everything to Expect in 2022

Adspeak ·

2022/01/10

Outlook 2022 officially begins tomorrow and on this week's episode, we have an all-star lineup of Adweek editors to discuss what they expect to happen this year across marketing, agencies, the metaverse, and more. Hear from Shannon Miller, Jameson Fleming, David Kaplan, Lucinda Southern, Patrick Kulp, and Terry Stanley as they share their outlook on what 2022 will look like in their respective beats. Join us at Outlook by registering for free here! Hosted on Acast. See acast.com/privacy for more

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25:06

Bonus: The Origin Story of 'I'm Lovin' It'

Adspeak ·

2022/01/03

Since its introduction in 2003, the McDonald’s “I’m Lovin’ It” jingle has become one of the most recognizable melodies in the world. Twenty Thousand Hertz presents this story of how a catchy five-note jingle conquered the planet, from its humble beginnings at a German ad agency, to being sung by globally famous pop stars. Featuring interviews with "I'm Lovin' It" composers Tom Batoy and Franco Tortora of Mona Davis Beat. This episode was written and produced by Fran Board. Subscribe to Twenty

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35:02

253 - The Best Ads of 2021

Adspeak ·

2021/12/14

Earlier this week, we unveiled Adweek’s list of the 25 Best Ads of 2021 and on this week's episode of Yeah, That's Probably an Ad, David and Shannon talk about their personal picks and why they feel they represented the best of the year’s brand marketing. Hosted on Acast. See acast.com/privacy for more information.

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36:08

252 - Who Won Agency of the Year?

Adspeak ·

2021/12/06

As the year begins to wrap up, we’re joined by Adweek’s agencies editor, Jameson Fleming, and European creativity editor, Brittaney Kiefer to discuss Adweek’s 2021 Agency of the Year honorees. Listen to hear who won in each category and check out the full stories below! Check out all of Adweek’s 2021 Agency of the Year honorees: 2021 US Agency of the Year 2021 Global Agency of the Year 2021 Breakthrough Agency of the Year 2021 International Agency of the Year Hosted on Acast. See

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26:40

251 - The Young Influentials Creating Change in Their...

Adspeak ·

2021/11/22

This week on Yeah, That's Probably an Ad, we’re chatting about Adweek's Young Influentials list. Co-hosts David Griner and Shannon Miller are joined by Digital Editors Chloé Gold & Colin Daniels to discuss this year’s class of 24 standout honorees from media, marketing, tech, entertainment who are using their influence to change the way we think about branding. Check out the full list here. Hosted on Acast. See acast.com/privacy for more information.

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17:14

Bonus: Iceland Goes Meta

Adspeak ·

2021/11/19

Welcome to “the Icelandverse.” In just five days, tourism board Visit Iceland’s lampooning of Meta’s launch video featuring Facebook founder Mark Zuckerberg has been viewed over six million times. Featuring the country’s “chief visionary officer” Zack Mossbergsson (actor Jorunder Ragnarsson) and shot in one day just after a snowstorm at the Blue Lagoon in Iceland, the film has been covered by media outlets all around the world. On this special bonus episode, Adweek's Europe Bureau Chief Stephen

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44:37

250 - Impossible Ad Trivia

Adspeak ·

2021/11/15

In celebration of our 250th episode, we decided to put our advertising knowledge to the test and try to answer each other's impossible ad trivia. In what year was the contemporary definition of 'marketing' written in dictionaries? What year was the first full-service U.S. ad agency founded? Who was the first celebrity to play Col. Sanders in a KFC spot? Find out the answers to these questions and much more! Hosted on Acast. See acast.com/privacy for more information.

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35:26

249 - Why Facebook is Going Meta

Adspeak ·

2021/11/01

Well, it's official: Facebook has officially changed its corporate name to Meta to reflect its growing focus on the metaverse. On this episode of Yeah, That’s Probably an Ad, we discuss the name change, our thoughts on Meta's newfound mission, and the future of virtual communities. Immediately following the conversation is the first episode of Adweek's Metaverse Marketing podcast hosted by Cathy Hackl, which takes listeners on a journey into the future and prepares marketers to master the

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43:24

248 - The TV, Media and Tech that Won 2021

Adspeak ·

2021/10/25

In celebration of our 2021 Hot List issue, we are joined this week by Adweek's TV Editor, Jason Lynch and Media Editor, Lucinda Southern to discuss all of this year’s honorees in TV, publishing and digital brands. Did your favorite show/network/creator make the list? Check out the full list here. Hosted on Acast. See acast.com/privacy for more information.

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47:14

247 - The State of Streaming

Adspeak ·

2021/10/18

Coming off the heels of Adweek's 2021 Convergent TV Summit we're joined by Adweek's streaming editor, Kelsey Sutton, to discuss the TV and streaming landscape as we enter the final months of 2021 and look forward towards 2022. Hosted on Acast. See acast.com/privacy for more information.

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42:01

246 - Solving the Sustainability Puzzle

Adspeak ·

2021/10/11

Sustainability is a leading topic of conversation across all industries today—and the advertising and marketing industry is no exception. On this episode of 'Yeah, That's Probably an Ad,' we're joined by Kathryn Lundstrom to discuss the trends she's seen in sustainability since taking on the role as Adweek's sustainability reporter. Hosted on Acast. See acast.com/privacy for more information.

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26:52

245 - The 75 Fastest Growing Agencies

Adspeak ·

2021/10/04

Which agencies were able to not only survive—but thrive—amidst the Covid-19 pandemic. Adweek presents our third-annual Fastest Growing Agencies list. We're joined by AgencySpy editor Kyle O'Brien and agencies reporter Emmy Liederman to discuss. Hosted on Acast. See acast.com/privacy for more information.

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23:04

Bonus: Learning From an Icon

Adspeak ·

2021/09/28

With the passing of Cliff Freeman, father of "Where's the Beef?" and many other classic ads, we spoke to Droga5 creative director Lauren Ferreira about the experience of starting her career at his agency. Hosted on Acast. See acast.com/privacy for more information.

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58:18

244 - Celebrating Hispanic Heritage Month

Adspeak ·

2021/09/27

Often, the Latinx community in the U.S.—especially when they are first-generation—face identity issues in terms of holding on to their roots while also working towards assimilation and success in America. This issue spans across various components in one’s life–education, career success, parenting/family, etc. On this episode of Yeah, That’s Probably an Ad we’ve invited a few members of the Adweek community to join in a candid conversation focused on how the role of identity plays out in the careers

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51:49

243 - The Little Lad Who Loves Berries and Cream

Adspeak ·

2021/09/20

In Starburst's 2007 commercial, "Bus Station," we were introduced to a new character — the little lad who loves berries and cream. Recently, the spot has seen a surprise resurgence on TikTok, prompting new remixes of the character's repetitive song and marionette-like dance. On this episode of 'Yeah, That's Probably an Ad,' we're joined by Adweek's director of audience engagement Jess Zafarris to discuss the ad's surprise comeback. Hosted on Acast. See acast.com/privacy for more information.

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50:57

242 - Honoring The Trevor Project

Adspeak ·

2021/09/13

Every year, Adweek recognizes the best and brightest executives working in marketing with our Brand Genius Awards. As a part of the awards, we also honor one Brand Save recipient, our annual recognition of standout work in the nonprofit sector. This week on 'Yeah, That's Probably an Ad', we're discussing the winner of Adweek's 2021 Brand Save award, The Trevor Project. Hosted on Acast. See acast.com/privacy for more information.

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45:28

241 - Shedding the Stigma Around Celebrity Endorsements

Adspeak ·

2021/08/30

On this episode of 'Yeah, That's Probably an Ad,' we're joined by Adweek senior editor Robert Klara to discuss the history of celebrity endorsements and whether a stigma still remains around celebrities appearing in ads. Hosted on Acast. See acast.com/privacy for more information.

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51:37

240 - Ranking the Celebrity McDonald's Meals

Adspeak ·

2021/08/23

McDonald's kicked off it's "famous orders" campaign with a pre-Super Bowl spot in 2020. However, it wasn't until Travis Scott's meal that things really took off. Since then, we've seen famous orders from J Balvin, BTS, and most recently Saweetie. Adweek's David Griner and Shannon Miller are joined by audience engagement editor Jess Zafarris and commerce reporter Emmy Liederman to chat about their favorite (and least favorite) of the famous orders meals, the consumer response to and success of

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533 results

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