x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The Corporate Escapee

Stuck in corporate? You"re not alone. Corporate is broken. Loyalty is dead. Layoffs are coming. And you know it. But here"s the truth most won"t tell you: Building your own thing is easier than finding your next corporate job. I"m Brett Trainor—corporate escapee after 25+ years—and I"ve helped 500+ professionals escape and build $10K-$50K/month solopreneur businesses using their corporate experience. No unicorn startups. No venture capital. Just you, your laptop, and the expertise you already

business entrepreneurship

All Episodes

63:32

80. Do Your Best Work in Half the Time: Learning How...

The Corporate Escapee ·

2020/12/08

It is one thing to be financially rich and another to be time rich. What does it take to become the latter? In today’s new episode, top-rated podcaster and author, Steve Glaveski, shares where he got the idea for writing his new book, Time Rich: Do Your Best Work, Live Your Best Life. Aside from that, Steve and I also talked about the importance of instilling an entrepreneurial mindset among children and how it applies to situations outside of business set-ups. Interestingly, we also

en

49:45

79. Why Buyer Enablement is Critical to Grow Your B2B...

The Corporate Escapee ·

2020/12/01

The end-user may not be the buyer making the decisions in the company. While customer enablement has empowered the product or service users, forgetting to transform value for the buyer could result in failing to maintain important relationships. Today, we’re all about buyer enablement. Startup mentor, Joey Knecht, advocates for engaging with the buyers within an organization. With the shift in the B2B buying environment, maybe you’ve dropped the ball in maintaining those connections. If so,

en

45:47

78. Tech Enabled or Tech Centric? Leveraging...

The Corporate Escapee ·

2020/11/24

Technology is a central component we see in startups nowadays. But the part technology plays in the business is an area that deserves better focus. In today’s episode, startup mentor, JC Garrett, talks about the importance of defining the role of technology in any startup, whether it is tech centric or tech enabled. While there is no right choice, having that clarity is key, as we are seeing paradigm shifts accelerated by the current COVID pandemic. We also discuss the opportunities that

en

47:45

77. Why This VC is Betting Big ($315M) on B2B...

The Corporate Escapee ·

2020/11/17

Resource Links: Brett Trainor Website (https://bretttrainor.com/) Download The Growth Readiness Checklist (https://bretttrainor.com/resources/) DNX Ventures Website (https://www.dnx.vc/) Check out Ep. 68: A Deep Dive Into the Mindset of a B2B Venture Capital General Partner: Who Gets the Money and Why with Tim McLoughlin (https://bretttrainor.com/2020/09/15/a-deep-dive-into-the-mindset-of-a-b2b-venture-capital-general-partner-who-gets-the-money-and-why-with-tim-mcloughlin/) While the

en

39:07

76. Best Practice Guesting Strategies to Grow Your...

The Corporate Escapee ·

2020/11/10

The goal of any B2B founder is to expand and strengthen the company’s network. With today’s technology, public relations and marketing strategies are no longer restricted to written and printed ads. The rise of new media has led to new ways of reaching a wider audience. This is where podcasting steps in as more founders realize the impact and reach of this new platform. Today, we have top-rated podcaster Jeremy Ryan Slate who emphasizes the role of podcast guesting as not just a public

en

51:03

75. Blazing the Future of Startup Growth: How This...

The Corporate Escapee ·

2020/11/03

Businesses are no longer single units. Businesses are ecosystems. In today’s podcast episode, Kurt Johnson of 11.2 Ventures will discuss how the gears run within the company when it comes to building small businesses and products and how it fits into all the other enterprises that they manage. We will also talk about the shift in the marketing perspective and technologies from ten years ago, around the time that Kurt started dipping in the B2B business circle, up to the present. Also, he

en

35:07

74. Selling with Comedy - Using Humor to Grow Your...

The Corporate Escapee ·

2020/10/27

Cold calls and hard sells need to say goodbye. As sales reps, there is a very short timeframe to capture your prospects’ attention. Don’t bore and put them off by acting as if you are presenting the solutions to problems that you don’t even know about. In today’s episode, we learn a thing or two about how humor improves rapport-building for sales reps, executives, and founders from Jon Selig, who does comedy and sales for a living. We learn how to create effective jokes specifically for

en

34:32

73. Succeed Without Selling: A Modern Approach to...

The Corporate Escapee ·

2020/10/20

What works before may not work now. Upfront and distant hard selling hardly ever brings in clients anymore. The approach in dealing with clients has long evolved and salespeople need to let go of textbook strategies. Today’s podcast episode will feature an in-depth conversation with Diane Helbig, a growth accelerator and the host of the Accelerate Your Business Growth podcast. We talk about her newest book, Succeed Without Selling, and how this global pandemic actually accelerated the

en

37:28

72. Refocus, Reignite, and Rise: Jumpstarting Growth...

The Corporate Escapee ·

2020/10/13

As the year is coming to a close, how do you plan on re kick-starting your business? Founders experience 2020 in different ways. But the one thing they need to focus on is how to quickly adapt to the changing times as buyers’ preferences have changed with it. Listening to your buyers’ needs can be a game changer for your business as we focus on being buyer-centric with SMB / SME adviser and my repeat guest, Michael Haynes. We talk about touching base with your customers as well as with your

en

56:49

71. Transform Your Startup from Mundane to Awesome!...

The Corporate Escapee ·

2020/10/06

With over 6,500 branding books on the market, how do you identify what truly works and which tactics are merely a waste of time? Branding is the key to scaling a business regardless of whether you’re B2B or B2C because at the end of the day, it’s about talking to another human. A 40-year veteran of branding, David Brier, walks us through his process for achieving differentiation, the brands that have successfully stood out and those who have failed, his perspective on growing beyond your

en

55:28

70. Differentiate Then Dominate Using the Apollo...

The Corporate Escapee ·

2020/09/29

Can your business stand out in an ultra competitive and rapidly evolving business space? In a market filled with businesses that offer the same things, the same service, and the same value, making sure your customers notice you is a tremendous task to achieve. Market dominance is our goal today as the author of a #1 Amazon bestseller, Theresa Lina, goes over the four pillars for owning the market. We discuss the need for differentiation and the constantly changing environment that means

en

38:21

69. What Founders Need to Do to Maximize their...

The Corporate Escapee ·

2020/09/22

If worse comes to worst, how much would you be able to get for your business? Most founders fail to appreciate the importance of planning ahead. When the time comes for them to exit their company, they get disappointed by how much their startup is valued. In today’s episode, I talk with Domenic Rinaldi, President & Managing Partner at Sun Acquisitions, about why founders always need to think of maximizing their business’ value and how it ties in with their end game. Don’t let those

en

33:57

68. A Deep Dive Into the Mindset of a B2B Venture...

The Corporate Escapee ·

2020/09/15

When it comes to startups looking to grow, funding is a crucial part of their journey. But deciding which startup or founder to invest in is a question not easily answered. Venture capital firms are faced with throngs of companies vying for their attention. What are the parameters they look into? What sort of metrics do they want? In my first interview with a venture capital firm, Tim McLoughlin from Cofounders Capital shares with us what they look for in the early-stage B2B startups they

en

47:52

67. Future Proofing Your Startup: Why People are the...

The Corporate Escapee ·

2020/09/08

Is having better technology the first answer to scaling your business? At the start of the 21st century, people got so caught up in relying on technology to make their lives easier and their business processes better that they forgot the basic and most important building block of all: people. This week, we’ll be putting more emphasis on the people side of the business with Lisa L. Levy, author of Future Proofing Cubed, and why founders need to prioritize it above all else. Learn how you

en

44:46

66. Why Content is no Longer Optional & Other Key...

The Corporate Escapee ·

2020/09/01

Getting word out about your product is one thing. But getting your buyers to hear your message is another. Nothing has been more relevant in this day and age than the use of online marketing tools to connect with your buyers. Simply spreading the message without putting too much thought in the value you’re giving in your interactions with prospects is just not going to work anymore. In this episode, we’ll talk about making your content crispier for your prospective clients with Diana

en

42:07

65. School’s in Session: Intentional Living is the...

The Corporate Escapee ·

2020/08/25

Rising up from bankruptcy to finding your true path is an amazing achievement. Just as we’re facing uncertain times in our lives, a lot have started to reconsider their priorities and how they’ve been living their lives. Which is why we have a very timely episode today with Sean Rosensteel, who shares why it’s so important for founders to become more intentional with their lives. You’ll get not just the reason for living intentionally, but also how you can do so. No matter where you are in

en

46:36

64. The 4Qs: A Sales Framework for Predictable &...

The Corporate Escapee ·

2020/08/18

Getting a customer to buy your product after trying for so many hours, days, or weeks is a priceless feeling. Imagine if you can do it in just minutes. Most entrepreneurs make the rookie mistake of building a business without a framework in mind. Thus, the client intake and sales process become a massive mess that creates a lot of friction and will eventually tire them out in the years to come. However, it’s not too late to unravel the chaos. Today, Anthony Coundouris, author of

en

33:30

63. How Founders Build Startups that Can Run Without...

The Corporate Escapee ·

2020/08/11

One of the biggest myths in business is that you, the business owner, have to be the one to manage it day in, day out. However, by setting the wheels of systemization in motion, you’ll see how your business can run without it being too dependent on you. Today is Part 2 with Dave Jenyns as he shares about the six stages of SYSTEMology that will allow you to remove yourself from your business from time to time. Enhance your business process by tuning in to this episode! Resource Links:

en

24:09

62. How Founders Build Startups that Can Run Without...

The Corporate Escapee ·

2020/08/04

The sad reality faced by startups nowadays is that they’re unable to build systems in place that allow them to run smoothly. Most think of systems in terms of the ones used by big corporations, which do not fit the needs of small businesses. Thus, I invited Dave Jenyns to share how he was able to systemize himself out of his company which later allowed him to pursue a once-in-a-lifetime opportunity. We have a phenomenal episode here that continues on to Part 2 next week. So stay tuned!

en

40:31

61. The One Role That Could be Rocket Fuel to Your...

The Corporate Escapee ·

2020/07/28

Do you ever wonder why no matter how great an idea you have, you struggle with making it click? A perfect dream is just that unless you can turn it into reality. But all it probably needs is the right person to work on your vision. In this week’s podcast episode, Mark C. Winters joins us in an informative episode on the execution problem faced by most startups, the integrator as key to solving that, the relationship between visionaries and integrators, and how to find the right partner for

en

320 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...