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PODCAST

Handmade & Beyond Podcast

LL - Etsy & Handmade Business Coach

I help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.

business entrepreneurship

All Episodes

27:21

25 Etsy Tips To Grow Your Business In 2022

Handmade & Beyond Podcast ·

2022/04/12

I know you want to grow your Etsy business sooner than later. Making more money in your business just makes things easier. I get it. I'm always working to grow and improve my business as well. Well, today I'm bringing you not 1, not 3, but 25 of my best tips to grow your business in 2022! There's tons of gold nuggets in this episode that you don't want to miss! Up your Etsy SEO game with my free ebook. Get it here: https://www.handmadeandbeyond.com/etsyseosuccess

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14:55

How To Identify What Problems Your Etsy Products...

Handmade & Beyond Podcast ·

2022/04/05

Believe it or not all products sold solve some type of problem although it may not be quite clear what the problem is. Granted some problems are very small and others are very big. Nonetheless, understanding what problems your products solve and the solutions it brings to the table allows you to market to your customers better. Knowing the problems and solutions helps position your products better to customers, convince them YOUR product is best for them, and reassure them they're making the

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15:05

3 Ways To Get Customers To Leave MORE Reviews

Handmade & Beyond Podcast ·

2022/03/29

Reviews are super important to an Etsy shop's success. They help build trust with future customers but also help with SEO. The Etsy algorithm sends more traffic to shops that have a 5 star review average. Why? Well, 5 star review shops have highly satisfied customers which are good for that shop and good for Etsy. The more buyers are pleased, the higher chance they'll return and buy from Etsy again. But it's tough getting reviews, especially early on which can be frustrating knowing how

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16:34

How Important Are Etsy Shop Sections? 5 Tips

Handmade & Beyond Podcast ·

2022/03/22

Many sellers ignore their shop sections! Sure they're not as important as your actual listings, but shop sections still add value for your customers. Not only that, it helps with the all mighty Etsy SEO (search engine optimization), which dictates traffic/sales. Today I am going to give you 5 tips to help you with your shop sections so you can optimize your shop. Don't forget to download the free Etsy Shop Section Checklist PDF that compliments what I talk about in this episode. I break down

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23:11

Etsy Has Increased Their Fees... 5 Ways To Overcome...

Handmade & Beyond Podcast ·

2022/03/15

Today's episode is about the not so popular elephant in the room, Etsy's fee increase... I get it, higher fees take money out of small business owner's pockets. The first reaction is often a negative one. Since I'm a glass half full person, I want to give you some perspective about this fee increase and also give you 5 ways you can mitigate the increase. I talk about the free Etsy fee calculator in this episode which is awesome! You can snag it here

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16:44

Do Etsy Ads Work?

Handmade & Beyond Podcast ·

2022/03/08

Isn't this the question of all questions? Most Etsy sellers at one time or another have wondered if ads were a good way to add revenue to their business... The real answer is it depends and there are a lot of variables at play. But I can tell you that there are some best practices to follow in order to at least have a chance at running profitable ads. In today's episode, I dive into some success tips, pros, and cons of running Etsy ads for your business. Don't forget to download the free Etsy Ads

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11:46

How I made $1,000s more in sales on Etsy

Handmade & Beyond Podcast ·

2022/03/01

Everyone is searching for the elusive golden goose in today's age of limitless opportunity. We chase shiny objects, we chase influencers, we chase squirrels... lol. The sad reality is most of that doesn’t lead us anywhere. When in fact what most business owners should be chasing is the OLD tried and true way of increasing sales, which is email marketing. In today's episode, I talk about 3 reasons why email marketing is still king and why you should implement it in your business. 1.) You can’t

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16:28

#1 Reason Etsy Shops Get Suspended

Handmade & Beyond Podcast ·

2022/02/22

Many new and even veteran Etsy sellers talk about the dreaded Etsy shop suspension.. duh duh duh... I know it's scary. But if you know the #1 reason shops get suspended and how to make sure you don't fall into this category you shouldn't be scared. Today's episode talks about how to avoid getting your shop suspended so you can live a carefree and happy Etsy life. Are you a new seller who needs more tips on how to avoid problems early on? Download my free Etsy quickstart guide! Click below to snag

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29:32

13 Simple Steps To Reach $100K In Your Handmade Business

Handmade & Beyond Podcast ·

2022/02/15

I know you probably have income goals in your business. Maybe you want to make a few extra hundred dollars each month. Maybe you dream BIG and want to hit that $100k mark. When I started I never dreamed that would be possible. But then over time, I started to think it was possible and that became my ultimate goal. Looking back at my early days and the years it took for me to get to consecutive six figure years, I realized there were 13 main steps I took to get me there. And that's what I

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16:28

5 Sales Channels You Can Try For More Sales

Handmade & Beyond Podcast ·

2022/02/01

Maybe you're not getting the traction you want on Etsy or maybe you just want to boost your revenue. Either way, you may have thought about dabbling in some new sales channels. In today's episode, I go over 5 sales channels that could be beneficial for you to try. I also talk about the main pros and cons of each. Are you a newer Etsy seller and are struggling to get the results you need with your Etsy shop? Try my FREE Etsy Listing Checklist. Get all the best practices you need to find success

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22:11

Just Say No To The Extra Junk In Your Etsy Biz!

Handmade & Beyond Podcast ·

2022/01/25

Usually in your business saying yes and taking tons of action will get you to the next level. However, this episode is all about saying no to the extra junk that may come your way during your business journey. This may be spam messages, third party tools, new products outside of your niche, or any other of the many shiny objects out there fighting for your attention. This episode will help you decide which new opportunities are best for you and how to be strategic about those you choose. Do you

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16:22

Find Your Ideal Customer Avatar

Handmade & Beyond Podcast ·

2022/01/18

What the heck is a customer avatar and why is it important? You're in luck. I talk about this and more in this episode. Knowing your ideal customer can help you market better, align your brand better, get more sales, and give customers more of what they want. All of this can give you more out of your business so you can worry less. Of course, I have a handy free guide that goes with this episode and will help you find YOUR ideal customer avatar. You can get your copy for free

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21:51

3 Steps To Crush Your Goals This Year (New Podcast)

Handmade & Beyond Podcast ·

2022/01/11

Welcome to episode 100! Wow, it's hard to believe. Thanks for all the support, kind words, and encouragement along the way. I appreciate my listeners and if I can impact your business or life in just a small way then it’s worth it. This time of year is all about goals… Which honestly makes me cringe. Why? Most people never meet or come close to hitting their goals because there is so much emphasis on having and setting goals but very little on actually how to do it so you can reach that

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07:53

Lost Package... What Would LL Do?

Handmade & Beyond Podcast ·

2022/01/04

The dreaded lost package... If you're in the e-commerce game long enough this will inevitably happen to you. The post office will lose a package. Luckily, for me it doesn't happen that often. But when it does and depending on how you handle it, you could have a customer service nightmare on your hands. Today I want to talk about how I handle lost package issues so it could help you if it happens.

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27:20

If I Was Starting A New Etsy Business What Would I Do?

Handmade & Beyond Podcast ·

2021/12/28

It's safe to say I've been in the Etsy "game" for quite a while now. 8 years to be exact... In that time I've learned a bunch. Mostly from many mistakes.. lol. When looking back at all I have done and learned over the years it got me thinking about what I would do now if I started a brand new Etsy business? What are the main things I would focus on to ensure I had the best chance of success? Well instead of keeping all this to myself I'm going to share these things in today's episode so

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17:28

3 Tips To Create Winning Etsy Listings

Handmade & Beyond Podcast ·

2021/12/21

If you've started an Etsy business of course your main focus is making sales. This is the best way to gauge success. Sales equal winning. However, winning is usually a lot harder than most sellers realize. It may lead you to believe your products aren't good enough or Etsy doesn't work. What it really comes down to is a combination of factors that you can control and if done correctly can increase your chances of winning. In today's episode, I want to give you some tips to "win" more often on

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16:48

3 Kinda Secret Etsy Features You Should Know About

Handmade & Beyond Podcast ·

2021/12/14

Apps today have so many features. With all the bells and whistles it can be easy to miss some. Etsy is no different. There are tons of features with new ones coming out all the time. Today I want to point out 3 Etsy features that maybe you don't know about but should. These could help your business in several different ways. I dive in and talk about Alt Text, Search Analytics, and Explore in today's episode.

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16:54

Must-Have Supplies & Equipment Necessary To Run An...

Handmade & Beyond Podcast ·

2021/11/30

New sellers often consider what they're going to sell, their shop name, their branding, etc. But it's common for them to miss other supplies, equipment, and materials that will be necessary to run their business effectively and efficiently. Let's dive in and talk about this laundry list of goodies that will help you run your Etsy business better!

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16:39

10 Important Key Terms To Know When Running An Etsy...

Handmade & Beyond Podcast ·

2021/11/23

In today's episode, I go over some of the most important key terms related to your business and their meaning. I'll be talking about: 1 - Visits 2 - Views 3 - Conversion % 4 - Clicks 5 - ROAS 6 - YOY 7 - Traffic 8 - Revenue 9 - Profit 10 - SEO Are you new or just opened an Etsy shop? Get my free PDF download Etsy Quickstart Guide. The perfect guide for those looking to start or who just started an Etsy shop to ensure they’re set up for success. Get it here

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08:25

Quick Question Friday: Should You Use Etsy Ads?

Handmade & Beyond Podcast ·

2021/11/19

Are Etsy ads a magic lever to automatically increase your revenue? I'd say no. When deciding to run Etsy ads you should make sure to have your shop in order and a good understanding of Etsy best practices before starting an ad campaign. Not doing this could actually hurt your shop rather than help it. In today's episode, I talk about this and more to help you decide when it's a good time to advertise. Need help with Etsy SEO? Get my free Etsy SEO Revealed eBook here:

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