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PODCAST

The MadTech Podcast

All your MadTech podcasts from ExchangeWire in one feed: The MadTech Podcast: our weekly news wrap-up with a special guest The MadTech Daily: your media and marketing news in minutes each morning Podcast Specials: interviews with industry leaders on their specialist subjects

technology tech news

All Episodes

2:22

MadTech Daily: X to Drop Twitch from Ad Spend...

The MadTech Podcast ·

2025/04/10

Today’s MadTech discusses X’s agreement to drop Twitch from its lawsuit targeting advertisers over pulling their ad spend from the platform, the EU looking to ease AI compliance for startups, and Snapchat launching Sponsored AI Lenses.

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21:52

R/GA’s Ryan Wareham on How the Agency Landscape is...

The MadTech Podcast ·

2025/04/09

In this podcast special, ExchangeWire’s head of content John Still is joined by Ryan Wareham, SVP managing director EMEA at R/GA, to discuss how the agency landscape is evolving. They expand on: The recent shifts that have taken place in the agency landscape How AI is shaping the agency model How AI is aiding creativity The rise of independent agencies What independence means for R/GA and the wider industry

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2:22

MadTech Daily: Court Rejects UK Gov’s Request for...

The MadTech Podcast ·

2025/04/09

Today’s MadTech discusses the rejection of the UK Government’s petition to keep its Apple backdoor data demand secret, Spotify’s new ad tools and the White House’s direction for federal agencies to appoint AI leaders and develop strategies.

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2:33

MadTech Daily: X Faces $1 Billion Fine Under EU’s...

The MadTech Podcast ·

2025/04/08

Today’s MadTech discusses at a potential fine for X from the EU, copyright lawsuits brought against OpenAI and Microsoft being combined, the BBC pushing for more credit in Apple and Google News, and CNBC’s new streaming service.

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1:46

MadTech Daily: Trump Extends TikTok Sale Deadline...

The MadTech Podcast ·

2025/04/07

Today, Dot discusses Trump extending the TikTok sale deadline for the second time, Meta's fact checking finally coming to an end for all US users, and WPP's acquisition of InfoSum.

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40:57

What Happened in Ad Tech in Q1?

The MadTech Podcast ·

2025/04/04

In our very first episode of ExchangeWireTV, Grainne Reid, head of marketing, is joined by John Still, head of content, and Mat Broughton, research lead, to discuss some of the major events in the media, marketing, and commerce industries in the first quarter of 2025. Watch the video version here: https://www.exchangewire.com/video-interviews/exchangewiretv-what-happened-in-ad-tech-in-q1/

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2:03

MadTech Daily: AppLovin and Amazon bid for TikTok;...

The MadTech Podcast ·

2025/04/04

Today’s MadTech Daily discusses new TikTok bidders, tariffs on production hubs, clear channel Europe-North’s acquisition and Meta’s multi-year partnership with UFC.

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2:09

MadTech Daily: Roblox Teams Up with Google on ads; US...

The MadTech Podcast ·

2025/04/03

Today’s MadTech Daily covers Roblox partnering with Google, two cases against Apple being put on hold, and new ad tools unveiled by Reddit.

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2:22

MadTech Daily: PayPal's Ad Business Coming to the UK...

The MadTech Podcast ·

2025/04/02

Today, Dot discusses PayPal's plans to bring its ad business to the UK in July, WARC downgrading its ad spend forecast for Q1, OpenAI securing $40bn in its latest funding round, and WPP removing DEI references from its annual report.

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2:01

MadTech Daily: Apple Fined over iOS Data Consent...

The MadTech Podcast ·

2025/04/01

Today's MadTech discusses fines over Data consent Practices, xAI's acquisition of X and BBC's decision against Podcast Ads plan

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2:19

MadTech Daily: EU to Reduce Fines on Big Tech to...

The MadTech Podcast ·

2025/03/31

In today's Daily, Dot looks at EU's decision to lessen DMA blow on Apple and Meta to avoid US backlash, TikTok Shop's plans Expands in Europe and Reddit Expansion on Conversation Ads

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46:50

MNC’s Luke Bristow on Apple’s Streaming Service...

The MadTech Podcast ·

2025/03/28

On this episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by research lead Mat Broughton and Luke Bristow, CEO of challenger brand agency MNC to discuss the latest in the media and marketing worlds. They examine Apple’s streaming service losses, Perplexity AI’s efforts to raise funds at USD$18bn (£773m), and the release of Isba’s Responsible Media Guide.

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2:03

MadTech Daily: MadTech Daily: Judge Rules New York...

The MadTech Podcast ·

2025/03/28

Today, Dot unpacks possible tariff reductions, Google’s antitrust hearing, and copyright lawsuits

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28:54

John Wright on the Trends Shaping In-Game Advertising

The MadTech Podcast ·

2025/03/27

In this MadTech Podcast special, ExchangeWire research lead Mat Broughton is joined by John Wright, independent strategic advisor and consultant for the gaming industry, to delve into a discussion about the gaming landscape.

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2:42

MadTech Daily: Instagram Partnership Ads; ChatGPT’s...

The MadTech Podcast ·

2025/03/27

Today, Dot discusses Instagram's partnership Ads, Upgrades in the AI sector and IAB's report on agencies, brands, and publishers' implementation of full-scale AI adoption.

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2:15

MadTech Daily: Outsmart Calls for Governmental...

The MadTech Podcast ·

2025/03/26

Today, Dot discusses Outsmart's plea to the UK Government to intervene in the OOH sector, the UK Government considering changes to its taxes on big Tech firms and the British public's support for AI laws.

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2:01

MadTech Daily: Meta Settles Privacy Case by Agreeing...

The MadTech Podcast ·

2025/03/25

In today's Daily, Dot looks at Meta's agreement to stop personalised Ads for an individual, Yahoo Sales of TechCrunch and UK Technology Secretary urging AI Copyright Critics to Embrace Change.

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2:07

MadTech Daily: Channel 4 Launches Sustainability...

The MadTech Podcast ·

2025/03/24

Today's digest looks at a new emissions measurement tool introduced by Channel 4, Bluesky enhancing referral tracking for publishers, and Perplexity AI's ambitions to raise funds

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1:52

MadTech Daily: Omnicom's IPG Acquisition; Google in...

The MadTech Podcast ·

2025/03/21

On today's MadTech Daily, Dot discusses Omnicom's acquisition of IPG, the world's first fully AI-generated newspaper by an Italian publication, and the latest trouble for Google in the EU.

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43:28

U of Digital’s Shiv Gupta on Scope3’s New Platform,...

The MadTech Podcast ·

2025/03/21

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Shiv Gupta, U of Digital founder to discuss the latest in the media and marketing industries. They discuss the launch of Scope3’s Agentic Media Platform, Sonos abandoning its plans to release a streaming video player, and new figures which detail the dramatic surge in AI-powered shopping.

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