x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The IT Experts Podcast

The IT Experts Podcast with Ian Luckett, is designed to help ambitious IT/MSP business owners build a profitable tech business. In this show you will learn the complete tried and tested strategies that are working today as Ian helps techie business owners in the IT / MSP community on a daily basis. The content of this Podcast is a blend of expert advice and Interviews with some of the most successful people in the industry, offering massive value and a wise range of topics from his MSP profit

technology marketing

All Episodes

24:55

EP 048 - Understanding How DISC Profiling Can Really...

The IT Experts Podcast ·

2021/05/31

PPA or DISC profile, whatever you name it, is a profiling tool that scores you from the questions you answer. It is an assessment of behaviour for you to better understand yourselves, your peers and your team members. It scores you focusing on four personality traits: D – Dominance I – Influence S – Steadiness C – Compliance I go on to explain more specifically the different types of assessment, from D to C, and how people with these results fit into the world of IT & MSP.

en

30:42

EP 047 - Serving, Selling and Closing Online with...

The IT Experts Podcast ·

2021/05/18

In this episode, he shared powerful tips on how to smash, destroy and kill any reservations, issues, and challenges that IT & MSP business owners have around prospecting online, how to talk to people online, and closing online. Matt shares how he believes that human-to-human interaction built within the structure, despite technology automation and marketing, plays a very bold part in sales, now more than ever. He and myselWef then continued to share how Sales is all about the service element.

en

10:04

EP046 – Returning to the Hybrid Office with Ian Luckett

The IT Experts Podcast ·

2021/05/10

Returning to the hybrid office will obviously come with leadership challenges for IT & MSP business owners, so I share with you 3 strategies or tips to get staff back into the office, get them working, and engaged. 1. Regrouping and reconnecting 2. Resetting individual targets 3. Creating an engaged environment I hope that this episode helps you prepare to get your teams back to the office and make sure you are getting the best out of your IT & MSP business. You can access the

en

08:03

EP045 - The Power of the IT Experts Community with...

The IT Experts Podcast ·

2021/05/03

Welcome to the IT Experts Podcast - Break Fix Edition; shorter and sharper blasts of IT & MSP business growth tips, tricks, support, and advise. And in today's episode, I share with you our IT Experts community and what it’s all about, how it can help you, what it can do for you, and what it provides you. Obviously, we created our own app that’s aligned with our company values and created a community to provide value, assistance, and support to IT & MSP business owners. There are 3 levels

en

34:27

EP044 - How to Virtualise your MSP Teams, Leadership,...

The IT Experts Podcast ·

2021/04/26

Heather shares with us how the way of selling and growing is evolving. She then talks about how making inclusive business decisions will not only get your business better results but also have your team buying in the same vision and moves the same direction. She also notes two sides to consider in selling virtually which are: 1. Technology 2. Strategic understanding before getting on a call and sell Heather also discussed how marketing doesn't have to be expensive. She encourages to find a

en

27:46

EP043 - How to Grow an MSP Marketing Team with Pippa...

The IT Experts Podcast ·

2021/04/19

Pippa shared with us how marketing has changed in the last five years, with the trend now focusing a lot on the digital space such as social media, webinars, e-books. She also foresees this trend to continue in the next five years. We talked about when, as an IT & MSP business owner, you realise that working with an external marketing agency takes too long and you need to be more reactive, that is the time that you need to invest in your own marketing team. It is important that you stay

en

09:50

EP042 - How to Prevent Cancellations in Your MSP with...

The IT Experts Podcast ·

2021/04/05

In this episode of the IT Experts Podcast - Break Fix edition, we talk about some proven and practiced tips that we have at the IT Experts community on how to prevent customers from canceling and postponing their services. You need to remember that retaining your current customers is as good as finding new clients in your IT & MSP business. But first, you need to understand what sales language is, and really set the truths and the facts from everything else. Now, what are the steps that

en

08:30

EP041 - Quick MSP Problem Solving Trick with Ian Luckett

The IT Experts Podcast ·

2021/03/22

So, what are they? Step 1: Get All the Facts - What is going on? What is the effect of the issue that is being identified? Step 2: State the Issues Correctly - Look at the actual business impact of said issues objectively Step 3 - Ask the Right Questions - What is the issue's impact on the client and on the business? Hear and listen to these questions' answers. Step 4 - Agree on the Next Course of Action - Makes sure it is SMART! Step 5 - Implement - Promptly execute on the ideas

en

29:35

EP040 - Understanding Your MSP's Digital Marketing...

The IT Experts Podcast ·

2021/03/15

Ayan shares how your digital marketing footprint can be compared to real estate -- how much are you investing in it? She also discussed how you don't necessarily have to hire a digital marketing agency for your IT & MSP business as there are many things that you can immediately do on your own such as: 1. Claim your Google My Business (GMB) listing 2. Get Google reviews She also talked about how even when you're not aware of it, your digital footprint can be easily checked. Ayan also

en

35:08

EP039 - How Does Targeted Marketing Works in MSP with...

The IT Experts Podcast ·

2021/03/08

In this episode of the IT Experts Podcast, we are fortunate to be joined by IT Rockstars' Scott Millar as we talk about how important is nailing your niche in your IT and MSP Business. Scott talked about how helpful it is in generating more business in your IT and MSP business to really figure out your niche. And once you have clarity of what your vertical is, you need to map out your customer journey and figure out how you move each prospect from one section to another. He also shared how

en

28:25

EP038 - How to Take Your MSP from 6-7 Figures to Sold...

The IT Experts Podcast ·

2021/03/01

Pete talked about how he came into the decision of selling his seven figure MSP business, even after swearing not to. We also tackled how the most important currency right now is TIME, and how important it is how and where you spend your time. Pete also shared his long journey taking his MSP business from founding it to selling it just before the Covid 19 pandemic hit the world last year. He says that he can't pinpoint a specific technique that he used in growing his business but says that

en

33:16

EP037 - How to Create Scroll-Stopping Content with...

The IT Experts Podcast ·

2021/02/22

We now exist in a time where most of our lives have been migrated online -- family gatherings, shopping, customer support, and business meetings. And as a business, there's only one thing that you can do, stand out from the crowd. And this is where putting out the right content comes to play. Creating content for your IT & MSP business can be challenging at times, especially when you're not used to it. And when it comes to it, we normally think that you have to set a certain time exclusively on

en

09:15

EP036 - Setting Tech Teams Targets with Ian Luckett

The IT Experts Podcast ·

2021/02/15

We discuss the importance in having an appraisal system to measure your team performance. We also talked about the importance of you knowing that your team's job description is different from the appraisal system. Your Team Targets should be SMART: Specific Measurable Achievable Realistic Time-bound I hope that this episode helps you and your IT & MSP business team. You can access the other IT Experts Podcasts here – https://innovatetosuccess.com/itega-podcast/ To

en

27:32

EP035- Getting Productive and Profitable with Your...

The IT Experts Podcast ·

2021/02/08

Chris shared with us that there is no perfect PSA tool, BUT there is a perfect PSA tool for your business. We talked about the importance of knowing what you'll be using your PSA tool is for, and that you use it right within your IT & MSP business. Chris reminds that your PSA tool should be used with your overall contract management, it is not simply a service desk (many business owners use it as such). Chris also talked about the parts of their PSA tools that IT & MSP

en

33:55

EP034 - Perfect MSP Pricing with Nigel Moore & Ian...

The IT Experts Podcast ·

2021/02/01

In this episode of the IT Experts Podcast, we are joined by The Nigel Moore from Tech Tribe. Previously, he built a 1.5M AU$ MSP business, and exited in 2016. And today, we are going to be talking about how perfect pricing works in your IT & MSP business. We talked about the importance of confidence in building and growing your IT & MSP business. You need to know and trust yourself to do what you need to do; only then can you take your business to YOUR next level. Nigel shared one of

en

11:11

EP033 - MSP Business Growth Strategy 101 with Ian...

The IT Experts Podcast ·

2021/01/28

And in today's episode, I share with you 5 key business growth strategy elements that you can easily adapt in your IT & MSP business. We cover the model that we use here at IT Experts, and that is the IT Experts MSP Profit Builder System. This system is broken down into the five elements that we cover today. They are: 1. The Profit Builder Blueprint 2. The 5 P's Sales System 3. People Performance Programme 4. MSP Profit Maximiser 5. The Powerful Performance Plan I hope that

en

29:43

EP032 - MSP Cold Calling Secrets with John Montgomery...

The IT Experts Podcast ·

2021/01/25

As an IT & MSP business, closing a deal and conversion is key in keeping the business going. Cold calling allows you to reach out to your dream client and the best way to engage with them, get to know what needs they have and how exactly can you help them. John shares with us that as an IT & MSP business owner, you can sit down and wait for the phone to ring, or up your game and make that call. John also talked about the cold calling process; how important it is that you know how to approach

en

28:43

EP031 - 5 Fundamentals to Become a Great MSP Business...

The IT Experts Podcast ·

2021/01/18

We all agree that the current world situation (even when this is too far from ideal) has opened opportunities to the IT & MSP industry. Yes, you might have added a few clients, you needed to recruit new people, and the cashflow is doing good. However, the biggest challenge for you as the head of the organisation is making sure that you can maintain and improve the good things happening in your organisation right now. More than ever, you need to step down from being a manager, and step

en

39:30

EP030 - MSP Recruitment Secrets with Ben Leeds, Jon...

The IT Experts Podcast ·

2021/01/11

Ben shared with us how even with the current world situation, roles in the IT & MSP space are still highly in demand, and it would be a challenge to attract a good candidate especially when you think that the market is depressed, and you can under offer. Jon pointed out that with the skill scarcity in the IT & MSP space now, if you are looking at hiring a high-calibre talent, it is important that you adapt a mentality of "We need to work harder than before to attract the right talent".

en

34:10

EP029 - New Year New Success - 4 Pillars to MSP...

The IT Experts Podcast ·

2021/01/04

We all agree that 2020 had been a challenging year and not only for us but for our business. Many had to endure through struggles and challenges and had to adapt into the NEW normal, which heavily relies on the digital world. This shift was an amazing opportunity for IT & MSP businesses, especially if you have a plan figured out on how to capitalise on your growth planning. Today, I'm going to share with you the four (4) pillars that you can use in your IT & MSP business which can

en

289 results

Similar Podcasts

Lead With AI

Tamara Nall

Linux in the Ham Shack

Black Sparrow Media

Data Engineering Podcast

Tobias Macey

Eye On A.I.

Craig S. Smith

Reflections

Livewire Labs